Marketing technology-infused hospitality: upskilling frontline employees for competitiveness
"This book is a comprehensive book for hospitality businesses seeking to incorporate technology into their activities to empower and upskill frontline workers for a competitive edge"--
Saved in:
| Other Authors: | , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
[2025]
|
| Series: | Advances in hospitality, tourism, and the services industry (AHTSI) book series.
|
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Summary: | "This book is a comprehensive book for hospitality businesses seeking to incorporate technology into their activities to empower and upskill frontline workers for a competitive edge"-- |
| Physical Description: | 20 PDFs (486 Seiten) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9798369371299 |
| Access: | Restricted to subscribers or individual electronic text purchasers. |
Staff View
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| 245 | 0 | 0 | |a Marketing technology-infused hospitality |b upskilling frontline employees for competitiveness |c edited by Bashir Ahmad, Muhammad Abrar, Munazza Saeed. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c [2025] | |
| 300 | |a 20 PDFs (486 Seiten) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 490 | 1 | |a Advances in hospitality, tourism, and the services industry (AHTSI) book series | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Chapter 1. Strategies for frontline employees to build customer relationships -- Chapter 2. Smart hotel technologies redefining guest convenience and operational efficiency -- Chapter 3. From bits to brilliant teams: AI and digital talent management in tourism and hospitality -- Chapter 4. Enhancing hotel customer service with AI-powered Chatbots -- Chapter 5. The role of artificial intelligence in driving sustainability in the tourism industry: a marketing perspective -- Chapter 6. Assessing the significance of skill development, challenge, and personal growth in airline employee motivation -- Chapter 7. The role of social media marketing for the hospitality business -- Chapter 8. Crafting digital destinations via effective social media strategies for hospitality industry -- Chapter 9. Innovative solutions for employee well-being in the digital hospitality era -- Chapter 10.Innovative tech strategies for employee wellness in hospitality -- Chapter 11. Sustainable tourism development through responsible and creative desinations -- Chapter 12. Sustainability through technology: how innovations are driuving eco-friendly hospitality practices -- Chapter 13. Exploring the impact of emerging technologies on the hospitality industry -- Chapter 14. The use of technology in small hospitality businesses in Pakistan: a review and comparison with India. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "This book is a comprehensive book for hospitality businesses seeking to incorporate technology into their activities to empower and upskill frontline workers for a competitive edge"-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 01/21/2025). | ||
| 650 | 0 | |a Electronic commerce. | |
| 650 | 0 | |a Hospitality industry |x Data processing. | |
| 650 | 0 | |a Hospitality industry |x Employees |x Training of. | |
| 650 | 0 | |a Hospitality industry |x Marketing. | |
| 653 | |a Artificial Intelligence. | ||
| 653 | |a Competition. | ||
| 653 | |a Customer Relations. | ||
| 653 | |a Customer Service. | ||
| 653 | |a Digital Technology. | ||
| 653 | |a Employee Wellbeing. | ||
| 653 | |a Hospitality and Tourism. | ||
| 653 | |a Marketing and Consumer Behavior. | ||
| 653 | |a Social Media. | ||
| 653 | |a Upskilling. | ||
| 700 | 1 | |a Abrar, Muhammad |d 1976- |e editor. | |
| 700 | 1 | |a Ahmad, Bashir |d 1984- |e editor. | |
| 700 | 1 | |a Saeed, Munazza |d 1986- |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | |c (Original) |w (DLC)2024052931 | |
| 776 | 0 | 8 | |i Print version: |z 9798369371275 |w (DLC) 2024052931 |
| 830 | 0 | |a Advances in hospitality, tourism, and the services industry (AHTSI) book series. | |
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| 912 | |a ZDB-98-IGB | ||
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| 049 | |a DE-863 | ||
Record in the Search Index
| DE-BY-FWS_katkey | ZDB-98-IGB-00346983 |
|---|---|
| _version_ | 1826942604017664000 |
| adam_text | |
| any_adam_object | |
