Global perspectives on soft power management in business:
"Global Perspectives on Soft Power Management in Business provides a comprehensive exploration of the impactful role of soft power in influencing socio-economic dynamics. In today's interconnected world, soft power drives economic growth through the dissemination of beliefs, cultures, shar...
Gespeichert in:
Weitere Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
2023.
|
Schlagworte: | |
Online-Zugang: | DE-862 DE-863 |
Zusammenfassung: | "Global Perspectives on Soft Power Management in Business provides a comprehensive exploration of the impactful role of soft power in influencing socio-economic dynamics. In today's interconnected world, soft power drives economic growth through the dissemination of beliefs, cultures, shared norms, and popular trends, creating a country's brand image. This edited volume brings together scholars from diverse academic backgrounds to objectively discuss and analyze the sustainable management, design thinking, and integration of soft power. The book delves into the pros and cons of soft power impact, explores soft power knowledge management in different industries, examines soft power marketing and presentation strategies, and investigates the relationship between technology and soft power. Moreover, it emphasizes that success in the global marketplace is not solely reliant on technological advancements, but also on the added value of products through sophisticated services--a concept encompassed by soft power.This book proves invaluable to undergraduate and graduate students studying business, cultural, and hospitality management, as well as professionals in public and private organizations, universities, professors and lecturers, policy makers, and those in the film and music industry."-- |
Beschreibung: | 30 PDFs (536 Seiten) Also available in print. |
Format: | Mode of access: World Wide Web. |
Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9798369302521 |
Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
MARC
LEADER | 00000nam a2200000 i 4500 | ||
---|---|---|---|
001 | ZDB-98-IGB-00321645 | ||
003 | IGIG | ||
005 | 20231016134413.0 | ||
006 | m eo d | ||
007 | cr bn||||m|||a | ||
008 | 231016s2023 pau fob 001 0 eng d | ||
020 | |a 9798369302521 |q PDF | ||
020 | |z 9798369302507 |q print | ||
024 | 7 | |a 10.4018/979-8-3693-0250-7 |2 doi | |
035 | |a (CaBNVSL)slc00005102 | ||
035 | |a (OCoLC)1401976345 | ||
040 | |a CaBNVSL |b eng |e rda |c CaBNVSL |d CaBNVSL | ||
050 | 4 | |a HF1359 |b .G5765 2023e | |
082 | 7 | |a 337.068 |2 23 | |
245 | 0 | 0 | |a Global perspectives on soft power management in business |c Kannapat Kankaew, editor. |
264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c 2023. | |
300 | |a 30 PDFs (536 Seiten) | ||
336 | |a text |2 rdacontent | ||
337 | |a electronic |2 isbdmedia | ||
338 | |a online resource |2 rdacarrier | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Chapter 1. A study on the interaction between mainland ASEAN states and China after the cold war: centered on the GMS mechanism -- Chapter 2. Analysing foreign direct investment in Singapore through soft power -- Chapter 3. Cultural alchemy: Fengcha tradition in tea retailing in contemporary China -- Chapter 4. Enhancing national reputation and competitiveness in the global market through the use of soft power: a case study approach to Asia and Oceania Airlines -- Chapter 5. Evaluation of soft power in terms of leadership: a bibliometric analysis -- Chapter 6. Exploring the causal relationship model of foreign tourists' behavior and soft power creation in gastronomy tourism: a case study in Thailand -- Chapter 7. Impact of the sugar-sweetened beverage tax on the South African sugar industry: implications for navigating stakeholder relations and power dynamics -- Chapter 8. India building its nation brand soft power through its global organizations in the 21st century -- Chapter 9. Normative and regulatory dimensions of institutional culture -- Chapter 10. Organizational socio-intercultural anthropology -- Chapter 11. Rapacious capitalism?: considering the ride-hailing application business in Jakarta, Indonesia -- Chapter 12. Role of soft power in tourism development: a bibliometric analysis of the past decade -- Chapter 13. Soft power and the olympics: opportunities and challenges -- Chapter 14. Solidarity liquor: community wisdom development for the growth of social business in Thailand -- Chapter 15. Stirring up soft power: the role of Chinese cuisine in China's cultural diplomacy -- Chapter 16. Sustainable economy: strategies and indicators of the post-global transition -- Chapter 17. Synergy as a smart solution: achieving positive/smart synergy in teamwork -- Chapter 18. The conceptualization of corporate social responsibilities as soft power of firms: the implication of business diplomacy -- Chapter 19. The effect of soft power on the selection of a touristic destination -- Chapter 20. The synergy of human resource management, corporate social responsibility as an organizational soft power and sustainable performance -- Chapter 21. The Tao of soft power: applying the wisdom of the Tao Te Ching in contemporary diplomacy -- Chapter 22. The use of food in cinema as a soft power instrument -- Chapter 23. The west African social media "Jollof Rice war": unintentional projection of west African culinary soft power. | |
