Corporate social responsibility in the digital age /:
Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activit...
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Bingley, England :
Emerald,
2015.
|
| Ausgabe: | First edition. |
| Schriftenreihe: | Developments in corporate governance and responsibility ;
Volume 7. |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new â⁹socialâ on responsibility and its feasibility, measurability and success in a boundary-less world. |
| Beschreibung: | "Emerald books"--Cover |
| Beschreibung: | 1 online resource (289 pages) : illustrations, charts |
| Bibliographie: | Includes bibliographical references at the end of each chapters and index. |
| ISBN: | 9781784415815 1784415812 |
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| 245 | 0 | 0 | |a Corporate social responsibility in the digital age / |c edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. |
| 250 | |a First edition. | ||
| 264 | 1 | |a Bingley, England : |b Emerald, |c 2015. | |
| 264 | 4 | |c ©2015 | |
| 300 | |a 1 online resource (289 pages) : |b illustrations, charts | ||
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| 490 | 1 | |a Developments in Corporate Governance and Responsibility ; |v Volume 7 | |
| 500 | |a "Emerald books"--Cover | ||
| 504 | |a Includes bibliographical references at the end of each chapters and index. | ||
| 588 | 0 | |a Online resource; title from PDF title page (ebrary, viewed April 30, 2015). | |
| 505 | 0 | |a Introduction to corporate social responsibility in the digital age -- Schrodinger's cat in Facebook : a Lacanian perspective / David Crowther, Shahla Seifi -- The rhetorical citizenship of corporations in the digital age / Elisabeth Hoff-Clausen, Øyvind Ihlen -- Dear brands of the world : CSR and the social media / Massimiliano Di Bitetto, Salvatore Pettineo, Paolo D'Anselmi -- Classifying social causes derived from the communication of CSR initiatives online : a theoretical and practical approach / Mihai Ioan Roşca, Andrei Claudiu Sarău, Andreea-Angela Vonṭea -- How activists shape CSR : insights from internet contagion and contingency theories / W. Timothy Coombs, Sherry J. Holladay -- CSR and new battle lines in online PR war : a case study of the energy sector and its discontents / David McQueen -- Two minute drill : video games and social media to advance CSR / W. Timothy Coombs, Sherry J. Holladay -- Communicating CSR on social media : the case of Pfizer's social media communications in Europe / Ana Adi, Georgiana Grigore -- Using social media for CSR Communication and engaging stakeholders / Imran Ali, Ana Jiménez-Zarco, Marta Bicho -- A synoptic research overview of CSR amongst Romanian managers / Dumitru Borţun -- CSR and social media : could online repositories become regulatory tools for CSR related activities reporting? / Camelia Cris̜an, Alexandra Zbuchea -- Digital reflections of pharmaceutical companies and their CSR communication strategies / Georgiana Grigore, Ana Adi, Anastasios Theofilou -- CSR Online and in real terms : a critical analysis of controversial sectors in Hungary / György Pataki, Richárd Szántó, Réka Matolay. | |
| 520 | |a Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new â⁹socialâ on responsibility and its feasibility, measurability and success in a boundary-less world. | ||
| 546 | |a English. | ||
| 650 | 0 | |a Social responsibility of business. |0 http://id.loc.gov/authorities/subjects/sh90005735 | |
| 650 | 0 | |a Business ethics. |0 http://id.loc.gov/authorities/subjects/sh85018297 | |
| 650 | 6 | |a Entreprises |x Responsabilité sociale. | |
| 650 | 6 | |a Morale des affaires. | |
| 650 | 7 | |a Business ethics. |2 bicssc | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
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| 650 | 7 | |a Business ethics |2 fast | |
| 650 | 7 | |a Social responsibility of business |2 fast | |
| 700 | 1 | |a Adi, Ana, |e editor. | |
| 700 | 1 | |a Grigore, Georgiana, |e editor. | |
| 700 | 1 | |a Crowther, David, |e editor. | |
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| 880 | |6 520-00/(3/r |a Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new â℗جsocialâ on responsibility and its feasibility, measurability and success in a boundary-less world. | ||
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| contents | Introduction to corporate social responsibility in the digital age -- Schrodinger's cat in Facebook : a Lacanian perspective / David Crowther, Shahla Seifi -- The rhetorical citizenship of corporations in the digital age / Elisabeth Hoff-Clausen, Øyvind Ihlen -- Dear brands of the world : CSR and the social media / Massimiliano Di Bitetto, Salvatore Pettineo, Paolo D'Anselmi -- Classifying social causes derived from the communication of CSR initiatives online : a theoretical and practical approach / Mihai Ioan Roşca, Andrei Claudiu Sarău, Andreea-Angela Vonṭea -- How activists shape CSR : insights from internet contagion and contingency theories / W. Timothy Coombs, Sherry J. Holladay -- CSR and new battle lines in online PR war : a case study of the energy sector and its discontents / David McQueen -- Two minute drill : video games and social media to advance CSR / W. Timothy Coombs, Sherry J. Holladay -- Communicating CSR on social media : the case of Pfizer's social media communications in Europe / Ana Adi, Georgiana Grigore -- Using social media for CSR Communication and engaging stakeholders / Imran Ali, Ana Jiménez-Zarco, Marta Bicho -- A synoptic research overview of CSR amongst Romanian managers / Dumitru Borţun -- CSR and social media : could online repositories become regulatory tools for CSR related activities reporting? / Camelia Cris̜an, Alexandra Zbuchea -- Digital reflections of pharmaceutical companies and their CSR communication strategies / Georgiana Grigore, Ana Adi, Anastasios Theofilou -- CSR Online and in real terms : a critical analysis of controversial sectors in Hungary / György Pataki, Richárd Szántó, Réka Matolay. |