| author2 | Abrar, Muhammad 1976- Ahmad, Bashir 1984- Saeed, Munazza 1986- |
| author2_role | edt edt edt |
| author2_variant | m a ma b a ba m s ms |
| author_facet | Abrar, Muhammad 1976- Ahmad, Bashir 1984- Saeed, Munazza 1986- |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | T - Technology |
| callnumber-label | TX911 |
| callnumber-raw | TX911.3.M3 M375 2025e |
| callnumber-search | TX911.3.M3 M375 2025e |
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| callnumber-subject | TX - Home Economics |
| collection | ZDB-98-IGB |
| contents | Chapter 1. Strategies for frontline employees to build customer relationships -- Chapter 2. Smart hotel technologies redefining guest convenience and operational efficiency -- Chapter 3. From bits to brilliant teams: AI and digital talent management in tourism and hospitality -- Chapter 4. Enhancing hotel customer service with AI-powered Chatbots -- Chapter 5. The role of artificial intelligence in driving sustainability in the tourism industry: a marketing perspective -- Chapter 6. Assessing the significance of skill development, challenge, and personal growth in airline employee motivation -- Chapter 7. The role of social media marketing for the hospitality business -- Chapter 8. Crafting digital destinations via effective social media strategies for hospitality industry -- Chapter 9. Innovative solutions for employee well-being in the digital hospitality era -- Chapter 10.Innovative tech strategies for employee wellness in hospitality -- Chapter 11. Sustainable tourism development through responsible and creative desinations -- Chapter 12. Sustainability through technology: how innovations are driuving eco-friendly hospitality practices -- Chapter 13. Exploring the impact of emerging technologies on the hospitality industry -- Chapter 14. The use of technology in small hospitality businesses in Pakistan: a review and comparison with India. |
| ctrlnum | (CaBNVSL)slc00007363 (OCoLC)1476523735 |
| dewey-full | 647.94068/8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 647 - Management of public households |
| dewey-raw | 647.94068/8 |
| dewey-search | 647.94068/8 |
| dewey-sort | 3647.94068 18 |
| dewey-tens | 640 - Home and family management |
| discipline | Agrar-/Forst-/Ernährungs-/Haushaltswissenschaft / Gartenbau |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00346983 |
| illustrated | Not Illustrated |
| indexdate | 2025-03-18T14:30:38Z |
| institution | BVB |
| isbn | 9798369371299 |
| language | English |
| oclc_num | 1476523735 |
| open_access_boolean | |
| owner | DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
| owner_facet | DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
| physical | 20 PDFs (486 Seiten) Also available in print. |
| psigel | ZDB-98-IGB FWS_PDA_IGB ZDB-98-IGB |
| publishDate | 2025 |
| publishDateSearch | 2025 |
| publishDateSort | 2025 |
| publisher | IGI Global |
| record_format | marc |
| series | Advances in hospitality, tourism, and the services industry (AHTSI) book series. |
| series2 | Advances in hospitality, tourism, and the services industry (AHTSI) book series |
| spelling | Marketing technology-infused hospitality upskilling frontline employees for competitiveness edited by Bashir Ahmad, Muhammad Abrar, Munazza Saeed. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global [2025] 20 PDFs (486 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Advances in hospitality, tourism, and the services industry (AHTSI) book series Includes bibliographical references and index. Chapter 1. Strategies for frontline employees to build customer relationships -- Chapter 2. Smart hotel technologies redefining guest convenience and operational efficiency -- Chapter 3. From bits to brilliant teams: AI and digital talent management in tourism and hospitality -- Chapter 4. Enhancing hotel customer service with AI-powered Chatbots -- Chapter 5. The role of artificial intelligence in driving sustainability in the tourism industry: a marketing perspective -- Chapter 6. Assessing the significance of skill development, challenge, and personal growth in airline employee motivation -- Chapter 7. The role of social media marketing for the hospitality business -- Chapter 8. Crafting digital destinations via effective social media strategies for hospitality industry -- Chapter 9. Innovative solutions for employee well-being in the digital hospitality era -- Chapter 10.Innovative tech strategies for employee wellness in