Brand Jamaica :: reimagining a national image and identity /
"Brand Jamaica is an empirical look at the postindependence national image and branding project of Jamaica within the context of nation-branding practices at large. Although a tiny Caribbean island inhabited by only 2.8 million people, Jamaica commands a remarkably large presence on the world s...
Gespeichert in:
| Weitere Verfasser: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Lincoln :
University of Nebraska Press,
[2019]
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | "Brand Jamaica is an empirical look at the postindependence national image and branding project of Jamaica within the context of nation-branding practices at large. Although a tiny Caribbean island inhabited by only 2.8 million people, Jamaica commands a remarkably large presence on the world stage. Formerly a colony of Britain and shaped by centuries of slavery, violence, and plunder, today Jamaica owes its popular global standing to a massively successful troika of brands: music, sports, and destination tourism. At the same time, extensive media attention focused on its internal political civil war, mushrooming violent crime, inflation, unemployment, poverty, and abuse of human rights have led to perceptions of the country as unsafe. Brand Jamaica explores the current practices of branding Jamaica, particularly within the context of postcoloniality, reconciles the lived realities of Jamaicans with the contemporary image of Jamaica projected to the world, and deconstructs the current tourism model of sun, sand, and sea. Hume Johnson and Kamille Gentles-Peart bring together multidisciplinary perspectives that interrogate various aspects of Jamaican national identity and the dominant paradigm by which it has been shaped.<BR /><BR />"-- "Rand Jamaica is an empirical look at Jamaica's postindependence national image and global brand from multidisciplinary perspectives that interrogate various aspects of Jamaican national identity and the dominant paradigm that shaped it"-- |
| Beschreibung: | 1 online resource |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781496217486 1496217489 9781496217509 1496217500 |
Internformat
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| 245 | 0 | 0 | |a Brand Jamaica : |b reimagining a national image and identity / |c edited by Hume Johnson, Kamille Gentles-Peart. |
| 264 | 1 | |a Lincoln : |b University of Nebraska Press, |c [2019] | |
| 300 | |a 1 online resource | ||
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| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 520 | |a "Brand Jamaica is an empirical look at the postindependence national image and branding project of Jamaica within the context of nation-branding practices at large. Although a tiny Caribbean island inhabited by only 2.8 million people, Jamaica commands a remarkably large presence on the world stage. Formerly a colony of Britain and shaped by centuries of slavery, violence, and plunder, today Jamaica owes its popular global standing to a massively successful troika of brands: music, sports, and destination tourism. At the same time, extensive media attention focused on its internal political civil war, mushrooming violent crime, inflation, unemployment, poverty, and abuse of human rights have led to perceptions of the country as unsafe. Brand Jamaica explores the current practices of branding Jamaica, particularly within the context of postcoloniality, reconciles the lived realities of Jamaicans with the contemporary image of Jamaica projected to the world, and deconstructs the current tourism model of sun, sand, and sea. Hume Johnson and Kamille Gentles-Peart bring together multidisciplinary perspectives that interrogate various aspects of Jamaican national identity and the dominant paradigm by which it has been shaped.<BR /><BR />"-- |c Provided by publisher | ||
| 520 | |a "Rand Jamaica is an empirical look at Jamaica's postindependence national image and global brand from multidisciplinary perspectives that interrogate various aspects of Jamaican national identity and the dominant paradigm that shaped it"-- |c Provided by publisher | ||
