Issues in advertising: the economics of persuasion
Saved in:
| Format: | Book |
|---|---|
| Language: | English |
| Published: |
Washington, DC
1978
|
| Series: | American Enterprise Institute for Public Policy Research <Washington, DC>: AEI symposia.
78,4=78 D. |
| Subjects: | |
| Physical Description: | 284 S. |
| ISBN: | 0844721271 0844721263 |
Staff View
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Record in the Search Index
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| id | DE-604.BV005326535 |
| illustrated | Not Illustrated |
| indexdate | 2024-10-25T12:01:15Z |
| institution | BVB |
| isbn | 0844721271 0844721263 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-003333279 |
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| physical | 284 S. |
| publishDate | 1978 |
| publishDateSearch | 1978 |
| publishDateSort | 1978 |
| record_format | marc |
| series | American Enterprise Institute for Public Policy Research <Washington, DC>: AEI symposia. |
| series2 | American Enterprise Institute for Public Policy Research <Washington, DC>: AEI symposia. |
| spelling | Issues in advertising the economics of persuasion Hrsg. von David G. Tuerck* Washington, DC 1978 284 S. txt rdacontent n rdamedia nc rdacarrier American Enterprise Institute for Public Policy Research <Washington, DC>: AEI symposia. 78,4=78 D. Publicité - Aspect économique Publicité - Aspect économique - Congrès ram Publicité - Législation Advertising Economic aspects Congresses Werbung (DE-588)4065541-6 gnd rswk-swf (DE-588)4143413-4 Aufsatzsammlung gnd-content (DE-588)1071861417 Konferenzschrift gnd-content Werbung (DE-588)4065541-6 s DE-604 Tuerck, David G. Sonstige (DE-588)13277559X oth American Enterprise Institute for Public Policy Research <Washington, DC>: AEI symposia. 78,4=78 D. (DE-604)BV000898704 78,4 |
| spellingShingle | Issues in advertising the economics of persuasion American Enterprise Institute for Public Policy Research <Washington, DC>: AEI symposia. Publicité - Aspect économique Publicité - Aspect économique - Congrès ram Publicité - Législation Advertising Economic aspects Congresses Werbung (DE-588)4065541-6 gnd |
| subject_GND | (DE-588)4065541-6 (DE-588)4143413-4 (DE-588)1071861417 |
| title | Issues in advertising the economics of persuasion |
| title_auth | Issues in advertising the economics of persuasion |
| title_exact_search | Issues in advertising the economics of persuasion |
| title_full | Issues in advertising the economics of persuasion Hrsg. von David G. Tuerck* |
| title_fullStr | Issues in advertising the economics of persuasion Hrsg. von David G. Tuerck* |
| title_full_unstemmed | Issues in advertising the economics of persuasion Hrsg. von David G. Tuerck* |
| title_short | Issues in advertising |
| title_sort | issues in advertising the economics of persuasion |
| title_sub | the economics of persuasion |
| topic | Publicité - Aspect économique Publicité - Aspect économique - Congrès ram Publicité - Législation Advertising Economic aspects Congresses Werbung (DE-588)4065541-6 gnd |
| topic_facet | Publicité - Aspect économique Publicité - Aspect économique - Congrès Publicité - Législation Advertising Economic aspects Congresses Werbung Aufsatzsammlung Konferenzschrift |
| volume_link | (DE-604)BV000898704 |
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