Advertising and design :: interdisciplinary perspectives on a cultural field /
The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising,...
Gespeichert in:
Weitere Verfasser: | , |
---|---|
Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Bielefeld :
Transcript,
©2014.
|
Schriftenreihe: | Cultural and media studies.
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien. |
Beschreibung: | University lectures. |
Beschreibung: | 1 online resource (231 pages) : illustrations (chiefly color. |
Bibliographie: | Includes bibliographical references. |
ISBN: | 3839423481 9783839423486 |
Internformat
MARC
LEADER | 00000cam a2200000Mi 4500 | ||
---|---|---|---|
001 | ZDB-4-EBU-ocn884862891 | ||
003 | OCoLC | ||
005 | 20241004212047.0 | ||
006 | m o d | ||
007 | cr |n||||||||| | ||
008 | 140728s2014 gw a ob 000 0 eng d | ||
040 | |a YDXCP |b eng |e pn |c YDXCP |d IDEBK |d N$T |d OCLCQ |d E7B |d CDX |d OCLCF |d DEBSZ |d HEBIS |d VLB |d A7U |d OCLCQ |d AGLDB |d MERUC |d OCLCQ |d UWO |d STF |d UKAHL |d VLY |d RDF |d OCLCO |d OCLCQ |d JSTOR |d OCLCO |d OCLCL |d DXU | ||
020 | |a 3839423481 |q (electronic bk.) | ||
020 | |a 9783839423486 |q (electronic bk.) | ||
020 | |z 9783837623482 |q (pbk.) | ||
020 | |z 3837623483 |q (pbk.) | ||
035 | |a (OCoLC)884862891 | ||
037 | |a 22573/ctv36zcd9h |b JSTOR | ||
050 | 4 | |a HF5821 |b .A2846 2014eb | |
072 | 7 | |a HM |2 lcco | |
072 | 7 | |a NX |2 lcco | |
072 | 7 | |a PN |2 lcco | |
072 | 7 | |a BUS |x 002000 |2 bisacsh | |
072 | 7 | |a DES |x 008000 |2 bisacsh | |
082 | 7 | |a 659.1 |2 23 | |
084 | |a AP 17440 |2 rvk | ||
049 | |a MAIN | ||
245 | 0 | 0 | |a Advertising and design : |b interdisciplinary perspectives on a cultural field / |c Beate Flath, Eva Klein (eds.). |
260 | |a Bielefeld : |b Transcript, |c ©2014. | ||
300 | |a 1 online resource (231 pages) : |b illustrations (chiefly color. | ||
336 | |a text |b txt |2 rdacontent | ||
337 | |a computer |b c |2 rdamedia | ||
338 | |a online resource |b cr |2 rdacarrier | ||
490 | 1 | |a Cultural and media studies | |
500 | |a University lectures. | ||
504 | |a Includes bibliographical references. | ||
588 | 0 | |a Print version record. | |
520 | |a The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien. | ||
505 | 0 | |a Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included | |
650 | 0 | |a Advertising |x Social aspects. |0 http://id.loc.gov/authorities/subjects/sh85001172 | |
650 | 0 | |a Art and industry. |0 http://id.loc.gov/authorities/subjects/sh85007961 | |
650 | 0 | |a Art and design. |0 http://id.loc.gov/authorities/subjects/sh2006007365 | |
650 | 0 | |a Music in advertising. |0 http://id.loc.gov/authorities/subjects/sh85088915 | |
650 | 6 | |a Publicité |x Aspect social. | |
650 | 6 | |a Art et industrie. | |
650 | 6 | |a Art et design. | |
650 | 6 | |a Musique dans la publicité. | |
650 | 7 | |a BUSINESS & ECONOMICS |x Advertising & Promotion. |2 bisacsh | |
650 | 7 | |a DESIGN / History & Criticism |2 bisacsh | |
650 | 7 | |a Advertising |x Social aspects |2 fast | |
650 | 7 | |a Art and design |2 fast | |
650 | 7 | |a Art and industry |2 fast | |
650 | 7 | |a Music in advertising |2 fast | |
650 | 7 | |a Werbung |2 gnd |0 http://d-nb.info/gnd/4065541-6 | |
650 | 7 | |a Design |2 gnd |0 http://d-nb.info/gnd/4011510-0 | |
650 | 7 | |a Kultursemiotik |2 gnd |0 http://d-nb.info/gnd/4129038-0 | |
653 | |a Art. | ||
653 | |a Cultural Studies. | ||
653 | |a Culture. | ||
653 | |a Design. | ||
653 | |a Image. | ||
653 | |a Media Aesthetics. | ||
653 | |a Media. | ||
653 | |a Popular Culture. | ||
653 | |a Sound. | ||
700 | 1 | |a Flath, Beate. | |
700 | 1 | |a Klein, Eva. | |
758 | |i has work: |a Advertising and design (Text) |1 https://id.oclc.org/worldcat/entity/E39PCH3jyR3ptwq3yYwxXr7wkC |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
776 | 0 | 8 | |i Print version: |z 9783839423486 |
776 | 0 | 8 | |i Print version: |w (GyWOH)har145007032 |
776 | 0 | 8 | |i Print version: |z 9783837623482 |z 3837623483 |
830 | 0 | |a Cultural and media studies. |0 http://id.loc.gov/authorities/names/no2007024616 | |
856 | 4 | 0 | |l FWS01 |p ZDB-4-EBU |q FWS_PDA_EBU |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821448 |3 Volltext |
