The discourse of classified advertising :: exploring the nature of linguistic simplicity /
Linguists who have studied simplified varieties of a given language, such as pidgins or the language of care-givers, have tended to explain similarities in their structure by the fact that they use the same mechanisms of simplification. Bruthiaux tests this idea by looking at the structure of classi...
Gespeichert in:
1. Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
New York :
Oxford University Press,
1996.
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Schriftenreihe: | Oxford studies in sociolinguistics.
|
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | Linguists who have studied simplified varieties of a given language, such as pidgins or the language of care-givers, have tended to explain similarities in their structure by the fact that they use the same mechanisms of simplification. Bruthiaux tests this idea by looking at the structure of classified ads in American English, using a body of 800 ads from four categories: automobile sales, apartments for rent, help wanted, and personal ads. Bruthiaux's thesis is that strict, uniform constraints on space should result in uniformly simple texts, no matter which category they are in, and that an. |
Beschreibung: | 1 online resource (xv, 208 pages) |
Bibliographie: | Includes bibliographical references (pages 193-203) and index. |
ISBN: | 1423740475 9781423740476 1602560773 9781602560772 9780195100327 0195100328 |
Internformat
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245 | 1 | 4 | |a The discourse of classified advertising : |b exploring the nature of linguistic simplicity / |c Paul Bruthiaux. |
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520 | |a Linguists who have studied simplified varieties of a given language, such as pidgins or the language of care-givers, have tended to explain similarities in their structure by the fact that they use the same mechanisms of simplification. Bruthiaux tests this idea by looking at the structure of classified ads in American English, using a body of 800 ads from four categories: automobile sales, apartments for rent, help wanted, and personal ads. Bruthiaux's thesis is that strict, uniform constraints on space should result in uniformly simple texts, no matter which category they are in, and that an. | ||
588 | 0 | |a Print version record. | |
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adam_text | |
any_adam_object | |
author | Bruthiaux, Paul |
author_facet | Bruthiaux, Paul |
author_role | |
author_sort | Bruthiaux, Paul |
author_variant | p b pb |
building | Verbundindex |
bvnumber | localFWS |
callnumber-first | H - Social Science |
callnumber-label | HF5827 |
callnumber-raw | HF5827 .B75 1996eb |
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collection | ZDB-4-EBU |
contents | 1 Theoretical issues; 2 Situating the corpus; 3 Syntactic elaboration; 4 Conventionalization; 5 Functional variation; 6 Classified advertising in its linguistic context; Appendix A: Summary of features of linguistic simplification; Appendix B: Corpus selection criteria; Appendix C: Glossary of abbreviations; Appendix D: Test of editorial interference in Recycler ads; Notes; References; Index. |
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dewey-full | 659.13/2 |
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dewey-ones | 659 - Advertising and public relations |
dewey-raw | 659.13/2 |
dewey-search | 659.13/2 |
dewey-sort | 3659.13 12 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
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isbn | 1423740475 9781423740476 1602560773 9781602560772 9780195100327 0195100328 |
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spelling | Bruthiaux, Paul. The discourse of classified advertising : exploring the nature of linguistic simplicity / Paul Bruthiaux. New York : Oxford University Press, 1996. 1 online resource (xv, 208 pages) text txt rdacontent computer c rdamedia online resource cr rdacarrier data file Oxford studies in sociolinguistics Includes bibliographical references (pages 193-203) and index. 1 Theoretical issues; 2 Situating the corpus; 3 Syntactic elaboration; 4 Conventionalization; 5 Functional variation; 6 Classified advertising in its linguistic context; Appendix A: Summary of features of linguistic simplification; Appendix B: Corpus selection criteria; Appendix C: Glossary of abbreviations; Appendix D: Test of editorial interference in Recycler ads; Notes; References; Index. Linguists who have studied simplified varieties of a given language, such as pidgins or the language of care-givers, have tended to explain similarities in their structure by the fact that they use the same mechanisms of simplification. Bruthiaux tests this idea by looking at the structure of classified ads in American English, using a body of 800 ads from four categories: automobile sales, apartments for rent, help wanted, and personal ads. Bruthiaux's thesis is that strict, uniform constraints on space should result in uniformly simple texts, no matter which category they are in, and that an. Print version record. Advertising Language. Advertising, Classified. http://id.loc.gov/authorities/subjects/sh85001178 English language Usage. http://id.loc.gov/authorities/subjects/sh85043755 Petites annonces. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh Advertising, Classified fast Advertising Language fast English language Usage fast Advertising Language has work: The discourse of classified advertising (Text) https://id.oclc.org/worldcat/entity/E39PCFt3RFKK84wkjvdx9VKgYX https://id.oclc.org/worldcat/ontology/hasWork Print version: Bruthiaux, Paul. Discourse of classified advertising. New York : Oxford University Press, 1996 (DLC) 95041493 Oxford studies in sociolinguistics. http://id.loc.gov/authorities/names/n90675009 FWS01 ZDB-4-EBU FWS_PDA_EBU https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=143915 Volltext |
spellingShingle | Bruthiaux, Paul The discourse of classified advertising : exploring the nature of linguistic simplicity / Oxford studies in sociolinguistics. 1 Theoretical issues; 2 Situating the corpus; 3 Syntactic elaboration; 4 Conventionalization; 5 Functional variation; 6 Classified advertising in its linguistic context; Appendix A: Summary of features of linguistic simplification; Appendix B: Corpus selection criteria; Appendix C: Glossary of abbreviations; Appendix D: Test of editorial interference in Recycler ads; Notes; References; Index. Advertising Language. Advertising, Classified. http://id.loc.gov/authorities/subjects/sh85001178 English language Usage. http://id.loc.gov/authorities/subjects/sh85043755 Petites annonces. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh Advertising, Classified fast Advertising Language fast English language Usage fast |
subject_GND | http://id.loc.gov/authorities/subjects/sh85001178 http://id.loc.gov/authorities/subjects/sh85043755 |
title | The discourse of classified advertising : exploring the nature of linguistic simplicity / |
title_auth | The discourse of classified advertising : exploring the nature of linguistic simplicity / |
title_exact_search | The discourse of classified advertising : exploring the nature of linguistic simplicity / |
title_full | The discourse of classified advertising : exploring the nature of linguistic simplicity / Paul Bruthiaux. |
title_fullStr | The discourse of classified advertising : exploring the nature of linguistic simplicity / Paul Bruthiaux. |
title_full_unstemmed | The discourse of classified advertising : exploring the nature of linguistic simplicity / Paul Bruthiaux. |
title_short | The discourse of classified advertising : |
title_sort | discourse of classified advertising exploring the nature of linguistic simplicity |
title_sub | exploring the nature of linguistic simplicity / |
topic | Advertising Language. Advertising, Classified. http://id.loc.gov/authorities/subjects/sh85001178 English language Usage. http://id.loc.gov/authorities/subjects/sh85043755 Petites annonces. BUSINESS & ECONOMICS Advertising & Promotion. bisacsh Advertising, Classified fast Advertising Language fast English language Usage fast |
topic_facet | Advertising Language. Advertising, Classified. English language Usage. Petites annonces. BUSINESS & ECONOMICS Advertising & Promotion. Advertising, Classified Advertising Language English language Usage |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=143915 |
work_keys_str_mv | AT bruthiauxpaul thediscourseofclassifiedadvertisingexploringthenatureoflinguisticsimplicity AT bruthiauxpaul discourseofclassifiedadvertisingexploringthenatureoflinguisticsimplicity |