Companies on a mission :: entrepreneurial strategies for growing sustainably, responsibly, and profitably /

The book spotlights small and medium companies that have tied their organizational missions to social and environmental values. The book underscores "winning in the marketplace," as well as following one's own ethics. It both chronicles the mission-driven movement to date and provides...

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Bibliographische Detailangaben
1. Verfasser: Russo, Michael V.
Format: Elektronisch E-Book
Sprache:English
Veröffentlicht: Stanford, Calif. : Stanford Business Books, ©2010.
Schlagworte:
Online-Zugang:Volltext
Zusammenfassung:The book spotlights small and medium companies that have tied their organizational missions to social and environmental values. The book underscores "winning in the marketplace," as well as following one's own ethics. It both chronicles the mission-driven movement to date and provides guidance to entrepreneurs and managers who wish to partake in it
Beschreibung:1 online resource (xiv, 256 pages) : illustrations
Bibliographie:Includes bibliographical references and index.
ISBN:9780804774284
0804774285
0804761620
9780804761628

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