Handbook of research on the impact of fandom in society and consumerism:
"This book offers an in-depth discussion on the soaring popularity of fan communities and how these followers serve a larger purpose in a consumer-driven society"--
Gespeichert in:
Weitere Verfasser: | |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA)
IGI Global
[c2020]
|
Schlagworte: | |
Online-Zugang: | DE-863 |
Zusammenfassung: | "This book offers an in-depth discussion on the soaring popularity of fan communities and how these followers serve a larger purpose in a consumer-driven society"-- |
Beschreibung: | 35 PDFs (605 Seiten) Also available in print. |
Format: | Mode of access: World Wide Web. |
Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9781799810490 |
Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
MARC
LEADER | 00000nam a2200000 i 4500 | ||
---|---|---|---|
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008 | 190921s2020 pau fob 001 0 eng d | ||
010 | |z 2019024167 | ||
020 | |a 9781799810490 |q ebook | ||
020 | |z 9781799810483 |q hardcover | ||
024 | 7 | |a 10.4018/978-1-7998-1048-3 |2 doi | |
035 | |a (CaBNVSL)slc21119387 | ||
035 | |a (OCoLC)1120756493 | ||
040 | |a CaBNVSL |b eng |e rda |c CaBNVSL |d CaBNVSL | ||
050 | 4 | |a HF5415.332.F36 |b H36 2020e | |
082 | 7 | |a 658.8/342 |2 23 | |
245 | 0 | 0 | |a Handbook of research on the impact of fandom in society and consumerism |c Cheng Lu Wang, editor. |
264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) |b IGI Global |c [c2020] | |
300 | |a 35 PDFs (605 Seiten) | ||
336 | |a text |2 rdacontent | ||
337 | |a electronic |2 isbdmedia | ||
338 | |a online resource |2 rdacarrier | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Section 1. Theoretical foundation and fandom characteristics. Chapter 1. Who's who: setting a standard nomenclature using a fan folksonomy ; Chapter 2. Understanding consumer fandom: literature review and conceptual framework ; Chapter 3. "Thy Kingdom come, thy will be done": consumer journey from brand romance to brand fandom ; Chapter 4. Brands, fans, and exchanges: differentiating between fandoms, transactional and social brand communities, and brand publics ; Chapter 5. We have faith in Apple: brand worship among Apple fans ; Chapter 6. Celebrity fans in China: motives, characteristics, and marketing impacts ; Chapter 7. Just a group of oil ladies: the fandom phenomena of essential oil users ; Chapter 8. Sport fan consumption: contemporary research and emerging trends ; Chapter 9. Friendship to kinship: evaluating the role of consumer brand engagement to promote brand evangelism ; Chapter 10. Return of fandom in the digital age with the rise of social media ; Chapter 11. Theorizing less visible forms of fandom: practices, assemblages, liquidity, and other directions ; Chapter 12. Fandom as an art form: artists who adopt fan behavior as representational and political strategies -- Section 2. Application in human behavior and consumption. Chapter 13. Involvement, hedonism, and luxury: managing fans in the music industry ; Chapter 14. When science fiction meets reality: the history, fandoms, and logistics of Atlanta's dragon contm ; Chapter 15. Sci-fi fandoms in the digital age: star trek, star wars, and doctor who fandoms and social media ; Chapter 16. Classifying sport consumers: from casual to tribal fans ; Chapter 17. Fan culture in the digital age: online football fan forums as the virtual extensions of football terraces ; Chapter 18. What makes a fan a fan?: the connection between Steve Jobs and Apple fandom ; Chapter 19. Follow me!: how Internet celebrities in China (Wanghong) attract and influence their Chinese fans ; Chapter 20. Paid to play: the gamers, game streaming, and advertising in Chinese mobile game fan communities ; Chapter 21. The dark side of brand-fan relationships: lessons from twilight and fifty shades ; Chapter 22. Pok©©mon fandom as a religion: construction of identity and cultural consumption in Hong Kong ; Chapter 23. Anime and manga fandom in the 21st century: a close-up view ; Chapter 24. Anime fans as dramatists: plotlines that describe Japanese animation's potential in public schools. | |
