Marketing research: measurement & method ; a text with cases
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
New York
Macmillan [u.a.]
1993
|
| Ausgabe: | 6. ed. |
| Schlagworte: | |
| Beschreibung: | Getr. Zählung graph. Darst. |
| ISBN: | 0024219320 |
Internformat
MARC
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| 245 | 1 | 0 | |a Marketing research |b measurement & method ; a text with cases |c Donald S. Tull ; Del I. Hawkins |
| 250 | |a 6. ed. | ||
| 264 | 1 | |a New York |b Macmillan [u.a.] |c 1993 | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Tull, Donald S. Hawkins, Del I. |
| author_facet | Tull, Donald S. Hawkins, Del I. |
| author_role | aut aut |
| author_sort | Tull, Donald S. |
| author_variant | d s t ds dst d i h di dih |
| building | Verbundindex |
| bvnumber | BV024988993 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)729671812 (DE-599)BVBBV024988993 |
| discipline | Wirtschaftswissenschaften |
| edition | 6. ed. |
| format | Book |
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| genre_facet | Einführung Fallstudiensammlung |
| id | DE-604.BV024988993 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T22:25:08Z |
| institution | BVB |
| isbn | 0024219320 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-019654709 |
| oclc_num | 729671812 |
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| owner_facet | DE-11 |
| physical | Getr. Zählung graph. Darst. |
| publishDate | 1993 |
| publishDateSearch | 1993 |
| publishDateSort | 1993 |
| publisher | Macmillan [u.a.] |
| record_format | marc |
| spelling | Tull, Donald S. Verfasser aut Marketing research measurement & method ; a text with cases Donald S. Tull ; Del I. Hawkins 6. ed. New York Macmillan [u.a.] 1993 Getr. Zählung graph. Darst. txt rdacontent n rdamedia nc rdacarrier Marktforschung (DE-588)4037630-8 gnd rswk-swf Marketingforschung (DE-588)4200055-5 gnd rswk-swf 1\p (DE-588)4151278-9 Einführung gnd-content 2\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marktforschung (DE-588)4037630-8 s DE-604 Marketingforschung (DE-588)4200055-5 s Hawkins, Del I. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Tull, Donald S. Hawkins, Del I. Marketing research measurement & method ; a text with cases Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
| subject_GND | (DE-588)4037630-8 (DE-588)4200055-5 (DE-588)4151278-9 (DE-588)4522595-3 |
| title | Marketing research measurement & method ; a text with cases |
| title_auth | Marketing research measurement & method ; a text with cases |
| title_exact_search | Marketing research measurement & method ; a text with cases |
| title_full | Marketing research measurement & method ; a text with cases Donald S. Tull ; Del I. Hawkins |
| title_fullStr | Marketing research measurement & method ; a text with cases Donald S. Tull ; Del I. Hawkins |
| title_full_unstemmed | Marketing research measurement & method ; a text with cases Donald S. Tull ; Del I. Hawkins |
| title_short | Marketing research |
| title_sort | marketing research measurement method a text with cases |
| title_sub | measurement & method ; a text with cases |
| topic | Marktforschung (DE-588)4037630-8 gnd Marketingforschung (DE-588)4200055-5 gnd |
| topic_facet | Marktforschung Marketingforschung Einführung Fallstudiensammlung |
| work_keys_str_mv | AT tulldonalds marketingresearchmeasurementmethodatextwithcases AT hawkinsdeli marketingresearchmeasurementmethodatextwithcases |