Egypt's beer :: Stella, identity, and the modern state /
Although alcohol is generally forbidden in Muslim countries, beer has been an important part of Egyptian identity for much of the last century. Egypt?s Stella beer (which only coincidentally shares a name with the Belgian beer Stella Artois) became a particularly meaningful symbol of the changes tha...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Austin :
University of Texas Press,
2019
|
| Ausgabe: | First edition |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | Although alcohol is generally forbidden in Muslim countries, beer has been an important part of Egyptian identity for much of the last century. Egypt?s Stella beer (which only coincidentally shares a name with the Belgian beer Stella Artois) became a particularly meaningful symbol of the changes that occurred in Egypt after British Occupation. Weaving cultural studies with business history, Egypt?s Beer traces Egyptian history from 1880 to 2003 through the study of social, economic, and technological changes that surrounded the production and consumption of Stella beer in Egypt, providing an unparalleled case study of economic success during an era of seismic transformation. Delving into archival troves?including the papers of his grandfather, who for twenty years was CEO of the company that produced Stella?Omar D. Foda explains how Stella Beer achieved a powerful presence in all popular forms of art and media, including Arabic novels, songs, films, and journalism. As the company?s success was built on a mix of innovation, efficient use of local resources, executive excellence, and shifting cultural dynamics, this is the story of the rise of a distinctly Egyptian "modernity" seen through the lens of a distinctly Egyptian brand. |
| Beschreibung: | 1 online resource |
| Bibliographie: | Includes bibliographical references and index |
| ISBN: | 9781477319567 1477319565 |
Internformat
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| 245 | 1 | 0 | |a Egypt's beer : |b Stella, identity, and the modern state / |c Omar D. Foda |
| 250 | |a First edition | ||
| 264 | 1 | |a Austin : |b University of Texas Press, |c 2019 | |
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| 505 | 0 | |a Importing the modern beer industry into Egypt -- A star rises: Stella and the Egyptian beer industry, 1920-1940 -- Crowning the pyramid: the Egyptian beer industry's "mature" period, 1940-1952 -- Stella is always delicious: selling beer in the time of Nasser, 1952-1958 -- A Pan-Arab brew: Stella and the United Arab Republic, 1958-1961 -- Stella, beer of the Egyptian regime, 1961-1972 -- Opening up Stella: the Infitah and the beer business in Egypt, 1973-1985 -- An American Pharaoh and the Egyptian star: Stella, 1985-2003 -- Conclusion -- Notes -- Bibliography -- Index | |
| 520 | |a Although alcohol is generally forbidden in Muslim countries, beer has been an important part of Egyptian identity for much of the last century. Egypt?s Stella beer (which only coincidentally shares a name with the Belgian beer Stella Artois) became a particularly meaningful symbol of the changes that occurred in Egypt after British Occupation. Weaving cultural studies with business history, Egypt?s Beer traces Egyptian history from 1880 to 2003 through the study of social, economic, and technological changes that surrounded the production and consumption of Stella beer in Egypt, providing an unparalleled case study of economic success during an era of seismic transformation. Delving into archival troves?including the papers of his grandfather, who for twenty years was CEO of the company that produced Stella?Omar D. Foda explains how Stella Beer achieved a powerful presence in all popular forms of art and media, including Arabic novels, songs, films, and journalism. As the company?s success was built on a mix of innovation, efficient use of local resources, executive excellence, and shifting cultural dynamics, this is the story of the rise of a distinctly Egyptian "modernity" seen through the lens of a distinctly Egyptian brand. | ||
| 610 | 2 | 0 | |a Stella (Beer) |x History. |
| 650 | 0 | |a Beer |z Egypt |x History. | |
| 650 | 0 | |a Beer industry |z Egypt |x History. | |
| 650 | 0 | |a Beer industry |x Government policy |z Egypt. | |
| 650 | 0 | |a Beer industry |x Political aspects |z Egypt. | |
| 650 | 0 | |a Drinking of alcoholic beverages |z Egypt |x Religious aspects |x Islam. | |