506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
520 | 3 | |a "This book offers an in-depth discussion on the soaring popularity of fan communities and how these followers serve a larger purpose in a consumer-driven society"-- |c Provided by publisher. | |
530 | |a Also available in print. | ||
538 | |a Mode of access: World Wide Web. | ||
588 | 0 | |a Description based on title screen (IGI Global, viewed 09/21/2019). | |
650 | 0 | |a Brand loyalty. | |
650 | 0 | |a Consumer behavior. | |
650 | 0 | |a Fans (Persons) | |
650 | 0 | |a Subculture |x Economic aspects. | |
653 | |a Brand Building. | ||
653 | |a Cosplay. | ||
653 | |a Economic Values. | ||
653 | |a Event Marketing. | ||
653 | |a Political Campaigns. | ||
653 | |a Pop Culture. | ||
653 | |a Psychological Phenomena. | ||
653 | |a Religiosity. | ||
653 | |a Social Media. | ||
653 | |a Sports Management. | ||
700 | 1 | |a Wang, Chenglu |e editor. | |
710 | 2 | |a IGI Global, |e publisher. | |
776 | 0 | |c (Original) |w (DLC)2019024167 | |
776 | 0 | 8 | |i Print version: |z 1799810488 |z 9781799810483 |w (DLC) 2019024167 |
966 | 4 | 0 | |l DE-863 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-7998-1048-3 |3 Volltext |
912 | |a ZDB-98-IGB | ||
049 | |a DE-863 |
Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-98-IGB-00230951 |
---|---|
_version_ | 1825936817797464064 |
adam_text | |
any_adam_object | |
author2 | Wang, Chenglu |
author2_role | edt |
author2_variant | c w cw |
author_facet | Wang, Chenglu |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.332.F36 H36 2020e |
callnumber-search | HF5415.332.F36 H36 2020e |
callnumber-sort | HF 45415.332 F36 H36 42020E |
callnumber-subject | HF - Commerce |
collection | ZDB-98-IGB |
contents | Section 1. Theoretical foundation and fandom characteristics. Chapter 1. Who's who: setting a standard nomenclature using a fan folksonomy ; Chapter 2. Understanding consumer fandom: literature review and conceptual framework ; Chapter 3. "Thy Kingdom come, thy will be done": consumer journey from brand romance to brand fandom ; Chapter 4. Brands, fans, and exchanges: differentiating between fandoms, transactional and social brand communities, and brand publics ; Chapter 5. We have faith in Apple: brand worship among Apple fans ; Chapter 6. Celebrity fans in China: motives, characteristics, and marketing impacts ; Chapter 7. Just a group of oil ladies: the fandom phenomena of essential oil users ; Chapter 8. Sport fan consumption: contemporary research and emerging trends ; Chapter 9. Friendship to kinship: evaluating the role of consumer brand engagement to promote brand evangelism ; Chapter 10. Return of fandom in the digital age with the rise of social media ; Chapter 11. Theorizing less visible forms of fandom: practices, assemblages, liquidity, and other directions ; Chapter 12. Fandom as an art form: artists who adopt fan behavior as representational and political strategies -- Section 2. Application in human behavior and consumption. Chapter 13. Involvement, hedonism, and luxury: managing fans in the music industry ; Chapter 14. When science fiction meets reality: the history, fandoms, and logistics of Atlanta's dragon contm ; Chapter 15. Sci-fi fandoms in the digital age: star trek, star wars, and doctor who fandoms and social media ; Chapter 16. Classifying sport consumers: from casual to tribal fans ; Chapter 17. Fan culture in the digital age: online football fan forums as the virtual extensions of football terraces ; Chapter 18. What makes a fan a fan?: the connection between Steve Jobs and Apple fandom ; Chapter 19. Follow me!: how Internet celebrities in China (Wanghong) attract and influence their Chinese fans ; Chapter 20. Paid to play: the gamers, game streaming, and advertising in Chinese mobile game fan communities ; Chapter 21. The dark side of brand-fan relationships: lessons from twilight and fifty shades ; Chapter 22. Pok©©mon fandom as a religion: construction of identity and cultural consumption in Hong Kong ; Chapter 23. Anime and manga fandom in the 21st century: a close-up view ; Chapter 24. Anime fans as dramatists: plotlines that describe Japanese animation's potential in public schools. |
