The reality test :: still relying on strategy? /

How is it that the most carefully-laid business strategies can go horribly wrong when put into practice? Robert Rowland Smith's answer, based on years of experience in high-level consultancy, is that 'reality eats strategy for breakfast': strategy, based on projections and assuming bu...

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Bibliographische Detailangaben
1. Verfasser: Smith, Robert Rowland (VerfasserIn)
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: London [England] : Profile Books, 2013.
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Zusammenfassung:How is it that the most carefully-laid business strategies can go horribly wrong when put into practice? Robert Rowland Smith's answer, based on years of experience in high-level consultancy, is that 'reality eats strategy for breakfast': strategy, based on projections and assuming business is a rational pursuit, can't deal with the messy reality of life. More helpful are these practical questions that can help you plan what to do when your business comes into contact with reality. From learning the lessons of the past (rather than fixating on the future) to finding out what your business is r.
Beschreibung:1 online resource (1 volume) : illustrations
Bibliographie:Includes bibliographical references and index.
ISBN:9781847659187
1847659187

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