Consumer behavior 2015-2016 /:
Market research report summarizes current research on why consumers buy and how to influence their purchasing, based on data from U.S. retail market analysts, consumer behavior specialists and recent consumer survey results.
Gespeichert in:
| Hauptverfasser: | , |
|---|---|
| Körperschaft: | |
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Loganville, GA :
Richard K Miller & Associates,
[2015]
|
| Ausgabe: | 11th edition. |
| Schriftenreihe: | RKMA market research handbook series.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | Market research report summarizes current research on why consumers buy and how to influence their purchasing, based on data from U.S. retail market analysts, consumer behavior specialists and recent consumer survey results. |
| Beschreibung: | Title from PDF title page, (RKMA, viewed January 9, 2015). |
| Beschreibung: | 1 online resource (558 pages) |
| Bibliographie: | Includes bibliographical references (pages 540-558). |
| ISBN: | 9781577832188 1577832183 |
Internformat
MARC
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| 100 | 1 | |a Miller, Richard K. |q (Richard Kendall), |d 1946- |e author. |4 aut |0 http://id.loc.gov/authorities/names/n79045108 | |
| 245 | 1 | 0 | |a Consumer behavior 2015-2016 / |c by Richard K. Miller and Kelli Washington. |
| 250 | |a 11th edition. | ||
| 264 | 1 | |a Loganville, GA : |b Richard K Miller & Associates, |c [2015] | |
| 264 | 4 | |c ©2015 | |
| 300 | |a 1 online resource (558 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a RKMA market research handbook series | |
| 504 | |a Includes bibliographical references (pages 540-558). | ||
| 505 | 0 | 0 | |g PART I. |t THE AMERICAN CONSUMER -- |g 1. |t Demographic Overview -- |g 2. |t Consumer Income & Wealth -- |g 3. |t Consumer Debt -- |g 4. |t Households & Housing -- |g 5. |t Communities -- |g 6. |t Personal Life -- |g PART II. |t SPENDING -- |g 7. |t Consumer Spending -- |g 8. |t Retail Spending -- |g 9. |t Entertainment & Leisure Spending -- |g PART III. |t ACTIVITIES -- |g 10. |t Use of Time -- |g 11. |t Use of Media & The Internet -- |g 12. |t Cultural Activities -- |g 13. |t Leisure Activities -- |g 14. |t Sports & Recreation Activities -- |g 15. |t Away from Home -- |g 16. |t Work -- |g 17. |t Use of Transportation. -- |g PART IV. |t SHOPPING BEHAVIORS -- |g 18. |t In-Store Shopping -- |g 19. |t Online Shopping -- |g 20. |t Mobile Shopping -- |g 21. |t Peer-to-Peer Shopping -- |g 22. |t Omnichannel Shopping |
| 505 | 8 | 0 | |g PART V. |t BEHAVIORAL ANALYSES -- |g 23. |t Brand Engagement -- |g 24. |t Brand Loyalty -- |g 25. |t Buying American-Made -- |g 26. |t Buying Local -- |g 27. |t Consumer Confidence -- |g 28. |t Customer Satisfaction -- |g 29. |t Environmentally Conscious Consumerism -- |g 30. |t Gift Giving -- |g 31. |t Influence of Gasoline Prices -- |g 32. |t Payment Preferences -- |g 33. |t Pricing -- |g 34. |t Privacy Issues -- |g 35. |t Purchase Decision Making -- |g 36. |t Response to Advertising -- |g 37. |t Response to Customer Service -- |g 38. |t Response to Reviews -- |g 39. |t Spending for Goods vs. Experiences -- |g PART VI. |t AFFLUENT CONSUMERS -- |g 40. |t Luxury & Affluent Markets -- |g 41. |t Population Centers of U.S. Affluence -- |g 42. |t Market Surveys |
| 505 | 8 | 0 | |g PART VII. |t BRAND PREFERENCE SURVEYS -- |g 43. |t Brand Equity -- |g 44. |t Brand Index -- |g 45. |t Customer Experience -- |g 46. |t Customer Loyalty Engagement -- |g 47. |t Customer Satisfaction -- |g 48. |t Customer Service -- |g 49. |t Fan Brand Loyalty on Facebook -- |g PART VIII. |t ETHNIC FOCUS -- |g 50. |t African-American Consumers -- |g 51. |t Arab-American Consumers -- |g 52. |t Asian-American Consumers -- |g 53. |t Hispanic- & Latino-American Consumers -- |g 54. |t Jewish-American Consumers -- |g 55. |t Muslim-American Consumers -- |g 56. |t Native-American Consumers -- |g PART IX. |t GENDER FOCUS -- |g 57. |t Female Consumers -- |g 58. |t Male Consumers -- |g PART X. |t GENERATIONAL FOCUS -- |g 59. |t Generational Comparisons -- |g 60. |t Senior Consumers -- |g 61. |t Baby Boomer Consumers -- |g 62. |t Generation X Consumers -- |g 63. |t Millennial Consumers -- |g 64. |t Youth Consumers |
