Cases on strategic management issues in contemporary organizations:
"This book explores the application of strategy conceptual models and theories in the current competitive business world"--Provided by publisher"
Gespeichert in:
| Weitere Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
IGI Global,
[2020]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "This book explores the application of strategy conceptual models and theories in the current competitive business world"--Provided by publisher" |
| Beschreibung: | 21 PDFs (365 pages) Also available in print. |
| Format: | Mode of access: World Wide Web. |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781799816324 |
| Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
MARC
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| 245 | 0 | 0 | |a Cases on strategic management issues in contemporary organizations |c Mona Rashidirad, editor. |
| 264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : |b IGI Global, |c [2020] | |
| 300 | |a 21 PDFs (365 pages) | ||
| 336 | |a text |2 rdacontent | ||
| 337 | |a electronic |2 isbdmedia | ||
| 338 | |a online resource |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Chapter 1. Digital transformation: is it part of a strategic process or a new strategic practice? -- Chapter 2. Be like amazon: achieving a competitive advantage based on digital footprint analysis -- Chapter 3. Digital value innovation and strategic management practices of Adyar Ananda Bhavan -- Chapter 4. Consumer perception of brand repositioning through benefit diversification and intensity of use: the case of Pedras -- Chapter 5. Rose-patisserie and coffee house: business development alternatives -- Chapter 6. THEIA: thermal insulation a business strategy -- Chapter 7. The bonduelle group's distribution strategy: adding a branded retail store? -- Chapter 8. How to build a leading so-called neobank and pursue its growth?: the case of the fintech nickel in Europe -- Chapter 9. Purpose-driven marketing wars: dishwashing detergent brands' purpose-driven marketing campaigns in Turkey -- Chapter 10. SWOT analysis and a case study at Kayseri airport -- Chapter 11. The adoption of a CRM strategy based on the six-dimensional model: a case study -- Chapter 12. How competitive strategies affect organizational structure: a research in technology development zones in Turkey -- Chapter 13. The effects of real-time content marketing on consumer emotions and behaviors: an analysis on COVID-19 pandemic period. | |
| 506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
| 520 | 3 | |a "This book explores the application of strategy conceptual models and theories in the current competitive business world"--Provided by publisher" | |
| 530 | |a Also available in print. | ||
| 538 | |a Mode of access: World Wide Web. | ||
| 588 | |a Description based on title screen (IGI Global, viewed 11/30/2021). | ||
| 650 | 0 | |a Management. | |
| 650 | 0 | |a Management |x Case studies. | |
| 650 | 0 | |a Strategic planning |v Case studies. | |
| 700 | 1 | |a Rashidirad, Mona, |e editor | |
| 710 | 2 | |a IGI Global, |e publisher. | |
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| 912 | |a ZDB-98-IGB | ||
| 049 | |a DE-863 | ||
Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-98-IGB-00233695 |
|---|---|
| _version_ | 1816797082723287040 |
| adam_text | |
| any_adam_object | |
| author2 | Rashidirad, Mona |
| author2_role | edt |
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| author_facet | Rashidirad, Mona |
| building | Verbundindex |
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| callnumber-first | H - Social Science |
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| contents | Chapter 1. Digital transformation: is it part of a strategic process or a new strategic practice? -- Chapter 2. Be like amazon: achieving a competitive advantage based on digital footprint analysis -- Chapter 3. Digital value innovation and strategic management practices of Adyar Ananda Bhavan -- Chapter 4. Consumer perception of brand repositioning through benefit diversification and intensity of use: the case of Pedras -- Chapter 5. Rose-patisserie and coffee house: business development alternatives -- Chapter 6. THEIA: thermal insulation a business strategy -- Chapter 7. The bonduelle group's distribution strategy: adding a branded retail store? -- Chapter 8. How to build a leading so-called neobank and pursue its growth?: the case of the fintech nickel in Europe -- Chapter 9. Purpose-driven marketing wars: dishwashing detergent brands' purpose-driven marketing campaigns in Turkey -- Chapter 10. SWOT analysis and a case study at Kayseri airport -- Chapter 11. The adoption of a CRM strategy based on the six-dimensional model: a case study -- Chapter 12. How competitive strategies affect organizational structure: a research in technology development zones in Turkey -- Chapter 13. The effects of real-time content marketing on consumer emotions and behaviors: an analysis on COVID-19 pandemic period. |
| ctrlnum | (CaBNVSL)slc00001950 (OCoLC)1286884063 |
