Visual metaphor :: structure and process /
Metaphor has recently been reconceptualised as a fundamental part of the human conceptual system. It can hence be expressed in language but also in other modalities and media of communication, including gesture and body language, sound and music, and film and visuals. In spite of this theoretical la...
Gespeichert in:
Weitere Verfasser: | |
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Format: | Elektronisch E-Book |
Sprache: | English |
Veröffentlicht: |
Amsterdam ; Philadelphia :
John Benjamins Publishing Company,
[2018]
|
Schriftenreihe: | Converging evidence in language and communication research ;
v. 18. |
Schlagworte: | |
Online-Zugang: | Volltext |
Zusammenfassung: | Metaphor has recently been reconceptualised as a fundamental part of the human conceptual system. It can hence be expressed in language but also in other modalities and media of communication, including gesture and body language, sound and music, and film and visuals. In spite of this theoretical landslide, however, the wide range of nonverbal metaphor and its processing has neither been empirically investigated on the same scale nor with the same rigour as metaphor in language. The overarching goal of this book is to report on the findings of a research program aimed at exploiting the vast cognitive linguistic and psycholinguistic expertise on metaphor in language for a new, behaviourally founded approach to the structure and processes of metaphor in one of these nonverbal manifestations, namely static visuals. The book presents concepts and methods for the identification and analysis of metaphor in document structure as well as new approaches to the study of visual metaphor processing. Its results are intended to further the development of an encompassing and robust cognitive-scientific theory of metaphor by including visual metaphor while also enriching our understanding of the communicative possibilities and effects of visual metaphor in multimodal discourse. |
Beschreibung: | 1 online resource (vi, 198 pages) : illustrations (some color) |
Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9789027263476 9027263477 |
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505 | 0 | |a Intro; Visual Metaphor; Editorial page; Title page; LCC data; Table of contents; Preface; Chapter 1. Introduction; References; Part I. Structure; Chapter 2. Ways with pictures: Visual incongruities and metaphor; 2.1 Introduction; 2.2 Visual incongruities: Three examples; 2.3 Visual incongruities defined; 2.4 Incongruity resolution; 2.5 Closing remarks; References; Chapter 3. VISMIP: Towards a method for visual metaphor identification; 3.1 Introduction; 3.2 VISMIP: Conceptualization; 3.3 VISMIP: Operationalization; 3.4 VISMIP: Application; References. | |
505 | 0 | |a Appendix. Wu and Barsalou's (2009) taxonomy of properties (see Section 3.3.2)Chapter 4. VisMet 1.0: An online corpus of visual metaphors; 4.1 The VisMet corpus; 4.2 Theoretical background and related work; 4.3 Analyzing images in Vismet; 4.4 The VisMet website; 4.5 VisMet 1.0 and its future; Acknowledgements; References; Part II. Process; Chapter 5. Behavioral evidence for VISMIP; 5.1 Introduction; 5.2 Method; 5.3 General understanding; 5.4 Units of analysis and finding incongruity; 5.5 Testing the need for comparison and testing non-literal meaning. | |
505 | 0 | |a 5.6 Potential explanation by cross-domain mapping5.7 Conclusion; References; Chapter 6. How visual form affects metaphoric conceptualization: The role of shape similarity; 6.1 Introduction; 6.2 Formal differences between verbal and visual metaphor; 6.3 Juxtaposition as a visual syntactic template; 6.4 Shape Similarity; 6.5 Study 1; 6.6 Study 2; 6.7 Conclusion; References; Chapter 7. Conventionality in visual metaphor; 7.1 Introduction; 7.2 Conceptual Metaphor Theory and the role of conventionality; 7.3 Metaphor processing: The career of metaphor; 7.4 The career of visual metaphor. | |
505 | 0 | |a 7.5 General conclusionAcknowledgements; References; Chapter 8. Conclusion; 8.1 Discussion of the research presented in this book; 8.2 Further research; References; Index. | |