938 | |a Askews and Holts Library Services |b ASKH |n AH26276673 | ||
938 | |a Coutts Information Services |b COUT |n 28030422 | ||
938 | |a ebrary |b EBRY |n ebr11013086 | ||
938 | |a EBSCOhost |b EBSC |n 821448 | ||
938 | |a ProQuest MyiLibrary Digital eBook Collection |b IDEB |n cis28702903 | ||
938 | |a YBP Library Services |b YANK |n 11720870 | ||
994 | |a 92 |b GEBAY | ||
912 | |a ZDB-4-EBU | ||
049 | |a DE-863 |
Datensatz im Suchindex
DE-BY-FWS_katkey | ZDB-4-EBU-ocn884862891 |
---|---|
_version_ | 1816796914776014848 |
adam_text | |
any_adam_object | |
author2 | Flath, Beate Klein, Eva |
author2_role | |
author2_variant | b f bf e k ek |
author_facet | Flath, Beate Klein, Eva |
author_sort | Flath, Beate |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF5821 |
callnumber-raw | HF5821 .A2846 2014eb |
callnumber-search | HF5821 .A2846 2014eb |
callnumber-sort | HF 45821 A2846 42014EB |
callnumber-subject | HF - Commerce |
classification_rvk | AP 17440 |
collection | ZDB-4-EBU |
contents | Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included |
ctrlnum | (OCoLC)884862891 |
dewey-full | 659.1 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.1 |
dewey-search | 659.1 |
dewey-sort | 3659.1 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Wirtschaftswissenschaften |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>04882cam a2200925Mi 4500</leader><controlfield tag="001">ZDB-4-EBU-ocn884862891</controlfield><controlfield tag="003">OCoLC</controlfield><controlfield tag="005">20241004212047.0</controlfield><controlfield tag="006">m o d </controlfield><controlfield tag="007">cr |n|||||||||</controlfield><controlfield tag="008">140728s2014 gw a ob 000 0 eng d</controlfield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">YDXCP</subfield><subfield code="b">eng</subfield><subfield code="e">pn</subfield><subfield code="c">YDXCP</subfield><subfield code="d">IDEBK</subfield><subfield code="d">N$T</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">E7B</subfield><subfield code="d">CDX</subfield><subfield code="d">OCLCF</subfield><subfield code="d">DEBSZ</subfield><subfield code="d">HEBIS</subfield><subfield code="d">VLB</subfield><subfield code="d">A7U</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">AGLDB</subfield><subfield code="d">MERUC</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">UWO</subfield><subfield code="d">STF</subfield><subfield code="d">UKAHL</subfield><subfield code="d">VLY</subfield><subfield code="d">RDF</subfield><subfield code="d">OCLCO</subfield><subfield code="d">OCLCQ</subfield><subfield code="d">JSTOR</subfield><subfield code="d">OCLCO</subfield><subfield code="d">OCLCL</subfield><subfield code="d">DXU</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">3839423481</subfield><subfield code="q">(electronic bk.)</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9783839423486</subfield><subfield code="q">(electronic bk.)</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">9783837623482</subfield><subfield code="q">(pbk.)</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="z">3837623483</subfield><subfield code="q">(pbk.)</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)884862891</subfield></datafield><datafield tag="037" ind1=" " ind2=" "><subfield code="a">22573/ctv36zcd9h</subfield><subfield code="b">JSTOR</subfield></datafield><datafield tag="050" ind1=" " ind2="4"><subfield code="a">HF5821</subfield><subfield code="b">.A2846 2014eb</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">HM</subfield><subfield code="2">lcco</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">NX</subfield><subfield code="2">lcco</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">PN</subfield><subfield code="2">lcco</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="x">002000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">DES</subfield><subfield code="x">008000</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="082" ind1="7" ind2=" "><subfield code="a">659.1</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">AP 17440</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">MAIN</subfield></datafield><datafield tag="245" ind1="0" ind2="0"><subfield code="a">Advertising and design :</subfield><subfield code="b">interdisciplinary perspectives on a cultural field /</subfield><subfield code="c">Beate Flath, Eva Klein (eds.).