Mobile platforms, design, and apps for social commerce:

"This book provides relevant theoretical frameworks and the latest empirical research findings regarding Mobile Platforms, Design, and Apps for Social Commerce. It is a valuable resource on the strategic impact of mobile technologies in a wide range of applications and organizations in sectors...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Weitere Verfasser: Pelet, Jean-Éric 1976- (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA) : IGI Global, [2017]
Schriftenreihe:Advances in e-business research (AEBR) book series.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:"This book provides relevant theoretical frameworks and the latest empirical research findings regarding Mobile Platforms, Design, and Apps for Social Commerce. It is a valuable resource on the strategic impact of mobile technologies in a wide range of applications and organizations in sectors such as business, commerce, marketing, knowledge management, learning, entertainment, human-computer interaction and social media"--
Beschreibung:PDFs (xxi, 411 pages) : illustrations.
Also available in print.
Format:Mode of access: World Wide Web.
Bibliographie:Includes bibliographical references (pages 347-400) and index.
ISBN:9781522524700
Zugangseinschränkungen:Restricted to subscribers or individual electronic text purchasers.

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