Managing business in a multi-channel world: success factors for E-business

This book addresses the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace.

Gespeichert in:
Bibliographische Detailangaben
Körperschaft: IGI Global
Weitere Verfasser: Saarinen, Timo, Tinnilä, Markku, Tseng, Anne
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Hershey, Pa. : IGI Global (701 E. Chocolate Avenue, Hershey, Pennsylvania, 17033, USA), c2005.
Schlagworte:
Online-Zugang:http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-59140-629-7
Zusammenfassung:This book addresses the concerns of existing companies who wish to succeed in the new multi-channel environment as it develops and becomes commonplace.
Beschreibung:electronic texts (xvii, 347 p. : ill.) : digital files.
Also available in print.
Format:Mode of access: World Wide Web.
Bibliographie:Includes bibliographical references and index.
ISBN:1591406315 (ebook)
9781591406310 (ebook)
Zugangseinschränkungen:Restricted to subscribers or individual electronic text purchasers.

Es ist kein Print-Exemplar vorhanden.