Wired TV :: laboring over an interactive future /
Wired TV looks at the post-network television industry's experiments with new forms of interactive storytelling that took place from 2005 to2010 as broadband was introduced into the majority of homes and the use of Facebook, YouTube, and Twitter soared. Essays address such issues as the network...
Gespeichert in:
| 1. Verfasser: | |
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| Weitere Verfasser: | , , , , , , , , , |
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Piscataway :
Rutgers University Press,
2014.
©2014 |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | Wired TV looks at the post-network television industry's experiments with new forms of interactive storytelling that took place from 2005 to2010 as broadband was introduced into the majority of homes and the use of Facebook, YouTube, and Twitter soared. Essays address such issues as the networks' sporadic efforts to engage fans using transmedia storytelling, production inefficiencies, and the effect of corporate conglomeration on entrepreneurial creativity. |
| Beschreibung: | 1 online resource (296 pages) |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9780813564555 0813564557 |
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| 505 | 0 | |a Title page; Copyright; Contents; Acknowledgments; Introduction: When television and new media work worlds collide -- Denise Mann; 1. Authorship up for grabs: decentralized labor, licensing, and the management of collaborative creativity -- Derek Johnson; 2. In the game: the creative and textual constraints of licensed video games -- Jonathan Gray; 3. Going pro: gendered responses to the incorporation of fan labor as user-genereated content -- Will Brooker; 4. Labor of love: charting the L word -- Julie Levin Russo. | |
| 505 | 8 | |a 5. The labor behind the lost ARG: WGA's tentative foothold in the digital age -- Denise Mann 6. Post-network reflexivity: viral marketing and labor management -- John T. Caldwell; 7. Fan creep: why brands suddenly need ""fans"" -- Robert V. Kozinets; 8. Outsourcing the office -- M.J. Clarke; 9. Convergent ethnicity and the Neo-Platoon show: recombining difference in the post-network era -- Vincent Brook; 10. Translating telenovelas in a neo-network era: finding an online home for mynetwork soaps -- Katynka Z. Martinez. | |
| 505 | 8 | |a 11. The reign of the "Mothership": transmedia's past, present, and possible futures -- Henry Jenkins notes on contributors; Index. | |
| 520 | |a Wired TV looks at the post-network television industry's experiments with new forms of interactive storytelling that took place from 2005 to2010 as broadband was introduced into the majority of homes and the use of Facebook, YouTube, and Twitter soared. Essays address such issues as the networks' sporadic efforts to engage fans using transmedia storytelling, production inefficiencies, and the effect of corporate conglomeration on entrepreneurial creativity. | ||
| 588 | 0 | |a Print version record. | |
| 504 | |a Includes bibliographical references and index. | ||
| 546 | |a English. | ||
| 650 | 0 | |a Television broadcasting |z United States. |0 http://id.loc.gov/authorities/subjects/sh85133589 | |
| 650 | 0 | |a Interactive television |z United States. | |
| 650 | 0 | |a Social media |z United States. | |
| 650 | 0 | |a Mass media |z United States. |0 http://id.loc.gov/authorities/subjects/sh85081877 | |
| 650 | 6 | |a Télévision |z États-Unis. | |
| 650 | 6 | |a Télévision interactive |z États-Unis. | |
| 650 | 6 | |a Médias sociaux |z États-Unis. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industries |x Media & Communications. |2 bisacsh | |
| 650 | 7 | |a TECHNOLOGY & ENGINEERING |x Telecommunications. |2 bisacsh | |
| 650 | 7 | |a PERFORMING ARTS |x Business Aspects. |2 bisacsh | |
| 650 | 7 | |a Interactive television |2 fast | |
| 650 | 7 | |a Mass media |2 fast | |
| 650 | 7 | |a Social media |2 fast | |
| 650 | 7 | |a Television broadcasting |2 fast | |
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| 700 | 1 | |a Johnson, Derek, |d 1979- | |
| 700 | 1 | |a Gray, Jonathan. | |
| 700 | 1 | |a Brooker, Will. | |
| 700 | 1 | |a Russo, Julie Levin. | |
| 700 | 1 | |a Mann, Denise, |e editor. | |
| 700 | 1 | |a Caldwell, John T. | |
| 700 | 1 | |a Kozinets, Robert V. | |
| 700 | 1 | |a Clarke, M. J. |q (Michael Jordan), |d 1979- | |
| 700 | 1 | |a Brook, Vincent, |d 1946- | |
| 700 | 1 | |a Martínez, Katynka Z. | |
| 700 | 1 | |a Jenkins, Henry, |d 1958- | |
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| author | Mann, Denise |
| author2 | Johnson, Derek, 1979- Gray, Jonathan Brooker, Will Russo, Julie Levin Mann, Denise Caldwell, John T. Kozinets, Robert V. Clarke, M. J. (Michael Jordan), 1979- Brook, Vincent, 1946- Martínez, Katynka Z. Jenkins, Henry, 1958- |
