Advancing SMEs toward e-commerce policies for sustainability:
"This book will provide a fresh perspective on how small- and medium-sized enterprises can leverage e-commerce for sustainability considering how consumers have increasingly turned to digital options to bypass physical shopping environments"--
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
IGI Global,
2023.
|
| Schriftenreihe: | Advances in electronic commerce series.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "This book will provide a fresh perspective on how small- and medium-sized enterprises can leverage e-commerce for sustainability considering how consumers have increasingly turned to digital options to bypass physical shopping environments"-- |
| Beschreibung: | 22 PDFs (332 pages) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781668457290 |
| Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
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| 245 | 0 | 0 | |a Advancing SMEs toward e-commerce policies for sustainability |c Rajasekhara Mouly Potluri, Narasimha Rao Vajjhala. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : |b IGI Global, |c 2023. | |
| 300 | |a 22 PDFs (332 pages) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 490 | 1 | |a Advances in electronic commerce (AEC) book series | |
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Chapter 1. Significance of brand image on SME survival in digital competition -- Chapter 2. Digital transformation of small and medium businesses -- Chapter 3. How a sustainability strategy can leverage e-commerce? -- Chapter 4. The propensity of e-commerce acceptance among unorganized retail small-medium enterprises (SMEs) -- Chapter 5. Implementing e-marketing in small and medium-sized enterprises for enhanced sustainability -- Chapter 6. The relevance of supply chain preparedness on the long-term sustainability of SMEs -- Chapter 7. Factors hindering small, medium, and micro enterprise business growth in South Africa -- Chapter 8. Trust in e-commerce from the cultural perspective: a systematic literature review -- Chapter 9: Impact of technology on business continuity during COVID-19 -- Chapter 10. Electronic government -- Chapter 11. Digital marketing and the sustainable performance of small and medium enterprises -- Chapter 12. Trends in e-commerce during COVID-19: a case of UAE -- Chapter 13. Customer segmentation of shopping mall users using k-means clustering -- Chapter 14. Impact of COVID-19: role of digitalization on small- and medium-sized enterprises in Kurunegala District in Sri Lanka. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | |a "This book will provide a fresh perspective on how small- and medium-sized enterprises can leverage e-commerce for sustainability considering how consumers have increasingly turned to digital options to bypass physical shopping environments"-- |c Provided by publisher. | ||
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 12/08/2022). | ||
| 650 | 0 | |a Business enterprises |x Environmental aspects | |
| 650 | 0 | |a Electronic commerce |x Management. | |
| 650 | 0 | |a Small business |x Technological innovations. | |
| 700 | 1 | |a Potluri, Rajasekhara Mouly |d 1967- |e editor. | |
| 700 | 1 | |a Vajjhala, Narasimha |d 1978- |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | 8 | |i Print version: |z 166845727X |z 9781668457276 |
| 830 | 0 | |a Advances in electronic commerce series. | |
| 856 | 4 | 0 | |l FWS01 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-6684-5727-6 |3 Volltext |
| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-863 | ||
Datensatz im Suchindex
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| _version_ | 1816797086550589440 |
| adam_text | |
| any_adam_object | |
| author2 | Potluri, Rajasekhara Mouly 1967- Vajjhala, Narasimha 1978- |
| author2_role | edt edt |
| author2_variant | r m p rm rmp n v nv |
| author_facet | Potluri, Rajasekhara Mouly 1967- Vajjhala, Narasimha 1978- |
| building | Verbundindex |
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| contents | Chapter 1. Significance of brand image on SME survival in digital competition -- Chapter 2. Digital transformation of small and medium businesses -- Chapter 3. How a sustainability strategy can leverage e-commerce? -- Chapter 4. The propensity of e-commerce acceptance among unorganized retail small-medium enterprises (SMEs) -- Chapter 5. Implementing e-marketing in small and medium-sized enterprises for enhanced sustainability -- Chapter 6. The relevance of supply chain preparedness on the long-term sustainability of SMEs -- Chapter 7. Factors hindering small, medium, and micro enterprise business growth in South Africa -- Chapter 8. Trust in e-commerce from the cultural perspective: a systematic literature review -- Chapter 9: Impact of technology on business continuity during COVID-19 -- Chapter 10. Electronic government -- Chapter 11. Digital marketing and the sustainable performance of small and medium enterprises -- Chapter 12. Trends in e-commerce during COVID-19: a case of UAE -- Chapter 13. Customer segmentation of shopping mall users using k-means clustering -- Chapter 14. Impact of COVID-19: role of digitalization on small- and medium-sized enterprises in Kurunegala District in Sri Lanka. |
| ctrlnum | (CaBNVSL)slc00003872 (OCoLC)1341990681 |
| dewey-full | 338.6/42 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
| dewey-raw | 338.6/42 |
| dewey-search | 338.6/42 |
| dewey-sort | 3338.6 242 |
