Beyond persuasion :: communication strategies for healthcare managers in the digital age /
Whether healthcare managers are conducting meetings with employees, answering massive amounts of email, or keeping up with Twitter feeds, their success ultimately depends on their strategic communication skills. The first book to offer a strategic approach to managerial communication in health care,...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Toronto :
University of Toronto Press,
2013.
|
| Ausgabe: | Second edition. |
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | Whether healthcare managers are conducting meetings with employees, answering massive amounts of email, or keeping up with Twitter feeds, their success ultimately depends on their strategic communication skills. The first book to offer a strategic approach to managerial communication in health care, Beyond Persuasion is full of valuable information on issues such as how to develop fundamental skills, communicate strategically with internal groups such as employees and medical staff, and develop relationships with the external community and both traditional and new media. |
| Beschreibung: | 1 online resource (xii, 201 pages) |
| Bibliographie: | Includes bibliographical references and index |
| ISBN: | 9781442667532 1442667532 9781442667549 1442667540 |
Internformat
MARC
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| 100 | 1 | |a Parsons, Patricia |q (Patricia Houlihan), |e author. |1 https://id.oclc.org/worldcat/entity/E39PCjt9CvyMGB67JffmjGPpvb |0 http://id.loc.gov/authorities/names/n95053967 | |
| 245 | 1 | 0 | |a Beyond persuasion : |b communication strategies for healthcare managers in the digital age / |c Patricia J. Parsons. |
| 250 | |a Second edition. | ||
| 264 | 1 | |a Toronto : |b University of Toronto Press, |c 2013. | |
| 300 | |a 1 online resource (xii, 201 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | 0 | |g Level I: |t Personal and Professional Foundations -- |t Communication: A Management Tool -- |t The Strategic Communication Process -- |t Interpersonal Skills -- |t Put It in Writing -- |t Presentations That Deliver -- |t Fundamentals of Social Media -- |g Level II: |t It All Begins at Home -- |t Communicating In-house -- |t Communicating Strategically with Your Board -- |t Working with PR and Corporate Communications -- |g Level III: |t The World Outside -- |t Creating Community Relationships -- |t Media Relations Process and Practices -- |g Level IV: |t Crises and Issues -- |t Communication in a Crisis -- |t A View to the Future. |
| 520 | |a Whether healthcare managers are conducting meetings with employees, answering massive amounts of email, or keeping up with Twitter feeds, their success ultimately depends on their strategic communication skills. The first book to offer a strategic approach to managerial communication in health care, Beyond Persuasion is full of valuable information on issues such as how to develop fundamental skills, communicate strategically with internal groups such as employees and medical staff, and develop relationships with the external community and both traditional and new media. | ||
| 650 | 0 | |a Health services administration. |0 http://id.loc.gov/authorities/subjects/sh85059600 | |
| 650 | 0 | |a Communication in medicine. |0 http://id.loc.gov/authorities/subjects/sh85029080 | |
| 650 | 0 | |a Communication in management. |0 http://id.loc.gov/authorities/subjects/sh85029076 | |
| 650 | 0 | |a Communication. |0 http://id.loc.gov/authorities/subjects/sh85029027 | |
| 650 | 0 | |a Public relations. |0 http://id.loc.gov/authorities/subjects/sh85108753 | |
| 650 | 0 | |a Misinformation. |0 http://id.loc.gov/authorities/subjects/sh2022005564 | |
| 650 | 1 | 2 | |a Communication |
| 650 | 1 | 2 | |a Health Facility Administrators |
| 650 | 1 | 2 | |a Health Services Administration |
| 650 | 1 | 2 | |a Public Relations |
| 650 | 6 | |a Services de santé |x Administration. | |
| 650 | 6 | |a Communication en médecine. | |
| 650 | 6 | |a Communication en gestion. | |
| 650 | 6 | |a Communication. | |
| 650 | 6 | |a Relations publiques. | |
| 650 | 6 | |a Information. | |
| 650 | 6 | |a Mésinformation. | |
| 650 | 7 | |a public relations. |2 aat | |
| 650 | 7 | |a POLITICAL SCIENCE |x Public Policy |x Social Security. |2 bisacsh | |
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| 650 | 7 | |a Communication in management |2 fast | |
| 650 | 7 | |a Communication in medicine |2 fast | |
| 650 | 7 | |a Health services administration |2 fast | |
| 776 | 0 | 8 | |i Print version: |a Parsons, Patricia, 1954- |t Beyond persuasion. |b Second edition |z 9781442647213 |w (OCoLC)862010073 |
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| adam_text | |
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| author | Parsons, Patricia (Patricia Houlihan) |
| author_GND | http://id.loc.gov/authorities/names/n95053967 |
| author_facet | Parsons, Patricia (Patricia Houlihan) |
| author_role | aut |
