Social media strategies for tourism interactivity:
"The global tourism industry stands at a crossroads, facing unprecedented challenges that demand immediate attention. Despite its undeniable economic significance, the sector has weathered various crises, prompting a critical reevaluation of its traditional modus operandi. Decision-makers grapp...
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| Other Authors: | , , , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
c2024
|
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Summary: | "The global tourism industry stands at a crossroads, facing unprecedented challenges that demand immediate attention. Despite its undeniable economic significance, the sector has weathered various crises, prompting a critical reevaluation of its traditional modus operandi. Decision-makers grapple with the urgent need for a transformative approach, questioning how best to navigate the complex web of issues threatening the industry's stability. The convergence of evolving tourist behaviors, uncertainties related to new trends, and the escalating pressure for sustainability creates a pressing need for collaborative, tech-driven strategies to reshape the future of tourism management.Social Media Strategies for Tourism Interactivity emerges as a pivotal resource in this tumultuous landscape. Within the pages of this book, a strategic guide unfolds for decision-makers seeking to thrive in the face of challenges. By delving into the current trends of cooperative competition among traditional micro, small, and medium-sized enterprises (TSMEs), the book advocates for a transformative approach that leverages technological advancements and digitalization. It explores how these strategies can lead to more efficient resource utilization, rapid adaptation to changing tourism demands, and a sustainable balance that aligns with contemporary concerns. In the context of rapid change, this book becomes an essential tool, offering practical and visionary solutions for the substantial challenges of the tourism industry."-- |
| Physical Description: | 20 PDFs (xxi, 345 Seiten) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9798369309612 |
| Access: | Restricted to subscribers or individual electronic text purchasers. |
Staff View
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| 245 | 0 | 0 | |a Social media strategies for tourism interactivity |c Célia M.Q. Ramos, Teresa Costa, Filipe Segurado Severino, Maria de Lurdes Calisto, editors. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c c2024 | |
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| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Preface -- Acknowledgment -- Chapter 1. Macro-Environmental Dynamics Shaping Tourism and Hospitality -- Chapter 2. Interacting With the Future: Smart Tourism Evolution Through IoT and Social Media Strategies -- Chapter 3. Exploring Future Scenarios in Tourism: Climate and Digital Transformation -- Chapter 4. Social Media Platforms in Promoting Island Tourism Destination: A Netnography Approach -- Chapter 5. Digital Marketing for Cruise Tourism in Oman: Opportunities and Challenges -- Chapter 6. The Potentialities of CRM to Increase Personalization in Hospitality -- Chapter 7. Digital gastronomy has been a common topic of conversation while talking about robotic breakthroughs in the hospitality sector. Most notably by producing highly personalized and imaginative goods via 3D food printing. Nevertheless... -- Chapter 8. Circular Economy and Sustainable Tourism Management: Uncertainties and Challenges Ahead -- Chapter 9. Enhance Communication With Stakeholders Through Social Media in Protected Areas as Sustainable Tourism Destinations -- Chapter 10. Mindful Consumers and New Marketing Strategies for the Restaurant Business: Evidence of Bangladesh -- Chapter 11. Exploring the Past and Identifying the Future Research Agenda for Social Media and Tourist Behavior: A Bibliometric Analysis -- Compilation of References -- About the Contributors -- Index. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "The global tourism industry stands at a crossroads, facing unprecedented challenges that demand immediate attention. Despite its undeniable economic significance, the sector has weathered various crises, prompting a critical reevaluation of its traditional modus operandi. Decision-makers grapple with the urgent need for a transformative approach, questioning how best to navigate the complex web of issues threatening the industry's stability. The convergence of evolving tourist behaviors, uncertainties related to new trends, and the escalating pressure for sustainability creates a pressing need for collaborative, tech-driven strategies to reshape the future of tourism management.Social Media Strategies for Tourism Interactivity emerges as a pivotal resource in this tumultuous landscape. Within the pages of this book, a strategic guide unfolds for decision-makers seeking to thrive in the face of challenges. By delving into the current trends of cooperative competition among traditional micro, small, and medium-sized enterprises (TSMEs), the book advocates for a transformative approach that leverages technological advancements and digitalization. It explores how these strategies can lead to more efficient resource utilization, rapid adaptation to changing tourism demands, and a sustainable balance that aligns with contemporary concerns. In the context of rapid change, this book becomes an essential tool, offering practical and visionary solutions for the substantial challenges of the tourism industry."-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 04/30/2024). | ||