hospitality -- Chapter 11. Sustainable tourism development through responsible and creative desinations -- Chapter 12. Sustainability through technology: how innovations are driuving eco-friendly hospitality practices -- Chapter 13. Exploring the impact of emerging technologies on the hospitality industry -- Chapter 14. The use of technology in small hospitality businesses in Pakistan: a review and comparison with India. Restricted to subscribers or individual electronic text purchasers. "This book is a comprehensive book for hospitality businesses seeking to incorporate technology into their activities to empower and upskill frontline workers for a competitive edge"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 01/21/2025). Electronic commerce. Hospitality industry Data processing. Hospitality industry Employees Training of. Hospitality industry Marketing. Artificial Intelligence. Competition. Customer Relations. Customer Service. Digital Technology. Employee Wellbeing. Hospitality and Tourism. Marketing and Consumer Behavior. Social Media. Upskilling. Abrar, Muhammad 1976- editor. Ahmad, Bashir 1984- editor. Saeed, Munazza 1986- editor. IGI Global, publisher. (Original) (DLC)2024052931 Print version: 9798369371275 (DLC) 2024052931 Advances in hospitality, tourism, and the services industry (AHTSI) book series. |
| spellingShingle | Marketing technology-infused hospitality upskilling frontline employees for competitiveness Advances in hospitality, tourism, and the services industry (AHTSI) book series. Chapter 1. Strategies for frontline employees to build customer relationships -- Chapter 2. Smart hotel technologies redefining guest convenience and operational efficiency -- Chapter 3. From bits to brilliant teams: AI and digital talent management in tourism and hospitality -- Chapter 4. Enhancing hotel customer service with AI-powered Chatbots -- Chapter 5. The role of artificial intelligence in driving sustainability in the tourism industry: a marketing perspective -- Chapter 6. Assessing the significance of skill development, challenge, and personal growth in airline employee motivation -- Chapter 7. The role of social media marketing for the hospitality business -- Chapter 8. Crafting digital destinations via effective social media strategies for hospitality industry -- Chapter 9. Innovative solutions for employee well-being in the digital hospitality era -- Chapter 10.Innovative tech strategies for employee wellness in hospitality -- Chapter 11. Sustainable tourism development through responsible and creative desinations -- Chapter 12. Sustainability through technology: how innovations are driuving eco-friendly hospitality practices -- Chapter 13. Exploring the impact of emerging technologies on the hospitality industry -- Chapter 14. The use of technology in small hospitality businesses in Pakistan: a review and comparison with India. Electronic commerce. Hospitality industry Data processing. Hospitality industry Employees Training of. Hospitality industry Marketing. |
| title | Marketing technology-infused hospitality upskilling frontline employees for competitiveness |
| title_auth | Marketing technology-infused hospitality upskilling frontline employees for competitiveness |
| title_exact_search | Marketing technology-infused hospitality upskilling frontline employees for competitiveness |
| title_full | Marketing technology-infused hospitality upskilling frontline employees for competitiveness edited by Bashir Ahmad, Muhammad Abrar, Munazza Saeed. |
| title_fullStr | Marketing technology-infused hospitality upskilling frontline employees for competitiveness edited by Bashir Ahmad, Muhammad Abrar, Munazza Saeed. |
| title_full_unstemmed | Marketing technology-infused hospitality upskilling frontline employees for competitiveness edited by Bashir Ahmad, Muhammad Abrar, Munazza Saeed. |
| title_short | Marketing technology-infused hospitality |
| title_sort | marketing technology infused hospitality upskilling frontline employees for competitiveness |
| title_sub | upskilling frontline employees for competitiveness |
| topic | Electronic commerce. Hospitality industry Data processing. Hospitality industry Employees Training of. Hospitality industry Marketing. |
| topic_facet | Electronic commerce. Hospitality industry Data processing. Hospitality industry Employees Training of. Hospitality industry Marketing. |
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