| 505 | 8 | 0 | |g PART XI. |t SEGMENTATION -- |g 65. |t College Students -- |g 66. |t Consumers with Disabilities -- |g 67. |t Families with Children -- |g 68. |t Family Caregivers -- |g 69. |t Gay & Lesbian Consumers -- |g 70. |t Immigrant Consumers -- |g 71. |t Married Couples -- |g 72. |t Military Consumers -- |g 73. |t Pet Owners -- |g 74. |t Retirees -- |g 75. |t Single Consumers -- |g PART XII. |t GEODEMOGRAPHICS -- |g 76. |t Megapolitan Regions -- |g 77. |t Metropolitan Profiles -- |g 78. |t Metropolitan Statistical Areas -- |g 79. |t Micropolitan Statistical Areas -- |g 80. |t State Population Profiles -- |g 81. |t State Economic Profiles -- |g 82. |t Population Migration -- |g Appendix A. |t Academic Research Centers -- |g Appendix B. |t Analysts -- |g Appendix C. |t Associations -- |g Appendix D. |t Blogs -- |g Appendix E. |t Government Agencies -- |g Appendix F. |t Market Research Sources -- |g Appendix G. |t Periodicals -- |g Appendix H. |t Research Studies & Surveys. |
| 500 | |a Title from PDF title page, (RKMA, viewed January 9, 2015). | ||
| 520 | |a Market research report summarizes current research on why consumers buy and how to influence their purchasing, based on data from U.S. retail market analysts, consumer behavior specialists and recent consumer survey results. | ||
| 546 | |a Text in English. | ||
| 650 | 0 | |a Consumer behavior |z United States |v Statistics. | |
| 650 | 0 | |a Marketing research |z United States |v Statistics. | |
| 650 | 0 | |a Marketing research |z United States |v Handbooks, manuals, etc. | |
| 650 | 0 | |a Consumers' preferences |z United States |v Statistics. | |
| 650 | 0 | |a Consumers |z United States |v Statistics. | |
| 650 | 6 | |a Consommateurs |x Comportement |z États-Unis |v Statistiques. | |
| 650 | 6 | |a Marketing |x Recherche |z États-Unis |v Statistiques. | |
| 650 | 6 | |a Marketing |x Recherche |z États-Unis |v Guides, manuels, etc. | |
| 650 | 6 | |a Consommateurs |x Préférences |z États-Unis |v Statistiques. | |
| 650 | 6 | |a Consommateurs |z États-Unis |v Statistiques. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Consumer behavior |2 fast | |
| 650 | 7 | |a Consumers |2 fast | |
| 650 | 7 | |a Consumers' preferences |2 fast | |
| 650 | 7 | |a Marketing research |2 fast | |
| 651 | 7 | |a United States |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq | |
| 655 | 7 | |a handbooks. |2 aat | |
| 655 | 7 | |a Handbooks and manuals |2 fast | |
| 655 | 7 | |a Statistics |2 fast | |
| 655 | 7 | |a Handbooks and manuals. |2 lcgft |0 http://id.loc.gov/authorities/genreForms/gf2014026109 | |
| 655 | 7 | |a Guides et manuels. |2 rvmgf | |
| 700 | 1 | |a Washington, Kelli D., |e author |4 aut | |
| 710 | 2 | |a Richard K. Miller & Associates, |e author, |e publisher. |4 aut |4 pbl | |
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| 776 | 0 | 8 | |i Print version: |a Miller, Richard K. (Richard Kendall), 1946- |t Consumer behavior 2015-2016. |b 11th edition. |d Loganville, GA : Richard K Miller & Associates [2015] |z 9781577832003 |w (OCoLC)918944596 |
| 776 | 0 | 8 | |i Print version: |a Miller, Richard K. (Richard Kendall), 1946- |t Consumer behavior 2015-2016. |b 11th edition. |z 1577832000 |z 9781577832003 |w (OCoLC)880965966 |
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| author | Miller, Richard K. (Richard Kendall), 1946- Washington, Kelli D. |
| author_GND | http://id.loc.gov/authorities/names/n79045108 |
| author_corporate | Richard K. Miller & Associates |
| author_corporate_role | aut |
| author_facet | Miller, Richard K. (Richard Kendall), 1946- Washington, Kelli D. Richard K. Miller & Associates |
| author_role | aut aut |
| author_sort | Miller, Richard K. 1946- |
| author_variant | r k m rk rkm k d w kd kdw |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.33.U6 .M55 2015 |
| callnumber-search | HF5415.33.U6 .M55 2015 |
| callnumber-sort | HF 45415.33 U6 M55 42015 |
| callnumber-subject | HF - Commerce |
| collection | ZDB-4-EBU |
