Intellectual Property and Business :: the Power of Intangible Assets.
Intellectual Property (IP) is one of the most vital assets for any business organization. It is a domain not restricted to lawyers alone; it is a crucial area of concern for business organizations, managers, and corporate leaders. Intellectual Property and Business demonstrates how companies can dep...
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Los Angeles :
SAGE Publications,
2014.
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Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | Intellectual Property (IP) is one of the most vital assets for any business organization. It is a domain not restricted to lawyers alone; it is a crucial area of concern for business organizations, managers, and corporate leaders. Intellectual Property and Business demonstrates how companies can deploy their IP not just as legal instruments but also as dominant and powerful financial assets, and as useful arsenal that can boost their business. The book aims to provide a basic understanding of various forms of IP that business organ. |
Beschreibung: | 1 online resource (319 pages) |
ISBN: | 9789351501121 9351501124 |
Internformat
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505 | 0 | |a Cover; Contents; Preface; Acknowledgments; 1 -- The Intangible Landscape-Understanding Core Concepts; 2 -- Intellectual Property Approaches and Strategies; 3 -- Intellectual Property-Defending Position; 4 -- Intellectual Asset Management; 5 -- Brand Protection and Management; 6 -- Intellectual Property Risk Management; 7 -- Intellectual Property Licensing; 8 -- Franchising-Understanding the Mechanism; 9 -- Royalty and Intellectual Property; 10 -- Intellectual Property Valuation; Glossary; Index; About the Authors. | |
520 | |a Intellectual Property (IP) is one of the most vital assets for any business organization. It is a domain not restricted to lawyers alone; it is a crucial area of concern for business organizations, managers, and corporate leaders. Intellectual Property and Business demonstrates how companies can deploy their IP not just as legal instruments but also as dominant and powerful financial assets, and as useful arsenal that can boost their business. The book aims to provide a basic understanding of various forms of IP that business organ. | ||
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700 | 1 | |a Madhavan, Ashwin. | |
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author | Ryder, Rodney D. |
author2 | Madhavan, Ashwin |
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author_facet | Ryder, Rodney D. Madhavan, Ashwin |
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contents | Cover; Contents; Preface; Acknowledgments; 1 -- The Intangible Landscape-Understanding Core Concepts; 2 -- Intellectual Property Approaches and Strategies; 3 -- Intellectual Property-Defending Position; 4 -- Intellectual Asset Management; 5 -- Brand Protection and Management; 6 -- Intellectual Property Risk Management; 7 -- Intellectual Property Licensing; 8 -- Franchising-Understanding the Mechanism; 9 -- Royalty and Intellectual Property; 10 -- Intellectual Property Valuation; Glossary; Index; About the Authors. |
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dewey-search | 346.7304/8 |
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spelling | Ryder, Rodney D. Intellectual Property and Business : the Power of Intangible Assets. Los Angeles : SAGE Publications, 2014. 1 online resource (319 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Print version record. Cover; Contents; Preface; Acknowledgments; 1 -- The Intangible Landscape-Understanding Core Concepts; 2 -- Intellectual Property Approaches and Strategies; 3 -- Intellectual Property-Defending Position; 4 -- Intellectual Asset Management; 5 -- Brand Protection and Management; 6 -- Intellectual Property Risk Management; 7 -- Intellectual Property Licensing; 8 -- Franchising-Understanding the Mechanism; 9 -- Royalty and Intellectual Property; 10 -- Intellectual Property Valuation; Glossary; Index; About the Authors. Intellectual Property (IP) is one of the most vital assets for any business organization. It is a domain not restricted to lawyers alone; it is a crucial area of concern for business organizations, managers, and corporate leaders. Intellectual Property and Business demonstrates how companies can deploy their IP not just as legal instruments but also as dominant and powerful financial assets, and as useful arsenal that can boost their business. The book aims to provide a basic understanding of various forms of IP that business organ. Intellectual property United States. Propriété intellectuelle États-Unis. LAW Administrative Law & Regulatory Practice. bisacsh Intellectual property fast United States fast https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq Madhavan, Ashwin. has work: Intellectual property and business (Text) https://id.oclc.org/worldcat/entity/E39PCGDChvDhQbXrFtTFy4dD9C https://id.oclc.org/worldcat/ontology/hasWork Print version: Ryder, Rodney D. Intellectual Property and Business. New Delhi : SAGE Publications, 2014 9788132117919 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821413 Volltext |
spellingShingle | Ryder, Rodney D. Intellectual Property and Business : the Power of Intangible Assets. Cover; Contents; Preface; Acknowledgments; 1 -- The Intangible Landscape-Understanding Core Concepts; 2 -- Intellectual Property Approaches and Strategies; 3 -- Intellectual Property-Defending Position; 4 -- Intellectual Asset Management; 5 -- Brand Protection and Management; 6 -- Intellectual Property Risk Management; 7 -- Intellectual Property Licensing; 8 -- Franchising-Understanding the Mechanism; 9 -- Royalty and Intellectual Property; 10 -- Intellectual Property Valuation; Glossary; Index; About the Authors. Intellectual property United States. Propriété intellectuelle États-Unis. LAW Administrative Law & Regulatory Practice. bisacsh Intellectual property fast |
title | Intellectual Property and Business : the Power of Intangible Assets. |
title_auth | Intellectual Property and Business : the Power of Intangible Assets. |
title_exact_search | Intellectual Property and Business : the Power of Intangible Assets. |
title_full | Intellectual Property and Business : the Power of Intangible Assets. |
title_fullStr | Intellectual Property and Business : the Power of Intangible Assets. |
title_full_unstemmed | Intellectual Property and Business : the Power of Intangible Assets. |
title_short | Intellectual Property and Business : |
title_sort | intellectual property and business the power of intangible assets |
title_sub | the Power of Intangible Assets. |
topic | Intellectual property United States. Propriété intellectuelle États-Unis. LAW Administrative Law & Regulatory Practice. bisacsh Intellectual property fast |
topic_facet | Intellectual property United States. Propriété intellectuelle États-Unis. LAW Administrative Law & Regulatory Practice. Intellectual property United States |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821413 |
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