The ultimate marketing toolkit: ads that attract customers, brochures that create buzz, Web sites that wow
Gespeichert in:
Bibliographische Detailangaben
1. Verfasser: Peters, Paula (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Avon, Mass. Adams Media 2009
Ausgabe:2nd ed
Schlagworte:
Online-Zugang:Volltext
Beschreibung:Previous ed.: 2006. - Includes index
From e-mail to YouTube, Facebook to webvertising--the tools of marketing have never changed so quickly. Now marketing professionals can ensure their business has the best marketing plan, supported by the most cutting-edge techniques
Cover; Book Title; Copyright; Contents; Introduction: Open Up Your Toolkit; Chapter 1: The Thirty-Second Sound Bite; Chapter 2: The Unique Logo; Chapter 3: The Tag Line; Chapter 4: The Business Card; Chapter 5: The Letterhead; Chapter 6: The Bio; Chapter 7: The Introductory Letter; Chapter 8: The Postcard; Chapter 9: The Press Release; Chapter 10: The Ad; Chapter 11: The Brochure; Chapter 12: The Web Site; Chapter 13: The Newsletter; Chapter 14: When To Hire A Professional; Samples; Permissions And Credits; Index
Beschreibung:1 Online-Ressource (xi, 227 p.)
ISBN:9781440514128
1440514127
9781598698930
1598698931
9781440500893
1440500894

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