Marketing peace for social transformation and global prosperity:

"This book examines the concept of peace marketing as a vehicle for social transformation and global prosperity. It explores the development of programs destined to impose and sustain some causes that may lead to the salvation of humanity from self-destruction and to live in peace and harmony o...

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Bibliographic Details
Other Authors: Nedelea, Alexandru 1971- (Editor), Nedelea, Marilena-Oana 1977- (Editor)
Format: Electronic eBook
Language:English
Published: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) IGI Global [c2019]
Subjects:
Online Access:DE-862
DE-863
Summary:"This book examines the concept of peace marketing as a vehicle for social transformation and global prosperity. It explores the development of programs destined to impose and sustain some causes that may lead to the salvation of humanity from self-destruction and to live in peace and harmony on this planet that we like to consider wonderful"--
Physical Description:19 PDFs (xviii, 304 Seiten)
Also available in print.
Format:Mode of access: World Wide Web.
Bibliography:Includes bibliographical references and index.
ISBN:9781522574651
Access:Restricted to subscribers or individual electronic text purchasers.

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