Pandemics and consumer behavior /:
"Consumer behavior has changed as a consequence of the COVID-19 pandemic. As countries around the world instituted stay-at-home orders and other public health measures, consumers increased their use of online shopping and consumption of entertainment via the Internet, among other changes. As su...
Gespeichert in:
Weitere Verfasser: | , |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York :
Nova Science Publishers,
[2022]
|
Schriftenreihe: | Marketing and operations management research.
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | "Consumer behavior has changed as a consequence of the COVID-19 pandemic. As countries around the world instituted stay-at-home orders and other public health measures, consumers increased their use of online shopping and consumption of entertainment via the Internet, among other changes. As such, businesses have had to adapt their marketing strategies to appeal to this shift in consumer behavior. While some of these changes have reverted as a consequence of increased vaccination rates and the lifting of restrictions, others represent a long-lasting shift in how consumers make decisions that will last beyond the pandemic. This book includes twelve chapters that explore the effect of the pandemic on consumer behavior from a variety of perspectives"-- |
Beschreibung: | 1 online resource. |
Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9798886972894 |
Internformat
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245 | 0 | 0 | |a Pandemics and consumer behavior / |c Enes Emre Başar (editor), Gresi Sanje, PhD (editor). |
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505 | 0 | |a Anti-Consumption Behaviour of Youngsters during the COVID-19 Pandemic / Cansu Yıldırım and Gül Denktaş Şakar -- Infodemic during the COVID-19 Pandemic / Alperen Fırat and Aydın Erden -- Compulsive Buying during the COVID-19 Pandemic / H. Andaç Demirtaş-Madran -- Digitalization, E-Commerce and the COVID-19 Pandemic: Reflections on Consumer Society / Aysu Kes-Erkul -- Role of Digital Marketing in Consumer Well-Being during the COVID-19 Pandemic / Fatih Anıl -- Mutation of the Old Virus... It Strikes Again in a Society with a New God / Okan Tanşu -- Effects of Digital Marketing on Consumer Decision-Making Process during the COVID-19 Pandemic / Zekeriya Eren Koçyiğit and Ezgi Ada -- Reflections on Sustainable Consumption in the Time of the COVID-19 Pandemic / Tuğba Yıldız and Enes Emre Başar --Digital Adaptation during the COVID-19 Pandemic / Beril Durmuş and Jülide Neşe Erdöl -- Effects of Precarity on Life during the COVID-19 Pandemic / Carsten Barcsh and Zühre A. Erdoğan -- Post-Pandemic Changes in the Consumption Habits of the Portuguese / Alexandre Duarte and Patrícia Dias -- The Future of Consumer Behavior Post COVID-19 / Hüseyin Ekizler, Ece Ertan and Mustafa Kınış. | |
520 | |a "Consumer behavior has changed as a consequence of the COVID-19 pandemic. As countries around the world instituted stay-at-home orders and other public health measures, consumers increased their use of online shopping and consumption of entertainment via the Internet, among other changes. As such, businesses have had to adapt their marketing strategies to appeal to this shift in consumer behavior. While some of these changes have reverted as a consequence of increased vaccination rates and the lifting of restrictions, others represent a long-lasting shift in how consumers make decisions that will last beyond the pandemic. This book includes twelve chapters that explore the effect of the pandemic on consumer behavior from a variety of perspectives"-- |c Provided by publisher. | ||
588 | |a Description based on print version record and CIP data provided by publisher; resource not viewed. | ||
650 | 0 | |a Consumer behavior. |0 http://id.loc.gov/authorities/subjects/sh87006429 | |
650 | 0 | |a COVID-19 (Disease) |x Economic aspects. | |
650 | 0 | |a Marketing. |0 http://id.loc.gov/authorities/subjects/sh85081333 | |
650 | 6 | |a Consommateurs |x Comportement. | |
650 | 6 | |a COVID-19 |x Aspect économique. | |
650 | 6 | |a Marketing. | |
650 | 7 | |a marketing. |2 aat | |
650 | 7 | |a Consumer behavior |2 fast | |
