No B.S. guide to maximum referrals and customer retention :: the ultimate no holds barred plan to securing new customers and maximum profits /
"Millionaire maker Dan S. Kennedy has joined with marketing guru Shaun Buck to help business owners, private practice professionals, and professional marketers start making dollars and cents of their customer referral and retention practices. Daring readers to stop accepting the cold call cultu...
Gespeichert in:
1. Verfasser: | |
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Weitere Verfasser: | |
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Irvine, California :
Entrepreneur Press,
[2016]
|
Schriftenreihe: | No B.S. series.
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | "Millionaire maker Dan S. Kennedy has joined with marketing guru Shaun Buck to help business owners, private practice professionals, and professional marketers start making dollars and cents of their customer referral and retention practices. Daring readers to stop accepting the cold call culture, Kennedy and Buck urge readers to adopt new best practices when it comes to cultivating and keeping customers. Illustrated by case studies and examples, this No B.S. guide delivers practical strategies for applying the same direct-response marketing rules Kennedy has himself found effective in all other mediums. The guide covers how to stop being a wimp and make the switch from a passive referral status quo into an active referral network, how to become a lead magnet by focusing on the needs of ideal prospects (not the product or service), and the process of creating a self-propagating network made up of customers who create introductions to their networks"-- "Industry leader Dan S. Kennedy and marketing guru Shaun Buck dare business owners, practitioners, and marketers to invest in and practice customer referral and retention strategies that drive results and keep customers coming back for the long term"-- |
Beschreibung: | 1 online resource |
ISBN: | 9781613083345 1613083343 |
Internformat
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discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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illustrated | Not Illustrated |
indexdate | 2024-11-26T14:49:22Z |
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isbn | 9781613083345 1613083343 |
language | English |
oclc_num | 940565139 |
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spelling | Kennedy, Dan S., 1954- author. https://id.oclc.org/worldcat/entity/E39PBJr83h9kCchcjTXbvjYpT3 No B.S. guide to maximum referrals and customer retention : the ultimate no holds barred plan to securing new customers and maximum profits / by Dan S. Kennedy and Shaun Buck. Irvine, California : Entrepreneur Press, [2016] 1 online resource text txt rdacontent computer c rdamedia online resource cr rdacarrier No B.S. "Millionaire maker Dan S. Kennedy has joined with marketing guru Shaun Buck to help business owners, private practice professionals, and professional marketers start making dollars and cents of their customer referral and retention practices. Daring readers to stop accepting the cold call culture, Kennedy and Buck urge readers to adopt new best practices when it comes to cultivating and keeping customers. Illustrated by case studies and examples, this No B.S. guide delivers practical strategies for applying the same direct-response marketing rules Kennedy has himself found effective in all other mediums. The guide covers how to stop being a wimp and make the switch from a passive referral status quo into an active referral network, how to become a lead magnet by focusing on the needs of ideal prospects (not the product or service), and the process of creating a self-propagating network made up of customers who create introductions to their networks"-- Provided by publisher "Industry leader Dan S. Kennedy and marketing guru Shaun Buck dare business owners, practitioners, and marketers to invest in and practice customer referral and retention strategies that drive results and keep customers coming back for the long term"-- Provided by publisher Print version record. Business referrals. http://id.loc.gov/authorities/subjects/sh97007573 Customer relations. http://id.loc.gov/authorities/subjects/sh85034963 Marketing. http://id.loc.gov/authorities/subjects/sh85081333 Marketing https://id.nlm.nih.gov/mesh/D040541 Méthode de la boule de neige (Marketing) Marketing. marketing. aat BUSINESS & ECONOMICS Customer Relations. bisacsh Business referrals fast Customer relations fast Marketing fast Buck, Shaun. has work: No B.S. guide to maximum referrals and customer retention (Text) https://id.oclc.org/worldcat/entity/E39PCGrYjW9dJMcYqh4gBcqbBP https://id.oclc.org/worldcat/ontology/hasWork Print version: Kennedy, Dan S., 1954- No B.S. guide to maximum referrals and customer retention 9781599185842 (DLC) 2015044075 (OCoLC)915500753 No B.S. series. http://id.loc.gov/authorities/names/no2009005607 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1195797 Volltext |
spellingShingle | Kennedy, Dan S., 1954- No B.S. guide to maximum referrals and customer retention : the ultimate no holds barred plan to securing new customers and maximum profits / No B.S. series. Business referrals. http://id.loc.gov/authorities/subjects/sh97007573 Customer relations. http://id.loc.gov/authorities/subjects/sh85034963 Marketing. http://id.loc.gov/authorities/subjects/sh85081333 Marketing https://id.nlm.nih.gov/mesh/D040541 Méthode de la boule de neige (Marketing) Marketing. marketing. aat BUSINESS & ECONOMICS Customer Relations. bisacsh Business referrals fast Customer relations fast Marketing fast |
subject_GND | http://id.loc.gov/authorities/subjects/sh97007573 http://id.loc.gov/authorities/subjects/sh85034963 http://id.loc.gov/authorities/subjects/sh85081333 https://id.nlm.nih.gov/mesh/D040541 |
title | No B.S. guide to maximum referrals and customer retention : the ultimate no holds barred plan to securing new customers and maximum profits / |
title_auth | No B.S. guide to maximum referrals and customer retention : the ultimate no holds barred plan to securing new customers and maximum profits / |
title_exact_search | No B.S. guide to maximum referrals and customer retention : the ultimate no holds barred plan to securing new customers and maximum profits / |
title_full | No B.S. guide to maximum referrals and customer retention : the ultimate no holds barred plan to securing new customers and maximum profits / by Dan S. Kennedy and Shaun Buck. |
title_fullStr | No B.S. guide to maximum referrals and customer retention : the ultimate no holds barred plan to securing new customers and maximum profits / by Dan S. Kennedy and Shaun Buck. |
title_full_unstemmed | No B.S. guide to maximum referrals and customer retention : the ultimate no holds barred plan to securing new customers and maximum profits / by Dan S. Kennedy and Shaun Buck. |
title_short | No B.S. guide to maximum referrals and customer retention : |
title_sort | no b s guide to maximum referrals and customer retention the ultimate no holds barred plan to securing new customers and maximum profits |
title_sub | the ultimate no holds barred plan to securing new customers and maximum profits / |
topic | Business referrals. http://id.loc.gov/authorities/subjects/sh97007573 Customer relations. http://id.loc.gov/authorities/subjects/sh85034963 Marketing. http://id.loc.gov/authorities/subjects/sh85081333 Marketing https://id.nlm.nih.gov/mesh/D040541 Méthode de la boule de neige (Marketing) Marketing. marketing. aat BUSINESS & ECONOMICS Customer Relations. bisacsh Business referrals fast Customer relations fast Marketing fast |
topic_facet | Business referrals. Customer relations. Marketing. Marketing Méthode de la boule de neige (Marketing) marketing. BUSINESS & ECONOMICS Customer Relations. Business referrals Customer relations |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1195797 |
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