Marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York, NY
McGraw-Hill Irwin
2014
|
| Ausgabe: | 4. ed. |
| Schlagworte: | |
| Beschreibung: | Includes index |
| Beschreibung: | Getr. Zählung zahlr. Ill., graph. Darst., Kt. |
| ISBN: | 9780078029004 0078029007 |
Internformat
MARC
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| 007 | t | ||
| 008 | 140905s2014 abd| |||| 00||| eng d | ||
| 020 | |a 9780078029004 |9 978-0-07-802900-4 | ||
| 020 | |a 0078029007 |9 0-07-802900-7 | ||
| 035 | |a (OCoLC)891340807 | ||
| 035 | |a (DE-599)BVBBV042060847 | ||
| 040 | |a DE-604 |b ger | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-573 | ||
| 050 | 0 | |a HF5415 | |
| 082 | 0 | |a 658.8 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Grewal, Dhruv |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing |c Dhruv Grewal ; Michael Levy |
| 250 | |a 4. ed. | ||
| 264 | 1 | |a New York, NY |b McGraw-Hill Irwin |c 2014 | |
| 300 | |a Getr. Zählung |b zahlr. Ill., graph. Darst., Kt. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes index | ||
| 650 | 0 | |a Marketing | |
| 650 | 7 | |a Marketing |2 stw | |
| 650 | 4 | |a Marketing | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Levy, Michael |d 1950- |e Verfasser |0 (DE-588)133264262 |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-027501723 | ||
Datensatz im Suchindex
| _version_ | 1804152498885230592 |
|---|---|
| any_adam_object | |
| author | Grewal, Dhruv Levy, Michael 1950- |
| author_GND | (DE-588)133264262 |
| author_facet | Grewal, Dhruv Levy, Michael 1950- |
| author_role | aut aut |
| author_sort | Grewal, Dhruv |
| author_variant | d g dg m l ml |
| building | Verbundindex |
| bvnumber | BV042060847 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415 |
| callnumber-search | HF5415 |
| callnumber-sort | HF 45415 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)891340807 (DE-599)BVBBV042060847 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 4. ed. |
| format | Book |
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| id | DE-604.BV042060847 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T01:11:41Z |
| institution | BVB |
| isbn | 9780078029004 0078029007 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027501723 |
| oclc_num | 891340807 |
| open_access_boolean | |
| owner | DE-573 |
| owner_facet | DE-573 |
| physical | Getr. Zählung zahlr. Ill., graph. Darst., Kt. |
| publishDate | 2014 |
| publishDateSearch | 2014 |
| publishDateSort | 2014 |
| publisher | McGraw-Hill Irwin |
| record_format | marc |
| spelling | Grewal, Dhruv Verfasser aut Marketing Dhruv Grewal ; Michael Levy 4. ed. New York, NY McGraw-Hill Irwin 2014 Getr. Zählung zahlr. Ill., graph. Darst., Kt. txt rdacontent n rdamedia nc rdacarrier Includes index Marketing Marketing stw Marketing (DE-588)4037589-4 gnd rswk-swf Marketing (DE-588)4037589-4 s DE-604 Levy, Michael 1950- Verfasser (DE-588)133264262 aut |
| spellingShingle | Grewal, Dhruv Levy, Michael 1950- Marketing Marketing Marketing stw Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | Marketing |
| title_auth | Marketing |
| title_exact_search | Marketing |
| title_full | Marketing Dhruv Grewal ; Michael Levy |
| title_fullStr | Marketing Dhruv Grewal ; Michael Levy |
| title_full_unstemmed | Marketing Dhruv Grewal ; Michael Levy |
| title_short | Marketing |
| title_sort | marketing |
| topic | Marketing Marketing stw Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT grewaldhruv marketing AT levymichael marketing |