| contents | THE AMERICAN CONSUMER -- Demographic Overview -- Consumer Income & Wealth -- Consumer Debt -- Households & Housing -- Communities -- Personal Life -- SPENDING -- Consumer Spending -- Retail Spending -- Entertainment & Leisure Spending -- ACTIVITIES -- Use of Time -- Use of Media & The Internet -- Cultural Activities -- Leisure Activities -- Sports & Recreation Activities -- Away from Home -- Work -- Use of Transportation. -- SHOPPING BEHAVIORS -- In-Store Shopping -- Online Shopping -- Mobile Shopping -- Peer-to-Peer Shopping -- Omnichannel Shopping BEHAVIORAL ANALYSES -- Brand Engagement -- Brand Loyalty -- Buying American-Made -- Buying Local -- Consumer Confidence -- Customer Satisfaction -- Environmentally Conscious Consumerism -- Gift Giving -- Influence of Gasoline Prices -- Payment Preferences -- Pricing -- Privacy Issues -- Purchase Decision Making -- Response to Advertising -- Response to Customer Service -- Response to Reviews -- Spending for Goods vs. Experiences -- AFFLUENT CONSUMERS -- Luxury & Affluent Markets -- Population Centers of U.S. Affluence -- Market Surveys BRAND PREFERENCE SURVEYS -- Brand Equity -- Brand Index -- Customer Experience -- Customer Loyalty Engagement -- Customer Service -- Fan Brand Loyalty on Facebook -- ETHNIC FOCUS -- African-American Consumers -- Arab-American Consumers -- Asian-American Consumers -- Hispanic- & Latino-American Consumers -- Jewish-American Consumers -- Muslim-American Consumers -- Native-American Consumers -- GENDER FOCUS -- Female Consumers -- Male Consumers -- GENERATIONAL FOCUS -- Generational Comparisons -- Senior Consumers -- Baby Boomer Consumers -- Generation X Consumers -- Millennial Consumers -- Youth Consumers SEGMENTATION -- College Students -- Consumers with Disabilities -- Families with Children -- Family Caregivers -- Gay & Lesbian Consumers -- Immigrant Consumers -- Married Couples -- Military Consumers -- Pet Owners -- Retirees -- Single Consumers -- GEODEMOGRAPHICS -- Megapolitan Regions -- Metropolitan Profiles -- Metropolitan Statistical Areas -- Micropolitan Statistical Areas -- State Population Profiles -- State Economic Profiles -- Population Migration -- Academic Research Centers -- Analysts -- Associations -- Blogs -- Government Agencies -- Market Research Sources -- Periodicals -- Research Studies & Surveys. |
| ctrlnum | (OCoLC)899744737 |
| dewey-full | 658.8/342 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8/342 |
| dewey-search | 658.8/342 |
| dewey-sort | 3658.8 3342 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 11th edition. |
| format | Electronic eBook |
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Miller and Kelli Washington.</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">11th edition.</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Loganville, GA :</subfield><subfield code="b">Richard K Miller & Associates,</subfield><subfield code="c">[2015]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">©2015</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (558 pages)</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">computer</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">RKMA market research handbook series</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references (pages 540-558).</subfield></datafield><datafield tag="505" ind1="0" ind2="0"><subfield code="g">PART I.</subfield><subfield code="t">THE AMERICAN CONSUMER --</subfield><subfield code="g">1.</subfield><subfield code="t">Demographic Overview --</subfield><subfield code="g">2.</subfield><subfield code="t">Consumer Income & Wealth --</subfield><subfield code="g">3.</subfield><subfield code="t">Consumer Debt --</subfield><subfield code="g">4.</subfield><subfield code="t">Households & Housing --</subfield><subfield code="g">5.</subfield><subfield code="t">Communities --</subfield><subfield code="g">6.</subfield><subfield code="t">Personal Life --</subfield><subfield code="g">PART II.</subfield><subfield code="t">SPENDING --</subfield><subfield code="g">7.</subfield><subfield code="t">Consumer Spending --</subfield><subfield code="g">8.</subfield><subfield code="t">Retail Spending --</subfield><subfield code="g">9.</subfield><subfield code="t">Entertainment & Leisure Spending --</subfield><subfield code="g">PART III.</subfield><subfield code="t">ACTIVITIES --</subfield><subfield code="g">10.