Managing sport business: an introduction
Saved in:
| Format: | Electronic eBook |
|---|---|
| Language: | English |
| Published: |
Milton Park, Abingdon, Oxon
Routledge
2011
|
| Series: | Foundations of sport management
|
| Subjects: | |
| Online Access: | TUM01 Volltext |
| Item Description: | Includes bibliographical references and index "Contemporary sport is both a sophisticated and complex international business and a mass participatory practice run largely by volunteers and community organisations. This authoritative and comprehensive introduction to the theory and practice of sports management helps to explain the modern commercial environment that shapes sport at all levels and gives clear and sensible guidance on best practice in sports management, from elite sport to the local level.The book is divided into three sections. The first examines the global context for contemporary sports management. The second explores the key functional areas of management, from organisation and strategy to finance and marketing, and explains how successful managerial techniques can be applied in a sporting context. The final section surveys a wide range of important issues in contemporary sports management, from corporate social responsibility to the use of information and communication technologies. Together, these sections provide a complete package of theory, applied practical skills and a state-of-the-art review of modern sport business.With useful features included throughout, such as chapter summaries and definitions of key terms, and with each chapter supported with real-world data and examples, this book is essential reading for all students of sport management and sport business"-- |
| Physical Description: | 1 Online-Ressource (xxvi, 465 p.) |
| ISBN: | 0203858417 041557028X 0415570298 1135167397 9780203858417 9780415570282 9780415570299 9781135167394 |
Staff View
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| series2 | Foundations of sport management |
| spelling | Managing sport business an introduction edited by Linda Trenberth and David Hassan Milton Park, Abingdon, Oxon Routledge 2011 1 Online-Ressource (xxvi, 465 p.) txt rdacontent c rdamedia cr rdacarrier Foundations of sport management Includes bibliographical references and index "Contemporary sport is both a sophisticated and complex international business and a mass participatory practice run largely by volunteers and community organisations. This authoritative and comprehensive introduction to the theory and practice of sports management helps to explain the modern commercial environment that shapes sport at all levels and gives clear and sensible guidance on best practice in sports management, from elite sport to the local level.The book is divided into three sections. The first examines the global context for contemporary sports management. The second explores the key functional areas of management, from organisation and strategy to finance and marketing, and explains how successful managerial techniques can be applied in a sporting context. The final section surveys a wide range of important issues in contemporary sports management, from corporate social responsibility to the use of information and communication technologies. Together, these sections provide a complete package of theory, applied practical skills and a state-of-the-art review of modern sport business.With useful features included throughout, such as chapter summaries and definitions of key terms, and with each chapter supported with real-world data and examples, this book is essential reading for all students of sport management and sport business"-- Sportwirtschaft (DE-588)1026941148 gnd rswk-swf Sportökonomie (DE-588)4207188-4 gnd rswk-swf Management (DE-588)4037278-9 gnd rswk-swf Sport (DE-588)4056366-2 gnd rswk-swf (DE-588)4123623-3 Lehrbuch gnd-content Sport (DE-588)4056366-2 s Management (DE-588)4037278-9 s DE-604 Sportwirtschaft (DE-588)1026941148 s Sportökonomie (DE-588)4207188-4 s 1\p DE-604 Trenberth, Linda Sonstige oth Hassan, David Sonstige (DE-588)136979661 oth http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=441205 Verlag Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Managing sport business an introduction Sportwirtschaft (DE-588)1026941148 gnd Sportökonomie (DE-588)4207188-4 gnd Management (DE-588)4037278-9 gnd Sport (DE-588)4056366-2 gnd |
| subject_GND | (DE-588)1026941148 (DE-588)4207188-4 (DE-588)4037278-9 (DE-588)4056366-2 (DE-588)4123623-3 |
| title | Managing sport business an introduction |
| title_auth | Managing sport business an introduction |
| title_exact_search | Managing sport business an introduction |
| title_full | Managing sport business an introduction edited by Linda Trenberth and David Hassan |
| title_fullStr | Managing sport business an introduction edited by Linda Trenberth and David Hassan |
| title_full_unstemmed | Managing sport business an introduction edited by Linda Trenberth and David Hassan |
| title_short | Managing sport business |
| title_sort | managing sport business an introduction |
| title_sub | an introduction |
| topic | Sportwirtschaft (DE-588)1026941148 gnd Sportökonomie (DE-588)4207188-4 gnd Management (DE-588)4037278-9 gnd Sport (DE-588)4056366-2 gnd |
| topic_facet | Sportwirtschaft Sportökonomie Management Sport Lehrbuch |
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