APA-Zitierstil (7. Ausg.)

Brown, R. E., Jones, V. K., & Wang, M. (2016). The new advertising: Branding, content, and consumer relationships in the data-driven social media era. Praeger.

Chicago-Zitierstil (17. Ausg.)

Brown, Ruth E., Valerie K. Jones, und Ming Wang. The New Advertising: Branding, Content, and Consumer Relationships in the Data-driven Social Media Era. Santa Barbara, California: Praeger, 2016.

MLA-Zitierstil (9. Ausg.)

Brown, Ruth E., et al. The New Advertising: Branding, Content, and Consumer Relationships in the Data-driven Social Media Era. Praeger, 2016.