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| author_facet | Mann, Denise Johnson, Derek, 1979- Gray, Jonathan Brooker, Will Russo, Julie Levin Mann, Denise Caldwell, John T. Kozinets, Robert V. Clarke, M. J. (Michael Jordan), 1979- Brook, Vincent, 1946- Martínez, Katynka Z. Jenkins, Henry, 1958- |
| author_role | aut |
| author_sort | Mann, Denise |
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| bvnumber | localFWS |
| callnumber-first | H - Social Science |
| callnumber-label | HE8700 |
| callnumber-raw | HE8700.8 .W57 2013 |
| callnumber-search | HE8700.8 .W57 2013 |
| callnumber-sort | HE 48700.8 W57 42013 |
| callnumber-subject | HE - Transportation and Communications |
| collection | ZDB-4-EBU |
| contents | Title page; Copyright; Contents; Acknowledgments; Introduction: When television and new media work worlds collide -- Denise Mann; 1. Authorship up for grabs: decentralized labor, licensing, and the management of collaborative creativity -- Derek Johnson; 2. In the game: the creative and textual constraints of licensed video games -- Jonathan Gray; 3. Going pro: gendered responses to the incorporation of fan labor as user-genereated content -- Will Brooker; 4. Labor of love: charting the L word -- Julie Levin Russo. 5. The labor behind the lost ARG: WGA's tentative foothold in the digital age -- Denise Mann 6. Post-network reflexivity: viral marketing and labor management -- John T. Caldwell; 7. Fan creep: why brands suddenly need ""fans"" -- Robert V. Kozinets; 8. Outsourcing the office -- M.J. Clarke; 9. Convergent ethnicity and the Neo-Platoon show: recombining difference in the post-network era -- Vincent Brook; 10. Translating telenovelas in a neo-network era: finding an online home for mynetwork soaps -- Katynka Z. Martinez. 11. The reign of the "Mothership": transmedia's past, present, and possible futures -- Henry Jenkins notes on contributors; Index. |
| ctrlnum | (OCoLC)869093982 |
| dewey-full | 384.3 384.31 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 384 - Communications |
| dewey-raw | 384.3 384.31 |
| dewey-search | 384.3 384.31 |
| dewey-sort | 3384.3 |
| dewey-tens | 380 - Commerce, communications, transportation |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-4-EBU-ocn869093982 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-16T15:03:59Z |
| institution | BVB |
| isbn | 9780813564555 0813564557 |
| language | English |
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| physical | 1 online resource (296 pages) |
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| spelling | Mann, Denise, author. Wired TV : laboring over an interactive future / edited by Denise Mann. Piscataway : Rutgers University Press, 2014. ©2014 1 online resource (296 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Title page; Copyright; Contents; Acknowledgments; Introduction: When television and new media work worlds collide -- Denise Mann; 1. Authorship up for grabs: decentralized labor, licensing, and the management of collaborative creativity -- Derek Johnson; 2. In the game: the creative and textual constraints of licensed video games -- Jonathan Gray; 3. Going pro: gendered responses to the incorporation of fan labor as user-genereated content -- Will Brooker; 4. Labor of love: charting the L word -- Julie Levin Russo. 5. The labor behind the lost ARG: WGA's tentative foothold in the digital age -- Denise Mann 6. Post-network reflexivity: viral marketing and labor management -- John T. Caldwell; 7. Fan creep: why brands suddenly need ""fans"" -- Robert V. Kozinets; 8. Outsourcing the office -- M.J. Clarke; 9. Convergent ethnicity and the Neo-Platoon show: recombining difference in the post-network era -- Vincent Brook; 10. Translating telenovelas in a neo-network era: finding an online home for mynetwork soaps -- Katynka Z. Martinez. 11. The reign of the "Mothership": transmedia's past, present, and possible futures -- Henry Jenkins notes on contributors; Index. Wired TV looks at the post-network television industry's experiments with new forms of interactive storytelling that took place from 2005 to2010 as broadband was introduced into the majority of homes and the use of Facebook, YouTube, and Twitter soared. Essays address such issues as the networks' sporadic efforts to engage fans using transmedia storytelling, production inefficiencies, and the effect of corporate conglomeration on entrepreneurial creativity. Print version record. Includes bibliographical references and index. English. Television broadcasting United States. http://id.loc.gov/authorities/subjects/sh85133589 Interactive television United States. Social media United States. Mass