</subfield><subfield code="t">Use of Time --</subfield><subfield code="g">11.</subfield><subfield code="t">Use of Media & The Internet --</subfield><subfield code="g">12.</subfield><subfield code="t">Cultural Activities --</subfield><subfield code="g">13.</subfield><subfield code="t">Leisure Activities --</subfield><subfield code="g">14.</subfield><subfield code="t">Sports & Recreation Activities --</subfield><subfield code="g">15.</subfield><subfield code="t">Away from Home --</subfield><subfield code="g">16.</subfield><subfield code="t">Work --</subfield><subfield code="g">17.</subfield><subfield code="t">Use of Transportation. --</subfield><subfield code="g">PART IV.</subfield><subfield code="t">SHOPPING BEHAVIORS --</subfield><subfield code="g">18.</subfield><subfield code="t">In-Store Shopping --</subfield><subfield code="g">19.</subfield><subfield code="t">Online Shopping --</subfield><subfield code="g">20.</subfield><subfield code="t">Mobile Shopping --</subfield><subfield code="g">21.</subfield><subfield code="t">Peer-to-Peer Shopping --</subfield><subfield code="g">22.</subfield><subfield code="t">Omnichannel Shopping</subfield></datafield><datafield tag="505" ind1="8" ind2="0"><subfield code="g">PART V.</subfield><subfield code="t">BEHAVIORAL ANALYSES --</subfield><subfield code="g">23.</subfield><subfield code="t">Brand Engagement --</subfield><subfield code="g">24.</subfield><subfield code="t">Brand Loyalty --</subfield><subfield code="g">25.</subfield><subfield code="t">Buying American-Made --</subfield><subfield code="g">26.</subfield><subfield code="t">Buying Local --</subfield><subfield code="g">27.</subfield><subfield code="t">Consumer Confidence --</subfield><subfield code="g">28.</subfield><subfield code="t">Customer Satisfaction --</subfield><subfield code="g">29.</subfield><subfield code="t">Environmentally Conscious Consumerism --</subfield><subfield code="g">30.</subfield><subfield code="t">Gift Giving --</subfield><subfield code="g">31.</subfield><subfield code="t">Influence of Gasoline Prices --</subfield><subfield code="g">32.</subfield><subfield code="t">Payment Preferences --</subfield><subfield code="g">33.</subfield><subfield code="t">Pricing --</subfield><subfield code="g">34.</subfield><subfield code="t">Privacy Issues --</subfield><subfield code="g">35.</subfield><subfield code="t">Purchase Decision Making --</subfield><subfield code="g">36.</subfield><subfield code="t">Response to Advertising --</subfield><subfield code="g">37.</subfield><subfield code="t">Response to Customer Service --</subfield><subfield code="g">38.</subfield><subfield code="t">Response to Reviews --</subfield><subfield code="g">39.</subfield><subfield code="t">Spending for Goods vs. Experiences --</subfield><subfield code="g">PART VI.</subfield><subfield code="t">AFFLUENT CONSUMERS --</subfield><subfield code="g">40.</subfield><subfield code="t">Luxury & Affluent Markets --</subfield><subfield code="g">41.</subfield><subfield code="t">Population Centers of U.S. Affluence --</subfield><subfield code="g">42.</subfield><subfield code="t">Market Surveys</subfield></datafield><datafield tag="505" ind1="8" ind2="0"><subfield code="g">PART VII.</subfield><subfield code="t">BRAND PREFERENCE SURVEYS --</subfield><subfield code="g">43.</subfield><subfield code="t">Brand Equity --</subfield><subfield code="g">44.</subfield><subfield code="t">Brand Index --</subfield><subfield code="g">45.</subfield><subfield code="t">Customer Experience --</subfield><subfield code="g">46.</subfield><subfield code="t">Customer Loyalty Engagement --</subfield><subfield code="g">47.</subfield><subfield code="t">Customer Satisfaction --</subfield><subfield code="g">48.</subfield><subfield code="t">Customer Service --</subfield><subfield code="g">49.</subfield><subfield code="t">Fan Brand Loyalty on Facebook --</subfield><subfield code="g">PART VIII.</subfield><subfield code="t">ETHNIC FOCUS --</subfield><subfield code="g">50.</subfield><subfield code="t">African-American Consumers --</subfield><subfield code="g">51.</subfield><subfield code="t">Arab-American Consumers --</subfield><subfield code="g">52.</subfield><subfield code="t">Asian-American Consumers --</subfield><subfield code="g">53.