Handbook of research on social media applications for the tourism and hospitality sector:
"This book provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. It also explores user-generated content and the methods of mobile strategies"--
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
IGI Global,
2020.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "This book provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. It also explores user-generated content and the methods of mobile strategies"-- |
| Beschreibung: | 35 PDFs (477 pages) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781799819486 |
| Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
MARC
| LEADER | 00000nam a2200000 i 4500 | ||
|---|---|---|---|
| 001 | ZDB-98-IGB-00234647 | ||
| 003 | IGIG | ||
| 005 | 20200110180752.0 | ||
| 006 | m eo d | ||
| 007 | cr bn |||m|||a | ||
| 008 | 200111s2020 pau fob 001 0 eng d | ||
| 010 | |z 2019035767 | ||
| 020 | |a 9781799819486 |q ebook | ||
| 020 | |z 1799819477 | ||
| 020 | |z 9781799819479 |q hardback | ||
| 024 | 7 | |a 10.4018/978-1-7998-1947-9 |2 doi | |
| 035 | |a (CaBNVSL)slc00000230 | ||
| 035 | |a (OCoLC)1135696985 | ||
| 040 | |a CaBNVSL |b eng |e rda |c CaBNVSL |d CaBNVSL | ||
| 050 | 4 | |a G155.A1 |b H3554 2020e | |
| 082 | 7 | |a 659.19/91 |2 23 | |
| 245 | 0 | 0 | |a Handbook of research on social media applications for the tourism and hospitality sector |c Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : |b IGI Global, |c 2020. | |
| 300 | |a 35 PDFs (477 pages) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Section 1. Travel decision and tourism experience. Chapter 1. Network analysis of destination management organization smart tourism ecosystem (STE) for e-branding and marketing of tourism destinations ; Chapter 2. Peer influence mechanism behind travel experience sharing on social network sites ; Chapter 3. Role of social media in travel planning and tourism destination decision making ; Chapter 4. The role of social media in shaping tourists' travel decisions: multi-functional and multi-level effects of wechat among individual Chinese outbound tourists ; Chapter 5. Deepening the use of social media and tourism travel behaviour ; Chapter 6. Impacts of social media on business value and performance ; Chapter 7. The innovative social technologies and their impact on knowledge management processes -- Section 2. Social media and tourism cases. Chapter 8. A conceptual framework to understand online destination images: a research model utilizing user-generated content through twitter ; Chapter 9. The discount effect in food and beverage advertising and instagram's likes power: an experimental study ; Chapter 10. Event management in social media ; Chapter 11. Co-creating an integrative framework to enhance the museum experience of blind and visually impaired visitors ; Chapter 12. Accessibletourism 4.0: an exploratory approach to the role of industry 4.0 in accessible tourism ; Chapter 13. Determinants for value creation in mobile apps within the tourist experience: an exploratory study in a northern city in Portugal ; Chapter 14. An evaluation for Long-haul low-cost carriers using user-generated content: the impact of perceived service quality on value for money ; Chapter 15. How web 3.0 tourism students see the 1.0 higher education system -- Section 3. Social media and hospitality. Chapter 16. Social media applied to tourism and hospitality: the case of hotels in the Porto metropolitan area ; Chapter 17. eWOW of guests regarding their hotel experience: sentiment analysis of tripadvisor reviews ; Chapter 18. The importance of social media for the improvement of the tourist experience offered by rural tourism enterprises: the case of the Alentejo ; Chapter 19. Local accommodation establishments' strategies in social media ; Chapter 20. Online reputation of Porto hotel supply, northern region of Portugal ; Chapter 21. Understanding the role of social networks in consumer behavior in tourism: a business approach ; Chapter 22. The management of social media and the relationship with the client from the perspective of the managers of small hotels in a city in Brazil. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "This book provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. It also explores user-generated content and the methods of mobile strategies"-- |c Provided by publisher. | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 01/11/2020). | ||
| 650 | 0 | |a Hospitality industry |x Marketing |x Research. | |
| 650 | 0 | |a Social media. | |
| 650 | 0 | |a Tourism |x Marketing |x Research. | |
| 650 | 0 | |a User-generated content. | |
| 650 | 7 | |a Social media. |2 fast | |
| 650 | 7 | |a User-generated content. |2 fast | |
| 700 | 1 | |a Almeida, Cláudia Ribeiro de |d 1971- |e editor. | |
| 700 | 1 | |a Fernandes, Paula Odete |d 1969- |e editor. | |
| 700 | 1 | |a Ramos, Célia M. Q., |e editor. | |
| 710 | 2 | |a IGI Global, |e publisher. | |
