Consumer Behavior and the practice of marketing:
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Undetermined |
| Published: |
Columbus <<[u.a.]>>
Merrill
1977
|
| Subjects: | |
| Physical Description: | VIII, 472 S. |
| ISBN: | 0675085039 |
Staff View
MARC
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Record in the Search Index
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| author | Runyon, Kenneth E. |
| author_facet | Runyon, Kenneth E. |
| author_role | aut |
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| id | DE-604.BV024688198 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-09T21:54:37Z |
| institution | BVB |
| isbn | 0675085039 |
| language | Undetermined |
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| oclc_num | 251486024 |
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| physical | VIII, 472 S. |
| psigel | TUB-nve |
| publishDate | 1977 |
| publishDateSearch | 1977 |
| publishDateSort | 1977 |
| publisher | Merrill |
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| spelling | Runyon, Kenneth E. Verfasser aut Consumer Behavior and the practice of marketing Kenneth E. Runyon Columbus <<[u.a.]>> Merrill 1977 VIII, 472 S. txt rdacontent n rdamedia nc rdacarrier Marketing (DE-588)4037589-4 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 s Marketing (DE-588)4037589-4 s DE-604 |
| spellingShingle | Runyon, Kenneth E. Consumer Behavior and the practice of marketing Marketing (DE-588)4037589-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4062644-1 |
| title | Consumer Behavior and the practice of marketing |
| title_auth | Consumer Behavior and the practice of marketing |
| title_exact_search | Consumer Behavior and the practice of marketing |
| title_full | Consumer Behavior and the practice of marketing Kenneth E. Runyon |
| title_fullStr | Consumer Behavior and the practice of marketing Kenneth E. Runyon |
| title_full_unstemmed | Consumer Behavior and the practice of marketing Kenneth E. Runyon |
| title_short | Consumer Behavior and the practice of marketing |
| title_sort | consumer behavior and the practice of marketing |
| topic | Marketing (DE-588)4037589-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd |
| topic_facet | Marketing Verbraucherverhalten |
| work_keys_str_mv | AT runyonkennethe consumerbehaviorandthepracticeofmarketing |