</subfield><subfield code="t">Hispanic- & Latino-American Consumers --</subfield><subfield code="g">54.</subfield><subfield code="t">Jewish-American Consumers --</subfield><subfield code="g">55.</subfield><subfield code="t">Muslim-American Consumers --</subfield><subfield code="g">56.</subfield><subfield code="t">Native-American Consumers --</subfield><subfield code="g">PART IX.</subfield><subfield code="t">GENDER FOCUS --</subfield><subfield code="g">57.</subfield><subfield code="t">Female Consumers --</subfield><subfield code="g">58.</subfield><subfield code="t">Male Consumers --</subfield><subfield code="g">PART X.</subfield><subfield code="t">GENERATIONAL FOCUS --</subfield><subfield code="g">59.</subfield><subfield code="t">Generational Comparisons --</subfield><subfield code="g">60.</subfield><subfield code="t">Senior Consumers --</subfield><subfield code="g">61.</subfield><subfield code="t">Baby Boomer Consumers --</subfield><subfield code="g">62.</subfield><subfield code="t">Generation X Consumers --</subfield><subfield code="g">63.</subfield><subfield code="t">Millennial Consumers --</subfield><subfield code="g">64.</subfield><subfield code="t">Youth Consumers</subfield></datafield><datafield tag="505" ind1="8" ind2="0"><subfield code="g">PART XI.</subfield><subfield code="t">SEGMENTATION --</subfield><subfield code="g">65.</subfield><subfield code="t">College Students --</subfield><subfield code="g">66.</subfield><subfield code="t">Consumers with Disabilities --</subfield><subfield code="g">67.</subfield><subfield code="t">Families with Children --</subfield><subfield code="g">68.</subfield><subfield code="t">Family Caregivers --</subfield><subfield code="g">69.</subfield><subfield code="t">Gay & Lesbian Consumers --</subfield><subfield code="g">70.</subfield><subfield code="t">Immigrant Consumers --</subfield><subfield code="g">71.</subfield><subfield code="t">Married Couples --</subfield><subfield code="g">72.</subfield><subfield code="t">Military Consumers --</subfield><subfield code="g">73.</subfield><subfield code="t">Pet Owners --</subfield><subfield code="g">74.</subfield><subfield code="t">Retirees --</subfield><subfield code="g">75.</subfield><subfield code="t">Single Consumers --</subfield><subfield code="g">PART XII.</subfield><subfield code="t">GEODEMOGRAPHICS --</subfield><subfield code="g">76.</subfield><subfield code="t">Megapolitan Regions --</subfield><subfield code="g">77.</subfield><subfield code="t">Metropolitan Profiles --</subfield><subfield code="g">78.</subfield><subfield code="t">Metropolitan Statistical Areas --</subfield><subfield code="g">79.</subfield><subfield code="t">Micropolitan Statistical Areas --</subfield><subfield code="g">80.</subfield><subfield code="t">State Population Profiles --</subfield><subfield code="g">81.</subfield><subfield code="t">State Economic Profiles --</subfield><subfield code="g">82.</subfield><subfield code="t">Population Migration --</subfield><subfield code="g">Appendix A.</subfield><subfield code="t">Academic Research Centers --</subfield><subfield code="g">Appendix B.</subfield><subfield code="t">Analysts --</subfield><subfield code="g">Appendix C.</subfield><subfield code="t">Associations --</subfield><subfield code="g">Appendix D.</subfield><subfield code="t">Blogs --</subfield><subfield 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| id | ZDB-4-EBU-ocn899744737 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-26T14:49:17Z |
| institution | BVB |
| isbn | 9781577832188 1577832183 |
| language | English |
| oclc_num | 899744737 |
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| physical | 1 online resource (558 pages) |
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| publishDate | 2015 |
| publishDateSearch | 2015 |
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| publisher | Richard K Miller & Associates, |
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| series | RKMA market research handbook series. |
