Handbook of research on the interplay between service quality and customer delight:
"Customer delight has been the goal for all companies small and big around the world. The present book is an effort to analyse the nuances of marketing efforts put forward by companies to achieve customer delight and sustain it in a fiercely competitive marketing environment. The book proposes...
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
c2023.
|
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Summary: | "Customer delight has been the goal for all companies small and big around the world. The present book is an effort to analyse the nuances of marketing efforts put forward by companies to achieve customer delight and sustain it in a fiercely competitive marketing environment. The book proposes to have chapters from around the world giving a global perspective to understanding the concept of customer delight"-- |
| Physical Description: | 25 PDFs (438 Seiten) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781668458556 |
| Access: | Restricted to subscribers or individual electronic text purchasers. |
Staff View
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| 245 | 0 | 0 | |a Handbook of research on the interplay between service quality and customer delight |c Sarmistha Sarma and Neha Gupta, editor. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c c2023. | |
| 300 | |a 25 PDFs (438 Seiten) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Chapter 1. A conceptual framework for e-service quality: special reference to switching intention in online trading -- Chapter 2. A study on factors influencing the purchase intention of insurance products amongst urban households of gandhinagar city -- Chapter 3. A systematic literature review of customer satisfaction on digital banking -- Chapter 4. Attitudes, awareness, and use of the consumer protection act among retail furniture consumers in the Umlazi Township, South Africa -- Chapter 5. COVID-19 and cognitive vs. emotional consumer variations on decision making: COVID-19's impact on consumers -- Chapter 6. Customer empowerment, customer retention, and performance of firms: role of innovation and customer delight as mediators through satisfaction -- Chapter 7. Customer experience and delight in the metaverse -- Chapter 8. Enhancing employee productivity through human capital analytics -- Chapter 9. Envisioning delight in school education service: observations from implementation of global citizenship education (GCED) in Indian schools -- Chapter 10. Factors for customer satisfaction for OTT subscription using service quality framework: impact of quality of content and monetary value on customer satisfaction and willingness to pay -- Chapter 11. Factors influencing ease of access to banks: a case study of the State Bank of India -- Chapter 12. Importance of motivators for crowds to participate in an online crowdsourcing activity: a tool for perceived value, customer delight, and customer satisfaction -- Chapter 13. Journey of FinTechs in India from evolution to revolution -- Chapter 14. Microfinancing global observation on the interplay between service quality and customer delight -- Chapter 15. Performance and science mapping analysis on service quality in the healthcare sector: a bibliometric analysis using Scopus database -- Chapter 16. Retailing narrative: a systematic literature review and outlook for further research -- Chapter 17. To study the service gap between customer perceptions and expectations in services provided by cab aggregators -- Chapter 18. Understanding investor satisfaction of financial products under the SLP approach: an attempt to understand investor priorities. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | |a "Customer delight has been the goal for all companies small and big around the world. The present book is an effort to analyse the nuances of marketing efforts put forward by companies to achieve customer delight and sustain it in a fiercely competitive marketing environment. The book proposes to have chapters from around the world giving a global perspective to understanding the concept of customer delight"-- |c Provided by publisher. | ||
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 02/10/2023). | ||
| 650 | 0 | |a Customer relations. | |
| 650 | 0 | |a Customer services. | |
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Quality control. | |
| 653 | |a Buyer Funnels. | ||
| 653 | |a Consumer Dissonance. | ||
| 653 | |a Consumer Protection. | ||
| 653 | |a Customer Delight. | ||
| 653 | |a Customer Perceived Value. | ||
| 653 | |a Customer Satisfaction. | ||
| 653 | |a Digital Solutions. | ||
| 653 | |a Growth Mindset. | ||
| 653 | |a Purchase Intention. | ||
| 653 | |a Service Quality. | ||
| 700 | 1 | |a Gupta, Neha |d 1985- |e editor. | |
| 700 | 1 | |a Sarma, Sarmistha |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | 8 | |i Print version: |z 1668458535 |z 9781668458532 |
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| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-862 | ||
| 049 | |a DE-863 | ||