| ctrlnum | (OCoLC)909900313 |
| dewey-full | 658.408 |
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| dewey-ones | 658 - General management |
| dewey-raw | 658.408 |
| dewey-search | 658.408 |
| dewey-sort | 3658.408 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | First edition. |
| format | Electronic eBook |
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causes derived from the communication of CSR initiatives online : a theoretical and practical approach / Mihai Ioan Roşca, Andrei Claudiu Sarău, Andreea-Angela Vonṭea -- How activists shape CSR : insights from internet contagion and contingency theories / W. 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| id | ZDB-4-EBU-ocn909900313 |
| illustrated | Illustrated |
| indexdate | 2024-07-16T15:04:07Z |
| institution | BVB |
| isbn | 9781784415815 1784415812 |
| language | English |
| oclc_num | 909900313 |
| open_access_boolean | |
| owner | MAIN DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-863 DE-BY-FWS |
| physical | 1 online resource (289 pages) : illustrations, charts |
| psigel | ZDB-4-EBU |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | Emerald, |
| record_format | marc |
| series | Developments in corporate governance and responsibility ; |
| series2 | Developments in Corporate Governance and Responsibility ; |
| spelling | Corporate social responsibility in the digital age / edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. First edition. Bingley, England : Emerald, 2015. ©2015 1 online resource (289 pages) : illustrations, charts text txt rdacontent computer c rdamedia online resource cr rdacarrier Developments in Corporate Governance and Responsibility ; Volume 7 "Emerald books"--Cover Includes bibliographical references at the end of each chapters and index. Online resource; title from PDF title page (ebrary, viewed April 30, 2015). Introduction to corporate social responsibility in the digital age -- Schrodinger's cat in Facebook : a Lacanian perspective / David Crowther, Shahla Seifi -- The rhetorical citizenship of corporations in the digital age / Elisabeth Hoff-Clausen, Øyvind Ihlen -- Dear brands of the world : CSR and the social media / Massimiliano Di Bitetto, Salvatore Pettineo, Paolo D'Anselmi -- Classifying social causes derived from the communication of CSR initiatives online : a theoretical and practical approach / Mihai Ioan Roşca, Andrei Claudiu Sarău, Andreea-Angela Vonṭea -- How activists shape CSR : insights from internet contagion and contingency theories / W. Timothy Coombs, Sherry J. Holladay -- CSR and new battle lines in online PR war : a case study of the energy sector and its discontents / David McQueen -- Two minute drill : video games and social media to advance CSR / W. Timothy Coombs, Sherry J. Holladay -- Communicating CSR on social media : the case of Pfizer's social media communications in Europe / Ana Adi, Georgiana Grigore -- Using social media for CSR Communication and engaging stakeholders / Imran Ali, Ana Jiménez-Zarco, Marta Bicho -- A synoptic research overview of CSR amongst Romanian managers / Dumitru Borţun -- CSR and social media : could online repositories become regulatory tools for CSR related activities reporting? / Camelia Cris̜an, Alexandra Zbuchea -- Digital reflections of pharmaceutical companies and their CSR communication strategies / Georgiana Grigore, Ana Adi, Anastasios Theofilou -- CSR Online and in real terms : a critical analysis of controversial sectors in Hungary / György Pataki, Richárd Szántó, Réka Matolay. Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new â⁹socialâ on responsibility and its feasibility, measurability and success in a boundary-less world. English. Social responsibility of business. http://id.loc.gov/authorities/subjects/sh90005735 Business ethics. http://id.loc.gov/authorities/subjects/sh85018297 Entreprises Responsabilité sociale. Morale des affaires. Business ethics. bicssc BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Business ethics fast Social responsibility of business fast Adi, Ana, editor. Grigore, Georgiana, editor. Crowther, David, editor. has work: Corporate social responsibility in the digital age (Text) https://id.oclc.org/worldcat/entity/E39PCGgXV96qprjMxXjgT6Rc8C https://id.oclc.org/worldcat/ontology/hasWork Print version: Corporate social responsibility in the digital age. Bingley, England : Emerald, ©2015. First edition. xvi, 272 pages Developments in corporate governance and responsibility ; Volume 7 9781784415822 Developments in