| 504 | |a Includes bibliographical references and index. | ||
| 505 | 0 | |a Between fame and infamy: the dialectic tension in Jamaica's nation brand / Hume Johnson -- The branding of a nation: a rhetorical analysis of the Jamaica Tourist Board's commercial campaigns / Nickesia Gordon -- Women of paradise: tourism marketing and the lived realities of Jamaican women abroad / Kamille Gentles-Peart -- Brand Jamaica and the economic cost of homophobia: initiating a conversation / Anna Perkins -- An (un)easy sell: rebrandings of Jamaica in Marlon James's A brief history of seven killings and its French and Spanish translations / Laetitia Saint Loubert -- Brand Kingston: re-imagining Jamaica's capital city / Hume Johnson -- Hold on to what you got: intellectual property and Jamaican symbols and culture / Steffen Mussche-Johansen and Hume Johnson -- Final thoughts / Hume Johnson and Kamille Gentles-Peart. | |
| 588 | 0 | |a Print version record. | |
| 651 | 0 | |a Jamaica |x Civilization |y 21st century. | |
| 650 | 0 | |a Group identity |z Jamaica. | |
| 650 | 0 | |a National characteristics, Jamaican. |0 http://id.loc.gov/authorities/subjects/sh91003713 | |
| 651 | 0 | |a Jamaica |x Public opinion, Foreign. | |
| 650 | 0 | |a Jamaicans. |0 http://id.loc.gov/authorities/subjects/sh85069326 | |
| 651 | 6 | |a Jamaïque |x Civilisation |y 21e siècle. | |
| 650 | 6 | |a Identité collective |z Jamaïque. | |
| 650 | 6 | |a Jamaïquains. | |
| 650 | 7 | |a HISTORY |x Caribbean & West Indies |x General. |2 bisacsh | |
| 650 | 7 | |a Jamaicans |2 fast | |
| 650 | 7 | |a Civilization |2 fast | |
| 650 | 7 | |a Group identity |2 fast | |
| 650 | 7 | |a National characteristics, Jamaican |2 fast | |
| 651 | 7 | |a Jamaica |2 fast |1 https://id.oclc.org/worldcat/entity/E39PBJgMFVHwFVBfgHmXtgptrq | |
| 648 | 7 | |a 2000-2099 |2 fast | |
| 700 | 1 | |a Johnson, Hume N., |e editor. | |
| 700 | 1 | |a Gentles-Peart, Kamille, |e editor. | |
| 758 | |i has work: |a Brand Jamaica (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGj6DY9mfJVXj9Ghmk48qP |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |t Brand Jamaica. |d Lincoln : University of Nebraska Press, [2019] |z 9781496200563 |w (DLC) 2019015631 |w (OCoLC)1090009895 |
| 856 | 4 | 0 | |l FWS01 |p ZDB-4-EBA |q FWS_PDA_EBA |u https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2276604 |3 Volltext |
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Datensatz im Suchindex
| DE-BY-FWS_katkey | ZDB-4-EBA-on1124761573 |
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| _version_ | 1816882503426768896 |
| adam_text | |
| any_adam_object | |
| author2 | Johnson, Hume N. Gentles-Peart, Kamille |
| author2_role | edt edt |
| author2_variant | h n j hn hnj k g p kgp |
| author_facet | Johnson, Hume N. Gentles-Peart, Kamille |
| building | Verbundindex |
| bvnumber | localFWS |
| callnumber-first | F - General American History |
| callnumber-label | F1887 |
| callnumber-raw | F1887 .B73 2019eb |
| callnumber-search | F1887 .B73 2019eb |
| callnumber-sort | F 41887 B73 42019EB |
| callnumber-subject | F - General American History |
| collection | ZDB-4-EBA |
| contents | Between fame and infamy: the dialectic tension in Jamaica's nation brand / Hume Johnson -- The branding of a nation: a rhetorical analysis of the Jamaica Tourist Board's commercial campaigns / Nickesia Gordon -- Women of paradise: tourism marketing and the lived realities of Jamaican women abroad / Kamille Gentles-Peart -- Brand Jamaica and the economic cost of homophobia: initiating a conversation / Anna Perkins -- An (un)easy sell: rebrandings of Jamaica in Marlon James's A brief history of seven killings and its French and Spanish translations / Laetitia Saint Loubert -- Brand Kingston: re-imagining Jamaica's capital city / Hume Johnson -- Hold on to what you got: intellectual property and Jamaican symbols and culture / Steffen Mussche-Johansen and Hume Johnson -- Final thoughts / Hume Johnson and Kamille Gentles-Peart. |