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| adam_text | |
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| author2 | Gupta, Neha 1985- Sarma, Sarmistha |
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| author_facet | Gupta, Neha 1985- Sarma, Sarmistha |
| building | Verbundindex |
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| contents | Chapter 1. A conceptual framework for e-service quality: special reference to switching intention in online trading -- Chapter 2. A study on factors influencing the purchase intention of insurance products amongst urban households of gandhinagar city -- Chapter 3. A systematic literature review of customer satisfaction on digital banking -- Chapter 4. Attitudes, awareness, and use of the consumer protection act among retail furniture consumers in the Umlazi Township, South Africa -- Chapter 5. COVID-19 and cognitive vs. emotional consumer variations on decision making: COVID-19's impact on consumers -- Chapter 6. Customer empowerment, customer retention, and performance of firms: role of innovation and customer delight as mediators through satisfaction -- Chapter 7. Customer experience and delight in the metaverse -- Chapter 8. Enhancing employee productivity through human capital analytics -- Chapter 9. Envisioning delight in school education service: observations from implementation of global citizenship education (GCED) in Indian schools -- Chapter 10. Factors for customer satisfaction for OTT subscription using service quality framework: impact of quality of content and monetary value on customer satisfaction and willingness to pay -- Chapter 11. Factors influencing ease of access to banks: a case study of the State Bank of India -- Chapter 12. Importance of motivators for crowds to participate in an online crowdsourcing activity: a tool for perceived value, customer delight, and customer satisfaction -- Chapter 13. Journey of FinTechs in India from evolution to revolution -- Chapter 14. Microfinancing global observation on the interplay between service quality and customer delight -- Chapter 15. Performance and science mapping analysis on service quality in the healthcare sector: a bibliometric analysis using Scopus database -- Chapter 16. Retailing narrative: a systematic literature review and outlook for further research -- Chapter 17. To study the service gap between customer perceptions and expectations in services provided by cab aggregators -- Chapter 18. Understanding investor satisfaction of financial products under the SLP approach: an attempt to understand investor priorities. |
| ctrlnum | (CaBNVSL)slc00004027 (OCoLC)1346361460 |
| dewey-full | 658.8/12 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/12 |
| dewey-search | 658.8/12 |
| dewey-sort | 3658.8 212 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00297913 |
| illustrated | Not Illustrated |
| indexdate | 2025-03-18T14:30:36Z |
| institution | BVB |
| isbn | 9781668458556 |
| language | English |
| oclc_num | 1346361460 |
| open_access_boolean | |
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| owner_facet | DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
| physical | 25 PDFs (438 Seiten) Also available in print. |
| psigel | ZDB-98-IGB FWS_PDA_IGB ZDB-98-IGB |
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| spelling | Handbook of research on the interplay between service quality and customer delight Sarmistha Sarma and Neha Gupta, editor. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global c2023. 25 PDFs (438 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Chapter 1. A conceptual framework for e-service quality: special reference to switching intention in online trading -- Chapter 2. A study on factors influencing the purchase intention of insurance products amongst urban households of gandhinagar city -- Chapter 3. A systematic literature review of customer satisfaction on digital banking -- Chapter 4. Attitudes, awareness, and use of the consumer protection act among retail furniture consumers in the Umlazi Township, South Africa -- Chapter 5. COVID-19 and cognitive vs. emotional consumer variations on decision making: COVID-19's impact on consumers -- Chapter 6. Customer empowerment, customer retention, and performance of firms: role of innovation and customer delight as mediators through satisfaction -- Chapter 7. Customer experience and delight in the metaverse -- Chapter 8. Enhancing employee productivity through human capital analytics -- Chapter 9. Envisioning delight in school education service: observations from implementation of global citizenship education (GCED) in Indian schools -- Chapter 10. Factors for customer satisfaction for OTT subscription using service quality framework: impact of quality of content and monetary value on customer satisfaction and willingness to pay -- Chapter 11. Factors influencing ease of access to banks: a case study of the State Bank of India -- Chapter 12. Importance of motivators for crowds to participate in an online crowdsourcing activity: a tool for perceived value, customer delight, and customer satisfaction -- Chapter 13. Journey of FinTechs