520 | 8 | |a Metaphor has recently been reconceptualised as a fundamental part of the human conceptual system. It can hence be expressed in language but also in other modalities and media of communication, including gesture and body language, sound and music, and film and visuals. In spite of this theoretical landslide, however, the wide range of nonverbal metaphor and its processing has neither been empirically investigated on the same scale nor with the same rigour as metaphor in language. The overarching goal of this book is to report on the findings of a research program aimed at exploiting the vast cognitive linguistic and psycholinguistic expertise on metaphor in language for a new, behaviourally founded approach to the structure and processes of metaphor in one of these nonverbal manifestations, namely static visuals. The book presents concepts and methods for the identification and analysis of metaphor in document structure as well as new approaches to the study of visual metaphor processing. Its results are intended to further the development of an encompassing and robust cognitive-scientific theory of metaphor by including visual metaphor while also enriching our understanding of the communicative possibilities and effects of visual metaphor in multimodal discourse. | |
588 | |a Description based on online resource; title from digital title page (viewed on October 25, 2022). | ||
650 | 0 | |a Visual metaphor. |0 http://id.loc.gov/authorities/subjects/sh2018002242 | |
650 | 0 | |a Semiotics. |0 http://id.loc.gov/authorities/subjects/sh85119950 | |
650 | 0 | |a Nonverbal communication. |0 http://id.loc.gov/authorities/subjects/sh85092368 | |
650 | 2 | |a Nonverbal Communication |0 https://id.nlm.nih.gov/mesh/D009633 | |
650 | 6 | |a Communication non verbale. | |
650 | 7 | |a LANGUAGE ARTS & DISCIPLINES |x Linguistics |x Historical & Comparative. |2 bisacsh | |
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650 | 7 | |a REFERENCE |x Writing Skills. |2 bisacsh | |
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650 | 7 | |a Semiotics |2 fast | |
650 | 7 | |a Metaphor |2 fast | |
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contents | Intro; Visual Metaphor; Editorial page; Title page; LCC data; Table of contents; Preface; Chapter 1. Introduction; References; Part I. Structure; Chapter 2. Ways with pictures: Visual incongruities and metaphor; 2.1 Introduction; 2.2 Visual incongruities: Three examples; 2.3 Visual incongruities defined; 2.4 Incongruity resolution; 2.5 Closing remarks; References; Chapter 3. VISMIP: Towards a method for visual metaphor identification; 3.1 Introduction; 3.2 VISMIP: Conceptualization; 3.3 VISMIP: Operationalization; 3.4 VISMIP: Application; References. Appendix. Wu and Barsalou's (2009) taxonomy of properties (see Section 3.3.2)Chapter 4. VisMet 1.0: An online corpus of visual metaphors; 4.1 The VisMet corpus; 4.2 Theoretical background and related work; 4.3 Analyzing images in Vismet; 4.4 The VisMet website; 4.5 VisMet 1.0 and its future; Acknowledgements; References; Part II. Process; Chapter 5. Behavioral evidence for VISMIP; 5.1 Introduction; 5.2 Method; 5.3 General understanding; 5.4 Units of analysis and finding incongruity; 5.5 Testing the need for comparison and testing non-literal meaning. 5.6 Potential explanation by cross-domain mapping5.7 Conclusion; References; Chapter 6. How visual form affects metaphoric conceptualization: The role of shape similarity; 6.1 Introduction; 6.2 Formal differences between verbal and visual metaphor; 6.3 Juxtaposition as a visual syntactic template; 6.4 Shape Similarity; 6.5 Study 1; 6.6 Study 2; 6.7 Conclusion; References; Chapter 7. Conventionality in visual metaphor; 7.1 Introduction; 7.2 Conceptual Metaphor Theory and the role of conventionality; 7.3 Metaphor processing: The career of metaphor; 7.4 The career of visual metaphor. 7.5 General conclusionAcknowledgements; References; Chapter 8. Conclusion; 8.1 Discussion of the research presented in this book; 8.2 Further research; References; Index. |
ctrlnum | (OCoLC)1062395387 |
dewey-full | 302.2/26 |
dewey-hundreds | 300 - Social sciences |
dewey-ones | 302 - Social interaction |
dewey-raw | 302.2/26 |
dewey-search | 302.2/26 |
dewey-sort | 3302.2 226 |
dewey-tens | 300 - Social sciences |
discipline | Soziologie |
format | Electronic eBook |
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series | Converging evidence in language and communication research ; |
series2 | Converging evidence in language and communication research ; |