| ctrlnum | (OCoLC)1124761573 |
| dewey-full | 972.92/06 |
| dewey-hundreds | 900 - History & geography |
| dewey-ones | 972 - Mexico, Central America, West Indies |
| dewey-raw | 972.92/06 |
| dewey-search | 972.92/06 |
| dewey-sort | 3972.92 16 |
| dewey-tens | 970 - History of North America |
| discipline | Geschichte |
| era | 2000-2099 fast |
| era_facet | 2000-2099 |
| format | Electronic eBook |
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| geographic | Jamaica Civilization 21st century. Jamaica Public opinion, Foreign. Jamaïque Civilisation 21e siècle. Jamaica fast https://id.oclc.org/worldcat/entity/E39PBJgMFVHwFVBfgHmXtgptrq |
| geographic_facet | Jamaica Civilization 21st century. Jamaica Public opinion, Foreign. Jamaïque Civilisation 21e siècle. Jamaica |
| id | ZDB-4-EBA-on1124761573 |
| illustrated | Not Illustrated |
| indexdate | 2024-11-27T13:29:39Z |
| institution | BVB |
| isbn | 9781496217486 1496217489 9781496217509 1496217500 |
| language | English |
| lccn | 2019015631 |
| oclc_num | 1124761573 |
| open_access_boolean | |
| owner | MAIN DE-863 DE-BY-FWS |
| owner_facet | MAIN DE-863 DE-BY-FWS |
| physical | 1 online resource |
| psigel | ZDB-4-EBA |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | University of Nebraska Press, |
| record_format | marc |
| spelling | Brand Jamaica : reimagining a national image and identity / edited by Hume Johnson, Kamille Gentles-Peart. Lincoln : University of Nebraska Press, [2019] 1 online resource text txt rdacontent computer c rdamedia online resource cr rdacarrier "Brand Jamaica is an empirical look at the postindependence national image and branding project of Jamaica within the context of nation-branding practices at large. Although a tiny Caribbean island inhabited by only 2.8 million people, Jamaica commands a remarkably large presence on the world stage. Formerly a colony of Britain and shaped by centuries of slavery, violence, and plunder, today Jamaica owes its popular global standing to a massively successful troika of brands: music, sports, and destination tourism. At the same time, extensive media attention focused on its internal political civil war, mushrooming violent crime, inflation, unemployment, poverty, and abuse of human rights have led to perceptions of the country as unsafe. Brand Jamaica explores the current practices of branding Jamaica, particularly within the context of postcoloniality, reconciles the lived realities of Jamaicans with the contemporary image of Jamaica projected to the world, and deconstructs the current tourism model of sun, sand, and sea. Hume Johnson and Kamille Gentles-Peart bring together multidisciplinary perspectives that interrogate various aspects of Jamaican national identity and the dominant paradigm by which it has been shaped.<BR /><BR />"-- Provided by publisher "Rand Jamaica is an empirical look at Jamaica's postindependence national image and global brand from multidisciplinary perspectives that interrogate various aspects of Jamaican national identity and the dominant paradigm that shaped it"-- Provided by publisher Includes bibliographical references and index. Between fame and infamy: the dialectic tension in Jamaica's nation brand / Hume Johnson -- The branding of a nation: a rhetorical analysis of the Jamaica Tourist Board's commercial campaigns / Nickesia Gordon -- Women of paradise: tourism marketing and the lived realities of Jamaican women abroad / Kamille Gentles-Peart -- Brand Jamaica and the economic cost of homophobia: initiating a conversation / Anna Perkins -- An (un)easy sell: rebrandings of Jamaica in Marlon James's A brief history of seven killings and its French and Spanish translations / Laetitia Saint Loubert -- Brand Kingston: re-imagining Jamaica's capital city / Hume Johnson -- Hold on to what you got: intellectual property and Jamaican symbols and culture / Steffen Mussche-Johansen and Hume Johnson -- Final thoughts / Hume Johnson and Kamille Gentles-Peart. Print version