| 650 | 6 | |a Bière |x Industrie |x Politique gouvernementale |z Égypte. | |
| 650 | 6 | |a Bière |x Industrie |x Aspect politique |z Égypte. | |
| 650 | 6 | |a Consommation d'alcool |z Égypte |x Aspect religieux |x Islam. | |
| 650 | 6 | |a Bière |z Égypte |x Histoire. | |
| 650 | 6 | |a Bière |x Industrie |z Égypte |x Histoire. | |
| 650 | 7 | |a COOKING |x Beverages |x Beer. |2 bisacsh | |
| 650 | 7 | |a HISTORY |z Middle East |z Egypt. |2 bisacsh | |
| 650 | 7 | |a Beer |2 fast | |
| 650 | 7 | |a Beer industry |2 fast | |
| 650 | 7 | |a Drinking of alcoholic beverages |x Religious aspects |x Islam |2 fast | |
| 651 | 7 | |a Egypt |2 fast |1 https://id.oclc.org/worldcat/entity/E39QbtfRDwpX7XgppvP7ww3J9c | |
| 655 | 0 | |a Electronic books. | |
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| 758 | |i has work: |a Egypt's beer (Text) |1 https://id.oclc.org/worldcat/entity/E39PCG66Q9JT7jVCFX9PtvvM4C |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Foda, Omar D. |t Egypt's beer. |b First edition. |d Austin : University of Texas Press, 2019 |z 9781477319543 |w (DLC) 2018057426 |w (OCoLC)1081337822 |
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| author_facet | Foda, Omar D. |
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| callnumber-raw | HD9397.E32 F63 2019eb |
| callnumber-search | HD9397.E32 F63 2019eb |
| callnumber-sort | HD 49397 E32 F63 42019EB |
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| contents | Importing the modern beer industry into Egypt -- A star rises: Stella and the Egyptian beer industry, 1920-1940 -- Crowning the pyramid: the Egyptian beer industry's "mature" period, 1940-1952 -- Stella is always delicious: selling beer in the time of Nasser, 1952-1958 -- A Pan-Arab brew: Stella and the United Arab Republic, 1958-1961 -- Stella, beer of the Egyptian regime, 1961-1972 -- Opening up Stella: the Infitah and the beer business in Egypt, 1973-1985 -- An American Pharaoh and the Egyptian star: Stella, 1985-2003 -- Conclusion -- Notes -- Bibliography -- Index |
| ctrlnum | (OCoLC)1122916220 |
| dewey-full | 338.4/7663420962 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 338 - Production |
| dewey-raw | 338.4/7663420962 |
| dewey-search | 338.4/7663420962 |
| dewey-sort | 3338.4 107663420962 |
| dewey-tens | 330 - Economics |
| discipline | Wirtschaftswissenschaften |
| edition | First edition |
| format | Electronic eBook |
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| record_format | marc |
| spelling | Foda, Omar D., author. Egypt's beer : Stella, identity, and the modern state / Omar D. Foda First edition Austin : University of Texas Press, 2019 1 online resource text txt rdacontent computer c rdamedia online resource cr rdacarrier Print version record Includes bibliographical references and index Importing the modern beer industry into Egypt -- A star rises: Stella and the Egyptian beer industry, 1920-1940 -- Crowning the pyramid: the Egyptian beer industry's "mature" period, 1940-1952 -- Stella is always delicious: selling beer in the time of Nasser, 1952-1958 -- A Pan-Arab brew: Stella and the United Arab Republic, 1958-1961 -- Stella, beer of the Egyptian regime, 1961-1972 -- Opening up Stella: the Infitah and the beer business in Egypt, 1973-1985 -- An American Pharaoh and the Egyptian star: Stella, 1985-2003 -- Conclusion -- Notes -- Bibliography -- Index Although alcohol is generally forbidden in Muslim countries, beer has been an important part of Egyptian identity for much of the last century. Egypt?s Stella beer (which only coincidentally shares a name with the Belgian beer Stella Artois) became a particularly meaningful symbol of the changes that occurred in Egypt after British Occupation. Weaving cultural studies with business history, Egypt?s Beer traces Egyptian history from 1880 to 2003 through the study of social, economic, and technological changes that surrounded the production and consumption of Stella beer in Egypt, providing an unparalleled case study of economic success during an era of seismic transformation. Delving into archival troves?including the papers of his grandfather, who for twenty years was CEO of the company that produced Stella?Omar D. Foda explains how Stella Beer achieved a powerful presence in all popular forms of art and media, including Arabic novels, songs, films, and journalism. As the company?s success was built on a mix of