</subfield></datafield><datafield tag="260" ind1=" " ind2=" "><subfield code="a">Bielefeld :</subfield><subfield code="b">Transcript,</subfield><subfield code="c">©2014.</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 online resource (231 pages) :</subfield><subfield code="b">illustrations (chiefly color.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">computer</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">online resource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="490" ind1="1" ind2=" "><subfield code="a">Cultural and media studies</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">University lectures.</subfield></datafield><datafield tag="504" ind1=" " ind2=" "><subfield code="a">Includes bibliographical references.</subfield></datafield><datafield tag="588" ind1="0" ind2=" "><subfield code="a">Print version record.</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien.</subfield></datafield><datafield tag="505" ind1="0" ind2=" "><subfield code="a">Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Advertising</subfield><subfield code="x">Social aspects.</subfield><subfield code="0">http://id.loc.gov/authorities/subjects/sh85001172</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Art and industry.</subfield><subfield code="0">http://id.loc.gov/authorities/subjects/sh85007961</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Art and design.</subfield><subfield code="0">http://id.loc.gov/authorities/subjects/sh2006007365</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Music in advertising.</subfield><subfield code="0">http://id.loc.gov/authorities/subjects/sh85088915</subfield></datafield><datafield tag="650" ind1=" " ind2="6"><subfield code="a">Publicité</subfield><subfield code="x">Aspect social.</subfield></datafield><datafield tag="650" ind1=" " ind2="6"><subfield code="a">Art et industrie.</subfield></datafield><datafield tag="650" ind1=" " ind2="6"><subfield code="a">Art et design.</subfield></datafield><datafield tag="650" ind1=" " ind2="6"><subfield code="a">Musique dans la publicité.</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">BUSINESS & ECONOMICS</subfield><subfield code="x">Advertising & Promotion.</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">DESIGN / History & Criticism</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Advertising</subfield><subfield code="x">Social aspects</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Art and design</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Art and industry</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Music in advertising</subfield><subfield code="2">fast</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Werbung</subfield><subfield code="2">gnd</subfield><subfield code="0">http://d-nb.info/gnd/4065541-6</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Design</subfield><subfield code="2">gnd</subfield><subfield code="0">http://d-nb.info/gnd/4011510-0</subfield></datafield><datafield tag="650" ind1=" " ind2="7"><subfield code="a">Kultursemiotik</subfield><subfield code="2">gnd</subfield><subfield code="0">http://d-nb.info/gnd/4129038-0</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Art.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Cultural Studies.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Culture.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Design.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Image.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Media Aesthetics.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Media.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Popular Culture.</subfield></datafield><datafield tag="653" ind1=" " ind2=" "><subfield code="a">Sound.</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Flath, Beate.</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Klein, Eva.