Verfügbarkeit: The mobile marketing handbook :

The mobile marketing handbook :: a step-by-step guide to creating dynamic mobile marketing campaigns /

Gespeichert in:

Bibliographische Detailangaben
1. Verfasser:	Dushinski, Kim, 1966-
Weitere Verfasser:	Marriott, Laura
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Medford, N.J. : CyberAge Books/Information Today, ©2009.
Schlagworte:	Telemarketing. Cell phones. Télémarketing. Téléphones cellulaires. cellular telephones. BUSINESS & ECONOMICS > Marketing > Telemarketing. BUSINESS & ECONOMICS > Marketing > Multilevel. BUSINESS & ECONOMICS > Mail Order. BUSINESS & ECONOMICS > Marketing > Direct. BUSINESS & ECONOMICS > E-Commerce > Internet Marketing. Cell phones Telemarketing Commerce. Marketing & Sales. Business & Economics.
Online-Zugang:	Volltext
Beschreibung:	1 online resource (xxix, 218 pages) : illustrations
Format:	Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
ISBN:	9781573879217 1573879215

Internformat

MARC


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245	1	4	\|a The mobile marketing handbook : \|b a step-by-step guide to creating dynamic mobile marketing campaigns / \|c Kim Dushinski ; foreword by Laura Marriott.
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505	0		\|a The basics and the big picture -- Five steps to creating a dynamic mobile marketing campaign -- Legal issues and implications of mobile marketing -- Launching your campaign -- Marketing your mobile campaign -- Tracking your results -- Voice -- Text message campaigns -- Creating a mobile web presence -- Mobile web promotion strategies -- Social networking and mobile campaigns -- Proximity marketing -- More mobile methods -- Afterword: Moving ahead in mobile.
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Datensatz im Suchindex

