Marketing countries, places, and place-associated brands: identity and image
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Cheltenham, UK ; Northampton, MA, USA
Edward Elgar Publishing
[2021]
|
| Subjects: | |
| Physical Description: | xix, 366 Seiten Illustrationen, Diagramme |
| ISBN: | 9781839107368 |
Staff View
MARC
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Record in the Search Index
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| illustrated | Illustrated |
| index_date | 2024-07-03T19:13:02Z |
| indexdate | 2024-07-10T09:22:53Z |
| institution | BVB |
| isbn | 9781839107368 |
| language | English |
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| physical | xix, 366 Seiten Illustrationen, Diagramme |
| publishDate | 2021 |
| publishDateSearch | 2021 |
| publishDateSort | 2021 |
| publisher | Edward Elgar Publishing |
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| spelling | Marketing countries, places, and place-associated brands identity and image edited by Nicolas Papadopoulos, Mark Cleveland Cheltenham, UK ; Northampton, MA, USA Edward Elgar Publishing [2021] © 2021 xix, 366 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Stadtmarketing (DE-588)4330651-2 gnd rswk-swf Standortpolitik (DE-588)4322381-3 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf Markenimage (DE-588)4136439-9 gnd rswk-swf Standortpolitik (DE-588)4322381-3 s Stadtmarketing (DE-588)4330651-2 s Markenimage (DE-588)4136439-9 s Markenpolitik (DE-588)4144679-3 s DE-604 Papadopoulos, Nicolas (DE-588)170124657 edt Cleveland, Mark edt Erscheint auch als Online-Ausgabe 978-1-83910-737-5 |
| spellingShingle | Marketing countries, places, and place-associated brands identity and image Stadtmarketing (DE-588)4330651-2 gnd Standortpolitik (DE-588)4322381-3 gnd Markenpolitik (DE-588)4144679-3 gnd Markenimage (DE-588)4136439-9 gnd |
| subject_GND | (DE-588)4330651-2 (DE-588)4322381-3 (DE-588)4144679-3 (DE-588)4136439-9 |
| title | Marketing countries, places, and place-associated brands identity and image |
| title_auth | Marketing countries, places, and place-associated brands identity and image |
| title_exact_search | Marketing countries, places, and place-associated brands identity and image |
| title_exact_search_txtP | Marketing countries, places, and place-associated brands identity and image |
| title_full | Marketing countries, places, and place-associated brands identity and image edited by Nicolas Papadopoulos, Mark Cleveland |
| title_fullStr | Marketing countries, places, and place-associated brands identity and image edited by Nicolas Papadopoulos, Mark Cleveland |
| title_full_unstemmed | Marketing countries, places, and place-associated brands identity and image edited by Nicolas Papadopoulos, Mark Cleveland |
| title_short | Marketing countries, places, and place-associated brands |
| title_sort | marketing countries places and place associated brands identity and image |
| title_sub | identity and image |
| topic | Stadtmarketing (DE-588)4330651-2 gnd Standortpolitik (DE-588)4322381-3 gnd Markenpolitik (DE-588)4144679-3 gnd Markenimage (DE-588)4136439-9 gnd |
| topic_facet | Stadtmarketing Standortpolitik Markenpolitik Markenimage |
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