</subfield></datafield><datafield tag="758" ind1=" " ind2=" "><subfield code="i">has work:</subfield><subfield code="a">Advertising and design (Text)</subfield><subfield code="1">https://id.oclc.org/worldcat/entity/E39PCH3jyR3ptwq3yYwxXr7wkC</subfield><subfield code="4">https://id.oclc.org/worldcat/ontology/hasWork</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="z">9783839423486</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="w">(GyWOH)har145007032</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Print version:</subfield><subfield code="z">9783837623482</subfield><subfield code="z">3837623483</subfield></datafield><datafield tag="830" ind1=" " ind2="0"><subfield code="a">Cultural and media studies.</subfield><subfield code="0">http://id.loc.gov/authorities/names/no2007024616</subfield></datafield><datafield tag="856" ind1="4" ind2="0"><subfield code="l">FWS01</subfield><subfield code="p">ZDB-4-EBU</subfield><subfield code="q">FWS_PDA_EBU</subfield><subfield code="u">https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821448</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">Askews and Holts Library Services</subfield><subfield code="b">ASKH</subfield><subfield code="n">AH26276673</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">Coutts Information Services</subfield><subfield code="b">COUT</subfield><subfield code="n">28030422</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">ebrary</subfield><subfield code="b">EBRY</subfield><subfield code="n">ebr11013086</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">EBSCOhost</subfield><subfield code="b">EBSC</subfield><subfield code="n">821448</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">ProQuest MyiLibrary Digital eBook Collection</subfield><subfield code="b">IDEB</subfield><subfield code="n">cis28702903</subfield></datafield><datafield tag="938" ind1=" " ind2=" "><subfield code="a">YBP Library Services</subfield><subfield code="b">YANK</subfield><subfield code="n">11720870</subfield></datafield><datafield tag="994" ind1=" " ind2=" "><subfield code="a">92</subfield><subfield code="b">GEBAY</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-4-EBU</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-863</subfield></datafield></record></collection> |
id | ZDB-4-EBU-ocn884862891 |
illustrated | Illustrated |
indexdate | 2024-11-26T14:49:15Z |
institution | BVB |
isbn | 3839423481 9783839423486 |
language | English |
oclc_num | 884862891 |
open_access_boolean | |
owner | MAIN DE-863 DE-BY-FWS |
owner_facet | MAIN DE-863 DE-BY-FWS |
physical | 1 online resource (231 pages) : illustrations (chiefly color. |
psigel | ZDB-4-EBU |
publishDate | 2014 |
publishDateSearch | 2014 |
publishDateSort | 2014 |
publisher | Transcript, |
record_format | marc |
series | Cultural and media studies. |
series2 | Cultural and media studies |
spelling | Advertising and design : interdisciplinary perspectives on a cultural field / Beate Flath, Eva Klein (eds.). Bielefeld : Transcript, ©2014. 1 online resource (231 pages) : illustrations (chiefly color. text txt rdacontent computer c rdamedia online resource cr rdacarrier Cultural and media studies University lectures. Includes bibliographical references. Print version record. The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints. With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien. Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Art and industry. http://id.loc.gov/authorities/subjects/sh85007961 Art and design. http://id.loc.gov/authorities/subjects/sh2006007365 Music in advertising. http://id.loc.gov/authorities/subjects/sh85088915 Publicité Aspect social. Art et industrie. Art et design. Musique dans la publicité. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh DESIGN / History & Criticism bisacsh Advertising Social aspects fast Art and design fast Art and industry fast Music in advertising fast Werbung gnd http://d-nb.info/gnd/4065541-6 Design gnd http://d-nb.info/gnd/4011510-0 Kultursemiotik gnd http://d-nb.info/gnd/4129038-0 Art. Cultural Studies. Culture. Design. Image. Media Aesthetics. Media. Popular Culture. Sound. Flath, Beate. Klein, Eva. has work: Advertising and design (Text) https://id.oclc.org/worldcat/entity/E39PCH3jyR3ptwq3yYwxXr7wkC https://id.oclc.org/worldcat/ontology/hasWork Print version: 9783839423486 Print version: (GyWOH)har145007032 Print version: 9783837623482 3837623483 Cultural and media studies. http://id.loc.gov/authorities/names/no2007024616 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821448 Volltext |