ctrlnum | (CaBNVSL)slc21119387 (OCoLC)1120756493 |
dewey-full | 658.8/342 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/342 |
dewey-search | 658.8/342 |
dewey-sort | 3658.8 3342 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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indexdate | 2025-03-07T12:04:06Z |
institution | BVB |
isbn | 9781799810490 |
language | English |
oclc_num | 1120756493 |
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spelling | Handbook of research on the impact of fandom in society and consumerism Cheng Lu Wang, editor. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global [c2020] 35 PDFs (605 Seiten) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Section 1. Theoretical foundation and fandom characteristics. Chapter 1. Who's who: setting a standard nomenclature using a fan folksonomy ; Chapter 2. Understanding consumer fandom: literature review and conceptual framework ; Chapter 3. "Thy Kingdom come, thy will be done": consumer journey from brand romance to brand fandom ; Chapter 4. Brands, fans, and exchanges: differentiating between fandoms, transactional and social brand communities, and brand publics ; Chapter 5. We have faith in Apple: brand worship among Apple fans ; Chapter 6. Celebrity fans in China: motives, characteristics, and marketing impacts ; Chapter 7. Just a group of oil ladies: the fandom phenomena of essential oil users ; Chapter 8. Sport fan consumption: contemporary research and emerging trends ; Chapter 9. Friendship to kinship: evaluating the role of consumer brand engagement to promote brand evangelism ; Chapter 10. Return of fandom in the digital age with the rise of social media ; Chapter 11. Theorizing less visible forms of fandom: practices, assemblages, liquidity, and other directions ; Chapter 12. Fandom as an art form: artists who adopt fan behavior as representational and political strategies -- Section 2. Application in human behavior and consumption. Chapter 13. Involvement, hedonism, and luxury: managing fans in the music industry ; Chapter 14. When science fiction meets reality: the history, fandoms, and logistics of Atlanta's dragon contm ; Chapter 15. Sci-fi fandoms in the digital age: star trek, star wars, and doctor who fandoms and social media ; Chapter 16. Classifying sport consumers: from casual to tribal fans ; Chapter 17. Fan culture in the digital age: online football fan forums as the virtual extensions of football terraces ; Chapter 18. What makes a fan a fan?: the connection between Steve Jobs and Apple fandom ; Chapter 19. Follow me!: how Internet celebrities in China (Wanghong) attract and influence their Chinese fans ; Chapter 20. Paid to play: the gamers, game streaming, and advertising in Chinese mobile game fan communities ; Chapter 21. The dark side of brand-fan relationships: lessons from twilight and fifty shades ; Chapter 22. Pok©©mon fandom as a religion: construction of identity and cultural consumption in Hong Kong ; Chapter 23. Anime and manga fandom in the 21st century: a close-up view ; Chapter 24. Anime fans as dramatists: plotlines that describe Japanese animation's potential in public schools. Restricted to subscribers or individual electronic text purchasers. "This book offers an in-depth discussion on the soaring popularity of fan communities and how these followers serve a larger purpose in a consumer-driven society"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 09/21/2019). Brand loyalty. Consumer behavior. Fans (Persons) Subculture Economic aspects. Brand Building. Cosplay. Economic Values. Event Marketing. Political Campaigns. Pop Culture. Psychological Phenomena. Religiosity. Social Media. Sports Management. Wang, Chenglu editor. IGI Global, publisher. (Original) (DLC)2019024167 Print version: 1799810488 9781799810483 (DLC) 2019024167 |