spelling | Visual metaphor : structure and process / edited by Gerard J. Steen, University of Amsterdam. Amsterdam ; Philadelphia : John Benjamins Publishing Company, [2018] 1 online resource (vi, 198 pages) : illustrations (some color) text txt rdacontent computer c rdamedia online resource cr rdacarrier Converging evidence in language and communication research ; volume 18 Includes bibliographical references and index. Intro; Visual Metaphor; Editorial page; Title page; LCC data; Table of contents; Preface; Chapter 1. Introduction; References; Part I. Structure; Chapter 2. Ways with pictures: Visual incongruities and metaphor; 2.1 Introduction; 2.2 Visual incongruities: Three examples; 2.3 Visual incongruities defined; 2.4 Incongruity resolution; 2.5 Closing remarks; References; Chapter 3. VISMIP: Towards a method for visual metaphor identification; 3.1 Introduction; 3.2 VISMIP: Conceptualization; 3.3 VISMIP: Operationalization; 3.4 VISMIP: Application; References. Appendix. Wu and Barsalou's (2009) taxonomy of properties (see Section 3.3.2)Chapter 4. VisMet 1.0: An online corpus of visual metaphors; 4.1 The VisMet corpus; 4.2 Theoretical background and related work; 4.3 Analyzing images in Vismet; 4.4 The VisMet website; 4.5 VisMet 1.0 and its future; Acknowledgements; References; Part II. Process; Chapter 5. Behavioral evidence for VISMIP; 5.1 Introduction; 5.2 Method; 5.3 General understanding; 5.4 Units of analysis and finding incongruity; 5.5 Testing the need for comparison and testing non-literal meaning. 5.6 Potential explanation by cross-domain mapping5.7 Conclusion; References; Chapter 6. How visual form affects metaphoric conceptualization: The role of shape similarity; 6.1 Introduction; 6.2 Formal differences between verbal and visual metaphor; 6.3 Juxtaposition as a visual syntactic template; 6.4 Shape Similarity; 6.5 Study 1; 6.6 Study 2; 6.7 Conclusion; References; Chapter 7. Conventionality in visual metaphor; 7.1 Introduction; 7.2 Conceptual Metaphor Theory and the role of conventionality; 7.3 Metaphor processing: The career of metaphor; 7.4 The career of visual metaphor. 7.5 General conclusionAcknowledgements; References; Chapter 8. Conclusion; 8.1 Discussion of the research presented in this book; 8.2 Further research; References; Index. Metaphor has recently been reconceptualised as a fundamental part of the human conceptual system. It can hence be expressed in language but also in other modalities and media of communication, including gesture and body language, sound and music, and film and visuals. In spite of this theoretical landslide, however, the wide range of nonverbal metaphor and its processing has neither been empirically investigated on the same scale nor with the same rigour as metaphor in language. The overarching goal of this book is to report on the findings of a research program aimed at exploiting the vast cognitive linguistic and psycholinguistic expertise on metaphor in language for a new, behaviourally founded approach to the structure and processes of metaphor in one of these nonverbal manifestations, namely static visuals. The book presents concepts and methods for the identification and analysis of metaphor in document structure as well as new approaches to the study of visual metaphor processing. Its results are intended to further the development of an encompassing and robust cognitive-scientific theory of metaphor by including visual metaphor while also enriching our understanding of the communicative possibilities and effects of visual metaphor in multimodal discourse. Description based on online resource; title from digital title page (viewed on October 25, 2022). Visual metaphor. http://id.loc.gov/authorities/subjects/sh2018002242 Semiotics. http://id.loc.gov/authorities/subjects/sh85119950 Nonverbal communication. http://id.loc.gov/authorities/subjects/sh85092368 Nonverbal Communication https://id.nlm.nih.gov/mesh/D009633 Communication non verbale. LANGUAGE ARTS & DISCIPLINES Linguistics Historical & Comparative. bisacsh LANGUAGE ARTS & DISCIPLINES Composition & Creative Writing. bisacsh LANGUAGE ARTS & DISCIPLINES Rhetoric. bisacsh REFERENCE Writing Skills. bisacsh Visual metaphor fast Semiotics fast Metaphor fast Nonverbal communication fast Electronic book. Steen, Gerard, editor. http://id.loc.gov/authorities/names/nr92042691 has work: Visual metaphor (Text) https://id.oclc.org/worldcat/entity/E39PCFDJTmT6vhRwYrr8QPmyBP https://id.oclc.org/worldcat/ontology/hasWork Print version: Visual metaphor. Amsterdam ; Philadelphia : John Benjamins Publishing Company, [2018] 9789027201515 (DLC) 2018028804 Converging evidence in language and communication research ; v. 18. http://id.loc.gov/authorities/names/n00096329 FWS01 ZDB-4-EBA FWS_PDA_EBA https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1933830 Volltext |