| 776 | 0 | |c (Original) |w (DLC)2019035767 | |
| 776 | 0 | 8 | |i Print version: |z 1799819477 |z 9781799819479 |w (DLC) 2019035767 |
| 856 | 4 | 0 | |l FWS01 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-1947-9 |3 Volltext |
| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-863 | ||
Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-98-IGB-00234647 |
|---|---|
| _version_ | 1816797082893156352 |
| adam_text | |
| any_adam_object | |
| author2 | Almeida, Cláudia Ribeiro de 1971- Fernandes, Paula Odete 1969- Ramos, Célia M. Q. |
| author2_role | edt edt edt |
| author2_variant | c r d a crd crda p o f po pof c m q r cmq cmqr |
| author_facet | Almeida, Cláudia Ribeiro de 1971- Fernandes, Paula Odete 1969- Ramos, Célia M. Q. |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | G - Geography, Anthropology, Recreation |
| callnumber-label | G155 |
| callnumber-raw | G155.A1 H3554 2020e |
| callnumber-search | G155.A1 H3554 2020e |
| callnumber-sort | G 3155 A1 H3554 42020E |
| callnumber-subject | G - General Geography |
| collection | ZDB-98-IGB |
| contents | Section 1. Travel decision and tourism experience. Chapter 1. Network analysis of destination management organization smart tourism ecosystem (STE) for e-branding and marketing of tourism destinations ; Chapter 2. Peer influence mechanism behind travel experience sharing on social network sites ; Chapter 3. Role of social media in travel planning and tourism destination decision making ; Chapter 4. The role of social media in shaping tourists' travel decisions: multi-functional and multi-level effects of wechat among individual Chinese outbound tourists ; Chapter 5. Deepening the use of social media and tourism travel behaviour ; Chapter 6. Impacts of social media on business value and performance ; Chapter 7. The innovative social technologies and their impact on knowledge management processes -- Section 2. Social media and tourism cases. Chapter 8. A conceptual framework to understand online destination images: a research model utilizing user-generated content through twitter ; Chapter 9. The discount effect in food and beverage advertising and instagram's likes power: an experimental study ; Chapter 10. Event management in social media ; Chapter 11. Co-creating an integrative framework to enhance the museum experience of blind and visually impaired visitors ; Chapter 12. Accessibletourism 4.0: an exploratory approach to the role of industry 4.0 in accessible tourism ; Chapter 13. Determinants for value creation in mobile apps within the tourist experience: an exploratory study in a northern city in Portugal ; Chapter 14. An evaluation for Long-haul low-cost carriers using user-generated content: the impact of perceived service quality on value for money ; Chapter 15. How web 3.0 tourism students see the 1.0 higher education system -- Section 3. Social media and hospitality. Chapter 16. Social media applied to tourism and hospitality: the case of hotels in the Porto metropolitan area ; Chapter 17. eWOW of guests regarding their hotel experience: sentiment analysis of tripadvisor reviews ; Chapter 18. The importance of social media for the improvement of the tourist experience offered by rural tourism enterprises: the case of the Alentejo ; Chapter 19. Local accommodation establishments' strategies in social media ; Chapter 20. Online reputation of Porto hotel supply, northern region of Portugal ; Chapter 21. Understanding the role of social networks in consumer behavior in tourism: a business approach ; Chapter 22. The management of social media and the relationship with the client from the perspective of the managers of small hotels in a city in Brazil. |
| ctrlnum | (CaBNVSL)slc00000230 (OCoLC)1135696985 |
| dewey-full | 659.19/91 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.19/91 |
| dewey-search | 659.19/91 |
| dewey-sort | 3659.19 291 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>04931nam a2200529 i 4500</leader><controlfield tag="001">ZDB-98-IGB-00234647</controlfield><controlfield tag="003">IGIG</controlfield><controlfield tag="005">20200110180752.0</controlfield><controlfield tag="006">m eo d </controlfield><controlfield tag="007">cr bn |||m|||a</controlfield><controlfield tag="008">200111s2020 pau fob 001 0 eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="z"> 2019035767</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781799819486</subfield><subfield code="q">ebook</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">1799819477</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9781799819479</subfield><subfield code="q">hardback</subfield></datafield><datafield tag="024" ind1="7" ind2=" "><subfield code="a">10.4018/978-1-7998-1947-9</subfield><subfield code="2">doi</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(CaBNVSL)slc00000230</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1135696985</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">CaBNVSL</subfield><subfield code="b">eng</subfield><subfield code="e">rda</subfield><subfield code="c">CaBNVSL</subfield><subfield code="d">CaBNVSL</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">G155.A1</subfield><subfield code="b">H3554 2020e</subfield></datafield><datafield tag="082" ind1="7" ind2=" "><subfield code="a">659.19/91</subfield><subfield code="2">23</subfield></datafield><datafield tag="245" ind1="0" ind2="0"><subfield code="a">Handbook of research on social media applications for the tourism and hospitality sector </subfield><subfield code="c">Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :</subfield><subfield code="b">IGI Global,</subfield><subfield code="c">2020.