The ultimate marketing toolkit: ads that attract customers, brochures that create buzz, Web sites that wow
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Avon, Mass.
Adams Media
2009
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Ausgabe: | 2nd ed |
Schlagworte: | |
Online-Zugang: | Volltext |
Beschreibung: | Previous ed.: 2006. - Includes index From e-mail to YouTube, Facebook to webvertising--the tools of marketing have never changed so quickly. Now marketing professionals can ensure their business has the best marketing plan, supported by the most cutting-edge techniques Cover; Book Title; Copyright; Contents; Introduction: Open Up Your Toolkit; Chapter 1: The Thirty-Second Sound Bite; Chapter 2: The Unique Logo; Chapter 3: The Tag Line; Chapter 4: The Business Card; Chapter 5: The Letterhead; Chapter 6: The Bio; Chapter 7: The Introductory Letter; Chapter 8: The Postcard; Chapter 9: The Press Release; Chapter 10: The Ad; Chapter 11: The Brochure; Chapter 12: The Web Site; Chapter 13: The Newsletter; Chapter 14: When To Hire A Professional; Samples; Permissions And Credits; Index |
Beschreibung: | 1 Online-Ressource (xi, 227 p.) |
ISBN: | 9781440514128 1440514127 9781598698930 1598698931 9781440500893 1440500894 |
Internformat
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100 | 1 | |a Peters, Paula |e Verfasser |4 aut | |
245 | 1 | 0 | |a The ultimate marketing toolkit |b ads that attract customers, brochures that create buzz, Web sites that wow |c Paula Peters |
250 | |a 2nd ed | ||
264 | 1 | |a Avon, Mass. |b Adams Media |c 2009 | |
300 | |a 1 Online-Ressource (xi, 227 p.) | ||
336 | |b txt |2 rdacontent | ||
337 | |b c |2 rdamedia | ||
338 | |b cr |2 rdacarrier | ||
500 | |a Previous ed.: 2006. - Includes index | ||
500 | |a From e-mail to YouTube, Facebook to webvertising--the tools of marketing have never changed so quickly. Now marketing professionals can ensure their business has the best marketing plan, supported by the most cutting-edge techniques | ||
500 | |a Cover; Book Title; Copyright; Contents; Introduction: Open Up Your Toolkit; Chapter 1: The Thirty-Second Sound Bite; Chapter 2: The Unique Logo; Chapter 3: The Tag Line; Chapter 4: The Business Card; Chapter 5: The Letterhead; Chapter 6: The Bio; Chapter 7: The Introductory Letter; Chapter 8: The Postcard; Chapter 9: The Press Release; Chapter 10: The Ad; Chapter 11: The Brochure; Chapter 12: The Web Site; Chapter 13: The Newsletter; Chapter 14: When To Hire A Professional; Samples; Permissions And Credits; Index | ||
650 | 7 | |a BUSINESS & ECONOMICS / Advertising & Promotion |2 bisacsh | |
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Datensatz im Suchindex
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any_adam_object | |
author | Peters, Paula |
author_facet | Peters, Paula |
author_role | aut |
author_sort | Peters, Paula |
author_variant | p p pp |
building | Verbundindex |
bvnumber | BV042968441 |
collection | ZDB-4-EBU |
ctrlnum | (OCoLC)777184180 (DE-599)BVBBV042968441 |
dewey-full | 658.82 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.82 |
dewey-search | 658.82 |
dewey-sort | 3658.82 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | 2nd ed |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-07-10T07:14:02Z |
institution | BVB |
isbn | 9781440514128 1440514127 9781598698930 1598698931 9781440500893 1440500894 |
language | English |
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publishDateSort | 2009 |
publisher | Adams Media |
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spelling | Peters, Paula Verfasser aut The ultimate marketing toolkit ads that attract customers, brochures that create buzz, Web sites that wow Paula Peters 2nd ed Avon, Mass. Adams Media 2009 1 Online-Ressource (xi, 227 p.) txt rdacontent c rdamedia cr rdacarrier Previous ed.: 2006. - Includes index From e-mail to YouTube, Facebook to webvertising--the tools of marketing have never changed so quickly. Now marketing professionals can ensure their business has the best marketing plan, supported by the most cutting-edge techniques Cover; Book Title; Copyright; Contents; Introduction: Open Up Your Toolkit; Chapter 1: The Thirty-Second Sound Bite; Chapter 2: The Unique Logo; Chapter 3: The Tag Line; Chapter 4: The Business Card; Chapter 5: The Letterhead; Chapter 6: The Bio; Chapter 7: The Introductory Letter; Chapter 8: The Postcard; Chapter 9: The Press Release; Chapter 10: The Ad; Chapter 11: The Brochure; Chapter 12: The Web Site; Chapter 13: The Newsletter; Chapter 14: When To Hire A Professional; Samples; Permissions And Credits; Index BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Marketing fast Sales promotion fast Marketing Wirtschaft Marketing United States Sales promotion United States Advertising United States USA http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=418827 Aggregator Volltext |
spellingShingle | Peters, Paula The ultimate marketing toolkit ads that attract customers, brochures that create buzz, Web sites that wow BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Marketing fast Sales promotion fast Marketing Wirtschaft Marketing United States Sales promotion United States Advertising United States |
title | The ultimate marketing toolkit ads that attract customers, brochures that create buzz, Web sites that wow |
title_auth | The ultimate marketing toolkit ads that attract customers, brochures that create buzz, Web sites that wow |
title_exact_search | The ultimate marketing toolkit ads that attract customers, brochures that create buzz, Web sites that wow |
title_full | The ultimate marketing toolkit ads that attract customers, brochures that create buzz, Web sites that wow Paula Peters |
title_fullStr | The ultimate marketing toolkit ads that attract customers, brochures that create buzz, Web sites that wow Paula Peters |
title_full_unstemmed | The ultimate marketing toolkit ads that attract customers, brochures that create buzz, Web sites that wow Paula Peters |
title_short | The ultimate marketing toolkit |
title_sort | the ultimate marketing toolkit ads that attract customers brochures that create buzz web sites that wow |
title_sub | ads that attract customers, brochures that create buzz, Web sites that wow |
topic | BUSINESS & ECONOMICS / Advertising & Promotion bisacsh Advertising fast Marketing fast Sales promotion fast Marketing Wirtschaft Marketing United States Sales promotion United States Advertising United States |
topic_facet | BUSINESS & ECONOMICS / Advertising & Promotion Advertising Marketing Sales promotion Wirtschaft Marketing United States Sales promotion United States Advertising United States USA |
url | http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=418827 |
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