Data-driven governance through AI, digital marketing, and the privacy interplay:
Data-driven governance through AI, digital marketing, and the privacy interplay provides a comprehensive overview of how data-driven strategies can coexist with fundamental privacy principles to foster an environment of trust and effective governance. It bridges the gap between technological potenti...
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
2025.
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| Schriftenreihe: | Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
|
| Schlagworte: | |
| Online-Zugang: | DE-862 DE-863 |
| Zusammenfassung: | Data-driven governance through AI, digital marketing, and the privacy interplay provides a comprehensive overview of how data-driven strategies can coexist with fundamental privacy principles to foster an environment of trust and effective governance. It bridges the gap between technological potential and ethical governance. Covering topics such as behavioral governance, digital transformation, and surveillance economy, this book is an excellent resource for policymakers, government officials, technology professionals, industry leaders, legal experts, academicians, and more. |
| Beschreibung: | 17 PDFs (416 Seiten) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliographie: | Includes bibliographic references and index. |
| ISBN: | 9798369369470 |
| Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
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| 245 | 0 | 0 | |a Data-driven governance through AI, digital marketing, and the privacy interplay |c José Ramón Saura, editor. |
| 246 | 3 | |a Data-driven governance through artificial intelligence, digital marketing, and the privacy interplay | |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c 2025. | |
| 300 | |a 17 PDFs (416 Seiten) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 490 | 1 | |a Advances in marketing, customer relationship management, and e-services (AMCRMES) book series | |
| 504 | |a Includes bibliographic references and index. | ||
| 505 | 0 | |a Preface -- Chapter 1. Digital Governance Across Continents: Cases From Diverse National Strategies -- Chapter 2. Data Quality in the Surveillance Economy: Challenges of Digital Governance in the Paradox of Data Decontextualization -- Chapter 3. Re-Assessing Jurisprudential Foundation of Intellectual Property Laws in the Age of Artificial Intelligence -- Chapter 4. Liberal Democracy, Behavioural Governance, and Communication: Risks and Opportunities -- Chapter 5. Leveraging Big Data in SMEs: Pathways to Effective Application -- Chapter 6. Unethical Design in TikTok and Its Connection to Surveillance Capitalism and Collective Intelligence -- Chapter 7. Role of Data Analytics to Sustainability in Apparel Supply Chain Management -- Chapter 8. Exploring a Smart City and the Epicenter of Megatrends in Innovation With Artificial Intelligence: The Case of Dubai -- Chapter 9. Artificial Intelligence in Data Visualization: Enhancing Research Through Generative Graphs -- Chapter 10. A Proficient Fake Fingerprint Identification System Based on CNN to Ensure Human Security -- Chapter 11. Digital Transformation in Spanish Universities: Key Indicator Design and Data Visualization With Power BI -- Compilation of References -- About the Contributors -- Index. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a Data-driven governance through AI, digital marketing, and the privacy interplay provides a comprehensive overview of how data-driven strategies can coexist with fundamental privacy principles to foster an environment of trust and effective governance. It bridges the gap between technological potential and ethical governance. Covering topics such as behavioral governance, digital transformation, and surveillance economy, this book is an excellent resource for policymakers, government officials, technology professionals, industry leaders, legal experts, academicians, and more. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 01/20/2025). | ||
| 650 | 0 | |a Artificial intelligence. | |
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Marketing |x Data processing. | |
| 653 | |a Artificial Intelligence (AI) | ||
| 653 | |a Behavioral Governance. | ||
| 653 | |a Big Data. | ||
| 653 | |a Collective Intelligence. | ||
| 653 | |a Data Decontextualization. | ||
| 653 | |a Data Quality. | ||
| 653 | |a Data Visualization. | ||
| 653 | |a Data-Driven Governance. | ||
| 653 | |a Digital Governance. | ||
| 653 | |a Digital Marketing. | ||
| 653 | |a Digital Transformation. | ||
| 653 | |a Intellectual Property Law. | ||
| 653 | |a Privacy. | ||
