Handbook of research on strategic innovation management for improved competitive advantage:

"This book addresses the wide and complex relationships that constitute strategic innovation management principles and processes, approaching it from the conceptual side - discussing specific or general modelling techniques, methods to deal with specific managerial tasks, as marketing, financia...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Jamil, George Leal 1959- (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2018]
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:"This book addresses the wide and complex relationships that constitute strategic innovation management principles and processes, approaching it from the conceptual side - discussing specific or general modelling techniques, methods to deal with specific managerial tasks, as marketing, financial, operational, logistics, etc. - and also with the contribution of experienced practical cases"--
Beschreibung:50 PDFs (xxxiv, 772, cxlviii pages)
Also available in print.
Format:Mode of access: World Wide Web.
Bibliographie:Includes bibliographical references and index.
ISBN:9781522530138
Zugangseinschränkungen:Restricted to subscribers or individual electronic text purchasers.

Es ist kein Print-Exemplar vorhanden.

Volltext öffnen