The business of book publishing :: papers by practitioners /
This book is aimed at the beginner--the person who knows very little about publishing and aspires to a career in the field, or has recently launched that career, or simply wants to know more about the publishing business. It is based on the curriculum developed at the University of Denver Publishing...
Gespeichert in:
| Weitere Verfasser: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
Abingdon :
Routledge,
2019.
|
| Schlagworte: | |
| Online-Zugang: | Volltext |
| Zusammenfassung: | This book is aimed at the beginner--the person who knows very little about publishing and aspires to a career in the field, or has recently launched that career, or simply wants to know more about the publishing business. It is based on the curriculum developed at the University of Denver Publishing Institute, now entering its tenth successful year, |
| Beschreibung: | 1 online resource |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 9781000243147 1000243141 9780429309236 0429309236 9781000315028 1000315029 9781000279085 1000279081 |
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| 520 | |a This book is aimed at the beginner--the person who knows very little about publishing and aspires to a career in the field, or has recently launched that career, or simply wants to know more about the publishing business. It is based on the curriculum developed at the University of Denver Publishing Institute, now entering its tenth successful year, | ||
| 545 | 0 | |a Elizabeth A. Geiser is a senior vice president of the Gale Research Company and director of the University of Denver Publishing Institute. From 1982 to 1985 she was a member of the Board of Directors of the Association of American Publishers and also served on its executive committee. Arnold Dolin is vice president and editor in chief of New American Library, He has been a member of the Denver Publishing Institute faculty since its inception, where he directs the popular editing workshop Gladys Topkis, a senior editor at Yale University Press. | |
| 505 | 0 | |a Preface -- The State of the Heart -- The Structure and Functions of the Book Business -- Editorial -- The Editorial Process: An Overview -- The Editor's Job in Trade Publishing -- The Editor's Job in Professional/Scholarly Publishing -- On Being a Literary Agent -- The Publishing Contract: An Introductory Overview to Publishing and the Law -- Production -- Book Production and Design -- Marketing -- Marketing Trade Books -- Trade-Book Publicity -- Trade Sales -- Marketing Scholarly and Professional Books -- Subsidiary Rights -- The Channels of Marketing -- Personal Bookshops -- Bookstore Chains -- The Library Market -- Wholesalers -- Filling Customers' Orders -- Some Major Categories of Publishing -- Children's Books -- College-Textbook Publishing -- El-Hi Textbooks -- The International Dimension of Publishing -- Mass-Market Publishing: More Observations, Speculations, and Provocations -- Professional and Scientific Books -- University Press Publishing -- Reference Books for Libraries -- Information Systems and New Technology -- Tools of the Trade -- Careers in Publishing -- Courses to Assist Newcomers Entering the Book-Publishing Industry -- Books About the Book Industry -- List of Publishers | |
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| 650 | 6 | |a Livres |x Industrie. | |
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| 650 | 7 | |a POLITICAL SCIENCE |x General. |2 bisacsh | |
| 650 | 7 | |a Book industries and trade |2 fast | |
| 650 | 7 | |a Publishers and publishing |2 fast | |
| 700 | 1 | |a Geiser, Elizabeth A., |e editor. | |
| 700 | 1 | |a Dolin, Arnold, |e editor. | |
| 700 | 1 | |a Topkis, Gladys S., |e editor. | |
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| contents | Preface -- The State of the Heart -- The Structure and Functions of the Book Business -- Editorial -- The Editorial Process: An Overview -- The Editor's Job in Trade Publishing -- The Editor's Job in Professional/Scholarly Publishing -- On Being a Literary Agent -- The Publishing Contract: An Introductory Overview to Publishing and the Law -- Production -- Book Production and Design -- Marketing -- Marketing Trade Books -- Trade-Book Publicity -- Trade Sales -- Marketing Scholarly and Professional Books -- Subsidiary Rights -- The Channels of Marketing -- Personal Bookshops -- Bookstore Chains -- The Library Market -- Wholesalers -- Filling Customers' Orders -- Some Major Categories of Publishing -- Children's Books -- College-Textbook Publishing -- El-Hi Textbooks -- The International Dimension of Publishing -- Mass-Market Publishing: More Observations, Speculations, and Provocations -- Professional and Scientific Books -- University Press Publishing -- Reference Books for Libraries -- Information Systems and New Technology -- Tools of the Trade -- Careers in Publishing -- Courses to Assist Newcomers Entering the Book-Publishing Industry -- Books About the Book Industry -- List of Publishers |
| ctrlnum | (OCoLC)1103918861 |
| dewey-full | 070.5/0973 |
| dewey-hundreds | 000 - Computer science, information, general works |
| dewey-ones | 070 - Documentary, educational, news media; journalism |
| dewey-raw | 070.5/0973 |
| dewey-search | 070.5/0973 |