506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
520 | 3 | |a "Global Perspectives on Soft Power Management in Business provides a comprehensive exploration of the impactful role of soft power in influencing socio-economic dynamics. In today's interconnected world, soft power drives economic growth through the dissemination of beliefs, cultures, shared norms, and popular trends, creating a country's brand image. This edited volume brings together scholars from diverse academic backgrounds to objectively discuss and analyze the sustainable management, design thinking, and integration of soft power. The book delves into the pros and cons of soft power impact, explores soft power knowledge management in different industries, examines soft power marketing and presentation strategies, and investigates the relationship between technology and soft power. Moreover, it emphasizes that success in the global marketplace is not solely reliant on technological advancements, but also on the added value of products through sophisticated services--a concept encompassed by soft power.This book proves invaluable to undergraduate and graduate students studying business, cultural, and hospitality management, as well as professionals in public and private organizations, universities, professors and lecturers, policy makers, and those in the film and music industry."-- |c Provided by publisher. | |
530 | |a Also available in print. | ||
538 | |a Mode of access: World Wide Web. | ||
588 | |a Description based on title screen (IGI Global, viewed 10/16/2023). | ||
650 | 0 | |a International economic relations. | |
650 | 0 | |a Management. | |
650 | 0 | |a Soft power (Political science) |x Economic aspects. | |
653 | |a Arts, Music, Movies and the Entertainment Industry. | ||
653 | |a Brand Management. | ||
653 | |a Cultural Management. | ||
653 | |a Design Thinking. | ||
653 | |a Education and Leadership. | ||
653 | |a Food Industry. | ||
653 | |a Hospitality and Tourism. | ||
653 | |a Human Resource Management. | ||
653 | |a Knowledge Management. | ||
653 | |a Marketing and E-Commerce. | ||
653 | |a Organizational Structure. | ||
653 | |a Policy Management. | ||
653 | |a Soft Power in Public and Private Organizations. | ||
653 | |a Technology and Social Media. | ||
655 | 4 | |a Electronic books. | |
700 | 1 | |a Kankaew, Kannapat |e editor. | |
710 | 2 | |a IGI Global, |e publisher. | |
776 | 0 | 8 | |i Print version: |z 9798369302507 |
966 | 4 | 0 | |l DE-862 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0250-7 |3 Volltext |
966 | 4 | 0 | |l DE-863 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0250-7 |3 Volltext |
912 | |a ZDB-98-IGB | ||
049 | |a DE-862 | ||
049 | |a DE-863 |
Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-98-IGB-00321645 |
---|---|
_version_ | 1826942602172170240 |
adam_text | |
any_adam_object | |
author2 | Kankaew, Kannapat |
author2_role | edt |
author2_variant | k k kk |
author_facet | Kankaew, Kannapat |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF1359 |
callnumber-raw | HF1359 .G5765 2023e |
callnumber-search | HF1359 .G5765 2023e |
callnumber-sort | HF 41359 G5765 42023E |
callnumber-subject | HF - Commerce |
collection | ZDB-98-IGB |
contents | Chapter 1. A study on the interaction between mainland ASEAN states and China after the cold war: centered on the GMS mechanism -- Chapter 2. Analysing foreign direct investment in Singapore through soft power -- Chapter 3. Cultural alchemy: Fengcha tradition in tea retailing in contemporary China -- Chapter 4. Enhancing national reputation and competitiveness in the global market through the use of soft power: a case study approach to Asia and Oceania Airlines -- Chapter 5. Evaluation of soft power in terms of leadership: a bibliometric analysis -- Chapter 6. Exploring the causal relationship model of foreign tourists' behavior and soft power creation in gastronomy tourism: a case study in Thailand -- Chapter 7. Impact of the sugar-sweetened beverage tax on the South African sugar industry: implications for navigating stakeholder relations and power dynamics -- Chapter 8. India building its nation brand soft power through its global organizations in the 21st century -- Chapter 9. Normative and regulatory dimensions of institutional culture -- Chapter 