Managing diversity, innovation, and infrastructure in digital business:
"This book presents a variety of practical applications, tools, skills, practices, models, approaches, and strategies that are proving themselves in practice-demonstrating effectiveness with managing diversity and innovation. It also shares a different pattern of research work that will provide...
Gespeichert in:
Weitere Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) :
IGI Global,
[2019]
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | "This book presents a variety of practical applications, tools, skills, practices, models, approaches, and strategies that are proving themselves in practice-demonstrating effectiveness with managing diversity and innovation. It also shares a different pattern of research work that will provide a platform for new avenues in overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure"-- |
Beschreibung: | 18 PDFs (xviii, 287 pages) Also available in print. |
Format: | Mode of access: World Wide Web. |
Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9781522559948 |
Zugangseinschränkungen: | Restricted to subscribers or individual electronic text purchasers. |
Internformat
MARC
LEADER | 00000nam a2200000 i 4500 | ||
---|---|---|---|
001 | ZDB-98-IGB-00195046 | ||
003 | IGIG | ||
005 | 20181005105740.0 | ||
006 | m eo d | ||
007 | cr bn |||m|||a | ||
008 | 181006s2019 pau fob 001 0 eng d | ||
010 | |z 2017061444 | ||
020 | |a 9781522559948 |q ebook | ||
020 | |z 9781522559931 |q hardcover | ||
024 | 7 | |a 10.4018/978-1-5225-5993-1 |2 doi | |
035 | |a (CaBNVSL)slc20290602 | ||
035 | |a (OCoLC)1056704281 | ||
040 | |a CaBNVSL |b eng |e rda |c CaBNVSL |d CaBNVSL | ||
050 | 4 | |a HC79.I55 |b .M359 2019e | |
082 | 7 | |a 658 |2 23 | |
245 | 0 | 0 | |a Managing diversity, innovation, and infrastructure in digital business |c Nilanjan Ray, editor. |
264 | 1 | |a Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : |b IGI Global, |c [2019] | |
300 | |a 18 PDFs (xviii, 287 pages) | ||
336 | |a text |2 rdacontent | ||
337 | |a electronic |2 isbdmedia | ||
338 | |a online resource |2 rdacarrier | ||
504 | |a Includes bibliographical references and index. | ||
505 | 0 | |a Chapter 1. Firm's competitive growth in the social media age -- Chapter 2. Digital marketing and service industry: digital marketing in the banking industry -- Chapter 3. Electronic word of mouth (eWOM) strategies to manage innovation and digital business model -- Chapter 4. E-WOM as a new paradigm in the consumer decision-making process -- Chapter 5. Investigating the factors for predictive marketing implementation in Algerian organizations -- Chapter 6. Managerial perspectives on willingness to pay for green marketing: an interpretative phenomenological analysis -- Chapter 7. Marketing and technologies platforms in smart f-store -- Chapter 8. Value-added crowdsourcing: digital catalysts for creative contests -- Chapter 9. The dynamics of resistance to brand switching in the smartphones industry. | |
506 | |a Restricted to subscribers or individual electronic text purchasers. | ||
520 | 3 | |a "This book presents a variety of practical applications, tools, skills, practices, models, approaches, and strategies that are proving themselves in practice-demonstrating effectiveness with managing diversity and innovation. It also shares a different pattern of research work that will provide a platform for new avenues in overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure"-- |c Provided by publisher. | |
530 | |a Also available in print. | ||
538 | |a Mode of access: World Wide Web. | ||
588 | |a Description based on title screen (IGI Global, viewed 10/06/2018). | ||
650 | 0 | |a Information technology |x Economic aspects. | |
650 | 0 | |a Information technology |x Social aspects. | |
700 | 1 | |a Ray, Nilanjan |d 1984- |e editor. | |
710 | 2 | |a IGI Global, |e publisher. | |
776 | 0 | |c (Original) |w (DLC)2017061444 | |
776 | 0 | 8 | |i Print version: |z 1522559930 |z 9781522559931 |w (DLC) 2017061444 |
856 | 4 | 0 | |l FWS01 |p ZDB-98-IGB |q FWS_PDA_IGB |u http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5993-1 |3 Volltext |
912 | |a ZDB-98-IGB | ||
049 | |a DE-863 |
Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-98-IGB-00195046 |
---|---|
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adam_text | |
any_adam_object | |
author2 | Ray, Nilanjan 1984- |
author2_role | edt |
author2_variant | n r nr |
author_facet | Ray, Nilanjan 1984- |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HC79 |
callnumber-raw | HC79.I55 .M359 2019e |
callnumber-search | HC79.I55 .M359 2019e |
callnumber-sort | HC 279 I55 M359 42019E |
callnumber-subject | HC - Economic History and Conditions |
collection | ZDB-98-IGB |
contents | Chapter 1. Firm's competitive growth in the social media age -- Chapter 2. Digital marketing and service industry: digital marketing in the banking industry -- Chapter 3. Electronic word of mouth (eWOM) strategies to manage innovation and digital business model -- Chapter 4. E-WOM as a new paradigm in the consumer decision-making process -- Chapter 5. Investigating the factors for predictive marketing implementation in Algerian organizations -- Chapter 6. Managerial perspectives on willingness to pay for green marketing: an interpretative phenomenological analysis -- Chapter 7. Marketing and technologies platforms in smart f-store -- Chapter 8. Value-added crowdsourcing: digital catalysts for creative contests -- Chapter 9. The dynamics of resistance to brand switching in the smartphones industry. |