| author_sort | Parsons, Patricia |
| author_variant | p p pp |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | R - Medicine |
| callnumber-label | RA971 |
| callnumber-raw | RA971 |
| callnumber-search | RA971 |
| callnumber-sort | RA 3971 |
| callnumber-subject | RA - Public Medicine |
| collection | ZDB-4-EBU |
| contents | Personal and Professional Foundations -- Communication: A Management Tool -- The Strategic Communication Process -- Interpersonal Skills -- Put It in Writing -- Presentations That Deliver -- Fundamentals of Social Media -- It All Begins at Home -- Communicating In-house -- Communicating Strategically with Your Board -- Working with PR and Corporate Communications -- The World Outside -- Creating Community Relationships -- Media Relations Process and Practices -- Crises and Issues -- Communication in a Crisis -- A View to the Future. |
| ctrlnum | (OCoLC)865579227 |
| dewey-full | 362.1068/4 |
| dewey-hundreds | 300 - Social sciences |
| dewey-ones | 362 - Social problems and services to groups |
| dewey-raw | 362.1068/4 |
| dewey-search | 362.1068/4 |
| dewey-sort | 3362.1068 14 |
| dewey-tens | 360 - Social problems and services; associations |
| discipline | Soziologie |
| edition | Second edition. |
| format | Electronic eBook |
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| id | ZDB-4-EBU-ocn865579227 |
| illustrated | Not Illustrated |
| indexdate | 2024-07-16T15:03:58Z |
| institution | BVB |
| isbn | 9781442667532 1442667532 9781442667549 1442667540 |
| language | English |
| oclc_num | 865579227 |
| open_access_boolean | |
| owner | MAIN DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-863 DE-BY-FWS |
| physical | 1 online resource (xii, 201 pages) |
| psigel | ZDB-4-EBU |
| publishDate | 2013 |
| publishDateSearch | 2013 |
| publishDateSort | 2013 |
| publisher | University of Toronto Press, |
| record_format | marc |
| spelling | Parsons, Patricia (Patricia Houlihan), author. https://id.oclc.org/worldcat/entity/E39PCjt9CvyMGB67JffmjGPpvb http://id.loc.gov/authorities/names/n95053967 Beyond persuasion : communication strategies for healthcare managers in the digital age / Patricia J. Parsons. Second edition. Toronto : University of Toronto Press, 2013. 1 online resource (xii, 201 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index Print version record. Level I: Personal and Professional Foundations -- Communication: A Management Tool -- The Strategic Communication Process -- Interpersonal Skills -- Put It in Writing -- Presentations That Deliver -- Fundamentals of Social Media -- Level II: It All Begins at Home -- Communicating In-house -- Communicating Strategically with Your Board -- Working with PR and Corporate Communications -- Level III: The World Outside -- Creating Community Relationships -- Media Relations Process and Practices -- Level IV: Crises and Issues -- Communication in a Crisis -- A View to the Future. Whether healthcare managers are conducting meetings with employees, answering massive amounts of email, or keeping up with Twitter feeds, their success ultimately depends on their strategic communication skills. The first book to offer a strategic approach to managerial communication in health care, Beyond Persuasion is full of valuable information on issues such as how to develop fundamental skills, communicate strategically with internal groups such as employees and medical staff, and develop relationships with the external community and both traditional and new media. Health services administration. http://id.loc.gov/authorities/subjects/sh85059600 Communication in medicine. http://id.loc.gov/authorities/subjects/sh85029080 Communication in management. http://id.loc.gov/authorities/subjects/sh85029076 Communication. http://id.loc.gov/authorities/subjects/sh85029027 Public relations. http://id.loc.gov/authorities/subjects/sh85108753 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Communication Health Facility Administrators Health Services Administration Public Relations Services de santé Administration. Communication en médecine. Communication en gestion. Communication. Relations publiques. Information. Mésinformation. public relations. aat POLITICAL SCIENCE Public Policy Social Security. bisacsh POLITICAL SCIENCE Public Policy Social Services & Welfare. bisacsh MEDICAL Hospital Administration & Care. bisacsh Public relations fast Communication fast Communication in management fast Communication in medicine fast Health services administration fast Print version: Parsons, Patricia, 1954- Beyond persuasion. Second edition 9781442647213 (OCoLC)862010073 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=677028 Volltext |