in India from evolution to revolution -- Chapter 14. Microfinancing global observation on the interplay between service quality and customer delight -- Chapter 15. Performance and science mapping analysis on service quality in the healthcare sector: a bibliometric analysis using Scopus database -- Chapter 16. Retailing narrative: a systematic literature review and outlook for further research -- Chapter 17. To study the service gap between customer perceptions and expectations in services provided by cab aggregators -- Chapter 18. Understanding investor satisfaction of financial products under the SLP approach: an attempt to understand investor priorities. Restricted to subscribers or individual electronic text purchasers. "Customer delight has been the goal for all companies small and big around the world. The present book is an effort to analyse the nuances of marketing efforts put forward by companies to achieve customer delight and sustain it in a fiercely competitive marketing environment. The book proposes to have chapters from around the world giving a global perspective to understanding the concept of customer delight"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 02/10/2023). Customer relations. Customer services. Marketing. Quality control. Buyer Funnels. Consumer Dissonance. Consumer Protection. Customer Delight. Customer Perceived Value. Customer Satisfaction. Digital Solutions. Growth Mindset. Purchase Intention. Service Quality. Gupta, Neha 1985- editor. Sarma, Sarmistha editor. IGI Global, publisher. Print version: 1668458535 9781668458532 |
| spellingShingle | Handbook of research on the interplay between service quality and customer delight Chapter 1. A conceptual framework for e-service quality: special reference to switching intention in online trading -- Chapter 2. A study on factors influencing the purchase intention of insurance products amongst urban households of gandhinagar city -- Chapter 3. A systematic literature review of customer satisfaction on digital banking -- Chapter 4. Attitudes, awareness, and use of the consumer protection act among retail furniture consumers in the Umlazi Township, South Africa -- Chapter 5. COVID-19 and cognitive vs. emotional consumer variations on decision making: COVID-19's impact on consumers -- Chapter 6. Customer empowerment, customer retention, and performance of firms: role of innovation and customer delight as mediators through satisfaction -- Chapter 7. Customer experience and delight in the metaverse -- Chapter 8. Enhancing employee productivity through human capital analytics -- Chapter 9. Envisioning delight in school education service: observations from implementation of global citizenship education (GCED) in Indian schools -- Chapter 10. Factors for customer satisfaction for OTT subscription using service quality framework: impact of quality of content and monetary value on customer satisfaction and willingness to pay -- Chapter 11. Factors influencing ease of access to banks: a case study of the State Bank of India -- Chapter 12. Importance of motivators for crowds to participate in an online crowdsourcing activity: a tool for perceived value, customer delight, and customer satisfaction -- Chapter 13. Journey of FinTechs in India from evolution to revolution -- Chapter 14. Microfinancing global observation on the interplay between service quality and customer delight -- Chapter 15. Performance and science mapping analysis on service quality in the healthcare sector: a bibliometric analysis using Scopus database -- Chapter 16. Retailing narrative: a systematic literature review and outlook for further research -- Chapter 17. To study the service gap between customer perceptions and expectations in services provided by cab aggregators -- Chapter 18. Understanding investor satisfaction of financial products under the SLP approach: an attempt to understand investor priorities. Customer relations. Customer services. Marketing. Quality control. |
| title | Handbook of research on the interplay between service quality and customer delight |
| title_auth | Handbook of research on the interplay between service quality and customer delight |
| title_exact_search | Handbook of research on the interplay between service quality and customer delight |
| title_full | Handbook of research on the interplay between service quality and customer delight Sarmistha Sarma and Neha Gupta, editor. |
| title_fullStr | Handbook of research on the interplay between service quality and customer delight Sarmistha Sarma and Neha Gupta, editor. |
| title_full_unstemmed | Handbook of research on the interplay between service quality and customer delight Sarmistha Sarma and Neha Gupta, editor. |
| title_short | Handbook of research on the interplay between service quality and customer delight |
| title_sort | handbook of research on the interplay between service quality and customer delight |
| topic | Customer relations. Customer services. Marketing. Quality control. |
| topic_facet | Customer relations. Customer services. Marketing. Quality control. |
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