Moving businesses online and embracing e-commerce: impact and opportunities caused by COVID-19
"This publication analyzes the impacts of COVID-19 related restrictions on the business models of enterprises affected by these restrictions, putting an emphasis on the transformational changes induced by the accelerated adoption of Internet technologies and transition to e-commerce based busin...
Gespeichert in:
Weitere Verfasser: | , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
IGI Global,
[2022]
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | "This publication analyzes the impacts of COVID-19 related restrictions on the business models of enterprises affected by these restrictions, putting an emphasis on the transformational changes induced by the accelerated adoption of Internet technologies and transition to e-commerce based business models." |
Beschreibung: | 20 PDFs (275 pages) Also available in print. |
Format: | Mode of access: World Wide Web. |
Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9781799882961 |
Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
MARC
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245 | 0 | 0 | |a Moving businesses online and embracing e-commerce |b impact and opportunities caused by COVID-19 |c Tereza Semeradova, and Petr Weinlich, editors. |
264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : |b IGI Global, |c [2022] | |
300 | |a 20 PDFs (275 pages) | ||
336 | |a text |2 rdacontent | ||
337 | |a electronic |2 isbdmedia | ||
338 | |a online resource |2 rdacarrier | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Chapter 1. Surviving disruption and uncertainty through digital transformation: a case study on small to medium-sized enterprises (SME) -- Chapter 2. Changes in grocery shopping patterns due to COVID-19: the case of the Czech online food markets -- Chapter 3. Moving the tourism industry to online marketing and sales: impact and opportunities caused by COVID-19 -- Chapter 4. The transition of the pharmaceutical sector marketing activities: traditional marketing to digital marketing after the pandemic period and the results -- Chapter 5. The place of virtual reality in e-retail: viable shopping environment or just a game -- Chapter 6. The effects of customer relationship management (CRM) and customer perceived value dimensions: a proposed conceptual framework for customer loyalty -- Chapter 7. Factors leading to increased online engagement -- Chapter 8. A conceptual model of drivers of online brand engagement: moderating role of COVID-19 -- Chapter 9. Adoption of online advertising by small and medium enterprises -- Chapter 10. Advertising in the age of ad-blockers. | |
506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
520 | 3 | |a "This publication analyzes the impacts of COVID-19 related restrictions on the business models of enterprises affected by these restrictions, putting an emphasis on the transformational changes induced by the accelerated adoption of Internet technologies and transition to e-commerce based business models." | |
530 | |a Also available in print. | ||
538 | |a Mode of access: World Wide Web. | ||
588 | |a Description based on title screen (IGI Global, viewed 11/30/2021). | ||
650 | 0 | |a Electronic commerce. | |
650 | 0 | |a Information technology |x Management. | |
650 | 0 | |a Organizational change. | |
700 | 1 | |a Semerádová, Tereza, |e editor | |
700 | 1 | |a Weinlich, Petr, |e editor | |
710 | 2 | |a IGI Global, |e publisher. | |
776 | 0 | 8 | |i Print version: |z 1799882942 |z 9781799882947 |
856 | 4 | 0 | |l FWS01 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-8294-7 |3 Volltext |
912 | |a ZDB-98-IGB | ||
049 | |a DE-863 |
Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-98-IGB-00269293 |
---|---|
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adam_text | |
any_adam_object | |
author2 | Semerádová, Tereza Weinlich, Petr |
author2_role | edt edt |
author2_variant | t s ts p w pw |
author_facet | Semerádová, Tereza Weinlich, Petr |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF5548 |
callnumber-raw | HF5548.32 .M63 2022eb |
callnumber-search | HF5548.32 .M63 2022eb |
callnumber-sort | HF 45548.32 M63 42022EB |
callnumber-subject | HF - Commerce |
collection | ZDB-98-IGB |
contents | Chapter 1. Surviving disruption and uncertainty through digital transformation: a case study on small to medium-sized enterprises (SME) -- Chapter 2. Changes in grocery shopping patterns due to COVID-19: the case of the Czech online food markets -- Chapter 3. Moving the tourism industry to online marketing and sales: impact and opportunities caused by COVID-19 -- Chapter 4. The transition of the pharmaceutical sector marketing activities: traditional marketing to digital marketing after the pandemic period and the results -- Chapter 5. The place of virtual reality in e-retail: viable shopping environment or just a game -- Chapter 6. The effects of customer relationship management (CRM) and customer perceived value dimensions: a proposed conceptual framework for customer loyalty -- Chapter 7. Factors leading to increased online engagement -- Chapter 8. A conceptual model of drivers of online brand engagement: moderating role of COVID-19 -- Chapter 9. Adoption of online advertising by small and medium enterprises -- Chapter 10. Advertising in the age of ad-blockers. |