media United States. http://id.loc.gov/authorities/subjects/sh85081877 Télévision États-Unis. Télévision interactive États-Unis. Médias sociaux États-Unis. BUSINESS & ECONOMICS Industries Media & Communications. bisacsh TECHNOLOGY & ENGINEERING Telecommunications. bisacsh PERFORMING ARTS Business Aspects. bisacsh Interactive television fast Mass media fast Social media fast Television broadcasting fast United States fast https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq Johnson, Derek, 1979- Gray, Jonathan. Brooker, Will. Russo, Julie Levin. Mann, Denise, editor. Caldwell, John T. Kozinets, Robert V. Clarke, M. J. (Michael Jordan), 1979- Brook, Vincent, 1946- Martínez, Katynka Z. Jenkins, Henry, 1958- has work: Wired TV (Text) https://id.oclc.org/worldcat/entity/E39PCGjCmCWBvmj7DHjTbMyvtq https://id.oclc.org/worldcat/ontology/hasWork Print version: Wired TV. New Brunswick, New Jersey : Rutgers University Press, [2014] 9780813564548 (DLC) 2013013408 (OCoLC)840803767 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=688139 Volltext |
| spellingShingle | Mann, Denise Wired TV : laboring over an interactive future / Title page; Copyright; Contents; Acknowledgments; Introduction: When television and new media work worlds collide -- Denise Mann; 1. Authorship up for grabs: decentralized labor, licensing, and the management of collaborative creativity -- Derek Johnson; 2. In the game: the creative and textual constraints of licensed video games -- Jonathan Gray; 3. Going pro: gendered responses to the incorporation of fan labor as user-genereated content -- Will Brooker; 4. Labor of love: charting the L word -- Julie Levin Russo. 5. The labor behind the lost ARG: WGA's tentative foothold in the digital age -- Denise Mann 6. Post-network reflexivity: viral marketing and labor management -- John T. Caldwell; 7. Fan creep: why brands suddenly need ""fans"" -- Robert V. Kozinets; 8. Outsourcing the office -- M.J. Clarke; 9. Convergent ethnicity and the Neo-Platoon show: recombining difference in the post-network era -- Vincent Brook; 10. Translating telenovelas in a neo-network era: finding an online home for mynetwork soaps -- Katynka Z. Martinez. 11. The reign of the "Mothership": transmedia's past, present, and possible futures -- Henry Jenkins notes on contributors; Index. Television broadcasting United States. http://id.loc.gov/authorities/subjects/sh85133589 Interactive television United States. Social media United States. Mass media United States. http://id.loc.gov/authorities/subjects/sh85081877 Télévision États-Unis. Télévision interactive États-Unis. Médias sociaux États-Unis. BUSINESS & ECONOMICS Industries Media & Communications. bisacsh TECHNOLOGY & ENGINEERING Telecommunications. bisacsh PERFORMING ARTS Business Aspects. bisacsh Interactive television fast Mass media fast Social media fast Television broadcasting fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85133589 http://id.loc.gov/authorities/subjects/sh85081877 |
| title | Wired TV : laboring over an interactive future / |
| title_auth | Wired TV : laboring over an interactive future / |
| title_exact_search | Wired TV : laboring over an interactive future / |
| title_full | Wired TV : laboring over an interactive future / edited by Denise Mann. |
| title_fullStr | Wired TV : laboring over an interactive future / edited by Denise Mann. |
| title_full_unstemmed | Wired TV : laboring over an interactive future / edited by Denise Mann. |
| title_short | Wired TV : |
| title_sort | wired tv laboring over an interactive future |
| title_sub | laboring over an interactive future / |
| topic | Television broadcasting United States. http://id.loc.gov/authorities/subjects/sh85133589 Interactive television United States. Social media United States. Mass media United States. http://id.loc.gov/authorities/subjects/sh85081877 Télévision États-Unis. Télévision interactive États-Unis. Médias sociaux États-Unis. BUSINESS & ECONOMICS Industries Media & Communications. bisacsh TECHNOLOGY & ENGINEERING Telecommunications. bisacsh PERFORMING ARTS Business Aspects. bisacsh Interactive television fast Mass media fast Social media fast Television broadcasting fast |
| topic_facet | Television broadcasting United States. Interactive television United States. Social media United States. Mass media United States. Télévision États-Unis. Télévision interactive États-Unis. Médias sociaux États-Unis. BUSINESS & ECONOMICS Industries Media & Communications. TECHNOLOGY & ENGINEERING Telecommunications. PERFORMING ARTS Business Aspects. Interactive television Mass media Social media Television broadcasting United States |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=688139 |
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