The Little Book of Big Customer Satisfaction Measurement.:
This book explains the principles of customer satisfaction in a brief yet powerful manner. It will help readers build relevant and actionable customer satisfaction programmes for their organization.
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Weitere Verfasser: | |
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New Delhi :
SAGE Publications,
2013.
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| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | This book explains the principles of customer satisfaction in a brief yet powerful manner. It will help readers build relevant and actionable customer satisfaction programmes for their organization. |
| Beschreibung: | 1 online resource (185 pages) |
| ISBN: | 9788132111450 8132111451 |
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| 520 | |a This book explains the principles of customer satisfaction in a brief yet powerful manner. It will help readers build relevant and actionable customer satisfaction programmes for their organization. | ||
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| 650 | 7 | |a Consumer satisfaction |2 fast | |
| 700 | 1 | |a Chandra, Subhash. | |
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| contents | Cover ; Contents; List of Illustrations ; Preface ; Acknowledgments ; 1 -- Introduction ; 2 -- The Basic Truths of Customer Satisfaction ; 3 -- The Measurement Tools ; 4 -- Converging Brand and the Customer ; 5 -- The Loyalty Convergence ; 6 -- NPS: Is It the Ultimate Question? ; 7 -- Benchmarking and Normative Databases ; 8 -- Implementing the Survey Findings ; Appendices ; Bibliography ; About the Authors. |
| ctrlnum | (OCoLC)952248678 |
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| illustrated | Not Illustrated |
| indexdate | 2024-11-26T14:49:23Z |
| institution | BVB |
| isbn | 9788132111450 8132111451 |
| language | English |
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| physical | 1 online resource (185 pages) |
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| publisher | SAGE Publications, |
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| spelling | Rao, Ajit. The Little Book of Big Customer Satisfaction Measurement. New Delhi : SAGE Publications, 2013. 1 online resource (185 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Print version record. Cover ; Contents; List of Illustrations ; Preface ; Acknowledgments ; 1 -- Introduction ; 2 -- The Basic Truths of Customer Satisfaction ; 3 -- The Measurement Tools ; 4 -- Converging Brand and the Customer ; 5 -- The Loyalty Convergence ; 6 -- NPS: Is It the Ultimate Question? ; 7 -- Benchmarking and Normative Databases ; 8 -- Implementing the Survey Findings ; Appendices ; Bibliography ; About the Authors. This book explains the principles of customer satisfaction in a brief yet powerful manner. It will help readers build relevant and actionable customer satisfaction programmes for their organization. English. Consumer satisfaction. http://id.loc.gov/authorities/subjects/sh85031490 Consumer Behavior https://id.nlm.nih.gov/mesh/D003258 Consommateurs Satisfaction. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Consumer satisfaction fast Chandra, Subhash. has work: The little book of big customer satisfaction measurement (Text) https://id.oclc.org/worldcat/entity/E39PCGYfWpWdcmhCKY3dbkWDD3 https://id.oclc.org/worldcat/ontology/hasWork Print version: Rao, Ajit. Little Book of Big Customer Satisfaction Measurement. New Delhi : SAGE Publications, ©2013 9788132109785 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1194680 Volltext |
| spellingShingle | Rao, Ajit The Little Book of Big Customer Satisfaction Measurement. Cover ; Contents; List of Illustrations ; Preface ; Acknowledgments ; 1 -- Introduction ; 2 -- The Basic Truths of Customer Satisfaction ; 3 -- The Measurement Tools ; 4 -- Converging Brand and the Customer ; 5 -- The Loyalty Convergence ; 6 -- NPS: Is It the Ultimate Question? ; 7 -- Benchmarking and Normative Databases ; 8 -- Implementing the Survey Findings ; Appendices ; Bibliography ; About the Authors. Consumer satisfaction. http://id.loc.gov/authorities/subjects/sh85031490 Consumer Behavior https://id.nlm.nih.gov/mesh/D003258 Consommateurs Satisfaction. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Consumer satisfaction fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85031490 https://id.nlm.nih.gov/mesh/D003258 |
| title | The Little Book of Big Customer Satisfaction Measurement. |
| title_auth | The Little Book of Big Customer Satisfaction Measurement. |
| title_exact_search | The Little Book of Big Customer Satisfaction Measurement. |
| title_full | The Little Book of Big Customer Satisfaction Measurement. |
| title_fullStr | The Little Book of Big Customer Satisfaction Measurement. |
| title_full_unstemmed | The Little Book of Big Customer Satisfaction Measurement. |
| title_short | The Little Book of Big Customer Satisfaction Measurement. |
| title_sort | little book of big customer satisfaction measurement |
| topic | Consumer satisfaction. http://id.loc.gov/authorities/subjects/sh85031490 Consumer Behavior https://id.nlm.nih.gov/mesh/D003258 Consommateurs Satisfaction. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Consumer satisfaction fast |
| topic_facet | Consumer satisfaction. Consumer Behavior Consommateurs Satisfaction. BUSINESS & ECONOMICS Industrial Management. BUSINESS & ECONOMICS Management. BUSINESS & ECONOMICS Management Science. BUSINESS & ECONOMICS Organizational Behavior. Consumer satisfaction |
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