Impact of digital transformation on the development of new business models and consumer experience:

"This book presents research findings and an innovative and multifaceted perspective of how digital transformation and other innovative technologies can drive new business models and create value experiences for consumers and/or firms"

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Proença, João F. (HerausgeberIn), Rodrigues, Maria Antonia 1977- (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global 2022.
Schlagworte:
Online-Zugang:DE-863
Zusammenfassung:"This book presents research findings and an innovative and multifaceted perspective of how digital transformation and other innovative technologies can drive new business models and create value experiences for consumers and/or firms"
Beschreibung:22 PDFs (347 Seiten) : illustrations
Also available in print.
Format:Mode of access: World Wide Web.
Bibliographie:Includes bibliographical references and index.
ISBN:9781799891819
Zugangseinschränkungen:Restricted to subscribers or individual electronic text purchasers.

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