ctrlnum | (CaBNVSL)slc20290602 (OCoLC)1056704281 |
dewey-full | 658 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658 |
dewey-search | 658 |
dewey-sort | 3658 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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id | ZDB-98-IGB-00195046 |
illustrated | Not Illustrated |
indexdate | 2024-11-26T14:51:53Z |
institution | BVB |
isbn | 9781522559948 |
language | English |
oclc_num | 1056704281 |
open_access_boolean | |
owner | DE-863 DE-BY-FWS |
owner_facet | DE-863 DE-BY-FWS |
physical | 18 PDFs (xviii, 287 pages) Also available in print. |
psigel | ZDB-98-IGB |
publishDate | 2019 |
publishDateSearch | 2019 |
publishDateSort | 2019 |
publisher | IGI Global, |
record_format | marc |
spelling | Managing diversity, innovation, and infrastructure in digital business Nilanjan Ray, editor. Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2019] 18 PDFs (xviii, 287 pages) text rdacontent electronic isbdmedia online resource rdacarrier Includes bibliographical references and index. Chapter 1. Firm's competitive growth in the social media age -- Chapter 2. Digital marketing and service industry: digital marketing in the banking industry -- Chapter 3. Electronic word of mouth (eWOM) strategies to manage innovation and digital business model -- Chapter 4. E-WOM as a new paradigm in the consumer decision-making process -- Chapter 5. Investigating the factors for predictive marketing implementation in Algerian organizations -- Chapter 6. Managerial perspectives on willingness to pay for green marketing: an interpretative phenomenological analysis -- Chapter 7. Marketing and technologies platforms in smart f-store -- Chapter 8. Value-added crowdsourcing: digital catalysts for creative contests -- Chapter 9. The dynamics of resistance to brand switching in the smartphones industry. Restricted to subscribers or individual electronic text purchasers. "This book presents a variety of practical applications, tools, skills, practices, models, approaches, and strategies that are proving themselves in practice-demonstrating effectiveness with managing diversity and innovation. It also shares a different pattern of research work that will provide a platform for new avenues in overall infrastructure, socioeconomic conditions, and modern tourism business infrastructure"-- Provided by publisher. Also available in print. Mode of access: World Wide Web. Description based on title screen (IGI Global, viewed 10/06/2018). Information technology Economic aspects. Information technology Social aspects. Ray, Nilanjan 1984- editor. IGI Global, publisher. (Original) (DLC)2017061444 Print version: 1522559930 9781522559931 (DLC) 2017061444 FWS01 ZDB-98-IGB FWS_PDA_IGB http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5993-1 Volltext |
spellingShingle | Managing diversity, innovation, and infrastructure in digital business Chapter 1. Firm's competitive growth in the social media age -- Chapter 2. Digital marketing and service industry: digital marketing in the banking industry -- Chapter 3. Electronic word of mouth (eWOM) strategies to manage innovation and digital business model -- Chapter 4. E-WOM as a new paradigm in the consumer decision-making process -- Chapter 5. Investigating the factors for predictive marketing implementation in Algerian organizations -- Chapter 6. Managerial perspectives on willingness to pay for green marketing: an interpretative phenomenological analysis -- Chapter 7. Marketing and technologies platforms in smart f-store -- Chapter 8. Value-added crowdsourcing: digital catalysts for creative contests -- Chapter 9. The dynamics of resistance to brand switching in the smartphones industry. Information technology Economic aspects. Information technology Social aspects. |
title | Managing diversity, innovation, and infrastructure in digital business |
title_auth | Managing diversity, innovation, and infrastructure in digital business |
title_exact_search | Managing diversity, innovation, and infrastructure in digital business |
title_full | Managing diversity, innovation, and infrastructure in digital business Nilanjan Ray, editor. |
title_fullStr | Managing diversity, innovation, and infrastructure in digital business Nilanjan Ray, editor. |
title_full_unstemmed | Managing diversity, innovation, and infrastructure in digital business Nilanjan Ray, editor. |
title_short | Managing diversity, innovation, and infrastructure in digital business |
title_sort | managing diversity innovation and infrastructure in digital business |
topic | Information technology Economic aspects. Information technology Social aspects. |
topic_facet | Information technology Economic aspects. Information technology Social aspects. |
url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5993-1 |
work_keys_str_mv | AT raynilanjan managingdiversityinnovationandinfrastructureindigitalbusiness AT igiglobal managingdiversityinnovationandinfrastructureindigitalbusiness |