spellingShingle | Handbook of research on the impact of fandom in society and consumerism Section 1. Theoretical foundation and fandom characteristics. Chapter 1. Who's who: setting a standard nomenclature using a fan folksonomy ; Chapter 2. Understanding consumer fandom: literature review and conceptual framework ; Chapter 3. "Thy Kingdom come, thy will be done": consumer journey from brand romance to brand fandom ; Chapter 4. Brands, fans, and exchanges: differentiating between fandoms, transactional and social brand communities, and brand publics ; Chapter 5. We have faith in Apple: brand worship among Apple fans ; Chapter 6. Celebrity fans in China: motives, characteristics, and marketing impacts ; Chapter 7. Just a group of oil ladies: the fandom phenomena of essential oil users ; Chapter 8. Sport fan consumption: contemporary research and emerging trends ; Chapter 9. Friendship to kinship: evaluating the role of consumer brand engagement to promote brand evangelism ; Chapter 10. Return of fandom in the digital age with the rise of social media ; Chapter 11. Theorizing less visible forms of fandom: practices, assemblages, liquidity, and other directions ; Chapter 12. Fandom as an art form: artists who adopt fan behavior as representational and political strategies -- Section 2. Application in human behavior and consumption. Chapter 13. Involvement, hedonism, and luxury: managing fans in the music industry ; Chapter 14. When science fiction meets reality: the history, fandoms, and logistics of Atlanta's dragon contm ; Chapter 15. Sci-fi fandoms in the digital age: star trek, star wars, and doctor who fandoms and social media ; Chapter 16. Classifying sport consumers: from casual to tribal fans ; Chapter 17. Fan culture in the digital age: online football fan forums as the virtual extensions of football terraces ; Chapter 18. What makes a fan a fan?: the connection between Steve Jobs and Apple fandom ; Chapter 19. Follow me!: how Internet celebrities in China (Wanghong) attract and influence their Chinese fans ; Chapter 20. Paid to play: the gamers, game streaming, and advertising in Chinese mobile game fan communities ; Chapter 21. The dark side of brand-fan relationships: lessons from twilight and fifty shades ; Chapter 22. Pok©©mon fandom as a religion: construction of identity and cultural consumption in Hong Kong ; Chapter 23. Anime and manga fandom in the 21st century: a close-up view ; Chapter 24. Anime fans as dramatists: plotlines that describe Japanese animation's potential in public schools. Brand loyalty. Consumer behavior. Fans (Persons) Subculture Economic aspects. |
title | Handbook of research on the impact of fandom in society and consumerism |
title_auth | Handbook of research on the impact of fandom in society and consumerism |
title_exact_search | Handbook of research on the impact of fandom in society and consumerism |
title_full | Handbook of research on the impact of fandom in society and consumerism Cheng Lu Wang, editor. |
title_fullStr | Handbook of research on the impact of fandom in society and consumerism Cheng Lu Wang, editor. |
title_full_unstemmed | Handbook of research on the impact of fandom in society and consumerism Cheng Lu Wang, editor. |
title_short | Handbook of research on the impact of fandom in society and consumerism |
title_sort | handbook of research on the impact of fandom in society and consumerism |
topic | Brand loyalty. Consumer behavior. Fans (Persons) Subculture Economic aspects. |
topic_facet | Brand loyalty. Consumer behavior. Fans (Persons) Subculture Economic aspects. |
work_keys_str_mv | AT wangchenglu handbookofresearchontheimpactoffandominsocietyandconsumerism AT igiglobal handbookofresearchontheimpactoffandominsocietyandconsumerism |