corporate governance and responsibility ; Volume 7. http://id.loc.gov/authorities/names/no2010166324 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=984383 Volltext 520-00/(3/r Over the past half century, corporate social responsibility has become an important concept in management, marketing and communication literature. In the past twenty years a visible shift has been made into what was written about CSR: a move away from the financial benefits derived from such activities towards reputational impact, stakeholder relationships and communication with a wide range of audiences being note. With social and digital media reshaping the way in which business is conducted, and with the number of companies embracing the new social medium for their marketing and communication programmers, this book re-examines CSR practices from a digital perspective. In doing so, it revisits some of the theoretical discussions about CSR while inquiring whether and how CSR can be applied online. This book examines key conceptual insights about corporate social responsibility and digital and social media, and explores best practices for online CSR. In this way, the volume explores the impact and influence of the new â℗جsocialâ on responsibility and its feasibility, measurability and success in a boundary-less world. |
| spellingShingle | Corporate social responsibility in the digital age / Developments in corporate governance and responsibility ; Introduction to corporate social responsibility in the digital age -- Schrodinger's cat in Facebook : a Lacanian perspective / David Crowther, Shahla Seifi -- The rhetorical citizenship of corporations in the digital age / Elisabeth Hoff-Clausen, Øyvind Ihlen -- Dear brands of the world : CSR and the social media / Massimiliano Di Bitetto, Salvatore Pettineo, Paolo D'Anselmi -- Classifying social causes derived from the communication of CSR initiatives online : a theoretical and practical approach / Mihai Ioan Roşca, Andrei Claudiu Sarău, Andreea-Angela Vonṭea -- How activists shape CSR : insights from internet contagion and contingency theories / W. Timothy Coombs, Sherry J. Holladay -- CSR and new battle lines in online PR war : a case study of the energy sector and its discontents / David McQueen -- Two minute drill : video games and social media to advance CSR / W. Timothy Coombs, Sherry J. Holladay -- Communicating CSR on social media : the case of Pfizer's social media communications in Europe / Ana Adi, Georgiana Grigore -- Using social media for CSR Communication and engaging stakeholders / Imran Ali, Ana Jiménez-Zarco, Marta Bicho -- A synoptic research overview of CSR amongst Romanian managers / Dumitru Borţun -- CSR and social media : could online repositories become regulatory tools for CSR related activities reporting? / Camelia Cris̜an, Alexandra Zbuchea -- Digital reflections of pharmaceutical companies and their CSR communication strategies / Georgiana Grigore, Ana Adi, Anastasios Theofilou -- CSR Online and in real terms : a critical analysis of controversial sectors in Hungary / György Pataki, Richárd Szántó, Réka Matolay. Social responsibility of business. http://id.loc.gov/authorities/subjects/sh90005735 Business ethics. http://id.loc.gov/authorities/subjects/sh85018297 Entreprises Responsabilité sociale. Morale des affaires. Business ethics. bicssc BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Business ethics fast Social responsibility of business fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh90005735 http://id.loc.gov/authorities/subjects/sh85018297 |
| title | Corporate social responsibility in the digital age / |
| title_auth | Corporate social responsibility in the digital age / |
| title_exact_search | Corporate social responsibility in the digital age / |
| title_full | Corporate social responsibility in the digital age / edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. |
| title_fullStr | Corporate social responsibility in the digital age / edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. |
| title_full_unstemmed | Corporate social responsibility in the digital age / edited by Ana Adi, Quadriga University of Applied Sciences, Berlin, Germany, Georgiana Grigore, the Media School, Bournemouth University, Poole, UK, David Crowther, De Montfort University, Leicester, UK. |
| title_short | Corporate social responsibility in the digital age / |
| title_sort | corporate social responsibility in the digital age |
| topic | Social responsibility of business. http://id.loc.gov/authorities/subjects/sh90005735 Business ethics. http://id.loc.gov/authorities/subjects/sh85018297 Entreprises Responsabilité sociale. Morale des affaires. Business ethics. bicssc BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Business ethics fast Social responsibility of business fast |
| topic_facet | Social responsibility of business. Business ethics. Entreprises Responsabilité sociale. Morale des affaires. BUSINESS & ECONOMICS Industrial Management. BUSINESS & ECONOMICS Management. BUSINESS & ECONOMICS Management Science. BUSINESS & ECONOMICS Organizational Behavior. Business ethics Social responsibility of business |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=984383 |
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