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Social media |x Influence. | |
| 650 | 0 | |a Tourism |x Information technology. | |
| 650 | 0 | |a Tourism |x Internet marketing. | |
| 653 | |a Changing Tourist Behaviors. | ||
| 653 | |a Crisis Management. | ||
| 653 | |a Digital Transformation in Hospitality. | ||
| 653 | |a Economic Resilience. | ||
| 653 | |a Evolving Trends. | ||
| 653 | |a Hospitality Social Media Marketing. | ||
| 653 | |a Social and Tourism Trend Analysis. | ||
| 653 | |a Sustainable Practices. | ||
| 653 | |a Technology Strategies. | ||
| 653 | |a Tourism Management. | ||
| 653 | |a Traditional Micro, Small, and Medium-Sized Enterprises. | ||
| 653 | |a Transformative Solutions. | ||
| 653 | |a Visionary Tourism. | ||
| 655 | 4 | |a Electronic books. | |
| 700 | 1 | |a Calisto, Maria de Lurdes |d 1965- |e editor. | |
| 700 | 1 | |a Costa, Teresa |e editor. | |
| 700 | 1 | |a Ramos, Célia M.Q. |e editor. | |
| 700 | 1 | |a Severino, Filipe Segurado |d 1990- |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | 8 | |i Print version: |z 9798369309605 |
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| 912 | |a ZDB-98-IGB | ||
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| author2 | Calisto, Maria de Lurdes 1965- Costa, Teresa Ramos, Célia M.Q Severino, Filipe Segurado 1990- |
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| author_facet | Calisto, Maria de Lurdes 1965- Costa, Teresa Ramos, Célia M.Q Severino, Filipe Segurado 1990- |
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| contents | Preface -- Acknowledgment -- Chapter 1. Macro-Environmental Dynamics Shaping Tourism and Hospitality -- Chapter 2. Interacting With the Future: Smart Tourism Evolution Through IoT and Social Media Strategies -- Chapter 3. Exploring Future Scenarios in Tourism: Climate and Digital Transformation -- Chapter 4. Social Media Platforms in Promoting Island Tourism Destination: A Netnography Approach -- Chapter 5. Digital Marketing for Cruise Tourism in Oman: Opportunities and Challenges -- Chapter 6. The Potentialities of CRM to Increase Personalization in Hospitality -- Chapter 7. Digital gastronomy has been a common topic of conversation while talking about robotic breakthroughs in the hospitality sector. Most notably by producing highly personalized and imaginative goods via 3D food printing. Nevertheless... -- Chapter 8. Circular Economy and Sustainable Tourism Management: Uncertainties and Challenges Ahead -- Chapter 9. Enhance Communication With Stakeholders Through Social Media in Protected Areas as Sustainable Tourism Destinations -- Chapter 10. Mindful Consumers and New Marketing Strategies for the Restaurant Business: Evidence of Bangladesh -- Chapter 11. Exploring the Past and Identifying the Future Research Agenda for Social Media and Tourist Behavior: A Bibliometric Analysis -- Compilation of References -- About the Contributors -- Index. |
| ctrlnum | (CaBNVSL)slc00005831 (OCoLC)1416597704 |
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| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00325435 |
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| spelling | Social media strategies for tourism interactivity Célia M.Q. Ramos, Teresa Costa, Filipe Segurado Severino, Maria de Lurdes Calisto, editors. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global c2024 20 PDFs (xxi, 345 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Preface -- Acknowledgment -- Chapter 1. Macro-Environmental Dynamics Shaping Tourism and Hospitality -- Chapter 2. Interacting With the Future: Smart Tourism Evolution Through IoT and Social Media Strategies -- Chapter 3. Exploring Future Scenarios in Tourism: Climate and Digital Transformation -- Chapter 4. Social Media Platforms in Promoting Island Tourism Destination: A Netnography Approach -- Chapter 5. Digital Marketing for Cruise Tourism in Oman: Opportunities and Challenges -- Chapter 6. The Potentialities of CRM to Increase Personalization in Hospitality -- Chapter 7. Digital gastronomy has been a common topic of conversation while talking about robotic breakthroughs in the hospitality sector. Most notably by producing highly personalized and imaginative goods via 3D food printing. Nevertheless... -- Chapter 8. Circular Economy and Sustainable Tourism Management: Uncertainties and Challenges Ahead -- Chapter 9. Enhance Communication With Stakeholders Through Social Media in Protected Areas as Sustainable Tourism Destinations -- Chapter 10. Mindful Consumers and New Marketing Strategies for the Restaurant Business: Evidence of Bangladesh -- Chapter 11. Exploring the Past