ctrlnum | (CaBNVSL)slc00001979 (OCoLC)1286884198 |
dewey-full | 658.872 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.872 |
dewey-search | 658.872 |
dewey-sort | 3658.872 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-11-26T14:51:58Z |
institution | BVB |
isbn | 9781799882961 |
language | English |
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spelling | Moving businesses online and embracing e-commerce impact and opportunities caused by COVID-19 Tereza Semeradova, and Petr Weinlich, editors. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2022] 20 PDFs (275 pages) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Chapter 1. Surviving disruption and uncertainty through digital transformation: a case study on small to medium-sized enterprises (SME) -- Chapter 2. Changes in grocery shopping patterns due to COVID-19: the case of the Czech online food markets -- Chapter 3. Moving the tourism industry to online marketing and sales: impact and opportunities caused by COVID-19 -- Chapter 4. The transition of the pharmaceutical sector marketing activities: traditional marketing to digital marketing after the pandemic period and the results -- Chapter 5. The place of virtual reality in e-retail: viable shopping environment or just a game -- Chapter 6. The effects of customer relationship management (CRM) and customer perceived value dimensions: a proposed conceptual framework for customer loyalty -- Chapter 7. Factors leading to increased online engagement -- Chapter 8. A conceptual model of drivers of online brand engagement: moderating role of COVID-19 -- Chapter 9. Adoption of online advertising by small and medium enterprises -- Chapter 10. Advertising in the age of ad-blockers. Restricted to subscribers or individual electronic text purchasers. "This publication analyzes the impacts of COVID-19 related restrictions on the business models of enterprises affected by these restrictions, putting an emphasis on the transformational changes induced by the accelerated adoption of Internet technologies and transition to e-commerce based business models." Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 11/30/2021). Electronic commerce. Information technology Management. Organizational change. Semerádová, Tereza, editor Weinlich, Petr, editor IGI Global, publisher. Print version: 1799882942 9781799882947 FWS01 ZDB-98-IGB FWS_PDA_IGB http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-8294-7 Volltext |
spellingShingle | Moving businesses online and embracing e-commerce impact and opportunities caused by COVID-19 Chapter 1. Surviving disruption and uncertainty through digital transformation: a case study on small to medium-sized enterprises (SME) -- Chapter 2. Changes in grocery shopping patterns due to COVID-19: the case of the Czech online food markets -- Chapter 3. Moving the tourism industry to online marketing and sales: impact and opportunities caused by COVID-19 -- Chapter 4. The transition of the pharmaceutical sector marketing activities: traditional marketing to digital marketing after the pandemic period and the results -- Chapter 5. The place of virtual reality in e-retail: viable shopping environment or just a game -- Chapter 6. The effects of customer relationship management (CRM) and customer perceived value dimensions: a proposed conceptual framework for customer loyalty -- Chapter 7. Factors leading to increased online engagement -- Chapter 8. A conceptual model of drivers of online brand engagement: moderating role of COVID-19 -- Chapter 9. Adoption of online advertising by small and medium enterprises -- Chapter 10. Advertising in the age of ad-blockers. Electronic commerce. Information technology Management. Organizational change. |
title | Moving businesses online and embracing e-commerce impact and opportunities caused by COVID-19 |
title_auth | Moving businesses online and embracing e-commerce impact and opportunities caused by COVID-19 |
title_exact_search | Moving businesses online and embracing e-commerce impact and opportunities caused by COVID-19 |
title_full | Moving businesses online and embracing e-commerce impact and opportunities caused by COVID-19 Tereza Semeradova, and Petr Weinlich, editors. |
title_fullStr | Moving businesses online and embracing e-commerce impact and opportunities caused by COVID-19 Tereza Semeradova, and Petr Weinlich, editors. |
title_full_unstemmed | Moving businesses online and embracing e-commerce impact and opportunities caused by COVID-19 Tereza Semeradova, and Petr Weinlich, editors. |
title_short | Moving businesses online and embracing e-commerce |
title_sort | moving businesses online and embracing e commerce impact and opportunities caused by covid 19 |
title_sub | impact and opportunities caused by COVID-19 |
topic | Electronic commerce. Information technology Management. Organizational change. |
topic_facet | Electronic commerce. Information technology Management. Organizational change. |
url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-8294-7 |
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