International marketing:
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Boston [u.a.]
McGraw-Hill Irwin
2005
|
| Ausgabe: | 12. ed., internat. ed. |
| Schriftenreihe: | McGraw-Hill-Irwin series in marketing
|
| Schlagworte: | |
| Beschreibung: | Includes bibliographical references and index |
| Beschreibung: | XIII, 697 S. Ill., graph. Darst. 1 CD-ROM (12 cm) |
| ISBN: | 0072833718 0071111026 |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
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| 005 | 20050414 | ||
| 007 | t | ||
| 008 | 040601s2005 xxuad|| |||| 00||| eng d | ||
| 020 | |a 0072833718 |9 0-07-283371-8 | ||
| 020 | |a 0071111026 |9 0-07-111102-6 | ||
| 035 | |a (OCoLC)845613070 | ||
| 035 | |a (DE-599)BVBBV019310175 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
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| 050 | 0 | |a HF1416 | |
| 082 | 0 | |a 658.8/4 |2 22 | |
| 084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
| 100 | 1 | |a Cateora, Philip R. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a International marketing |c Philip R. Cateora, John L. Graham |
| 250 | |a 12. ed., internat. ed. | ||
| 264 | 1 | |a Boston [u.a.] |b McGraw-Hill Irwin |c 2005 | |
| 300 | |a XIII, 697 S. |b Ill., graph. Darst. |e 1 CD-ROM (12 cm) | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a McGraw-Hill-Irwin series in marketing | |
| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Empresas internacionales | |
| 650 | 7 | |a Internationale marketing |2 gtt | |
| 650 | 4 | |a Multinationales Unternehmen | |
| 650 | 4 | |a Export marketing | |
| 650 | 4 | |a International business enterprises | |
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 655 | 7 | |8 1\p |0 (DE-588)4123623-3 |a Lehrbuch |2 gnd-content | |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 689 | 1 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 1 | |8 2\p |5 DE-604 | |
| 700 | 1 | |a Graham, John L. |e Verfasser |4 aut | |
| 999 | |a oai:aleph.bib-bvb.de:BVB01-012778002 | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 883 | 1 | |8 2\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
Datensatz im Suchindex
| _version_ | 1804132722641207296 |
|---|---|
| any_adam_object | |
| author | Cateora, Philip R. Graham, John L. |
| author_facet | Cateora, Philip R. Graham, John L. |
| author_role | aut aut |
| author_sort | Cateora, Philip R. |
| author_variant | p r c pr prc j l g jl jlg |
| building | Verbundindex |
| bvnumber | BV019310175 |
| callnumber-first | H - Social Science |
| callnumber-label | HF1416 |
| callnumber-raw | HF1416 |
| callnumber-search | HF1416 |
| callnumber-sort | HF 41416 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)845613070 (DE-599)BVBBV019310175 |
| dewey-full | 658.8/4 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/4 |
| dewey-search | 658.8/4 |
| dewey-sort | 3658.8 14 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 12. ed., internat. ed. |
| format | Book |
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| genre | 1\p (DE-588)4123623-3 Lehrbuch gnd-content |
| genre_facet | Lehrbuch |
| id | DE-604.BV019310175 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T19:57:20Z |
| institution | BVB |
| isbn | 0072833718 0071111026 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-012778002 |
| oclc_num | 845613070 |
| open_access_boolean | |
| owner | DE-703 |
| owner_facet | DE-703 |
| physical | XIII, 697 S. Ill., graph. Darst. 1 CD-ROM (12 cm) |
| publishDate | 2005 |
| publishDateSearch | 2005 |
| publishDateSort | 2005 |
| publisher | McGraw-Hill Irwin |
| record_format | marc |
| series2 | McGraw-Hill-Irwin series in marketing |
| spelling | Cateora, Philip R. Verfasser aut International marketing Philip R. Cateora, John L. Graham 12. ed., internat. ed. Boston [u.a.] McGraw-Hill Irwin 2005 XIII, 697 S. Ill., graph. Darst. 1 CD-ROM (12 cm) txt rdacontent n rdamedia nc rdacarrier McGraw-Hill-Irwin series in marketing Includes bibliographical references and index Empresas internacionales Internationale marketing gtt Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf 1\p (DE-588)4123623-3 Lehrbuch gnd-content Internationales Marketing (DE-588)4125431-4 s DE-604 Marketing (DE-588)4037589-4 s 2\p DE-604 Graham, John L. Verfasser aut 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Cateora, Philip R. Graham, John L. International marketing Empresas internacionales Internationale marketing gtt Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4125431-4 (DE-588)4123623-3 |
| title | International marketing |
| title_auth | International marketing |
| title_exact_search | International marketing |
| title_full | International marketing Philip R. Cateora, John L. Graham |
| title_fullStr | International marketing Philip R. Cateora, John L. Graham |
| title_full_unstemmed | International marketing Philip R. Cateora, John L. Graham |
| title_short | International marketing |
| title_sort | international marketing |
| topic | Empresas internacionales Internationale marketing gtt Multinationales Unternehmen Export marketing International business enterprises Marketing (DE-588)4037589-4 gnd Internationales Marketing (DE-588)4125431-4 gnd |
| topic_facet | Empresas internacionales Internationale marketing Multinationales Unternehmen Export marketing International business enterprises Marketing Internationales Marketing Lehrbuch |
| work_keys_str_mv | AT cateoraphilipr internationalmarketing AT grahamjohnl internationalmarketing |