Verfügbarkeit: The network is your customer :

The network is your customer :: five strategies to thrive in a digital age /

"With clear analysis and practical frameworks, Rogers shows how any organization can apply the five strategies to meet its own key business objectives. He presents a wealth of case studies from numerous business, consumer, and nonprofit categories. And he offers a clear process for planning and...

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Bibliographische Detailangaben
1. Verfasser:	Rogers, David L., 1970-
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	New Haven [Conn.] : Yale University Press, ©2010.
Schlagworte:	Business networks. Social networks. Digital media > Social aspects. Digital media > Economic aspects. Strategic planning. Social Support Réseaux d'affaires. Réseaux sociaux. Médias numériques > Aspect social. Médias numériques > Aspect économique. Planification stratégique. BUSINESS & ECONOMICS > Customer Relations. BUSINESS & ECONOMICS > E-Commerce > Auctions & Small Business. Business networks Digital media > Social aspects Social networks Strategic planning
Online-Zugang:	Volltext
Zusammenfassung:	"With clear analysis and practical frameworks, Rogers shows how any organization can apply the five strategies to meet its own key business objectives. He presents a wealth of case studies from numerous business, consumer, and nonprofit categories. And he offers a clear process for planning and implementing a customer network strategy. Whether they sell shoes or news, software or healthcare, any business leaders who want to succeed in our digital age will find the answers they need in this book."--Publisher's description
Beschreibung:	1 online resource (xx, 312 pages) : illustrations
Bibliographie:	Includes bibliographical references (pages 287-299) and index.
ISBN:	9780300166019 030016601X 1283057867 9781283057868 9786613057860 661305786X

Internformat

MARC


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504			\|a Includes bibliographical references (pages 287-299) and index.
505	0		\|a A new model for customers in the digital age -- The customer network revolution -- Network science and lessons for business -- Five strategies to thrive with customer networks -- Access : be faster, be easier, be everywhere, be always on -- Engage : become a source of valued content -- Customize : make your offering adaptable to your customers' needs -- Connect : become a part of your customers' conversations -- Collaborate : involve your customers at every stage of your enterprise -- Leadership and the customer network-focused organization -- Planning and executing a complete customer network strategy -- Creating the customer network-focused organization -- Self-assessment : how networked is your business? -- How to continue the conversation online -- Cases and examples by industry.
588	0		\|a Print version record.
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520			\|a "With clear analysis and practical frameworks, Rogers shows how any organization can apply the five strategies to meet its own key business objectives. He presents a wealth of case studies from numerous business, consumer, and nonprofit categories. And he offers a clear process for planning and implementing a customer network strategy. Whether they sell shoes or news, software or healthcare, any business leaders who want to succeed in our digital age will find the answers they need in this book."--Publisher's description
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650		0	\|a Social networks. \|0 http://id.loc.gov/authorities/subjects/sh87002172
650		0	\|a Digital media \|x Social aspects.
650		0	\|a Digital media \|x Economic aspects.
650		0	\|a Strategic planning. \|0 http://id.loc.gov/authorities/subjects/sh85128511
650		2	\|a Social Support \|0 https://id.nlm.nih.gov/mesh/D012944
650		6	\|a Réseaux d'affaires.
650		6	\|a Réseaux sociaux.
650		6	\|a Médias numériques \|x Aspect social.
650		6	\|a Médias numériques \|x Aspect économique.
650		6	\|a Planification stratégique.
650		7	\|a BUSINESS & ECONOMICS \|x Customer Relations. \|2 bisacsh
650		7	\|a BUSINESS & ECONOMICS \|x E-Commerce \|x Auctions & Small Business. \|2 bisacsh
650		7	\|a Business networks. \|2 cct
650		7	\|a Social networks. \|2 cct
650		7	\|a Digital media \|x Social aspects. \|2 cct
650		7	\|a Digital media \|x Economic aspects. \|2 cct
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Datensatz im Suchindex