10. Organizational socio-intercultural anthropology -- Chapter 11. Rapacious capitalism?: considering the ride-hailing application business in Jakarta, Indonesia -- Chapter 12. Role of soft power in tourism development: a bibliometric analysis of the past decade -- Chapter 13. Soft power and the olympics: opportunities and challenges -- Chapter 14. Solidarity liquor: community wisdom development for the growth of social business in Thailand -- Chapter 15. Stirring up soft power: the role of Chinese cuisine in China's cultural diplomacy -- Chapter 16. Sustainable economy: strategies and indicators of the post-global transition -- Chapter 17. Synergy as a smart solution: achieving positive/smart synergy in teamwork -- Chapter 18. The conceptualization of corporate social responsibilities as soft power of firms: the implication of business diplomacy -- Chapter 19. The effect of soft power on the selection of a touristic destination -- Chapter 20. The synergy of human resource management, corporate social responsibility as an organizational soft power and sustainable performance -- Chapter 21. The Tao of soft power: applying the wisdom of the Tao Te Ching in contemporary diplomacy -- Chapter 22. The use of food in cinema as a soft power instrument -- Chapter 23. The west African social media "Jollof Rice war": unintentional projection of west African culinary soft power. |
ctrlnum | (CaBNVSL)slc00005102 (OCoLC)1401976345 |
dewey-full | 337.068 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 337 - International economics |
dewey-raw | 337.068 |
dewey-search | 337.068 |
dewey-sort | 3337.068 |
dewey-tens | 330 - Economics |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>06027nam a2200613 i 4500</leader><controlfield tag="001">ZDB-98-IGB-00321645</controlfield><controlfield tag="003">IGIG</controlfield><controlfield tag="005">20231016134413.0</controlfield><controlfield tag="006">m eo d </controlfield><controlfield tag="007">cr bn||||m|||a</controlfield><controlfield tag="008">231016s2023 pau fob 001 0 eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9798369302521</subfield><subfield code="q">PDF</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9798369302507</subfield><subfield code="q">print</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.4018/979-8-3693-0250-7</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(CaBNVSL)slc00005102</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1401976345</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">CaBNVSL</subfield><subfield code="b">eng</subfield><subfield code="e">rda</subfield><subfield code="c">CaBNVSL</subfield><subfield code="d">CaBNVSL</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HF1359</subfield><subfield code="b">.G5765 2023e</subfield></datafield><datafield tag="082" ind1="7" ind2=" "><subfield code="a">337.068</subfield><subfield code="2">23</subfield></datafield><datafield tag="245" ind1="0" ind2="0"><subfield code="a">Global perspectives on soft power management in business </subfield><subfield code="c">Kannapat Kankaew, editor.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) </subfield><subfield code="b">IGI Global</subfield><subfield code="c">2023.</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">30 PDFs (536 Seiten)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">electronic</subfield><subfield code="2">isbdmedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index.</subfield></datafield><datafield tag="505" ind1="0" ind2=" "><subfield code="a">Chapter 1. A study on the interaction between mainland ASEAN states and China after the cold war: centered on the GMS mechanism -- Chapter 2. Analysing foreign direct investment in Singapore through soft power -- Chapter 3. Cultural alchemy: Fengcha tradition in tea retailing in contemporary China -- Chapter 4. Enhancing national reputation and competitiveness in the global market through the use of soft power: a case study approach to Asia and Oceania Airlines -- Chapter 5. Evaluation of soft power in terms of leadership: a bibliometric analysis -- Chapter 6. Exploring the causal relationship model of foreign tourists' behavior and soft power creation in gastronomy tourism: a case study in Thailand -- Chapter 7. Impact of the sugar-sweetened beverage tax on the South African sugar industry: implications for navigating stakeholder relations and power dynamics -- Chapter 8. India building its nation brand soft power through its global organizations in the 21st century -- Chapter 9. Normative and regulatory dimensions of institutional culture -- Chapter 10. Organizational socio-intercultural anthropology -- Chapter 11. Rapacious capitalism?: considering the ride-hailing application business in Jakarta, Indonesia -- Chapter 12. Role of soft power in tourism development: a bibliometric analysis of the past decade -- Chapter 