| spellingShingle | Parsons, Patricia (Patricia Houlihan) Beyond persuasion : communication strategies for healthcare managers in the digital age / Personal and Professional Foundations -- Communication: A Management Tool -- The Strategic Communication Process -- Interpersonal Skills -- Put It in Writing -- Presentations That Deliver -- Fundamentals of Social Media -- It All Begins at Home -- Communicating In-house -- Communicating Strategically with Your Board -- Working with PR and Corporate Communications -- The World Outside -- Creating Community Relationships -- Media Relations Process and Practices -- Crises and Issues -- Communication in a Crisis -- A View to the Future. Health services administration. http://id.loc.gov/authorities/subjects/sh85059600 Communication in medicine. http://id.loc.gov/authorities/subjects/sh85029080 Communication in management. http://id.loc.gov/authorities/subjects/sh85029076 Communication. http://id.loc.gov/authorities/subjects/sh85029027 Public relations. http://id.loc.gov/authorities/subjects/sh85108753 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Communication Health Facility Administrators Health Services Administration Public Relations Services de santé Administration. Communication en médecine. Communication en gestion. Communication. Relations publiques. Information. Mésinformation. public relations. aat POLITICAL SCIENCE Public Policy Social Security. bisacsh POLITICAL SCIENCE Public Policy Social Services & Welfare. bisacsh MEDICAL Hospital Administration & Care. bisacsh Public relations fast Communication fast Communication in management fast Communication in medicine fast Health services administration fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85059600 http://id.loc.gov/authorities/subjects/sh85029080 http://id.loc.gov/authorities/subjects/sh85029076 http://id.loc.gov/authorities/subjects/sh85029027 http://id.loc.gov/authorities/subjects/sh85108753 http://id.loc.gov/authorities/subjects/sh2022005564 |
| title | Beyond persuasion : communication strategies for healthcare managers in the digital age / |
| title_alt | Personal and Professional Foundations -- Communication: A Management Tool -- The Strategic Communication Process -- Interpersonal Skills -- Put It in Writing -- Presentations That Deliver -- Fundamentals of Social Media -- It All Begins at Home -- Communicating In-house -- Communicating Strategically with Your Board -- Working with PR and Corporate Communications -- The World Outside -- Creating Community Relationships -- Media Relations Process and Practices -- Crises and Issues -- Communication in a Crisis -- A View to the Future. |
| title_auth | Beyond persuasion : communication strategies for healthcare managers in the digital age / |
| title_exact_search | Beyond persuasion : communication strategies for healthcare managers in the digital age / |
| title_full | Beyond persuasion : communication strategies for healthcare managers in the digital age / Patricia J. Parsons. |
| title_fullStr | Beyond persuasion : communication strategies for healthcare managers in the digital age / Patricia J. Parsons. |
| title_full_unstemmed | Beyond persuasion : communication strategies for healthcare managers in the digital age / Patricia J. Parsons. |
| title_short | Beyond persuasion : |
| title_sort | beyond persuasion communication strategies for healthcare managers in the digital age |
| title_sub | communication strategies for healthcare managers in the digital age / |
| topic | Health services administration. http://id.loc.gov/authorities/subjects/sh85059600 Communication in medicine. http://id.loc.gov/authorities/subjects/sh85029080 Communication in management. http://id.loc.gov/authorities/subjects/sh85029076 Communication. http://id.loc.gov/authorities/subjects/sh85029027 Public relations. http://id.loc.gov/authorities/subjects/sh85108753 Misinformation. http://id.loc.gov/authorities/subjects/sh2022005564 Communication Health Facility Administrators Health Services Administration Public Relations Services de santé Administration. Communication en médecine. Communication en gestion. Communication. Relations publiques. Information. Mésinformation. public relations. aat POLITICAL SCIENCE Public Policy Social Security. bisacsh POLITICAL SCIENCE Public Policy Social Services & Welfare. bisacsh MEDICAL Hospital Administration & Care. bisacsh Public relations fast Communication fast Communication in management fast Communication in medicine fast Health services administration fast |
| topic_facet | Health services administration. Communication in medicine. Communication in management. Communication. Public relations. Misinformation. Communication Health Facility Administrators Health Services Administration Public Relations Services de santé Administration. Communication en médecine. Communication en gestion. Relations publiques. Information. Mésinformation. public relations. POLITICAL SCIENCE Public Policy Social Security. POLITICAL SCIENCE Public Policy Social Services & Welfare. MEDICAL Hospital Administration & Care. Public relations Communication in management Communication in medicine Health services administration |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=677028 |
| work_keys_str_mv | AT parsonspatricia beyondpersuasioncommunicationstrategiesforhealthcaremanagersinthedigitalage |