Cases in promotional strategy: [1] [Hauptbd.]
Gespeichert in:
| Hauptverfasser: | , , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Homewood, Ill.
Irwin [u.a.]
1971
|
| Beschreibung: | X, 382 S. graph. Darst. |
Internformat
MARC
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| 003 | DE-604 | ||
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| 007 | t | ||
| 008 | 001017s1971 d||| |||| 00||| eng d | ||
| 035 | |a (OCoLC)634149817 | ||
| 035 | |a (DE-599)BVBBV013391914 | ||
| 040 | |a DE-604 |b ger |e rakwb | ||
| 041 | 0 | |a eng | |
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| 100 | 1 | |a Engel, James F. |d 1934- |e Verfasser |0 (DE-588)142573574 |4 aut | |
| 245 | 1 | 0 | |a Cases in promotional strategy |n [1] |p [Hauptbd.] |c James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson |
| 264 | 1 | |a Homewood, Ill. |b Irwin [u.a.] |c 1971 | |
| 300 | |a X, 382 S. |b graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 700 | 1 | |a Talarzyk, W. W. |e Verfasser |4 aut | |
| 700 | 1 | |a Larson, Carl M. |e Verfasser |4 aut | |
| 773 | 0 | 8 | |w (DE-604)BV013391565 |g 1 |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-009135482 | ||
Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Engel, James F. 1934- Talarzyk, W. W. Larson, Carl M. |
| author_GND | (DE-588)142573574 |
| author_facet | Engel, James F. 1934- Talarzyk, W. W. Larson, Carl M. |
| author_role | aut aut aut |
| author_sort | Engel, James F. 1934- |
| author_variant | j f e jf jfe w w t ww wwt c m l cm cml |
| building | Verbundindex |
| bvnumber | BV013391914 |
| ctrlnum | (OCoLC)634149817 (DE-599)BVBBV013391914 |
| format | Book |
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| id | DE-604.BV013391914 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T18:45:02Z |
| institution | BVB |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-009135482 |
| oclc_num | 634149817 |
| open_access_boolean | |
| owner | DE-945 |
| owner_facet | DE-945 |
| physical | X, 382 S. graph. Darst. |
| publishDate | 1971 |
| publishDateSearch | 1971 |
| publishDateSort | 1971 |
| publisher | Irwin [u.a.] |
| record_format | marc |
| spelling | Engel, James F. 1934- Verfasser (DE-588)142573574 aut Cases in promotional strategy [1] [Hauptbd.] James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson Homewood, Ill. Irwin [u.a.] 1971 X, 382 S. graph. Darst. txt rdacontent n rdamedia nc rdacarrier Talarzyk, W. W. Verfasser aut Larson, Carl M. Verfasser aut (DE-604)BV013391565 1 |
| spellingShingle | Engel, James F. 1934- Talarzyk, W. W. Larson, Carl M. Cases in promotional strategy |
| title | Cases in promotional strategy |
| title_auth | Cases in promotional strategy |
| title_exact_search | Cases in promotional strategy |
| title_full | Cases in promotional strategy [1] [Hauptbd.] James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson |
| title_fullStr | Cases in promotional strategy [1] [Hauptbd.] James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson |
| title_full_unstemmed | Cases in promotional strategy [1] [Hauptbd.] James F. Engel ; W. Wayne Talarzyk ; Carl M. Larson |
| title_short | Cases in promotional strategy |
| title_sort | cases in promotional strategy hauptbd |
| volume_link | (DE-604)BV013391565 |
| work_keys_str_mv | AT engeljamesf casesinpromotionalstrategy1 AT talarzykww casesinpromotionalstrategy1 AT larsoncarlm casesinpromotionalstrategy1 |