13. Soft power and the olympics: opportunities and challenges -- Chapter 14. Solidarity liquor: community wisdom development for the growth of social business in Thailand -- Chapter 15. Stirring up soft power: the role of Chinese cuisine in China's cultural diplomacy -- Chapter 16. Sustainable economy: strategies and indicators of the post-global transition -- Chapter 17. Synergy as a smart solution: achieving positive/smart synergy in teamwork -- Chapter 18. The conceptualization of corporate social responsibilities as soft power of firms: the implication of business diplomacy -- Chapter 19. The effect of soft power on the selection of a touristic destination -- Chapter 20. The synergy of human resource management, corporate social responsibility as an organizational soft power and sustainable performance -- Chapter 21. The Tao of soft power: applying the wisdom of the Tao Te Ching in contemporary diplomacy -- Chapter 22. The use of food in cinema as a soft power instrument -- Chapter 23. The west African social media "Jollof Rice war": unintentional projection of west African culinary soft power.</subfield></datafield><datafield tag="506" ind1=" " ind2=" "><subfield code="a">Restricted to subscribers or individual electronic text purchasers.</subfield></datafield><datafield tag="520" ind1="3" ind2=" "><subfield code="a">"Global Perspectives on Soft Power Management in Business provides a comprehensive exploration of the impactful role of soft power in influencing socio-economic dynamics. In today's interconnected world, soft power drives economic growth through the dissemination of beliefs, cultures, shared norms, and popular trends, creating a country's brand image. This edited volume brings together scholars from diverse academic backgrounds to objectively discuss and analyze the sustainable management, design thinking, and integration of soft power. The book delves into the pros and cons of soft power impact, explores soft power knowledge management in different industries, examines soft power marketing and presentation strategies, and investigates the relationship between technology and soft power. Moreover, it emphasizes that success in the global marketplace is not solely reliant on technological advancements, but also on the added value of products through sophisticated services--a concept encompassed by soft power.This book proves invaluable to undergraduate and graduate students studying business, cultural, and hospitality management, as well as professionals in public and private organizations, universities, professors and lecturers, policy makers, and those in the film and music industry."--</subfield><subfield code="c">Provided by publisher.</subfield></datafield><datafield tag="530" ind1=" " ind2=" "><subfield code="a">Also available in print.</subfield></datafield><datafield tag="538" ind1=" " ind2=" "><subfield code="a">Mode of access: World Wide Web.</subfield></datafield><datafield tag="588" ind1=" " ind2=" "><subfield code="a">Description based on title screen (IGI Global, viewed 10/16/2023).</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">International economic relations.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Management.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Soft power (Political science)</subfield><subfield code="x">Economic aspects.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Arts, Music, Movies and the Entertainment Industry.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Brand Management.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Cultural Management.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Design Thinking.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Education and Leadership.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Food Industry.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Hospitality and Tourism.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Human Resource Management.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Knowledge Management.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Marketing and E-Commerce.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Organizational Structure.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Policy Management.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Soft Power in Public and Private Organizations.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Technology and Social Media.</subfield></datafield><datafield tag="655" ind1=" " ind2="4"><subfield code="a">Electronic books.</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Kankaew, Kannapat</subfield><subfield code="e">editor.</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">IGI Global,</subfield><subfield code="e">publisher.