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author	Rogers, David L., 1970-
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contents	A new model for customers in the digital age -- The customer network revolution -- Network science and lessons for business -- Five strategies to thrive with customer networks -- Access : be faster, be easier, be everywhere, be always on -- Engage : become a source of valued content -- Customize : make your offering adaptable to your customers' needs -- Connect : become a part of your customers' conversations -- Collaborate : involve your customers at every stage of your enterprise -- Leadership and the customer network-focused organization -- Planning and executing a complete customer network strategy -- Creating the customer network-focused organization -- Self-assessment : how networked is your business? -- How to continue the conversation online -- Cases and examples by industry.
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discipline	Wirtschaftswissenschaften
format	Electronic eBook
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indexdate	2024-07-16T15:03:46Z
institution	BVB
isbn	9780300166019 030016601X 1283057867 9781283057868 9786613057860 661305786X
language	English
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spelling	Rogers, David L., 1970- https://id.oclc.org/worldcat/entity/E39PCjtTGKXXq7mDC48pQtyPgq http://id.loc.gov/authorities/names/n2003102666 The network is your customer : five strategies to thrive in a digital age / David L. Rogers. New Haven [Conn.] : Yale University Press, ©2010. 1 online resource (xx, 312 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier polychrome. rdacc http://rdaregistry.info/termList/RDAColourContent/1003 text file rdaft http://rdaregistry.info/termList/fileType/1002 Includes bibliographical references (pages 287-299) and index. A new model for customers in the digital age -- The customer network revolution -- Network science and lessons for business -- Five strategies to thrive with customer networks -- Access : be faster, be easier, be everywhere, be always on -- Engage : become a source of valued content -- Customize : make your offering adaptable to your customers' needs -- Connect : become a part of your customers' conversations -- Collaborate : involve your customers at every stage of your enterprise -- Leadership and the customer network-focused organization -- Planning and executing a complete customer network strategy -- Creating the customer network-focused organization -- Self-assessment : how networked is your business? -- How to continue the conversation online -- Cases and examples by industry. Print version record. English. "With clear analysis and practical frameworks, Rogers shows how any organization can apply the five strategies to meet its own key business objectives. He presents a wealth of case studies from numerous business, consumer, and nonprofit categories. And he offers a clear process for planning and implementing a customer network strategy. Whether they sell shoes or news, software or healthcare, any business leaders who want to succeed in our digital age will find the answers they need in this book."--Publisher's description Business networks. http://id.loc.gov/authorities/subjects/sh95008832 Social networks. http://id.loc.gov/authorities/subjects/sh87002172 Digital media Social aspects. Digital media Economic aspects. Strategic planning. http://id.loc.gov/authorities/subjects/sh85128511 Social Support https://id.nlm.nih.gov/mesh/D012944 Réseaux d'affaires. Réseaux sociaux. Médias numériques Aspect social. Médias numériques Aspect économique. Planification stratégique. BUSINESS & ECONOMICS Customer Relations. bisacsh BUSINESS & ECONOMICS E-Commerce Auctions & Small Business. bisacsh Business networks. cct Social networks. cct Digital media Social aspects. cct Digital media Economic aspects. cct Strategic planning. cct Business networks fast Digital media Social aspects fast Social networks fast Strategic planning fast has work: The network is your customer (Text) https://id.oclc.org/worldcat/entity/E39PCGk6PhyHdTDCDcmcpcHdXq https://id.oclc.org/worldcat/ontology/hasWork Print version: Rogers, David L., 1970- Network is your customer. New Haven [Conn.] : Yale University Press, ©2010 9780300165876 (DLC) 2010029162 (OCoLC)601349844 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=362225 Volltext
spellingShingle	Rogers, David L., 1970- The network is your customer : five strategies to thrive in a digital age / A new model for customers in the digital age -- The customer network revolution -- Network science and lessons for business -- Five strategies to thrive with customer networks -- Access : be faster, be easier, be everywhere, be always on -- Engage : become a source of valued content -- Customize : make your offering adaptable to your customers' needs -- Connect : become a part of your customers' conversations -- Collaborate : involve your customers at every stage of your enterprise -- Leadership and the customer network-focused organization -- Planning and executing a complete customer network strategy -- Creating the customer network-focused organization -- Self-assessment : how networked is your business? -- How to continue the conversation online -- Cases and examples by industry. Business networks. http://id.loc.gov/authorities/subjects/sh95008832 Social networks. http://id.loc.gov/authorities/subjects/sh87002172 Digital media Social aspects. Digital media Economic aspects. Strategic planning. http://id.loc.gov/authorities/subjects/sh85128511 Social Support https://id.nlm.nih.gov/mesh/D012944 Réseaux d'affaires. Réseaux sociaux. Médias numériques Aspect social. Médias numériques Aspect économique. Planification stratégique. BUSINESS & ECONOMICS Customer Relations. bisacsh BUSINESS & ECONOMICS E-Commerce Auctions & Small Business. bisacsh Business networks. cct Social networks. cct Digital media Social aspects. cct Digital media Economic aspects. cct Strategic planning. cct Business networks fast Digital media Social aspects fast Social networks fast Strategic planning fast
subject_GND	http://id.loc.gov/authorities/subjects/sh95008832 http://id.loc.gov/authorities/subjects/sh87002172 http://id.loc.gov/authorities/subjects/sh85128511 https://id.nlm.nih.gov/mesh/D012944
title	The network is your customer : five strategies to thrive in a digital age /
title_auth	The network is your customer : five strategies to thrive in a digital age /
title_exact_search	The network is your customer : five strategies to thrive in a digital age /
title_full	The network is your customer : five strategies to thrive in a digital age / David L. Rogers.
title_fullStr	The network is your customer : five strategies to thrive in a digital age / David L. Rogers.
title_full_unstemmed	The network is your customer : five strategies to thrive in a digital age / David L. Rogers.
title_short	The network is your customer :
title_sort	network is your customer five strategies to thrive in a digital age
title_sub	five strategies to thrive in a digital age /
topic	Business networks. http://id.loc.gov/authorities/subjects/sh95008832 Social networks. http://id.loc.gov/authorities/subjects/sh87002172 Digital media Social aspects. Digital media Economic aspects. Strategic planning. http://id.loc.gov/authorities/subjects/sh85128511 Social Support https://id.nlm.nih.gov/mesh/D012944 Réseaux d'affaires. Réseaux sociaux. Médias numériques Aspect social. Médias numériques Aspect économique. Planification stratégique. BUSINESS & ECONOMICS Customer Relations. bisacsh BUSINESS & ECONOMICS E-Commerce Auctions & Small Business. bisacsh Business networks. cct Social networks. cct Digital media Social aspects. cct Digital media Economic aspects. cct Strategic planning. cct Business networks fast Digital media Social aspects fast Social networks fast Strategic planning fast
topic_facet	Business networks. Social networks. Digital media Social aspects. Digital media Economic aspects. Strategic planning. Social Support Réseaux d'affaires. Réseaux sociaux. Médias numériques Aspect social. Médias numériques Aspect économique. Planification stratégique. BUSINESS & ECONOMICS Customer Relations. BUSINESS & ECONOMICS E-Commerce Auctions & Small Business. Business networks Digital media Social aspects Social networks Strategic planning
url	https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=362225
work_keys_str_mv	AT rogersdavidl thenetworkisyourcustomerfivestrategiestothriveinadigitalage AT rogersdavidl networkisyourcustomerfivestrategiestothriveinadigitalage

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