spellingShingle | Visual metaphor : structure and process / Converging evidence in language and communication research ; Intro; Visual Metaphor; Editorial page; Title page; LCC data; Table of contents; Preface; Chapter 1. Introduction; References; Part I. Structure; Chapter 2. Ways with pictures: Visual incongruities and metaphor; 2.1 Introduction; 2.2 Visual incongruities: Three examples; 2.3 Visual incongruities defined; 2.4 Incongruity resolution; 2.5 Closing remarks; References; Chapter 3. VISMIP: Towards a method for visual metaphor identification; 3.1 Introduction; 3.2 VISMIP: Conceptualization; 3.3 VISMIP: Operationalization; 3.4 VISMIP: Application; References. Appendix. Wu and Barsalou's (2009) taxonomy of properties (see Section 3.3.2)Chapter 4. VisMet 1.0: An online corpus of visual metaphors; 4.1 The VisMet corpus; 4.2 Theoretical background and related work; 4.3 Analyzing images in Vismet; 4.4 The VisMet website; 4.5 VisMet 1.0 and its future; Acknowledgements; References; Part II. Process; Chapter 5. Behavioral evidence for VISMIP; 5.1 Introduction; 5.2 Method; 5.3 General understanding; 5.4 Units of analysis and finding incongruity; 5.5 Testing the need for comparison and testing non-literal meaning. 5.6 Potential explanation by cross-domain mapping5.7 Conclusion; References; Chapter 6. How visual form affects metaphoric conceptualization: The role of shape similarity; 6.1 Introduction; 6.2 Formal differences between verbal and visual metaphor; 6.3 Juxtaposition as a visual syntactic template; 6.4 Shape Similarity; 6.5 Study 1; 6.6 Study 2; 6.7 Conclusion; References; Chapter 7. Conventionality in visual metaphor; 7.1 Introduction; 7.2 Conceptual Metaphor Theory and the role of conventionality; 7.3 Metaphor processing: The career of metaphor; 7.4 The career of visual metaphor. 7.5 General conclusionAcknowledgements; References; Chapter 8. Conclusion; 8.1 Discussion of the research presented in this book; 8.2 Further research; References; Index. Visual metaphor. http://id.loc.gov/authorities/subjects/sh2018002242 Semiotics. http://id.loc.gov/authorities/subjects/sh85119950 Nonverbal communication. http://id.loc.gov/authorities/subjects/sh85092368 Nonverbal Communication https://id.nlm.nih.gov/mesh/D009633 Communication non verbale. LANGUAGE ARTS & DISCIPLINES Linguistics Historical & Comparative. bisacsh LANGUAGE ARTS & DISCIPLINES Composition & Creative Writing. bisacsh LANGUAGE ARTS & DISCIPLINES Rhetoric. bisacsh REFERENCE Writing Skills. bisacsh Visual metaphor fast Semiotics fast Metaphor fast Nonverbal communication fast |
subject_GND | http://id.loc.gov/authorities/subjects/sh2018002242 http://id.loc.gov/authorities/subjects/sh85119950 http://id.loc.gov/authorities/subjects/sh85092368 https://id.nlm.nih.gov/mesh/D009633 |
title | Visual metaphor : structure and process / |
title_auth | Visual metaphor : structure and process / |
title_exact_search | Visual metaphor : structure and process / |
title_full | Visual metaphor : structure and process / edited by Gerard J. Steen, University of Amsterdam. |
title_fullStr | Visual metaphor : structure and process / edited by Gerard J. Steen, University of Amsterdam. |
title_full_unstemmed | Visual metaphor : structure and process / edited by Gerard J. Steen, University of Amsterdam. |
title_short | Visual metaphor : |
title_sort | visual metaphor structure and process |
title_sub | structure and process / |
topic | Visual metaphor. http://id.loc.gov/authorities/subjects/sh2018002242 Semiotics. http://id.loc.gov/authorities/subjects/sh85119950 Nonverbal communication. http://id.loc.gov/authorities/subjects/sh85092368 Nonverbal Communication https://id.nlm.nih.gov/mesh/D009633 Communication non verbale. LANGUAGE ARTS & DISCIPLINES Linguistics Historical & Comparative. bisacsh LANGUAGE ARTS & DISCIPLINES Composition & Creative Writing. bisacsh LANGUAGE ARTS & DISCIPLINES Rhetoric. bisacsh REFERENCE Writing Skills. bisacsh Visual metaphor fast Semiotics fast Metaphor fast Nonverbal communication fast |
topic_facet | Visual metaphor. Semiotics. Nonverbal communication. Nonverbal Communication Communication non verbale. LANGUAGE ARTS & DISCIPLINES Linguistics Historical & Comparative. LANGUAGE ARTS & DISCIPLINES Composition & Creative Writing. LANGUAGE ARTS & DISCIPLINES Rhetoric. REFERENCE Writing Skills. Visual metaphor Semiotics Metaphor Nonverbal communication Electronic book. |
url | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1933830 |
work_keys_str_mv | AT steengerard visualmetaphorstructureandprocess |