Emotional, sensory, and social dimensions of consumer buying behavior:
""This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"--Provided by publisher"--
Saved in:
| Other Authors: | , |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
2020.
|
| Subjects: | |
| Online Access: | DE-862 DE-863 |
| Summary: | ""This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"--Provided by publisher"-- |
| Physical Description: | 24 PDFs (424 Seiten) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781799822226 |
| Access: | Restricted to subscribers or individual electronic text purchasers. |
Staff View
MARC
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| 245 | 0 | 0 | |a Emotional, sensory, and social dimensions of consumer buying behavior |c Ana Maria Soares and Maher Georges Elmashhara, editors. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c 2020. | |
| 300 | |a 24 PDFs (424 Seiten) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Section 1. In-store experience. Chapter 1. Ambient encounters in retail "discounters": how store environment drives customer satisfaction ; Chapter 2. An eye tracking study of the effect of sensory and price in-store displays ; Chapter 3. The sensory dimension of sustainable retailing: analysing in-store green atmospherics ; Chapter 4. Emotion tracking: possibilities for measuring emotional consumer experiences ; Chapter 5. Experiential marketing: understanding the nature of experiences in emerging markets' grocery retailing ; Chapter 6. Future research directions in sensory marketing -- Section 2. Online experience. Chapter 7. Can virtual customer service agents improve consumers' online experiences?: the role of hedonic dimensions ; Chapter 8. Did you read the customer reviews before shopping?: the effect of customer reviews about online retail platforms on consumer behavioral responses ; Chapter 9. The role of social commerce components on the consumer decision-making process ; Chapter 10. Tactile sensations in e-retailing: the role of web communities -- Section 3. Other experiences. Chapter 11. Sophisticated segments of the market: changes in consumer dynamics and behaviors ; Chapter 12. Food retail in the rural periphery using the example of Germany: identifying success factors ; Chapter 13. Consumer emotions research in luxury contexts in emerging economies ; Chapter 14. Cause-related marketing and consumer buying behavior: opportunities and challenges. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a ""This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"--Provided by publisher"-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | 0 | |a Description based on title screen (IGI Global, viewed 02/15/2020). | |
| 650 | 0 | |a Consumer behavior. | |
| 650 | 0 | |a Retail trade. | |
| 650 | 7 | |a Consumer behavior. |2 fast | |
| 650 | 7 | |a Retail trade. |2 fast | |
| 653 | |a Consumer Dynamics. | ||
| 653 | |a Customer Engagement. | ||
| 653 | |a Destination Shopping. | ||
| 653 | |a E-Commerce. | ||
| 653 | |a Experimental Marketing. | ||
| 653 | |a Impulse Buying. | ||
| 653 | |a Online Platforms. | ||
| 653 | |a Relationship Management. | ||
| 653 | |a Retail Technology. | ||
| 653 | |a Sustainable Retailing. | ||
| 700 | 1 | |a Elmashhara, Maher Georges |d 1984- |e editor. | |
| 700 | 1 | |a Soares, Ana Maria |d 1968- |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | |c (Original) |w (DLC)2019037788 | |
| 776 | 0 | 8 | |i Print version: |z 1799822206 |z 9781799822202 |w (DLC) 2019037788 |
| 966 | 4 | 0 | |l DE-862 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-2220-2 |3 Volltext |
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| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-862 | ||
| 049 | |a DE-863 | ||
Record in the Search Index
| DE-BY-FWS_katkey | ZDB-98-IGB-00235713 |
|---|---|
| _version_ | 1826942597594087424 |
| adam_text | |
| any_adam_object | |
| author2 | Elmashhara, Maher Georges 1984- Soares, Ana Maria 1968- |
| author2_role | edt edt |
| author2_variant | m g e mg mge a m s am ams |
| author_facet | Elmashhara, Maher Georges 1984- Soares, Ana Maria 1968- |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.32 .E46 2020e |
| callnumber-search | HF5415.32 .E46 2020e |
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| callnumber-subject | HF - Commerce |
| collection | ZDB-98-IGB |
| contents | Section 1. In-store experience. Chapter 1. Ambient encounters in retail "discounters": how store environment drives customer satisfaction ; Chapter 2. An eye tracking study of the effect of sensory and price in-store displays ; Chapter 3. The sensory dimension of sustainable retailing: analysing in-store green atmospherics ; Chapter 4. Emotion tracking: possibilities for measuring emotional consumer experiences ; Chapter 5. Experiential marketing: understanding the nature of experiences in emerging markets' grocery retailing ; Chapter 6. Future research directions in sensory marketing -- Section 2. Online experience. Chapter 7. Can virtual customer service agents improve consumers' online experiences?: the role of hedonic dimensions ; Chapter 8. Did you read the customer reviews before shopping?: the effect of customer reviews about online retail platforms on consumer behavioral responses ; Chapter 9. The role of social commerce components on the consumer decision-making process ; Chapter 10. Tactile sensations in e-retailing: the role of web communities -- Section 3. Other experiences. Chapter 11. Sophisticated segments of the market: changes in consumer dynamics and behaviors ; Chapter 12. Food retail in the rural periphery using the example of Germany: identifying success factors ; Chapter 13. Consumer emotions research in luxury contexts in emerging economies ; Chapter 14. Cause-related marketing and consumer buying behavior: opportunities and challenges. |
| ctrlnum | (CaBNVSL)slc00000288 (OCoLC)1140983161 |