</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">35 PDFs (477 pages)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">electronic</subfield><subfield code="2">isbdmedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references and index.</subfield></datafield><datafield tag="505" ind1="0" ind2=" "><subfield code="a">Section 1. Travel decision and tourism experience. Chapter 1. Network analysis of destination management organization smart tourism ecosystem (STE) for e-branding and marketing of tourism destinations ; Chapter 2. Peer influence mechanism behind travel experience sharing on social network sites ; Chapter 3. Role of social media in travel planning and tourism destination decision making ; Chapter 4. The role of social media in shaping tourists' travel decisions: multi-functional and multi-level effects of wechat among individual Chinese outbound tourists ; Chapter 5. Deepening the use of social media and tourism travel behaviour ; Chapter 6. Impacts of social media on business value and performance ; Chapter 7. The innovative social technologies and their impact on knowledge management processes -- Section 2. Social media and tourism cases. Chapter 8. A conceptual framework to understand online destination images: a research model utilizing user-generated content through twitter ; Chapter 9. The discount effect in food and beverage advertising and instagram's likes power: an experimental study ; Chapter 10. Event management in social media ; Chapter 11. Co-creating an integrative framework to enhance the museum experience of blind and visually impaired visitors ; Chapter 12. Accessibletourism 4.0: an exploratory approach to the role of industry 4.0 in accessible tourism ; Chapter 13. Determinants for value creation in mobile apps within the tourist experience: an exploratory study in a northern city in Portugal ; Chapter 14. An evaluation for Long-haul low-cost carriers using user-generated content: the impact of perceived service quality on value for money ; Chapter 15. How web 3.0 tourism students see the 1.0 higher education system -- Section 3. Social media and hospitality. Chapter 16. Social media applied to tourism and hospitality: the case of hotels in the Porto metropolitan area ; Chapter 17. eWOW of guests regarding their hotel experience: sentiment analysis of tripadvisor reviews ; Chapter 18. The importance of social media for the improvement of the tourist experience offered by rural tourism enterprises: the case of the Alentejo ; Chapter 19. Local accommodation establishments' strategies in social media ; Chapter 20. Online reputation of Porto hotel supply, northern region of Portugal ; Chapter 21. Understanding the role of social networks in consumer behavior in tourism: a business approach ; Chapter 22. The management of social media and the relationship with the client from the perspective of the managers of small hotels in a city in Brazil.</subfield></datafield><datafield tag="506" ind1=" " ind2=" "><subfield code="a">Restricted to subscribers or individual electronic text purchasers.</subfield></datafield><datafield tag="520" ind1="3" ind2=" "><subfield code="a">"This book provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. It also explores user-generated content and the methods of mobile strategies"--</subfield><subfield code="c">Provided by publisher.</subfield></datafield><datafield tag="530" ind1=" " ind2=" "><subfield code="a">Also available in print.</subfield></datafield><datafield tag="538" ind1=" " ind2=" "><subfield code="a">Mode of access: World Wide Web.</subfield></datafield><datafield tag="588" ind1=" " ind2=" "><subfield code="a">Description based on title screen (IGI Global, viewed 01/11/2020).</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Hospitality industry</subfield><subfield code="x">Marketing</subfield><subfield code="x">Research.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Social media.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Tourism</subfield><subfield code="x">Marketing</subfield><subfield code="x">Research.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">User-generated content.</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Social media.</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">User-generated content.