Marketing communications and promotion:
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Buch |
| Sprache: | English |
| Veröffentlicht: |
Columbus, O.
Grid
1976
|
| Schriftenreihe: | Grid series in marketing.
|
| Schlagworte: | |
| Beschreibung: | XII,502 S. Ill.u.graph.Darst. |
| ISBN: | 0882440934 |
Internformat
MARC
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| 008 | 900725s1976 ad|| |||| 00||| eng d | ||
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| 040 | |a DE-604 |b ger |e rakddb | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-384 |a DE-188 | ||
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| 100 | 1 | |a Nickels, William G. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing communications and promotion |c William G. Nickels |
| 264 | 1 | |a Columbus, O. |b Grid |c 1976 | |
| 300 | |a XII,502 S. |b Ill.u.graph.Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
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| 490 | 0 | |a Grid series in marketing. | |
| 650 | 4 | |a Communication in marketing | |
| 650 | 4 | |a Marketing | |
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| 650 | 0 | 7 | |a Kommunikation |0 (DE-588)4031883-7 |2 gnd |9 rswk-swf |
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Datensatz im Suchindex
| _version_ | 1804117615279341568 |
|---|---|
| any_adam_object | |
| author | Nickels, William G. |
| author_facet | Nickels, William G. |
| author_role | aut |
| author_sort | Nickels, William G. |
| author_variant | w g n wg wgn |
| building | Verbundindex |
| bvnumber | BV003269287 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.125.N53 |
| callnumber-search | HF5415.125.N53 |
| callnumber-sort | HF 45415.125 N53 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 630 |
| ctrlnum | (OCoLC)2120985 (DE-599)BVBBV003269287 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV003269287 |
| illustrated | Illustrated |
| indexdate | 2024-07-09T15:57:13Z |
| institution | BVB |
| isbn | 0882440934 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-002058718 |
| oclc_num | 2120985 |
| open_access_boolean | |
| owner | DE-384 DE-188 |
| owner_facet | DE-384 DE-188 |
| physical | XII,502 S. Ill.u.graph.Darst. |
| publishDate | 1976 |
| publishDateSearch | 1976 |
| publishDateSort | 1976 |
| publisher | Grid |
| record_format | marc |
| series2 | Grid series in marketing. |
| spelling | Nickels, William G. Verfasser aut Marketing communications and promotion William G. Nickels Columbus, O. Grid 1976 XII,502 S. Ill.u.graph.Darst. txt rdacontent n rdamedia nc rdacarrier Grid series in marketing. Communication in marketing Marketing Marketing (DE-588)4037589-4 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf Kommunikation (DE-588)4031883-7 s DE-604 Marketing (DE-588)4037589-4 s Verbraucherverhalten (DE-588)4062644-1 s |
| spellingShingle | Nickels, William G. Marketing communications and promotion Communication in marketing Marketing Marketing (DE-588)4037589-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Kommunikation (DE-588)4031883-7 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4062644-1 (DE-588)4031883-7 |
| title | Marketing communications and promotion |
| title_auth | Marketing communications and promotion |
| title_exact_search | Marketing communications and promotion |
| title_full | Marketing communications and promotion William G. Nickels |
| title_fullStr | Marketing communications and promotion William G. Nickels |
| title_full_unstemmed | Marketing communications and promotion William G. Nickels |
| title_short | Marketing communications and promotion |
| title_sort | marketing communications and promotion |
| topic | Communication in marketing Marketing Marketing (DE-588)4037589-4 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Kommunikation (DE-588)4031883-7 gnd |
| topic_facet | Communication in marketing Marketing Verbraucherverhalten Kommunikation |
| work_keys_str_mv | AT nickelswilliamg marketingcommunicationsandpromotion |