| dewey-full | 658.8/342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/342 |
| dewey-search | 658.8/342 |
| dewey-sort | 3658.8 3342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-98-IGB-00235713 |
| illustrated | Not Illustrated |
| indexdate | 2025-03-18T14:30:32Z |
| institution | BVB |
| isbn | 9781799822226 |
| language | English |
| oclc_num | 1140983161 |
| open_access_boolean | |
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| owner_facet | DE-862 DE-BY-FWS DE-863 DE-BY-FWS |
| physical | 24 PDFs (424 Seiten) Also available in print. |
| psigel | ZDB-98-IGB FWS_PDA_IGB ZDB-98-IGB |
| publishDate | 2020 |
| publishDateSearch | 2020 |
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| publisher | IGI Global |
| record_format | marc |
| spelling | Emotional, sensory, and social dimensions of consumer buying behavior Ana Maria Soares and Maher Georges Elmashhara, editors. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global 2020. 24 PDFs (424 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Section 1. In-store experience. Chapter 1. Ambient encounters in retail "discounters": how store environment drives customer satisfaction ; Chapter 2. An eye tracking study of the effect of sensory and price in-store displays ; Chapter 3. The sensory dimension of sustainable retailing: analysing in-store green atmospherics ; Chapter 4. Emotion tracking: possibilities for measuring emotional consumer experiences ; Chapter 5. Experiential marketing: understanding the nature of experiences in emerging markets' grocery retailing ; Chapter 6. Future research directions in sensory marketing -- Section 2. Online experience. Chapter 7. Can virtual customer service agents improve consumers' online experiences?: the role of hedonic dimensions ; Chapter 8. Did you read the customer reviews before shopping?: the effect of customer reviews about online retail platforms on consumer behavioral responses ; Chapter 9. The role of social commerce components on the consumer decision-making process ; Chapter 10. Tactile sensations in e-retailing: the role of web communities -- Section 3. Other experiences. Chapter 11. Sophisticated segments of the market: changes in consumer dynamics and behaviors ; Chapter 12. Food retail in the rural periphery using the example of Germany: identifying success factors ; Chapter 13. Consumer emotions research in luxury contexts in emerging economies ; Chapter 14. Cause-related marketing and consumer buying behavior: opportunities and challenges. Restricted to subscribers or individual electronic text purchasers. ""This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"--Provided by publisher"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 02/15/2020). Consumer behavior. Retail trade. Consumer behavior. fast Retail trade. fast Consumer Dynamics. Customer Engagement. Destination Shopping. E-Commerce. Experimental Marketing. Impulse Buying. Online Platforms. Relationship Management. Retail Technology. Sustainable Retailing. Elmashhara, Maher Georges 1984- editor. Soares, Ana Maria 1968- editor. IGI Global, publisher. (Original) (DLC)2019037788 Print version: 1799822206 9781799822202 (DLC) 2019037788 |
| spellingShingle | Emotional, sensory, and social dimensions of consumer buying behavior Section 1. In-store experience. Chapter 1. Ambient encounters in retail "discounters": how store environment drives customer satisfaction ; Chapter 2. An eye tracking study of the effect of sensory and price in-store displays ; Chapter 3. The sensory dimension of sustainable retailing: analysing in-store green atmospherics ; Chapter 4. Emotion tracking: possibilities for measuring emotional consumer experiences ; Chapter 5. Experiential marketing: understanding the nature of experiences in emerging markets' grocery retailing ; Chapter 6. Future research directions in sensory marketing -- Section 2. Online experience. Chapter 7. Can virtual customer service agents improve consumers' online experiences?: the role of hedonic dimensions ; Chapter 8. Did you read the customer reviews before shopping?: the effect of customer reviews about online retail platforms on consumer behavioral responses ; Chapter 9. The role of social commerce components on the consumer decision-making process ; Chapter 10. Tactile sensations in e-retailing: the role of web communities -- Section 3. Other experiences. Chapter 11. Sophisticated segments of the market: changes in consumer dynamics and behaviors ; Chapter 12. Food retail in the rural periphery using the example of Germany: identifying success factors ; Chapter 13. Consumer emotions research in luxury contexts in emerging economies ; Chapter 14. Cause-related marketing and consumer buying behavior: opportunities and challenges. Consumer behavior. Retail trade. Consumer behavior. fast Retail trade. fast |
| title | Emotional, sensory, and social dimensions of consumer buying behavior |
| title_auth | Emotional, sensory, and social dimensions of consumer buying behavior |
| title_exact_search | Emotional, sensory, and social dimensions of consumer buying behavior |
| title_full | Emotional, sensory, and social dimensions of consumer buying behavior Ana Maria Soares and Maher Georges Elmashhara, editors. |
| title_fullStr | Emotional, sensory, and social dimensions of consumer buying behavior Ana Maria Soares and Maher Georges Elmashhara, editors. |
| title_full_unstemmed | Emotional, sensory, and social dimensions of consumer buying behavior Ana Maria Soares and Maher Georges Elmashhara, editors. |
| title_short | Emotional, sensory, and social dimensions of consumer buying behavior |
| title_sort | emotional sensory and social dimensions of consumer buying behavior |
| topic | Consumer behavior. Retail trade. Consumer behavior. fast Retail trade. fast |
| topic_facet | Consumer behavior. Retail trade. |
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