record. Jamaica Civilization 21st century. Group identity Jamaica. National characteristics, Jamaican. http://id.loc.gov/authorities/subjects/sh91003713 Jamaica Public opinion, Foreign. Jamaicans. http://id.loc.gov/authorities/subjects/sh85069326 Jamaïque Civilisation 21e siècle. Identité collective Jamaïque. Jamaïquains. HISTORY Caribbean & West Indies General. bisacsh Jamaicans fast Civilization fast Group identity fast National characteristics, Jamaican fast Jamaica fast https://id.oclc.org/worldcat/entity/E39PBJgMFVHwFVBfgHmXtgptrq 2000-2099 fast Johnson, Hume N., editor. Gentles-Peart, Kamille, editor. has work: Brand Jamaica (Text) https://id.oclc.org/worldcat/entity/E39PCGj6DY9mfJVXj9Ghmk48qP https://id.oclc.org/worldcat/ontology/hasWork Print version: Brand Jamaica. Lincoln : University of Nebraska Press, [2019] 9781496200563 (DLC) 2019015631 (OCoLC)1090009895 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2276604 Volltext |
| spellingShingle | Brand Jamaica : reimagining a national image and identity / Between fame and infamy: the dialectic tension in Jamaica's nation brand / Hume Johnson -- The branding of a nation: a rhetorical analysis of the Jamaica Tourist Board's commercial campaigns / Nickesia Gordon -- Women of paradise: tourism marketing and the lived realities of Jamaican women abroad / Kamille Gentles-Peart -- Brand Jamaica and the economic cost of homophobia: initiating a conversation / Anna Perkins -- An (un)easy sell: rebrandings of Jamaica in Marlon James's A brief history of seven killings and its French and Spanish translations / Laetitia Saint Loubert -- Brand Kingston: re-imagining Jamaica's capital city / Hume Johnson -- Hold on to what you got: intellectual property and Jamaican symbols and culture / Steffen Mussche-Johansen and Hume Johnson -- Final thoughts / Hume Johnson and Kamille Gentles-Peart. Group identity Jamaica. National characteristics, Jamaican. http://id.loc.gov/authorities/subjects/sh91003713 Jamaicans. http://id.loc.gov/authorities/subjects/sh85069326 Identité collective Jamaïque. Jamaïquains. HISTORY Caribbean & West Indies General. bisacsh Jamaicans fast Civilization fast Group identity fast National characteristics, Jamaican fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh91003713 http://id.loc.gov/authorities/subjects/sh85069326 |
| title | Brand Jamaica : reimagining a national image and identity / |
| title_auth | Brand Jamaica : reimagining a national image and identity / |
| title_exact_search | Brand Jamaica : reimagining a national image and identity / |
| title_full | Brand Jamaica : reimagining a national image and identity / edited by Hume Johnson, Kamille Gentles-Peart. |
| title_fullStr | Brand Jamaica : reimagining a national image and identity / edited by Hume Johnson, Kamille Gentles-Peart. |
| title_full_unstemmed | Brand Jamaica : reimagining a national image and identity / edited by Hume Johnson, Kamille Gentles-Peart. |
| title_short | Brand Jamaica : |
| title_sort | brand jamaica reimagining a national image and identity |
| title_sub | reimagining a national image and identity / |
| topic | Group identity Jamaica. National characteristics, Jamaican. http://id.loc.gov/authorities/subjects/sh91003713 Jamaicans. http://id.loc.gov/authorities/subjects/sh85069326 Identité collective Jamaïque. Jamaïquains. HISTORY Caribbean & West Indies General. bisacsh Jamaicans fast Civilization fast Group identity fast National characteristics, Jamaican fast |
| topic_facet | Jamaica Civilization 21st century. Group identity Jamaica. National characteristics, Jamaican. Jamaica Public opinion, Foreign. Jamaicans. Jamaïque Civilisation 21e siècle. Identité collective Jamaïque. Jamaïquains. HISTORY Caribbean & West Indies General. Jamaicans Civilization Group identity National characteristics, Jamaican Jamaica |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2276604 |
| work_keys_str_mv | AT johnsonhumen brandjamaicareimagininganationalimageandidentity AT gentlespeartkamille brandjamaicareimagininganationalimageandidentity |