</subfield><subfield code="2">fast</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Almeida, Cláudia Ribeiro de</subfield><subfield code="d">1971-</subfield><subfield code="e">editor.</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Fernandes, Paula Odete</subfield><subfield code="d">1969-</subfield><subfield code="e">editor.</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Ramos, Célia M. Q.,</subfield><subfield code="e">editor.</subfield></datafield><datafield tag="710" ind1="2" ind2=" "><subfield code="a">IGI Global,</subfield><subfield code="e">publisher.</subfield></datafield><datafield tag="776" ind1="0" ind2=" "><subfield code="c">(Original)</subfield><subfield code="w">(DLC)2019035767</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="z">1799819477</subfield><subfield code="z">9781799819479</subfield><subfield code="w">(DLC) 2019035767</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="l">FWS01</subfield><subfield code="p">ZDB-98-IGB</subfield><subfield code="q">FWS_PDA_IGB</subfield><subfield code="u">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-1947-9</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-98-IGB</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-863</subfield></datafield></record></collection> |
| id | ZDB-98-IGB-00234647 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-26T14:51:55Z |
| institution | BVB |
| isbn | 9781799819486 |
| language | English |
| oclc_num | 1135696985 |
| open_access_boolean | |
| owner | DE-863 DE-BY-FWS |
| owner_facet | DE-863 DE-BY-FWS |
| physical | 35 PDFs (477 pages) Also available in print. |
| psigel | ZDB-98-IGB |
| publishDate | 2020 |
| publishDateSearch | 2020 |
| publishDateSort | 2020 |
| publisher | IGI Global, |
| record_format | marc |
| spelling | Handbook of research on social media applications for the tourism and hospitality sector Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, 2020. 35 PDFs (477 pages) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Section 1. Travel decision and tourism experience. Chapter 1. Network analysis of destination management organization smart tourism ecosystem (STE) for e-branding and marketing of tourism destinations ; Chapter 2. Peer influence mechanism behind travel experience sharing on social network sites ; Chapter 3. Role of social media in travel planning and tourism destination decision making ; Chapter 4. The role of social media in shaping tourists' travel decisions: multi-functional and multi-level effects of wechat among individual Chinese outbound tourists ; Chapter 5. Deepening the use of social media and tourism travel behaviour ; Chapter 6. Impacts of social media on business value and performance ; Chapter 7. The innovative social technologies and their impact on knowledge management processes -- Section 2. Social media and tourism cases. Chapter 8. A conceptual framework to understand online destination images: a research model utilizing user-generated content through twitter ; Chapter 9. The discount effect in food and beverage advertising and instagram's likes power: an experimental study ; Chapter 10. Event management in social media ; Chapter 11. Co-creating an integrative framework to enhance the museum experience of blind and visually impaired visitors ; Chapter 12. Accessibletourism 4.0: an exploratory approach to the role of industry 4.0 in accessible tourism ; Chapter 13. Determinants for value creation in mobile apps within the tourist experience: an exploratory study in a northern city in Portugal ; Chapter 14. An evaluation for Long-haul low-cost carriers using user-generated content: the impact of perceived service quality on value for money ; Chapter 15. How web 3.0 tourism students see the 1.0 higher education system -- Section 3. Social media and hospitality. Chapter 16. Social media applied to tourism and hospitality: the case of hotels in the Porto metropolitan area ; Chapter 17. eWOW of guests regarding their hotel experience: sentiment analysis of tripadvisor reviews ; Chapter 18. The importance of social media for the improvement of the tourist experience offered by rural tourism enterprises: the case of the Alentejo ; Chapter 19. Local accommodation establishments' strategies in social media ; Chapter 20. Online reputation of Porto hotel supply, northern region of Portugal ; Chapter 21. Understanding the role of social networks in consumer behavior in tourism: a business approach ; Chapter 22. The management of social media and the relationship with the client from the perspective of the managers of small hotels in a city in Brazil. Restricted to subscribers or individual electronic text purchasers. "This book provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. It also explores user-generated content and the methods of mobile strategies"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 01/11/2020). Hospitality industry Marketing Research. Social media. Tourism Marketing Research. User-generated content. Social media. fast User-generated content. fast Almeida, Cláudia Ribeiro de 1971- editor. Fernandes, Paula Odete 1969- editor. Ramos, Célia M. Q., editor. IGI Global, publisher. (Original) (DLC)2019035767 Print version: 1799819477 9781799819479 (DLC) 2019035767 FWS01 ZDB-98-IGB FWS_PDA_IGB http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-1947-9 Volltext |
