The Reign of the Customer: Customer-Centric Approaches to Improving Satisfaction
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Bibliographic Details
Main Authors: Fornell, Claes (Author), Morgeson, Forrest V. III (Author), Hult, G. Tomas M. 1967- (Author), VanAmburg, David (Author)
Format: Electronic eBook
Language:English
Published: Cham Palgrave Macmillan 2020
Cham Springer International Publishing
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Volltext
Physical Description:1 Online-Ressource (XIII, 211 Seiten) 20 Illustrationen
ISBN:9783030135621
DOI:10.1007/978-3-030-13562-1