</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="z">9798369302507</subfield></datafield><datafield tag="966" ind1="4" ind2="0"><subfield code="l">DE-862</subfield><subfield code="p">ZDB-98-IGB</subfield><subfield code="q">FWS_PDA_IGB</subfield><subfield code="u">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0250-7</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="966" ind1="4" ind2="0"><subfield code="l">DE-863</subfield><subfield code="p">ZDB-98-IGB</subfield><subfield code="q">FWS_PDA_IGB</subfield><subfield code="u">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/979-8-3693-0250-7</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-98-IGB</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-862</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-863</subfield></datafield></record></collection> |
genre | Electronic books. |
genre_facet | Electronic books. |
id | ZDB-98-IGB-00321645 |
illustrated | Not Illustrated |
indexdate | 2025-03-18T14:30:37Z |
institution | BVB |
isbn | 9798369302521 |
language | English |
oclc_num | 1401976345 |
open_access_boolean | |
owner | DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
owner_facet | DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
physical | 30 PDFs (536 Seiten) Also available in print. |
psigel | ZDB-98-IGB FWS_PDA_IGB ZDB-98-IGB |
publishDate | 2023 |
publishDateSearch | 2023 |
publishDateSort | 2023 |
publisher | IGI Global |
record_format | marc |
spelling | Global perspectives on soft power management in business Kannapat Kankaew, editor. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global 2023. 30 PDFs (536 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Chapter 1. A study on the interaction between mainland ASEAN states and China after the cold war: centered on the GMS mechanism -- Chapter 2. Analysing foreign direct investment in Singapore through soft power -- Chapter 3. Cultural alchemy: Fengcha tradition in tea retailing in contemporary China -- Chapter 4. Enhancing national reputation and competitiveness in the global market through the use of soft power: a case study approach to Asia and Oceania Airlines -- Chapter 5. Evaluation of soft power in terms of leadership: a bibliometric analysis -- Chapter 6. Exploring the causal relationship model of foreign tourists' behavior and soft power creation in gastronomy tourism: a case study in Thailand -- Chapter 7. Impact of the sugar-sweetened beverage tax on the South African sugar industry: implications for navigating stakeholder relations and power dynamics -- Chapter 8. India building its nation brand soft power through its global organizations in the 21st century -- Chapter 9. Normative and regulatory dimensions of institutional culture -- Chapter 10. Organizational socio-intercultural anthropology -- Chapter 11. Rapacious capitalism?: considering the ride-hailing application business in Jakarta, Indonesia -- Chapter 12. Role of soft power in tourism development: a bibliometric analysis of the past decade -- Chapter 13. Soft power and the olympics: opportunities and challenges -- Chapter 14. Solidarity liquor: community wisdom development for the growth of social business in Thailand -- Chapter 15. Stirring up soft power: the role of Chinese cuisine in China's cultural diplomacy -- Chapter 16. Sustainable economy: strategies and indicators of the post-global transition -- Chapter 17. Synergy as a smart solution: achieving positive/smart synergy in teamwork -- Chapter 18. The conceptualization of corporate social responsibilities as soft power of firms: the implication of business diplomacy -- Chapter 19. The effect of soft power on the selection of a touristic destination -- Chapter 20. The synergy of human resource management, corporate social responsibility as an organizational soft power and sustainable performance -- Chapter 21. The Tao of soft power: applying the wisdom of the Tao Te Ching in contemporary diplomacy -- Chapter 22. The use of food in cinema as a soft power instrument -- Chapter 23. The west African social media "Jollof Rice war": unintentional projection of west African culinary soft power. Restricted to subscribers or individual electronic text purchasers. "Global Perspectives on Soft Power Management in Business provides a comprehensive exploration of the impactful role of soft power in influencing socio-economic dynamics. In today's interconnected world, soft power drives economic growth through the dissemination of beliefs, cultures, shared norms, and popular trends, creating a country's brand image. This edited volume brings together scholars from diverse academic backgrounds to objectively discuss and analyze the sustainable management, design thinking, and integration of soft power. The book delves into the pros and cons of soft power impact, explores soft power knowledge management in different industries, examines soft power marketing and presentation strategies, and investigates the relationship between technology and soft power. Moreover, it emphasizes that success in the global marketplace is not solely reliant on technological advancements, but also on the added value of products through sophisticated services--a concept encompassed by soft power.This book proves invaluable to undergraduate and graduate students studying business, cultural, and hospitality management, as well as professionals in public and private organizations, universities, professors and lecturers, policy makers, and those in the film and music industry."