| dewey-full | 658.4012 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.4012 |
| dewey-search | 658.4012 |
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| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| indexdate | 2024-11-26T14:51:55Z |
| institution | BVB |
| isbn | 9781799816324 |
| language | English |
| oclc_num | 1286884063 |
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| publisher | IGI Global, |
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| spelling | Cases on strategic management issues in contemporary organizations Mona Rashidirad, editor. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2020] 21 PDFs (365 pages) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Chapter 1. Digital transformation: is it part of a strategic process or a new strategic practice? -- Chapter 2. Be like amazon: achieving a competitive advantage based on digital footprint analysis -- Chapter 3. Digital value innovation and strategic management practices of Adyar Ananda Bhavan -- Chapter 4. Consumer perception of brand repositioning through benefit diversification and intensity of use: the case of Pedras -- Chapter 5. Rose-patisserie and coffee house: business development alternatives -- Chapter 6. THEIA: thermal insulation a business strategy -- Chapter 7. The bonduelle group's distribution strategy: adding a branded retail store? -- Chapter 8. How to build a leading so-called neobank and pursue its growth?: the case of the fintech nickel in Europe -- Chapter 9. Purpose-driven marketing wars: dishwashing detergent brands' purpose-driven marketing campaigns in Turkey -- Chapter 10. SWOT analysis and a case study at Kayseri airport -- Chapter 11. The adoption of a CRM strategy based on the six-dimensional model: a case study -- Chapter 12. How competitive strategies affect organizational structure: a research in technology development zones in Turkey -- Chapter 13. The effects of real-time content marketing on consumer emotions and behaviors: an analysis on COVID-19 pandemic period. Restricted to subscribers or individual electronic text purchasers. "This book explores the application of strategy conceptual models and theories in the current competitive business world"--Provided by publisher" Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 11/30/2021). Management. Management Case studies. Strategic planning Case studies. Rashidirad, Mona, editor IGI Global, publisher. Print version: 1799816303 9781799816300 FWS01 ZDB-98-IGB FWS_PDA_IGB http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-1630-0 Volltext |
| spellingShingle | Cases on strategic management issues in contemporary organizations Chapter 1. Digital transformation: is it part of a strategic process or a new strategic practice? -- Chapter 2. Be like amazon: achieving a competitive advantage based on digital footprint analysis -- Chapter 3. Digital value innovation and strategic management practices of Adyar Ananda Bhavan -- Chapter 4. Consumer perception of brand repositioning through benefit diversification and intensity of use: the case of Pedras -- Chapter 5. Rose-patisserie and coffee house: business development alternatives -- Chapter 6. THEIA: thermal insulation a business strategy -- Chapter 7. The bonduelle group's distribution strategy: adding a branded retail store? -- Chapter 8. How to build a leading so-called neobank and pursue its growth?: the case of the fintech nickel in Europe -- Chapter 9. Purpose-driven marketing wars: dishwashing detergent brands' purpose-driven marketing campaigns in Turkey -- Chapter 10. SWOT analysis and a case study at Kayseri airport -- Chapter 11. The adoption of a CRM strategy based on the six-dimensional model: a case study -- Chapter 12. How competitive strategies affect organizational structure: a research in technology development zones in Turkey -- Chapter 13. The effects of real-time content marketing on consumer emotions and behaviors: an analysis on COVID-19 pandemic period. Management. Management Case studies. Strategic planning Case studies. |
| title | Cases on strategic management issues in contemporary organizations |
| title_auth | Cases on strategic management issues in contemporary organizations |
| title_exact_search | Cases on strategic management issues in contemporary organizations |
| title_full | Cases on strategic management issues in contemporary organizations Mona Rashidirad, editor. |
| title_fullStr | Cases on strategic management issues in contemporary organizations Mona Rashidirad, editor. |
| title_full_unstemmed | Cases on strategic management issues in contemporary organizations Mona Rashidirad, editor. |
| title_short | Cases on strategic management issues in contemporary organizations |
| title_sort | cases on strategic management issues in contemporary organizations |
| topic | Management. Management Case studies. Strategic planning Case studies. |
| topic_facet | Management. Management Case studies. Strategic planning Case studies. |
| url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-1630-0 |
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