| 653 | |a Small and Medium-Sized Enterprises (SMEs) | ||
| 653 | |a Smart City. | ||
| 653 | |a Supply Chain Management (SCM) | ||
| 653 | |a Surveillance Capitalism. | ||
| 653 | |a Surveillance Economy. | ||
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Saura, José Ramón |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | 8 | |i Print version: |z 9798369369456 |
| 830 | 0 | |a Advances in marketing, customer relationship management, and e-services (AMCRMES) book series. | |
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| 912 | |a ZDB-98-IGB | ||
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Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-98-IGB-00346239 |
|---|---|
| _version_ | 1826942603974672384 |
| adam_text | |
| any_adam_object | |
| author2 | Saura, José Ramón |
| author2_role | edt |
| author2_variant | j r s jr jrs |
| author_facet | Saura, José Ramón |
| building | Verbundindex |
| bvnumber | localFWS |
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| collection | ZDB-98-IGB |
| contents | Preface -- Chapter 1. Digital Governance Across Continents: Cases From Diverse National Strategies -- Chapter 2. Data Quality in the Surveillance Economy: Challenges of Digital Governance in the Paradox of Data Decontextualization -- Chapter 3. Re-Assessing Jurisprudential Foundation of Intellectual Property Laws in the Age of Artificial Intelligence -- Chapter 4. Liberal Democracy, Behavioural Governance, and Communication: Risks and Opportunities -- Chapter 5. Leveraging Big Data in SMEs: Pathways to Effective Application -- Chapter 6. Unethical Design in TikTok and Its Connection to Surveillance Capitalism and Collective Intelligence -- Chapter 7. Role of Data Analytics to Sustainability in Apparel Supply Chain Management -- Chapter 8. Exploring a Smart City and the Epicenter of Megatrends in Innovation With Artificial Intelligence: The Case of Dubai -- Chapter 9. Artificial Intelligence in Data Visualization: Enhancing Research Through Generative Graphs -- Chapter 10. A Proficient Fake Fingerprint Identification System Based on CNN to Ensure Human Security -- Chapter 11. Digital Transformation in Spanish Universities: Key Indicator Design and Data Visualization With Power BI -- Compilation of References -- About the Contributors -- Index. |
| ctrlnum | (CaBNVSL)slc00007359 (OCoLC)1484541674 |
| dewey-full | 006.3 |
| dewey-hundreds | 000 - Computer science, information, general works |
| dewey-ones | 006 - Special computer methods |
| dewey-raw | 006.3 |
| dewey-search | 006.3 |
| dewey-sort | 16.3 |
| dewey-tens | 000 - Computer science, information, general works |
| discipline | Informatik |
| format | Electronic eBook |
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| genre | Electronic books. |
| genre_facet | Electronic books. |
| id | ZDB-98-IGB-00346239 |
| illustrated | Not Illustrated |
| indexdate | 2025-03-18T14:30:38Z |
| institution | BVB |
| isbn | 9798369369470 |
| language | English |
| oclc_num | 1484541674 |
| open_access_boolean | |
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| physical | 17 PDFs (416 Seiten) Also available in print. |
| psigel | ZDB-98-IGB FWS_PDA_IGB ZDB-98-IGB |
| publishDate | 2025 |
| publishDateSearch | 2025 |
| publishDateSort | 2025 |
| publisher | IGI Global |
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| series | Advances in marketing, customer relationship management, and e-services (AMCRMES) book series. |
| series2 | Advances in marketing, customer relationship management, and e-services (AMCRMES) book series |
| spelling | Data-driven governance through AI, digital marketing, and the privacy interplay José Ramón Saura, editor. Data-driven governance through artificial intelligence, digital marketing, and the privacy interplay Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global 2025. 17 PDFs (416 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Advances in marketing, customer relationship management, and e-services (AMCRMES) book series Includes bibliographic references and index. Preface -- Chapter 1. Digital Governance Across Continents: Cases From Diverse National Strategies -- Chapter 2. Data Quality in the Surveillance Economy: Challenges of Digital Governance in the Paradox of Data Decontextualization -- Chapter 3. Re-Assessing Jurisprudential Foundation of Intellectual Property Laws in the Age of Artificial Intelligence -- Chapter 4. Liberal Democracy, Behavioural Governance, and Communication: Risks and Opportunities -- Chapter 5. Leveraging Big Data in SMEs: Pathways to Effective Application -- Chapter 6. Unethical Design in TikTok and Its Connection to Surveillance Capitalism and Collective Intelligence -- Chapter 7. Role