spellingShingle | Advertising and design : interdisciplinary perspectives on a cultural field / Cultural and media studies. Cover Advertising and Design; Content; Your Ad Here Advertising & Design: Preface; Multisensory Advertising & Design; The Sound of Image. Aspects of Sound Design within the Digital Mediamorphosis; Semiotics of Advertising and the Discourse of Consumption; Multiple Mona Lisa. Art as a tool of advertising; Advertising Effects Despite Scepticism: Eroticism, Humour, and Celebrities; Advertising. Creating People and Worlds; Wine Advertising and Biography. An Essay on Advertisement Analysis in Cultural Anthropology; Under the spell of the lottery -- warning included Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Art and industry. http://id.loc.gov/authorities/subjects/sh85007961 Art and design. http://id.loc.gov/authorities/subjects/sh2006007365 Music in advertising. http://id.loc.gov/authorities/subjects/sh85088915 Publicité Aspect social. Art et industrie. Art et design. Musique dans la publicité. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh DESIGN / History & Criticism bisacsh Advertising Social aspects fast Art and design fast Art and industry fast Music in advertising fast Werbung gnd http://d-nb.info/gnd/4065541-6 Design gnd http://d-nb.info/gnd/4011510-0 Kultursemiotik gnd http://d-nb.info/gnd/4129038-0 |
subject_GND | http://id.loc.gov/authorities/subjects/sh85001172 http://id.loc.gov/authorities/subjects/sh85007961 http://id.loc.gov/authorities/subjects/sh2006007365 http://id.loc.gov/authorities/subjects/sh85088915 http://d-nb.info/gnd/4065541-6 http://d-nb.info/gnd/4011510-0 http://d-nb.info/gnd/4129038-0 |
title | Advertising and design : interdisciplinary perspectives on a cultural field / |
title_auth | Advertising and design : interdisciplinary perspectives on a cultural field / |
title_exact_search | Advertising and design : interdisciplinary perspectives on a cultural field / |
title_full | Advertising and design : interdisciplinary perspectives on a cultural field / Beate Flath, Eva Klein (eds.). |
title_fullStr | Advertising and design : interdisciplinary perspectives on a cultural field / Beate Flath, Eva Klein (eds.). |
title_full_unstemmed | Advertising and design : interdisciplinary perspectives on a cultural field / Beate Flath, Eva Klein (eds.). |
title_short | Advertising and design : |
title_sort | advertising and design interdisciplinary perspectives on a cultural field |
title_sub | interdisciplinary perspectives on a cultural field / |
topic | Advertising Social aspects. http://id.loc.gov/authorities/subjects/sh85001172 Art and industry. http://id.loc.gov/authorities/subjects/sh85007961 Art and design. http://id.loc.gov/authorities/subjects/sh2006007365 Music in advertising. http://id.loc.gov/authorities/subjects/sh85088915 Publicité Aspect social. Art et industrie. Art et design. Musique dans la publicité. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh DESIGN / History & Criticism bisacsh Advertising Social aspects fast Art and design fast Art and industry fast Music in advertising fast Werbung gnd http://d-nb.info/gnd/4065541-6 Design gnd http://d-nb.info/gnd/4011510-0 Kultursemiotik gnd http://d-nb.info/gnd/4129038-0 |
topic_facet | Advertising Social aspects. Art and industry. Art and design. Music in advertising. Publicité Aspect social. Art et industrie. Art et design. Musique dans la publicité. BUSINESS & ECONOMICS Advertising & Promotion. DESIGN / History & Criticism Advertising Social aspects Art and design Art and industry Music in advertising Werbung Design Kultursemiotik |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=821448 |
work_keys_str_mv | AT flathbeate advertisinganddesigninterdisciplinaryperspectivesonaculturalfield AT kleineva advertisinganddesigninterdisciplinaryperspectivesonaculturalfield |