Brand culture:
Saved in:
| Other Authors: | |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London [u.a.]
Cass
2006
|
| Edition: | 1. publ. |
| Subjects: | |
| Online Access: | FUBA1 |
| Item Description: | Literaturangaben |
| Physical Description: | 1 Online-Ressource |
| ISBN: | 9780415355995 9780415355988 0415355982 0415355990 9780203002445 9781134252329 9781134252312 9781134252299 |
Staff View
MARC
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| 245 | 1 | 0 | |a Brand culture |c ed. by Jonathan E. Schroeder and Miriam Salzer-Mörling |
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Record in the Search Index
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| discipline | Wirtschaftswissenschaften |
| edition | 1. publ. |
| format | Electronic eBook |
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| genre_facet | Aufsatzsammlung Aufsatzsammlung - Markenartikel - Marke - Kultur Aufsatzsammlung - Markenimage - Markenpolitik |
| id | DE-604.BV046093416 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-10T08:35:04Z |
| institution | BVB |
| isbn | 9780415355995 9780415355988 0415355982 0415355990 9780203002445 9781134252329 9781134252312 9781134252299 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031474343 |
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| owner_facet | DE-188 |
| physical | 1 Online-Ressource |
| psigel | ZDB-4-EBA ZDB-4-EBA ZDB-4-EBA 2018 |
| publishDate | 2006 |
| publishDateSearch | 2006 |
| publishDateSort | 2006 |
| publisher | Cass |
| record_format | marc |
| spelling | Brand culture ed. by Jonathan E. Schroeder and Miriam Salzer-Mörling 1. publ. London [u.a.] Cass 2006 1 Online-Ressource txt rdacontent c rdamedia cr rdacarrier Literaturangaben Brand name products Markenimage (DE-588)4136439-9 gnd rswk-swf Markenpolitik (DE-588)4144679-3 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content Aufsatzsammlung - Markenartikel - Marke - Kultur Aufsatzsammlung - Markenimage - Markenpolitik Markenpolitik (DE-588)4144679-3 s Markenimage (DE-588)4136439-9 s b DE-604 Schroeder, Jonathan E. 1962- (DE-588)134238028 edt Erscheint auch als Druck-Ausgabe 0-415-35599-0 |
| spellingShingle | Brand culture Brand name products Markenimage (DE-588)4136439-9 gnd Markenpolitik (DE-588)4144679-3 gnd |
| subject_GND | (DE-588)4136439-9 (DE-588)4144679-3 (DE-588)4143413-4 |
| title | Brand culture |
| title_auth | Brand culture |
| title_exact_search | Brand culture |
| title_full | Brand culture ed. by Jonathan E. Schroeder and Miriam Salzer-Mörling |
| title_fullStr | Brand culture ed. by Jonathan E. Schroeder and Miriam Salzer-Mörling |
| title_full_unstemmed | Brand culture ed. by Jonathan E. Schroeder and Miriam Salzer-Mörling |
| title_short | Brand culture |
| title_sort | brand culture |
| topic | Brand name products Markenimage (DE-588)4136439-9 gnd Markenpolitik (DE-588)4144679-3 gnd |
| topic_facet | Brand name products Markenimage Markenpolitik Aufsatzsammlung Aufsatzsammlung - Markenartikel - Marke - Kultur Aufsatzsammlung - Markenimage - Markenpolitik |
| work_keys_str_mv | AT schroederjonathane brandculture |