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| spelling | The business of book publishing : papers by practitioners / edited by Elizabeth A. Geiser, Arnold Dolin with Gladys S. Topkis. Book publishing Abingdon : Routledge, 2019. 1 online resource text txt rdacontent computer c rdamedia online resource cr rdacarrier Online resource; title from PDF title page (EBSCO, viewed June 11, 2019) Includes bibliographical references and index. This book is aimed at the beginner--the person who knows very little about publishing and aspires to a career in the field, or has recently launched that career, or simply wants to know more about the publishing business. It is based on the curriculum developed at the University of Denver Publishing Institute, now entering its tenth successful year, Elizabeth A. Geiser is a senior vice president of the Gale Research Company and director of the University of Denver Publishing Institute. From 1982 to 1985 she was a member of the Board of Directors of the Association of American Publishers and also served on its executive committee. Arnold Dolin is vice president and editor in chief of New American Library, He has been a member of the Denver Publishing Institute faculty since its inception, where he directs the popular editing workshop Gladys Topkis, a senior editor at Yale University Press. Preface -- The State of the Heart -- The Structure and Functions of the Book Business -- Editorial -- The Editorial Process: An Overview -- The Editor's Job in Trade Publishing -- The Editor's Job in Professional/Scholarly Publishing -- On Being a Literary Agent -- The Publishing Contract: An Introductory Overview to Publishing and the Law -- Production -- Book Production and Design -- Marketing -- Marketing Trade Books -- Trade-Book Publicity -- Trade Sales -- Marketing Scholarly and Professional Books -- Subsidiary Rights -- The Channels of Marketing -- Personal Bookshops -- Bookstore Chains -- The Library Market -- Wholesalers -- Filling Customers' Orders -- Some Major Categories of Publishing -- Children's Books -- College-Textbook Publishing -- El-Hi Textbooks -- The International Dimension of Publishing -- Mass-Market Publishing: More Observations, Speculations, and Provocations -- Professional and Scientific Books -- University Press Publishing -- Reference Books for Libraries -- Information Systems and New Technology -- Tools of the Trade -- Careers in Publishing -- Courses to Assist Newcomers Entering the Book-Publishing Industry -- Books About the Book Industry -- List of Publishers Publishers and publishing. http://id.loc.gov/authorities/subjects/sh85108871 Book industries and trade. http://id.loc.gov/authorities/subjects/sh85015617 Book Industry https://id.nlm.nih.gov/mesh/D001870 Livres Industrie. LANGUAGE ARTS & DISCIPLINES Journalism. bisacsh POLITICAL SCIENCE General. bisacsh Book industries and trade fast Publishers and publishing fast Geiser, Elizabeth A., editor. Dolin, Arnold, editor. Topkis, Gladys S., editor. has work: The business of book publishing (Text) https://id.oclc.org/worldcat/entity/E39PCGtvXGKJpVyrkGBxkGwRVd https://id.oclc.org/worldcat/ontology/hasWork FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2154867 Volltext |
| spellingShingle | The business of book publishing : papers by practitioners / Preface -- The State of the Heart -- The Structure and Functions of the Book Business -- Editorial -- The Editorial Process: An Overview -- The Editor's Job in Trade Publishing -- The Editor's Job in Professional/Scholarly Publishing -- On Being a Literary Agent -- The Publishing Contract: An Introductory Overview to Publishing and the Law -- Production -- Book Production and Design -- Marketing -- Marketing Trade Books -- Trade-Book Publicity -- Trade Sales -- Marketing Scholarly and Professional Books -- Subsidiary Rights -- The Channels of Marketing -- Personal Bookshops -- Bookstore Chains -- The Library Market -- Wholesalers -- Filling Customers' Orders -- Some Major Categories of Publishing -- Children's Books -- College-Textbook Publishing -- El-Hi Textbooks -- The International Dimension of Publishing -- Mass-Market Publishing: More Observations, Speculations, and Provocations -- Professional and Scientific Books -- University Press Publishing -- Reference Books for Libraries -- Information Systems and New Technology -- Tools of the Trade -- Careers in Publishing -- Courses to Assist Newcomers Entering the Book-Publishing Industry -- Books About the Book Industry -- List of Publishers Publishers and publishing. http://id.loc.gov/authorities/subjects/sh85108871 Book industries and trade. http://id.loc.gov/authorities/subjects/sh85015617 Book Industry https://id.nlm.nih.gov/mesh/D001870 Livres Industrie. LANGUAGE ARTS & DISCIPLINES Journalism. bisacsh POLITICAL SCIENCE General. bisacsh Book industries and trade fast Publishers and publishing fast |
| subject_GND | http://id.loc.gov/authorities/subjects/sh85108871 http://id.loc.gov/authorities/subjects/sh85015617 https://id.nlm.nih.gov/mesh/D001870 |
| title | The business of book publishing : papers by practitioners / |
| title_alt | Book publishing |
| title_auth | The business of book publishing : papers by practitioners / |
| title_exact_search | The business of book publishing : papers by practitioners / |
| title_full | The business of book publishing : papers by practitioners / edited by Elizabeth A. Geiser, Arnold Dolin with Gladys S. Topkis. |
| title_fullStr | The business of book publishing : papers by practitioners / edited by Elizabeth A. Geiser, Arnold Dolin with Gladys S. Topkis. |
| title_full_unstemmed | The business of book publishing : papers by practitioners / edited by Elizabeth A. Geiser, Arnold Dolin with Gladys S. Topkis. |
| title_short | The business of book publishing : |
| title_sort | business of book publishing papers by practitioners |
| title_sub | papers by practitioners / |
| topic | Publishers and publishing. http://id.loc.gov/authorities/subjects/sh85108871 Book industries and trade. http://id.loc.gov/authorities/subjects/sh85015617 Book Industry https://id.nlm.nih.gov/mesh/D001870 Livres Industrie. LANGUAGE ARTS & DISCIPLINES Journalism. bisacsh POLITICAL SCIENCE General. bisacsh Book industries and trade fast Publishers and publishing fast |
| topic_facet | Publishers and publishing. Book industries and trade. Book Industry Livres Industrie. LANGUAGE ARTS & DISCIPLINES Journalism. POLITICAL SCIENCE General. Book industries and trade Publishers and publishing |
| url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2154867 |
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