of Data Analytics to Sustainability in Apparel Supply Chain Management -- Chapter 8. Exploring a Smart City and the Epicenter of Megatrends in Innovation With Artificial Intelligence: The Case of Dubai -- Chapter 9. Artificial Intelligence in Data Visualization: Enhancing Research Through Generative Graphs -- Chapter 10. A Proficient Fake Fingerprint Identification System Based on CNN to Ensure Human Security -- Chapter 11. Digital Transformation in Spanish Universities: Key Indicator Design and Data Visualization With Power BI -- Compilation of References -- About the Contributors -- Index. Restricted to subscribers or individual electronic text purchasers. Data-driven governance through AI, digital marketing, and the privacy interplay provides a comprehensive overview of how data-driven strategies can coexist with fundamental privacy principles to foster an environment of trust and effective governance. It bridges the gap between technological potential and ethical governance. Covering topics such as behavioral governance, digital transformation, and surveillance economy, this book is an excellent resource for policymakers, government officials, technology professionals, industry leaders, legal experts, academicians, and more. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 01/20/2025). Artificial intelligence. Internet marketing. Marketing Data processing. Artificial Intelligence (AI) Behavioral Governance. Big Data. Collective Intelligence. Data Decontextualization. Data Quality. Data Visualization. Data-Driven Governance. Digital Governance. Digital Marketing. Digital Transformation. Intellectual Property Law. Privacy. Small and Medium-Sized Enterprises (SMEs) Smart City. Supply Chain Management (SCM) Surveillance Capitalism. Surveillance Economy. Electronic books. Saura, José Ramón editor. IGI Global, publisher. Print version: 9798369369456 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series. |
| spellingShingle | Data-driven governance through AI, digital marketing, and the privacy interplay Advances in marketing, customer relationship management, and e-services (AMCRMES) book series. Preface -- Chapter 1. Digital Governance Across Continents: Cases From Diverse National Strategies -- Chapter 2. Data Quality in the Surveillance Economy: Challenges of Digital Governance in the Paradox of Data Decontextualization -- Chapter 3. Re-Assessing Jurisprudential Foundation of Intellectual Property Laws in the Age of Artificial Intelligence -- Chapter 4. Liberal Democracy, Behavioural Governance, and Communication: Risks and Opportunities -- Chapter 5. Leveraging Big Data in SMEs: Pathways to Effective Application -- Chapter 6. Unethical Design in TikTok and Its Connection to Surveillance Capitalism and Collective Intelligence -- Chapter 7. Role of Data Analytics to Sustainability in Apparel Supply Chain Management -- Chapter 8. Exploring a Smart City and the Epicenter of Megatrends in Innovation With Artificial Intelligence: The Case of Dubai -- Chapter 9. Artificial Intelligence in Data Visualization: Enhancing Research Through Generative Graphs -- Chapter 10. A Proficient Fake Fingerprint Identification System Based on CNN to Ensure Human Security -- Chapter 11. Digital Transformation in Spanish Universities: Key Indicator Design and Data Visualization With Power BI -- Compilation of References -- About the Contributors -- Index. Artificial intelligence. Internet marketing. Marketing Data processing. |
| title | Data-driven governance through AI, digital marketing, and the privacy interplay |
| title_alt | Data-driven governance through artificial intelligence, digital marketing, and the privacy interplay |
| title_auth | Data-driven governance through AI, digital marketing, and the privacy interplay |
| title_exact_search | Data-driven governance through AI, digital marketing, and the privacy interplay |
| title_full | Data-driven governance through AI, digital marketing, and the privacy interplay José Ramón Saura, editor. |
| title_fullStr | Data-driven governance through AI, digital marketing, and the privacy interplay José Ramón Saura, editor. |
| title_full_unstemmed | Data-driven governance through AI, digital marketing, and the privacy interplay José Ramón Saura, editor. |
| title_short | Data-driven governance through AI, digital marketing, and the privacy interplay |
| title_sort | data driven governance through ai digital marketing and the privacy interplay |
| topic | Artificial intelligence. Internet marketing. Marketing Data processing. |
| topic_facet | Artificial intelligence. Internet marketing. Marketing Data processing. Electronic books. |
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