650 | 7 | |a COVID-19 (Disease) |x Economic aspects |2 fast | |
650 | 7 | |a Marketing |2 fast | |
700 | 1 | |a Başar, Enes Emre, |e editor. | |
700 | 1 | |a Sanje, Gresi, |e editor. | |
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Datensatz im Suchindex
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adam_text | |
any_adam_object | |
author2 | Başar, Enes Emre Sanje, Gresi |
author2_role | edt edt |
author2_variant | e e b ee eeb g s gs |
author_facet | Başar, Enes Emre Sanje, Gresi |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF5415 |
callnumber-raw | HF5415.32 .P358 2022eb |
callnumber-search | HF5415.32 .P358 2022eb |
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callnumber-subject | HF - Commerce |
collection | ZDB-4-EBU |
contents | Anti-Consumption Behaviour of Youngsters during the COVID-19 Pandemic / Cansu Yıldırım and Gül Denktaş Şakar -- Infodemic during the COVID-19 Pandemic / Alperen Fırat and Aydın Erden -- Compulsive Buying during the COVID-19 Pandemic / H. Andaç Demirtaş-Madran -- Digitalization, E-Commerce and the COVID-19 Pandemic: Reflections on Consumer Society / Aysu Kes-Erkul -- Role of Digital Marketing in Consumer Well-Being during the COVID-19 Pandemic / Fatih Anıl -- Mutation of the Old Virus... It Strikes Again in a Society with a New God / Okan Tanşu -- Effects of Digital Marketing on Consumer Decision-Making Process during the COVID-19 Pandemic / Zekeriya Eren Koçyiğit and Ezgi Ada -- Reflections on Sustainable Consumption in the Time of the COVID-19 Pandemic / Tuğba Yıldız and Enes Emre Başar --Digital Adaptation during the COVID-19 Pandemic / Beril Durmuş and Jülide Neşe Erdöl -- Effects of Precarity on Life during the COVID-19 Pandemic / Carsten Barcsh and Zühre A. Erdoğan -- Post-Pandemic Changes in the Consumption Habits of the Portuguese / Alexandre Duarte and Patrícia Dias -- The Future of Consumer Behavior Post COVID-19 / Hüseyin Ekizler, Ece Ertan and Mustafa Kınış. |
ctrlnum | (OCoLC)1345053594 |
dewey-full | 658.8/342 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/342 |
dewey-search | 658.8/342 |
dewey-sort | 3658.8 3342 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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isbn | 9798886972894 |
language | English |
lccn | 2022044932 |
oclc_num | 1345053594 |
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spelling | Pandemics and consumer behavior / Enes Emre Başar (editor), Gresi Sanje, PhD (editor). New York : Nova Science Publishers, [2022] 1 online resource. text txt rdacontent computer c rdamedia online resource cr rdacarrier Marketing and operations management research Includes bibliographical references and index. Anti-Consumption Behaviour of Youngsters during the COVID-19 Pandemic / Cansu Yıldırım and Gül Denktaş Şakar -- Infodemic during the COVID-19 Pandemic / Alperen Fırat and Aydın Erden -- Compulsive Buying during the COVID-19 Pandemic / H. Andaç Demirtaş-Madran -- Digitalization, E-Commerce and the COVID-19 Pandemic: Reflections on Consumer Society / Aysu Kes-Erkul -- Role of Digital Marketing in Consumer Well-Being during the COVID-19 Pandemic / Fatih Anıl -- Mutation of the Old Virus... It Strikes Again in a Society with a New God / Okan Tanşu -- Effects of Digital Marketing on Consumer Decision-Making Process during the COVID-19 Pandemic / Zekeriya Eren Koçyiğit and Ezgi Ada -- Reflections on Sustainable Consumption in the Time of the COVID-19 Pandemic / Tuğba Yıldız and Enes Emre Başar --Digital Adaptation during the COVID-19 Pandemic / Beril Durmuş and Jülide Neşe Erdöl -- Effects of Precarity on Life during the COVID-19 Pandemic / Carsten Barcsh and Zühre A. Erdoğan -- Post-Pandemic Changes in the Consumption Habits of the Portuguese / Alexandre Duarte and Patrícia Dias -- The Future of Consumer Behavior Post COVID-19 / Hüseyin Ekizler, Ece Ertan and Mustafa Kınış. "Consumer behavior has changed as a consequence of the COVID-19 pandemic. As countries around the world instituted stay-at-home orders and other public health measures, consumers increased their use of online shopping and consumption of entertainment via the Internet, among other changes. As such, businesses have had to adapt their marketing