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| spelling | Miller, Richard K. (Richard Kendall), 1946- author. aut http://id.loc.gov/authorities/names/n79045108 Consumer behavior 2015-2016 / by Richard K. Miller and Kelli Washington. 11th edition. Loganville, GA : Richard K Miller & Associates, [2015] ©2015 1 online resource (558 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier RKMA market research handbook series Includes bibliographical references (pages 540-558). PART I. THE AMERICAN CONSUMER -- 1. Demographic Overview -- 2. Consumer Income & Wealth -- 3. Consumer Debt -- 4. Households & Housing -- 5. Communities -- 6. Personal Life -- PART II. SPENDING -- 7. Consumer Spending -- 8. Retail Spending -- 9. Entertainment & Leisure Spending -- PART III. ACTIVITIES -- 10. Use of Time -- 11. Use of Media & The Internet -- 12. Cultural Activities -- 13. Leisure Activities -- 14. Sports & Recreation Activities -- 15. Away from Home -- 16. Work -- 17. Use of Transportation. -- PART IV. SHOPPING BEHAVIORS -- 18. In-Store Shopping -- 19. Online Shopping -- 20. Mobile Shopping -- 21. Peer-to-Peer Shopping -- 22. Omnichannel Shopping PART V. BEHAVIORAL ANALYSES -- 23. Brand Engagement -- 24. Brand Loyalty -- 25. Buying American-Made -- 26. Buying Local -- 27. Consumer Confidence -- 28. Customer Satisfaction -- 29. Environmentally Conscious Consumerism -- 30. Gift Giving -- 31. Influence of Gasoline Prices -- 32. Payment Preferences -- 33. Pricing -- 34. Privacy Issues -- 35. Purchase Decision Making -- 36. Response to Advertising -- 37. Response to Customer Service -- 38. Response to Reviews -- 39. Spending for Goods vs. Experiences -- PART VI. AFFLUENT CONSUMERS -- 40. Luxury & Affluent Markets -- 41. Population Centers of U.S. Affluence -- 42. Market Surveys PART VII. BRAND PREFERENCE SURVEYS -- 43. Brand Equity -- 44. Brand Index -- 45. Customer Experience -- 46. Customer Loyalty Engagement -- 47. Customer Satisfaction -- 48. Customer Service -- 49. Fan Brand Loyalty on Facebook -- PART VIII. ETHNIC FOCUS -- 50. African-American Consumers -- 51. Arab-American Consumers -- 52. Asian-American Consumers -- 53. Hispanic- & Latino-American Consumers -- 54. Jewish-American Consumers -- 55. Muslim-American Consumers -- 56. Native-American Consumers -- PART IX. GENDER FOCUS -- 57. Female Consumers -- 58. Male Consumers -- PART X. GENERATIONAL FOCUS -- 59. Generational Comparisons -- 60. Senior Consumers -- 61. Baby Boomer Consumers -- 62. Generation X Consumers -- 63. Millennial Consumers -- 64. Youth Consumers PART XI. SEGMENTATION -- 65. College Students -- 66. Consumers with Disabilities -- 67. Families with Children -- 68. Family Caregivers -- 69. Gay & Lesbian Consumers -- 70. Immigrant Consumers -- 71. Married Couples -- 72. Military Consumers -- 73. Pet Owners -- 74. Retirees -- 75. Single Consumers -- PART XII. GEODEMOGRAPHICS -- 76. Megapolitan Regions -- 77. Metropolitan Profiles -- 78. Metropolitan Statistical Areas -- 79. Micropolitan Statistical Areas -- 80. State Population Profiles -- 81. State Economic Profiles -- 82. Population Migration -- Appendix A. Academic Research Centers -- Appendix B. Analysts -- Appendix C. Associations -- Appendix D. Blogs -- Appendix E. Government Agencies -- Appendix F. Market Research Sources -- Appendix G. Periodicals -- Appendix H. Research Studies & Surveys. Title from PDF title page, (RKMA, viewed January 9, 2015). Market research report summarizes current research on why consumers buy and how to influence their purchasing, based on data from U.S. retail market analysts, consumer behavior specialists and recent consumer survey results. Text in English. Consumer behavior United States Statistics. Marketing research United States Statistics. Marketing research United States Handbooks, manuals, etc. Consumers' preferences United States Statistics. Consumers United States Statistics. Consommateurs Comportement États-Unis Statistiques. Marketing Recherche États-Unis Statistiques. Marketing Recherche États-Unis Guides, manuels, etc. Consommateurs Préférences États-Unis Statistiques. Consommateurs États-Unis Statistiques. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Consumer behavior fast Consumers fast Consumers' preferences fast Marketing research fast United States fast https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq handbooks. aat Handbooks and manuals fast Statistics fast Handbooks and manuals. lcgft http://id.loc.gov/authorities/genreForms/gf2014026109 Guides et manuels. rvmgf Washington, Kelli D., author aut Richard K. Miller & Associates, author, publisher. aut pbl has work: Consumer behavior 2015-2016 (Text) https://id.oclc.org/worldcat/entity/E39PCGvyktmPqVPm4Kcty8wPkP https://id.oclc.org/worldcat/ontology/hasWork Print version: Miller, Richard K. (Richard Kendall), 1946- Consumer behavior 2015-2016. 11th edition. Loganville, GA : Richard K Miller & Associates [2015] 9781577832003 (OCoLC)918944596 Print version: Miller, Richard K. (Richard Kendall), 1946- Consumer behavior 2015-2016. 11th edition. 1577832000 9781577832003 (OCoLC)880965966 RKMA market research handbook series. FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=991209 Volltext |
| spellingShingle | Miller, Richard K. (Richard Kendall), 1946- Washington, Kelli D. Consumer behavior 2015-2016 / RKMA market research handbook series. THE AMERICAN CONSUMER -- Demographic Overview -- Consumer Income & Wealth -- Consumer Debt -- Households & Housing -- Communities -- Personal Life -- SPENDING -- Consumer Spending -- Retail Spending -- Entertainment & Leisure Spending -- ACTIVITIES -- Use of Time -- Use of Media & The Internet -- Cultural Activities -- Leisure Activities -- Sports & Recreation Activities -- Away from Home -- Work -- Use of Transportation. -- SHOPPING BEHAVIORS -- In-Store Shopping -- Online Shopping -- Mobile Shopping -- Peer-to-Peer Shopping -- Omnichannel Shopping BEHAVIORAL ANALYSES -- Brand Engagement -- Brand Loyalty -- Buying American-Made -- Buying Local -- Consumer Confidence -- Customer Satisfaction -- Environmentally Conscious Consumerism -- Gift Giving -- Influence of Gasoline Prices -- Payment Preferences -- Pricing -- Privacy Issues -- Purchase Decision Making -- Response to Advertising -- Response to Customer Service -- Response to Reviews -- Spending for Goods vs. Experiences -- AFFLUENT CONSUMERS -- Luxury & Affluent Markets -- Population Centers of U.S. Affluence -- Market Surveys BRAND PREFERENCE SURVEYS -- Brand Equity -- Brand Index -- Customer Experience -- Customer Loyalty Engagement -- Customer Service -- Fan Brand Loyalty on Facebook -- ETHNIC FOCUS -- African-American Consumers -- Arab-American Consumers -- Asian-American Consumers -- Hispanic- & Latino-American Consumers -- Jewish-American Consumers -- Muslim-American Consumers -- Native-American Consumers -- GENDER FOCUS -- Female Consumers -- Male Consumers -- GENERATIONAL FOCUS -- Generational Comparisons -- Senior Consumers -- Baby Boomer Consumers -- Generation X Consumers -- Millennial Consumers -- Youth Consumers SEGMENTATION -- College Students -- Consumers with Disabilities -- Families with Children -- Family Caregivers -- Gay & Lesbian Consumers -- Immigrant Consumers -- Married Couples -- Military Consumers -- Pet Owners -- Retirees -- Single Consumers -- GEODEMOGRAPHICS -- Megapolitan Regions -- Metropolitan Profiles -- Metropolitan Statistical Areas -- Micropolitan Statistical Areas -- State Population Profiles -- State Economic Profiles -- Population Migration -- Academic Research Centers -- Analysts -- Associations -- Blogs -- Government Agencies -- Market Research Sources -- Periodicals -- Research Studies & Surveys. Consumer behavior United States Statistics. Marketing research United States Statistics. Marketing research United States Handbooks, manuals, etc. Consumers' preferences United States Statistics. Consumers United States Statistics. Consommateurs Comportement États-Unis Statistiques. Marketing Recherche États-Unis Statistiques. Marketing Recherche États-Unis Guides, manuels, etc. Consommateurs Préférences États-Unis Statistiques. Consommateurs États-Unis Statistiques. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Consumer behavior fast Consumers fast Consumers' preferences fast Marketing research fast |
| subject_GND | http://id.loc.gov/authorities/genreForms/gf2014026109 |
| title | Consumer behavior 2015-2016 / |