-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 10/16/2023). International economic relations. Management. Soft power (Political science) Economic aspects. Arts, Music, Movies and the Entertainment Industry. Brand Management. Cultural Management. Design Thinking. Education and Leadership. Food Industry. Hospitality and Tourism. Human Resource Management. Knowledge Management. Marketing and E-Commerce. Organizational Structure. Policy Management. Soft Power in Public and Private Organizations. Technology and Social Media. Electronic books. Kankaew, Kannapat editor. IGI Global, publisher. Print version: 9798369302507 |
spellingShingle | Global perspectives on soft power management in business Chapter 1. A study on the interaction between mainland ASEAN states and China after the cold war: centered on the GMS mechanism -- Chapter 2. Analysing foreign direct investment in Singapore through soft power -- Chapter 3. Cultural alchemy: Fengcha tradition in tea retailing in contemporary China -- Chapter 4. Enhancing national reputation and competitiveness in the global market through the use of soft power: a case study approach to Asia and Oceania Airlines -- Chapter 5. Evaluation of soft power in terms of leadership: a bibliometric analysis -- Chapter 6. Exploring the causal relationship model of foreign tourists' behavior and soft power creation in gastronomy tourism: a case study in Thailand -- Chapter 7. Impact of the sugar-sweetened beverage tax on the South African sugar industry: implications for navigating stakeholder relations and power dynamics -- Chapter 8. India building its nation brand soft power through its global organizations in the 21st century -- Chapter 9. Normative and regulatory dimensions of institutional culture -- Chapter 10. Organizational socio-intercultural anthropology -- Chapter 11. Rapacious capitalism?: considering the ride-hailing application business in Jakarta, Indonesia -- Chapter 12. Role of soft power in tourism development: a bibliometric analysis of the past decade -- Chapter 13. Soft power and the olympics: opportunities and challenges -- Chapter 14. Solidarity liquor: community wisdom development for the growth of social business in Thailand -- Chapter 15. Stirring up soft power: the role of Chinese cuisine in China's cultural diplomacy -- Chapter 16. Sustainable economy: strategies and indicators of the post-global transition -- Chapter 17. Synergy as a smart solution: achieving positive/smart synergy in teamwork -- Chapter 18. The conceptualization of corporate social responsibilities as soft power of firms: the implication of business diplomacy -- Chapter 19. The effect of soft power on the selection of a touristic destination -- Chapter 20. The synergy of human resource management, corporate social responsibility as an organizational soft power and sustainable performance -- Chapter 21. The Tao of soft power: applying the wisdom of the Tao Te Ching in contemporary diplomacy -- Chapter 22. The use of food in cinema as a soft power instrument -- Chapter 23. The west African social media "Jollof Rice war": unintentional projection of west African culinary soft power. International economic relations. Management. Soft power (Political science) Economic aspects. |
title | Global perspectives on soft power management in business |
title_auth | Global perspectives on soft power management in business |
title_exact_search | Global perspectives on soft power management in business |
title_full | Global perspectives on soft power management in business Kannapat Kankaew, editor. |
title_fullStr | Global perspectives on soft power management in business Kannapat Kankaew, editor. |
title_full_unstemmed | Global perspectives on soft power management in business Kannapat Kankaew, editor. |
title_short | Global perspectives on soft power management in business |
title_sort | global perspectives on soft power management in business |
topic | International economic relations. Management. Soft power (Political science) Economic aspects. |
topic_facet | International economic relations. Management. Soft power (Political science) Economic aspects. Electronic books. |
work_keys_str_mv | AT kankaewkannapat globalperspectivesonsoftpowermanagementinbusiness AT igiglobal globalperspectivesonsoftpowermanagementinbusiness |