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Marketing plans: how to prepare them, how to profit from them

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Bibliographic Details
Main Authors:	McDonald, Malcolm 1938- (Author), Wilson, Hugh A. (Author)
Format:	Electronic eBook
Language:	English
Published:	Hoboken Wiley 2016
Edition:	Eighth Edition
Subjects:	Marketing / Management Marketing / Planning BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Wirtschaft Marketing
Online Access:	FRO01 FWS01 FWS02 UBG01 UER01 Volltext
Physical Description:	1 online resource (xv, 624 Seiten) Illustrationen, Diagramme
ISBN:	9781119309895

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Record in the Search Index

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isbn	9781119309895
language	English
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spellingShingle	McDonald, Malcolm 1938- Wilson, Hugh A. Marketing plans how to prepare them, how to profit from them Marketing / Management fast Marketing / Planning fast BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Wirtschaft Marketing / Management Marketing / Planning Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4037589-4
title	Marketing plans how to prepare them, how to profit from them
title_auth	Marketing plans how to prepare them, how to profit from them
title_exact_search	Marketing plans how to prepare them, how to profit from them
title_full	Marketing plans how to prepare them, how to profit from them Malcolm McDonald, Hugh Wilson
title_fullStr	Marketing plans how to prepare them, how to profit from them Malcolm McDonald, Hugh Wilson
title_full_unstemmed	Marketing plans how to prepare them, how to profit from them Malcolm McDonald, Hugh Wilson
title_short	Marketing plans
title_sort	marketing plans how to prepare them how to profit from them
title_sub	how to prepare them, how to profit from them
topic	Marketing / Management fast Marketing / Planning fast BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh Wirtschaft Marketing / Management Marketing / Planning Marketing (DE-588)4037589-4 gnd
topic_facet	Marketing / Management Marketing / Planning BUSINESS & ECONOMICS / Industrial Management BUSINESS & ECONOMICS / Management BUSINESS & ECONOMICS / Management Science BUSINESS & ECONOMICS / Organizational Behavior Wirtschaft Marketing
url	https://onlinelibrary.wiley.com/doi/book/10.1002/9781119309895
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