strategies to appeal to this shift in consumer behavior. While some of these changes have reverted as a consequence of increased vaccination rates and the lifting of restrictions, others represent a long-lasting shift in how consumers make decisions that will last beyond the pandemic. This book includes twelve chapters that explore the effect of the pandemic on consumer behavior from a variety of perspectives"-- Provided by publisher. Description based on print version record and CIP data provided by publisher; resource not viewed. Consumer behavior. http://id.loc.gov/authorities/subjects/sh87006429 COVID-19 (Disease) Economic aspects. Marketing. http://id.loc.gov/authorities/subjects/sh85081333 Consommateurs Comportement. COVID-19 Aspect économique. Marketing. marketing. aat Consumer behavior fast COVID-19 (Disease) Economic aspects fast Marketing fast Başar, Enes Emre, editor. Sanje, Gresi, editor. Print version: Pandemics and consumer behavior New York : Nova Science Publishers, [2022] 9798886972559 (DLC) 2022044931 Marketing and operations management research. http://id.loc.gov/authorities/names/no2020118218 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=3373166 Volltext |
spellingShingle | Pandemics and consumer behavior / Marketing and operations management research. Anti-Consumption Behaviour of Youngsters during the COVID-19 Pandemic / Cansu Yıldırım and Gül Denktaş Şakar -- Infodemic during the COVID-19 Pandemic / Alperen Fırat and Aydın Erden -- Compulsive Buying during the COVID-19 Pandemic / H. Andaç Demirtaş-Madran -- Digitalization, E-Commerce and the COVID-19 Pandemic: Reflections on Consumer Society / Aysu Kes-Erkul -- Role of Digital Marketing in Consumer Well-Being during the COVID-19 Pandemic / Fatih Anıl -- Mutation of the Old Virus... It Strikes Again in a Society with a New God / Okan Tanşu -- Effects of Digital Marketing on Consumer Decision-Making Process during the COVID-19 Pandemic / Zekeriya Eren Koçyiğit and Ezgi Ada -- Reflections on Sustainable Consumption in the Time of the COVID-19 Pandemic / Tuğba Yıldız and Enes Emre Başar --Digital Adaptation during the COVID-19 Pandemic / Beril Durmuş and Jülide Neşe Erdöl -- Effects of Precarity on Life during the COVID-19 Pandemic / Carsten Barcsh and Zühre A. Erdoğan -- Post-Pandemic Changes in the Consumption Habits of the Portuguese / Alexandre Duarte and Patrícia Dias -- The Future of Consumer Behavior Post COVID-19 / Hüseyin Ekizler, Ece Ertan and Mustafa Kınış. Consumer behavior. http://id.loc.gov/authorities/subjects/sh87006429 COVID-19 (Disease) Economic aspects. Marketing. http://id.loc.gov/authorities/subjects/sh85081333 Consommateurs Comportement. COVID-19 Aspect économique. Marketing. marketing. aat Consumer behavior fast COVID-19 (Disease) Economic aspects fast Marketing fast |
subject_GND | http://id.loc.gov/authorities/subjects/sh87006429 http://id.loc.gov/authorities/subjects/sh85081333 |
title | Pandemics and consumer behavior / |
title_auth | Pandemics and consumer behavior / |
title_exact_search | Pandemics and consumer behavior / |
title_full | Pandemics and consumer behavior / Enes Emre Başar (editor), Gresi Sanje, PhD (editor). |
title_fullStr | Pandemics and consumer behavior / Enes Emre Başar (editor), Gresi Sanje, PhD (editor). |
title_full_unstemmed | Pandemics and consumer behavior / Enes Emre Başar (editor), Gresi Sanje, PhD (editor). |
title_short | Pandemics and consumer behavior / |
title_sort | pandemics and consumer behavior |
topic | Consumer behavior. http://id.loc.gov/authorities/subjects/sh87006429 COVID-19 (Disease) Economic aspects. Marketing. http://id.loc.gov/authorities/subjects/sh85081333 Consommateurs Comportement. COVID-19 Aspect économique. Marketing. marketing. aat Consumer behavior fast COVID-19 (Disease) Economic aspects fast Marketing fast |
topic_facet | Consumer behavior. COVID-19 (Disease) Economic aspects. Marketing. Consommateurs Comportement. COVID-19 Aspect économique. marketing. Consumer behavior COVID-19 (Disease) Economic aspects Marketing |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=3373166 |
work_keys_str_mv | AT basarenesemre pandemicsandconsumerbehavior AT sanjegresi pandemicsandconsumerbehavior |