| spellingShingle | Handbook of research on social media applications for the tourism and hospitality sector Section 1. Travel decision and tourism experience. Chapter 1. Network analysis of destination management organization smart tourism ecosystem (STE) for e-branding and marketing of tourism destinations ; Chapter 2. Peer influence mechanism behind travel experience sharing on social network sites ; Chapter 3. Role of social media in travel planning and tourism destination decision making ; Chapter 4. The role of social media in shaping tourists' travel decisions: multi-functional and multi-level effects of wechat among individual Chinese outbound tourists ; Chapter 5. Deepening the use of social media and tourism travel behaviour ; Chapter 6. Impacts of social media on business value and performance ; Chapter 7. The innovative social technologies and their impact on knowledge management processes -- Section 2. Social media and tourism cases. Chapter 8. A conceptual framework to understand online destination images: a research model utilizing user-generated content through twitter ; Chapter 9. The discount effect in food and beverage advertising and instagram's likes power: an experimental study ; Chapter 10. Event management in social media ; Chapter 11. Co-creating an integrative framework to enhance the museum experience of blind and visually impaired visitors ; Chapter 12. Accessibletourism 4.0: an exploratory approach to the role of industry 4.0 in accessible tourism ; Chapter 13. Determinants for value creation in mobile apps within the tourist experience: an exploratory study in a northern city in Portugal ; Chapter 14. An evaluation for Long-haul low-cost carriers using user-generated content: the impact of perceived service quality on value for money ; Chapter 15. How web 3.0 tourism students see the 1.0 higher education system -- Section 3. Social media and hospitality. Chapter 16. Social media applied to tourism and hospitality: the case of hotels in the Porto metropolitan area ; Chapter 17. eWOW of guests regarding their hotel experience: sentiment analysis of tripadvisor reviews ; Chapter 18. The importance of social media for the improvement of the tourist experience offered by rural tourism enterprises: the case of the Alentejo ; Chapter 19. Local accommodation establishments' strategies in social media ; Chapter 20. Online reputation of Porto hotel supply, northern region of Portugal ; Chapter 21. Understanding the role of social networks in consumer behavior in tourism: a business approach ; Chapter 22. The management of social media and the relationship with the client from the perspective of the managers of small hotels in a city in Brazil. Hospitality industry Marketing Research. Social media. Tourism Marketing Research. User-generated content. Social media. fast User-generated content. fast |
| title | Handbook of research on social media applications for the tourism and hospitality sector |
| title_auth | Handbook of research on social media applications for the tourism and hospitality sector |
| title_exact_search | Handbook of research on social media applications for the tourism and hospitality sector |
| title_full | Handbook of research on social media applications for the tourism and hospitality sector Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors. |
| title_fullStr | Handbook of research on social media applications for the tourism and hospitality sector Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors. |
| title_full_unstemmed | Handbook of research on social media applications for the tourism and hospitality sector Célia M.Q. Ramos, Cláudia Ribeiro de Almeida, and Paula Odete Fernandes, editors. |
| title_short | Handbook of research on social media applications for the tourism and hospitality sector |
| title_sort | handbook of research on social media applications for the tourism and hospitality sector |
| topic | Hospitality industry Marketing Research. Social media. Tourism Marketing Research. User-generated content. Social media. fast User-generated content. fast |
| topic_facet | Hospitality industry Marketing Research. Social media. Tourism Marketing Research. User-generated content. |
| url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-1947-9 |
| work_keys_str_mv | AT almeidaclaudiaribeirode handbookofresearchonsocialmediaapplicationsforthetourismandhospitalitysector AT fernandespaulaodete handbookofresearchonsocialmediaapplicationsforthetourismandhospitalitysector AT ramosceliamq handbookofresearchonsocialmediaapplicationsforthetourismandhospitalitysector AT igiglobal handbookofresearchonsocialmediaapplicationsforthetourismandhospitalitysector |