| title_alt | THE AMERICAN CONSUMER -- Demographic Overview -- Consumer Income & Wealth -- Consumer Debt -- Households & Housing -- Communities -- Personal Life -- SPENDING -- Consumer Spending -- Retail Spending -- Entertainment & Leisure Spending -- ACTIVITIES -- Use of Time -- Use of Media & The Internet -- Cultural Activities -- Leisure Activities -- Sports & Recreation Activities -- Away from Home -- Work -- Use of Transportation. -- SHOPPING BEHAVIORS -- In-Store Shopping -- Online Shopping -- Mobile Shopping -- Peer-to-Peer Shopping -- Omnichannel Shopping BEHAVIORAL ANALYSES -- Brand Engagement -- Brand Loyalty -- Buying American-Made -- Buying Local -- Consumer Confidence -- Customer Satisfaction -- Environmentally Conscious Consumerism -- Gift Giving -- Influence of Gasoline Prices -- Payment Preferences -- Pricing -- Privacy Issues -- Purchase Decision Making -- Response to Advertising -- Response to Customer Service -- Response to Reviews -- Spending for Goods vs. Experiences -- AFFLUENT CONSUMERS -- Luxury & Affluent Markets -- Population Centers of U.S. Affluence -- Market Surveys BRAND PREFERENCE SURVEYS -- Brand Equity -- Brand Index -- Customer Experience -- Customer Loyalty Engagement -- Customer Service -- Fan Brand Loyalty on Facebook -- ETHNIC FOCUS -- African-American Consumers -- Arab-American Consumers -- Asian-American Consumers -- Hispanic- & Latino-American Consumers -- Jewish-American Consumers -- Muslim-American Consumers -- Native-American Consumers -- GENDER FOCUS -- Female Consumers -- Male Consumers -- GENERATIONAL FOCUS -- Generational Comparisons -- Senior Consumers -- Baby Boomer Consumers -- Generation X Consumers -- Millennial Consumers -- Youth Consumers SEGMENTATION -- College Students -- Consumers with Disabilities -- Families with Children -- Family Caregivers -- Gay & Lesbian Consumers -- Immigrant Consumers -- Married Couples -- Military Consumers -- Pet Owners -- Retirees -- Single Consumers -- GEODEMOGRAPHICS -- Megapolitan Regions -- Metropolitan Profiles -- Metropolitan Statistical Areas -- Micropolitan Statistical Areas -- State Population Profiles -- State Economic Profiles -- Population Migration -- Academic Research Centers -- Analysts -- Associations -- Blogs -- Government Agencies -- Market Research Sources -- Periodicals -- Research Studies & Surveys. |
| title_auth | Consumer behavior 2015-2016 / |
| title_exact_search | Consumer behavior 2015-2016 / |
| title_full | Consumer behavior 2015-2016 / by Richard K. Miller and Kelli Washington. |
| title_fullStr | Consumer behavior 2015-2016 / by Richard K. Miller and Kelli Washington. |
| title_full_unstemmed | Consumer behavior 2015-2016 / by Richard K. Miller and Kelli Washington. |
| title_short | Consumer behavior 2015-2016 / |
| title_sort | consumer behavior 2015 2016 |
| topic | Consumer behavior United States Statistics. Marketing research United States Statistics. Marketing research United States Handbooks, manuals, etc. Consumers' preferences United States Statistics. Consumers United States Statistics. Consommateurs Comportement États-Unis Statistiques. Marketing Recherche États-Unis Statistiques. Marketing Recherche États-Unis Guides, manuels, etc. Consommateurs Préférences États-Unis Statistiques. Consommateurs États-Unis Statistiques. BUSINESS & ECONOMICS Industrial Management. bisacsh BUSINESS & ECONOMICS Management. bisacsh BUSINESS & ECONOMICS Management Science. bisacsh BUSINESS & ECONOMICS Organizational Behavior. bisacsh Consumer behavior fast Consumers fast Consumers' preferences fast Marketing research fast |
| topic_facet | Consumer behavior United States Statistics. Marketing research United States Statistics. Marketing research United States Handbooks, manuals, etc. Consumers' preferences United States Statistics. Consumers United States Statistics. Consommateurs Comportement États-Unis Statistiques. Marketing Recherche États-Unis Statistiques. Marketing Recherche États-Unis Guides, manuels, etc. Consommateurs Préférences États-Unis Statistiques. Consommateurs États-Unis Statistiques. BUSINESS & ECONOMICS Industrial Management. BUSINESS & ECONOMICS Management. BUSINESS & ECONOMICS Management Science. BUSINESS & ECONOMICS Organizational Behavior. Consumer behavior Consumers Consumers' preferences Marketing research United States handbooks. Handbooks and manuals Statistics Handbooks and manuals. Guides et manuels. |
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