innovation, efficient use of local resources, executive excellence, and shifting cultural dynamics, this is the story of the rise of a distinctly Egyptian "modernity" seen through the lens of a distinctly Egyptian brand. Stella (Beer) History. Beer Egypt History. Beer industry Egypt History. Beer industry Government policy Egypt. Beer industry Political aspects Egypt. Drinking of alcoholic beverages Egypt Religious aspects Islam. Bière Industrie Politique gouvernementale Égypte. Bière Industrie Aspect politique Égypte. Consommation d'alcool Égypte Aspect religieux Islam. Bière Égypte Histoire. Bière Industrie Égypte Histoire. COOKING Beverages Beer. bisacsh HISTORY Middle East Egypt. bisacsh Beer fast Beer industry fast Drinking of alcoholic beverages Religious aspects Islam fast Egypt fast https://id.oclc.org/worldcat/entity/E39QbtfRDwpX7XgppvP7ww3J9c Electronic books. History fast has work: Egypt's beer (Text) https://id.oclc.org/worldcat/entity/E39PCG66Q9JT7jVCFX9PtvvM4C https://id.oclc.org/worldcat/ontology/hasWork Print version: Foda, Omar D. Egypt's beer. First edition. Austin : University of Texas Press, 2019 9781477319543 (DLC) 2018057426 (OCoLC)1081337822 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2268911 Volltext |
| spellingShingle | Foda, Omar D. Egypt's beer : Stella, identity, and the modern state / Importing the modern beer industry into Egypt -- A star rises: Stella and the Egyptian beer industry, 1920-1940 -- Crowning the pyramid: the Egyptian beer industry's "mature" period, 1940-1952 -- Stella is always delicious: selling beer in the time of Nasser, 1952-1958 -- A Pan-Arab brew: Stella and the United Arab Republic, 1958-1961 -- Stella, beer of the Egyptian regime, 1961-1972 -- Opening up Stella: the Infitah and the beer business in Egypt, 1973-1985 -- An American Pharaoh and the Egyptian star: Stella, 1985-2003 -- Conclusion -- Notes -- Bibliography -- Index Stella (Beer) History. Beer Egypt History. Beer industry Egypt History. Beer industry Government policy Egypt. Beer industry Political aspects Egypt. Drinking of alcoholic beverages Egypt Religious aspects Islam. Bière Industrie Politique gouvernementale Égypte. Bière Industrie Aspect politique Égypte. Consommation d'alcool Égypte Aspect religieux Islam. Bière Égypte Histoire. Bière Industrie Égypte Histoire. COOKING Beverages Beer. bisacsh HISTORY Middle East Egypt. bisacsh Beer fast Beer industry fast Drinking of alcoholic beverages Religious aspects Islam fast |
| title | Egypt's beer : Stella, identity, and the modern state / |
| title_auth | Egypt's beer : Stella, identity, and the modern state / |
| title_exact_search | Egypt's beer : Stella, identity, and the modern state / |
| title_full | Egypt's beer : Stella, identity, and the modern state / Omar D. Foda |
| title_fullStr | Egypt's beer : Stella, identity, and the modern state / Omar D. Foda |
| title_full_unstemmed | Egypt's beer : Stella, identity, and the modern state / Omar D. Foda |
| title_short | Egypt's beer : |
| title_sort | egypt s beer stella identity and the modern state |
| title_sub | Stella, identity, and the modern state / |
| topic | Stella (Beer) History. Beer Egypt History. Beer industry Egypt History. Beer industry Government policy Egypt. Beer industry Political aspects Egypt. Drinking of alcoholic beverages Egypt Religious aspects Islam. Bière Industrie Politique gouvernementale Égypte. Bière Industrie Aspect politique Égypte. Consommation d'alcool Égypte Aspect religieux Islam. Bière Égypte Histoire. Bière Industrie Égypte Histoire. COOKING Beverages Beer. bisacsh HISTORY Middle East Egypt. bisacsh Beer fast Beer industry fast Drinking of alcoholic beverages Religious aspects Islam fast |
| topic_facet | Stella (Beer) History. Beer Egypt History. Beer industry Egypt History. Beer industry Government policy Egypt. Beer industry Political aspects Egypt. Drinking of alcoholic beverages Egypt Religious aspects Islam. Bière Industrie Politique gouvernementale Égypte. Bière Industrie Aspect politique Égypte. Consommation d'alcool Égypte Aspect religieux Islam. Bière Égypte Histoire. Bière Industrie Égypte Histoire. COOKING Beverages Beer. HISTORY Middle East Egypt. Beer Beer industry Drinking of alcoholic beverages Religious aspects Islam Egypt Electronic books. History |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2268911 |
| work_keys_str_mv | AT fodaomard egyptsbeerstellaidentityandthemodernstate |