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author	Dushinski, Kim, 1966-
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contents	The basics and the big picture -- Five steps to creating a dynamic mobile marketing campaign -- Legal issues and implications of mobile marketing -- Launching your campaign -- Marketing your mobile campaign -- Tracking your results -- Voice -- Text message campaigns -- Creating a mobile web presence -- Mobile web promotion strategies -- Social networking and mobile campaigns -- Proximity marketing -- More mobile methods -- Afterword: Moving ahead in mobile.
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spelling	Dushinski, Kim, 1966- https://id.oclc.org/worldcat/entity/E39PCjtC9kcXb6kxB3FMYpWKwK http://id.loc.gov/authorities/names/n2008074204 The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns / Kim Dushinski ; foreword by Laura Marriott. Medford, N.J. : CyberAge Books/Information Today, ©2009. 1 online resource (xxix, 218 pages) : illustrations text txt rdacontent computer c rdamedia online resource cr rdacarrier The basics and the big picture -- Five steps to creating a dynamic mobile marketing campaign -- Legal issues and implications of mobile marketing -- Launching your campaign -- Marketing your mobile campaign -- Tracking your results -- Voice -- Text message campaigns -- Creating a mobile web presence -- Mobile web promotion strategies -- Social networking and mobile campaigns -- Proximity marketing -- More mobile methods -- Afterword: Moving ahead in mobile. Use copy Restrictions unspecified star MiAaHDL Electronic reproduction. [S.l.] : HathiTrust Digital Library, 2011. MiAaHDL Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002. http://purl.oclc.org/DLF/benchrepro0212 MiAaHDL digitized 2011 HathiTrust Digital Library committed to preserve pda MiAaHDL Print version record. English. Telemarketing. http://id.loc.gov/authorities/subjects/sh86006706 Cell phones. http://id.loc.gov/authorities/subjects/sh98003865 Télémarketing. Téléphones cellulaires. cellular telephones. aat BUSINESS & ECONOMICS Marketing Telemarketing. bisacsh BUSINESS & ECONOMICS Marketing Multilevel. bisacsh BUSINESS & ECONOMICS Mail Order. bisacsh BUSINESS & ECONOMICS Marketing Direct. bisacsh BUSINESS & ECONOMICS E-Commerce Internet Marketing. bisacsh Cell phones fast Telemarketing fast Commerce. hilcc Marketing & Sales. hilcc Business & Economics. hilcc Marriott, Laura. Print version: Dushinski, Kim, 1966- Mobile marketing handbook. Medford, N.J. : CyberAge Books/Information Today, ©2009 9780910965828 (DLC) 2008045231 (OCoLC)272303593 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=307870 Volltext
spellingShingle	Dushinski, Kim, 1966- The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns / The basics and the big picture -- Five steps to creating a dynamic mobile marketing campaign -- Legal issues and implications of mobile marketing -- Launching your campaign -- Marketing your mobile campaign -- Tracking your results -- Voice -- Text message campaigns -- Creating a mobile web presence -- Mobile web promotion strategies -- Social networking and mobile campaigns -- Proximity marketing -- More mobile methods -- Afterword: Moving ahead in mobile. Telemarketing. http://id.loc.gov/authorities/subjects/sh86006706 Cell phones. http://id.loc.gov/authorities/subjects/sh98003865 Télémarketing. Téléphones cellulaires. cellular telephones. aat BUSINESS & ECONOMICS Marketing Telemarketing. bisacsh BUSINESS & ECONOMICS Marketing Multilevel. bisacsh BUSINESS & ECONOMICS Mail Order. bisacsh BUSINESS & ECONOMICS Marketing Direct. bisacsh BUSINESS & ECONOMICS E-Commerce Internet Marketing. bisacsh Cell phones fast Telemarketing fast Commerce. hilcc Marketing & Sales. hilcc Business & Economics. hilcc
subject_GND	http://id.loc.gov/authorities/subjects/sh86006706 http://id.loc.gov/authorities/subjects/sh98003865
title	The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns /
title_auth	The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns /
title_exact_search	The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns /
title_full	The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns / Kim Dushinski ; foreword by Laura Marriott.
title_fullStr	The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns / Kim Dushinski ; foreword by Laura Marriott.
title_full_unstemmed	The mobile marketing handbook : a step-by-step guide to creating dynamic mobile marketing campaigns / Kim Dushinski ; foreword by Laura Marriott.
title_short	The mobile marketing handbook :
title_sort	mobile marketing handbook a step by step guide to creating dynamic mobile marketing campaigns
title_sub	a step-by-step guide to creating dynamic mobile marketing campaigns /
topic	Telemarketing. http://id.loc.gov/authorities/subjects/sh86006706 Cell phones. http://id.loc.gov/authorities/subjects/sh98003865 Télémarketing. Téléphones cellulaires. cellular telephones. aat BUSINESS & ECONOMICS Marketing Telemarketing. bisacsh BUSINESS & ECONOMICS Marketing Multilevel. bisacsh BUSINESS & ECONOMICS Mail Order. bisacsh BUSINESS & ECONOMICS Marketing Direct. bisacsh BUSINESS & ECONOMICS E-Commerce Internet Marketing. bisacsh Cell phones fast Telemarketing fast Commerce. hilcc Marketing & Sales. hilcc Business & Economics. hilcc
topic_facet	Telemarketing. Cell phones. Télémarketing. Téléphones cellulaires. cellular telephones. BUSINESS & ECONOMICS Marketing Telemarketing. BUSINESS & ECONOMICS Marketing Multilevel. BUSINESS & ECONOMICS Mail Order. BUSINESS & ECONOMICS Marketing Direct. BUSINESS & ECONOMICS E-Commerce Internet Marketing. Cell phones Telemarketing Commerce. Marketing & Sales. Business & Economics.
url	https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=307870
work_keys_str_mv	AT dushinskikim themobilemarketinghandbookastepbystepguidetocreatingdynamicmobilemarketingcampaigns AT marriottlaura themobilemarketinghandbookastepbystepguidetocreatingdynamicmobilemarketingcampaigns AT dushinskikim mobilemarketinghandbookastepbystepguidetocreatingdynamicmobilemarketingcampaigns AT marriottlaura mobilemarketinghandbookastepbystepguidetocreatingdynamicmobilemarketingcampaigns

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