Examining the Role of Well Being in the Marketing Discipline:

Volume 17 of Research in Occupational Stress and Well Beingis focused on the stress and well-being related to the marketing discipline. This volume is focused on the connections between employee stress, health, and well-being as it relates to marketing; sales; customers.

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Bibliographische Detailangaben
1. Verfasser: Perrewé, Pamela L.
Weitere Verfasser: Harms, Peter D.
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Bingley : Emerald Publishing Limited, 2019.
Schriftenreihe:Research in Occupational Stress and Well Being Ser.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:Volume 17 of Research in Occupational Stress and Well Beingis focused on the stress and well-being related to the marketing discipline. This volume is focused on the connections between employee stress, health, and well-being as it relates to marketing; sales; customers.
Beschreibung:Chapter 6: Customer Service Stress: A Meta-Analysis of Customer Mistreatment
Beschreibung:1 online resource (184 pages)
Bibliographie:ReferencesChapter 4: Leading the Service-Profit Chain: How Leaders' Behaviors Can Affect Customer Experience; The Service-Profit Chain; The Service Environment; The Role of Leadership; Leading the Psychologically Healthy Workplace; Summary: Leading the Service-Profit Chain; References; Chapter 5: A Meta-Analysis on Positive Psychology Correlates of Sales Performance; The Domain of Positive Psychology; Positive Organizational Behavior; Positive Psychology Constructs as Buffering Variables; Core Self-evaluations; Hope; Optimism; Resilience; Psychological Capital
ISBN:9781789739459
1789739454
1789739470
9781789739473

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