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| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00297028 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-26T14:51:59Z |
| institution | BVB |
| isbn | 9781668457290 |
| language | English |
| oclc_num | 1341990681 |
| open_access_boolean | |
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| physical | 22 PDFs (332 pages) Also available in print. |
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| publishDate | 2023 |
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| series | Advances in electronic commerce series. |
| series2 | Advances in electronic commerce (AEC) book series |
| spelling | Advancing SMEs toward e-commerce policies for sustainability Rajasekhara Mouly Potluri, Narasimha Rao Vajjhala. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2023. 22 PDFs (332 pages) text rdacontent electronic isbdmedia online resource rdacarrier Advances in electronic commerce (AEC) book series Includes bibliographical references and index. Chapter 1. Significance of brand image on SME survival in digital competition -- Chapter 2. Digital transformation of small and medium businesses -- Chapter 3. How a sustainability strategy can leverage e-commerce? -- Chapter 4. The propensity of e-commerce acceptance among unorganized retail small-medium enterprises (SMEs) -- Chapter 5. Implementing e-marketing in small and medium-sized enterprises for enhanced sustainability -- Chapter 6. The relevance of supply chain preparedness on the long-term sustainability of SMEs -- Chapter 7. Factors hindering small, medium, and micro enterprise business growth in South Africa -- Chapter 8. Trust in e-commerce from the cultural perspective: a systematic literature review -- Chapter 9: Impact of technology on business continuity during COVID-19 -- Chapter 10. Electronic government -- Chapter 11. Digital marketing and the sustainable performance of small and medium enterprises -- Chapter 12. Trends in e-commerce during COVID-19: a case of UAE -- Chapter 13. Customer segmentation of shopping mall users using k-means clustering -- Chapter 14. Impact of COVID-19: role of digitalization on small- and medium-sized enterprises in Kurunegala District in Sri Lanka. Restricted to subscribers or individual electronic text purchasers. "This book will provide a fresh perspective on how small- and medium-sized enterprises can leverage e-commerce for sustainability considering how consumers have increasingly turned to digital options to bypass physical shopping environments"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 12/08/2022). Business enterprises Environmental aspects Electronic commerce Management. Small business Technological innovations. Potluri, Rajasekhara Mouly 1967- editor. Vajjhala, Narasimha 1978- editor. IGI Global, publisher. Print version: 166845727X 9781668457276 Advances in electronic commerce series. FWS01 ZDB-98-IGB FWS_PDA_IGB http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-6684-5727-6 Volltext |
| spellingShingle | Advancing SMEs toward e-commerce policies for sustainability Advances in electronic commerce series. Chapter 1. Significance of brand image on SME survival in digital competition -- Chapter 2. Digital transformation of small and medium businesses -- Chapter 3. How a sustainability strategy can leverage e-commerce? -- Chapter 4. The propensity of e-commerce acceptance among unorganized retail small-medium enterprises (SMEs) -- Chapter 5. Implementing e-marketing in small and medium-sized enterprises for enhanced sustainability -- Chapter 6. The relevance of supply chain preparedness on the long-term sustainability of SMEs -- Chapter 7. Factors hindering small, medium, and micro enterprise business growth in South Africa -- Chapter 8. Trust in e-commerce from the cultural perspective: a systematic literature review -- Chapter 9: Impact of technology on business continuity during COVID-19 -- Chapter 10. Electronic government -- Chapter 11. Digital marketing and the sustainable performance of small and medium enterprises -- Chapter 12. Trends in e-commerce during COVID-19: a case of UAE -- Chapter 13. Customer segmentation of shopping mall users using k-means clustering -- Chapter 14. Impact of COVID-19: role of digitalization on small- and medium-sized enterprises in Kurunegala District in Sri Lanka. Business enterprises Environmental aspects Electronic commerce Management. Small business Technological innovations. |
| title | Advancing SMEs toward e-commerce policies for sustainability |
| title_auth | Advancing SMEs toward e-commerce policies for sustainability |
| title_exact_search | Advancing SMEs toward e-commerce policies for sustainability |
| title_full | Advancing SMEs toward e-commerce policies for sustainability Rajasekhara Mouly Potluri, Narasimha Rao Vajjhala. |
| title_fullStr | Advancing SMEs toward e-commerce policies for sustainability Rajasekhara Mouly Potluri, Narasimha Rao Vajjhala. |
| title_full_unstemmed | Advancing SMEs toward e-commerce policies for sustainability Rajasekhara Mouly Potluri, Narasimha Rao Vajjhala. |
| title_short | Advancing SMEs toward e-commerce policies for sustainability |
| title_sort | advancing smes toward e commerce policies for sustainability |
| topic | Business enterprises Environmental aspects Electronic commerce Management. Small business Technological innovations. |
| topic_facet | Business enterprises Environmental aspects Electronic commerce Management. Small business Technological innovations. |
| url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-6684-5727-6 |
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