and Identifying the Future Research Agenda for Social Media and Tourist Behavior: A Bibliometric Analysis -- Compilation of References -- About the Contributors -- Index. Restricted to subscribers or individual electronic text purchasers. "The global tourism industry stands at a crossroads, facing unprecedented challenges that demand immediate attention. Despite its undeniable economic significance, the sector has weathered various crises, prompting a critical reevaluation of its traditional modus operandi. Decision-makers grapple with the urgent need for a transformative approach, questioning how best to navigate the complex web of issues threatening the industry's stability. The convergence of evolving tourist behaviors, uncertainties related to new trends, and the escalating pressure for sustainability creates a pressing need for collaborative, tech-driven strategies to reshape the future of tourism management.Social Media Strategies for Tourism Interactivity emerges as a pivotal resource in this tumultuous landscape. Within the pages of this book, a strategic guide unfolds for decision-makers seeking to thrive in the face of challenges. By delving into the current trends of cooperative competition among traditional micro, small, and medium-sized enterprises (TSMEs), the book advocates for a transformative approach that leverages technological advancements and digitalization. It explores how these strategies can lead to more efficient resource utilization, rapid adaptation to changing tourism demands, and a sustainable balance that aligns with contemporary concerns. In the context of rapid change, this book becomes an essential tool, offering practical and visionary solutions for the substantial challenges of the tourism industry."-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 04/30/2024). Consumer behavior. Social media Influence. Tourism Information technology. Tourism Internet marketing. Changing Tourist Behaviors. Crisis Management. Digital Transformation in Hospitality. Economic Resilience. Evolving Trends. Hospitality Social Media Marketing. Social and Tourism Trend Analysis. Sustainable Practices. Technology Strategies. Tourism Management. Traditional Micro, Small, and Medium-Sized Enterprises. Transformative Solutions. Visionary Tourism. Electronic books. Calisto, Maria de Lurdes 1965- editor. Costa, Teresa editor. Ramos, Célia M.Q. editor. Severino, Filipe Segurado 1990- editor. IGI Global, publisher. Print version: 9798369309605 |
| spellingShingle | Social media strategies for tourism interactivity Preface -- Acknowledgment -- Chapter 1. Macro-Environmental Dynamics Shaping Tourism and Hospitality -- Chapter 2. Interacting With the Future: Smart Tourism Evolution Through IoT and Social Media Strategies -- Chapter 3. Exploring Future Scenarios in Tourism: Climate and Digital Transformation -- Chapter 4. Social Media Platforms in Promoting Island Tourism Destination: A Netnography Approach -- Chapter 5. Digital Marketing for Cruise Tourism in Oman: Opportunities and Challenges -- Chapter 6. The Potentialities of CRM to Increase Personalization in Hospitality -- Chapter 7. Digital gastronomy has been a common topic of conversation while talking about robotic breakthroughs in the hospitality sector. Most notably by producing highly personalized and imaginative goods via 3D food printing. Nevertheless... -- Chapter 8. Circular Economy and Sustainable Tourism Management: Uncertainties and Challenges Ahead -- Chapter 9. Enhance Communication With Stakeholders Through Social Media in Protected Areas as Sustainable Tourism Destinations -- Chapter 10. Mindful Consumers and New Marketing Strategies for the Restaurant Business: Evidence of Bangladesh -- Chapter 11. Exploring the Past and Identifying the Future Research Agenda for Social Media and Tourist Behavior: A Bibliometric Analysis -- Compilation of References -- About the Contributors -- Index. Consumer behavior. Social media Influence. Tourism Information technology. Tourism Internet marketing. |
| title | Social media strategies for tourism interactivity |
| title_auth | Social media strategies for tourism interactivity |
| title_exact_search | Social media strategies for tourism interactivity |
| title_full | Social media strategies for tourism interactivity Célia M.Q. Ramos, Teresa Costa, Filipe Segurado Severino, Maria de Lurdes Calisto, editors. |
| title_fullStr | Social media strategies for tourism interactivity Célia M.Q. Ramos, Teresa Costa, Filipe Segurado Severino, Maria de Lurdes Calisto, editors. |
| title_full_unstemmed | Social media strategies for tourism interactivity Célia M.Q. Ramos, Teresa Costa, Filipe Segurado Severino, Maria de Lurdes Calisto, editors. |
| title_short | Social media strategies for tourism interactivity |
| title_sort | social media strategies for tourism interactivity |
| topic | Consumer behavior. Social media Influence. Tourism Information technology. Tourism Internet marketing. |
| topic_facet | Consumer behavior. Social media Influence. Tourism Information technology. Tourism Internet marketing. Electronic books. |
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